Discovery makes a million

1 min read

Production of the millionth Land Rover Discovery comes 23 years after Land Rover introduced its original model.

Since it first came to market as a third model to sit between the Range Rover and the Defender, it has carved a market segment and sold strongly.

Discovery has picked up more than 200 awards around the world and last year saw record sales of almost 45,000 units across 170 worldwide markets.

Up to 83 per cent of UK production is exported from its land Rover's West Midlands manufacturing base.

The Land Rover Discovery is one of the world's most practical vehicles it can seat seven passengers, has a load space volume of up to 2,500 litres and is packed with technology including Land Rover's award-winning Terrain Response System, which adapts the vehicle to respond to differing terrains and driving conditions including snow and sand.

The success of the Discovery alongside other Land Rover models has helped to create a positive momentum at the company's Solihull operations. The facility now employs around 6,000 people following a recruitment drive launch six month ago, boosting the workforce by 20 per cent to support its expansion plans.

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