.jpg)
.jpg)
.jpg)
.jpg)
.jpg)
.jpg)
as Holden shifts its focus entirely to Caprice in the long-wheelbase world.
It has added a Caprice V at the top end of the Commodore range, mirroring the earlier work with the sportier upmarket SS-V and Calais-V which have brought more customers - and better profits - to Holden.
The Caprice V picks up a sunroof, full Nappa leather trim, a dual-screen rear DVD system, Bose audio and a three-zone aircon system.
"Market research consistently told us that the Caprice nameplate, with its definite sports luxury character, appealed to a far broader customer base," says Holden's executive director of sales, marketing and aftersales, John Elsworth.
The Statesman name was first used by Holden in 1974, three years before the Caprice nameplate was introduced, although both were 'retired' between 1985 and 1990 after production of the Kingswood-based luxury cars ended.
The long-wheelbase Commodores came in 1991, as the VQ, sharing their extra length with the station wagon.
Comments