The sub-Cayenne family wagon is well into development and is likely to be followed by a smaller Porsche sports car to bring more new buyers to the brand. Confirmation on the Cajun - currently short for Cayenne Junior, although the name already fits Porsche's showroom naming policy - comes right from the top.
"It's a real Porsche. You can believe me. We can bet about that," Matthius Muller tells Carsguide. But he refuses to confirm a production start-up or an onsale date.
"I have talked about the Project Cajun. We are analsysing the package of the car and the technical solution. Also the design is very well. So I think we can decide the project at the beginning of next year."
The size of the Cajun is likely to be similar to the Audi Q5 and Muller admits that Porsche could dip into the Volkswagen Group parts bin to help with development.
"The opportunity we have for the future is to step into the modular system, to take some parts or other solutions. I think it's a big opportunity for us."
He admits there is also an opportunity for a sub-Cayman sports car to bring younger buyers, but refuses any commitment.
"That could also be a solution. We have to analyse the market and we have to talk to our customers, (ask) whether they have an interest in a smaller sports car. I think if it could be successful we have some technical solution to do that."
Volkswagen is also considering a compact convertible, slightly bigger in size than a Mazda MX-5, along the lines of the Bluesport Roadster concept it starred at the Detroit Motor Show in 2009.
Muller will not confirm but European sources believe Porsche and Volkswagen are working on a joint project.
Regardless of the SUV and roadster plans, Muller says the worldwide recovery from the Global Financial Crisis is giving Porsche a fresh opportunity for growth. The company intends to double it sales to more than 150,000 vehicles a year by 2014.
"The markets are strong. We are looking forward that the markets will increase," Muller says. "We in Porsche have very convincing solutions for sports cars, and I think it is the right timing to analyse the product strategy of Prosche and to create a new cycle plan for the products for the next decade."