BMW 850I vs Audi A1

What's the difference?

Can a car company show off? It seems absurd; the kind of embarrassing, unedifying behaviour that only ego-driven, status-obsessed human beings engage in. And yet look at BMW’s new 8 Series, with its shinily silly cut-glass gear lever, its laser headlights, its outrageously powerful V8 engine and its bullfrog-but-beautiful stance - surely this is showing off on a corporate scale?

To be fair, when a car company makes a new range-topper - and BMW only applies the number 8 to its most special vehicles, think Z8 and i8 - it really is about making a kind of look-at-me statement. 

A car as obviously ostentatious as the M850i xDrive Coupe (and Convertible) has to appeal to buyers, even if it’s only a small and wealthy target market. And there is plenty that’s appealing about this old-fashioned yet modern-looking grand tourer, from the incredible way it accelerates to its luxuriant ride quality and decadent interior.

It would want to be impressive, of course, with a price tag of $272,900 (or $9000 more for the Convertible).

So, has the new 8 Series BMW got what it takes to separate the very rich from their hard-earned megabucks? We donned our shiniest shoes and went to the launch to find out.

The Audi A1 2020 range offers something for everyone, and in the case of this particular variant, it’s the one you buy if you want as much grunt and gear as you can get.

It’s the top-of-the-range Audi A1 40 TFSI model, which gets the zestiest engine, the lengthiest equipment list, and offers performance to match some hot-hatches out there. It’s essentially an Audi-ised version of a VW Polo GTI. 

This test wasn’t so much about the wow-factor, though. We put it through its paces as an urban runabout to see how it coped as a real-world city car.