BMW 740i vs Porsche Panamera

What's the difference?

While the new 7 Series won’t visually appeal to everyone, nor is it at the forefront of spirited driving dynamics, it’s hard to argue that it isn’t fit for purpose.

Its rear theatre screen and lounge layout might seem gimmicky at first, but it’s difficult to think of a more comfortable way to be transported on wheels short of putting a chassis under your loungeroom. Even then, you’d have to ask someone for a massage.

This is one of those cases where a car becoming larger isn’t such a bad thing, and BMW should feel like it’s achieved, seemingly, what it set out to do in building an electric limousine that doesn’t fall short in range or dynamics.

If BMW can bring this level of refinement down to its more affordable models, its electric future is looking promising.

Note: CarsGuide attended this event as a guest of the manufacturer, with meals provided.

The Panamera is the ‘have your Porsche and drive it too’ model.

It encompasses the fun of the 911 while still being a comfortable daily driver that can easily fit a family of four. The cabin is sumptuously styled and not hurting for features, either.

Could the ownership costs and storage be better? Probably, but if you’re looking at this model, those items will probably be lower priorities for you.

For my little family of three, the base model Panamera is a win.

BMW freely calls the new 7 Series “monolithic” in its press material, and it’s hard to argue. The seventh-generation of its luxo limo is bigger in every dimension, and with a higher bonnet and bootlid, the car is convincingly imposing even when parked. Even more so in black.

From the front, the 7 Series clearly has a new face compared to its predecessor, with split headlights now an indicator of BMW’s luxury oriented models - the incoming XM SUV features the same.

Its LED daytime running lights feature Swarovski crystals, while the grille surround illuminates while the vehicle is parked and on. It’s currently unable to be illuminated while driving to comply with Australia’s laws.

It’s perhaps less elegant and more aggressive than previous generations, but that doesn’t mean there won’t be those who approve. It’s certainly emotive, especially when compared to the side and rear of the car.

The side profile of the 7 requires quite a few steps back from the car to really take in - it’s almost 5.4 metres long - though it's hard to hide the size of a car that allows its rear passengers to almost lay down.

From the rear, the 7 Series is probably at its most uninspiring, which is a reverse from the interior where the front feels more minimalistic than some of its rivals like the Mercedes-Benz S-Class.

BMW has used crystalline geometric shapes throughout the cabin, and the front ‘interaction bar’ is perhaps the best example.

In keeping with the minimalism, its screen sits in an almost freestanding style out from the dash, with no physical buttons seen around it.

This is more than just a new Panamera - it’s a new generation Panamera.

The outgoing model was sort of a mix between the 911 and Macan but didn’t really hit the mark with any of its borrowed elements.

Beauty is in the eye of the beholder but the redesign sees this model get an outward appearance that looks far more aggressive with a distinct profile that now sets it apart for all of the right reasons.

On the outside, the biggest changes include larger matrix LED headlights and a new front fascia that sits a bit higher with more pronounced curving in the bonnet.

The front gets extra air intakes but there are also larger 'air blade' vents behind the front wheel arches which help smooth the air flow around the wheels and add some extra sculpted sportiness to the car's sides.

The rear has been reshaped to look more like the 911 and isn't as pillowy as the outgoing model. There is a new long LED strip light running the width of the rear and an extra brake light for added dazzlement at night. The rear window now spreads to the width of the liftback lid which makes it appear frameless.

The optioned 21-inch alloy wheels look gorgeous in their painted bronze (or Neodyme) glory and feature the Porsche crest in full colour for added pizzazz. The bronze accent is also carried across to the quad exhausts.

All these factors make the exterior design look more cohesive than the previous model.

The interior has been reworked, too, and the dashboard now sports upgraded tech panels that makes the cabin feel cinematic. The optioned passenger display screen only adds to this effect.

Purists will pout, but like the new 911 the analogue cluster and turn-key operation have died a quiet death. You now get a 12.3-inch digital instrument panel and push-button starter. Plus, the gearshift has been repositioned from the centre console to the dash.

The optioned Sports Chrono and Neodyme accent packages of our test model means the dashboard gets a race clock (superfluous for every day driving but fun to look at) and the door handles, steering wheel and dashboard feature the same bronze highlights.

The only elements that don't look the part are the shiny piano black panels mainly found in the centre console. They're too easily scratched/marked for a car at this price point.

The cabin may not be as flashy as its competitors but it's still sumptuous.

If the word ‘practicality’ brings to mind simplicity, the 7 Series might require you to have a bit of a mental reset. If it means plenty of space and a long list of elements to keep you comfortable, you’d be closer to the money.

While it’s visually restrained in some ways, the space accessible to the driver is thought out reasonably well, as you’d expect from a car costing more than a quarter-million.

The front seats certainly aren’t the main event, but the Merino leather and cashmere wool combination seats are far from uncomfortable, with the heating, cooling, and massage functions accessible from the central multimedia screen.

The controls for those, as well as functions like the climate control, are easily accessible, though could probably be even easier with a physical climate control panel. 

Controls for the individual vents, and even the glovebox are found along the BMW interaction bar, which can (frustratingly) reflect light thanks to its crystalline design, meaning it’s hard to see while driving on a sunny day.

Similarly, while the centre console where the main control dial for BMW’s 'iDrive' isn’t far removed from previous versions, it’s less tactile and requires a look sometimes to see what’s being pressed. Here, too, sunlight can reflect (this time off the dial) and make it more distracting.

Fortunately, the steering wheel controls remain physical buttons, and they’re laid out in a way that previous BMW owners or drivers will find familiar. 

The 7 Series also now leans more heavily on voice activation, so if the lack of physical climate controls or the multimedia screen is a little distracting, much can be achieved by actually asking the car with a “hey, BMW… ”.

There’s a large storage unit in the centre console, as well as two cupholders and a phone charging platform in front of the multimedia controls.

The rear seats, especially the one behind the front passenger, are where the 7 Series begins to feel its worth. If you’re buying one with the intention of being the driver 100 per cent of the time, you’re missing a trick.

The ability for the front passenger seat to shift forward and maximise legroom while the rear seat reclines into a lounge position is nothing new, limousine sedans have been able to do this for years, but the 7 Series takes it to another level.

Not only is there plenty of space for even the tallest of humans to stretch out, but the positioning and angle of the huge 31.3-inch theatre screen is great, even if it impedes the driver’s rear view, and the ability to use it as a touchscreen for some functions means less need for the handy but sometimes fiddly door-mounted control screen.

If you plan on playing games, the controls (and the fact you’re likely in a moving car) can make it a little difficult, but the small control panel is overall easy to use and well-placed.

The cushioned armrest that folds down in place of a middle passenger is comfortable, features a phone charging pad and pop-out cupholders, as well as a storage space under the armrest.

Finally, the boot space in the BMW 7 Series is far from small, with the electric i7 offering 500 litres (VDA) of space, while the 740i boasts 540 litres thanks to its lack of battery.

The cabin feels spacious in both rows and the rear row can comfortably fit those who are above six foot (182cm) with a caveat.

Despite being optioned with the '4+1' seating, don't be fooled; the middle rear seat is nothing more than extra room for the out-boarders as the rear centre console takes up all legroom a middle seater might need. Not even a kid will be happy in the middle for long.

Amenities in both rows are good. The heating/cooling and massage functions on the front seats are great and the four-zone climate control means everyone can get comfortable.

Access to both rows is surprisingly good with doors that open widely but the rear footwell lip is high and the well narrow. So, if you have clunky boots on you may feel clumsy getting into position.

My seven-year old found the doors heavy to open and it took him a while to realise he didn’t have to slam the doors shut thanks to the soft-close feature.

Individual storage is better than you usually get in a sports car but all cubbies still fall on the shallower side. There are four cupholders, four drink bottle holders, a glove box, a middle console and two small net map pockets. There is also a dedicated phone cubby housing the wireless charging pad.

The boot aperture is wide and it’s super easy to reach things in the back thanks to the liftback lid but that sloping roofline means you lose out on height for larger items.

Stack bigger things right behind the back seat if you want to fit them. Capacity is below average compared to its rivals at 460L.

The rear row has a 40/20/40 split to open up storage options and there is a very deep cubby underneath the floor with the tyre compressor/repair kit.

Device charging options are great with a total of four USB-C ports, a wireless charging pad and three 12-volt sockets to choose from.  

The upgraded multimedia system looks fantastic and is user-friendly. The built-in satellite navigation is simple to use and the multimedia system, head-up display and instrument cluster can be highly customised.

The base Panamera model now comes standard with wireless Apple CarPlay and Android Auto. Connecting to the CarPlay is easy and the connection remains seamless.

The optional passenger display panel allows the front passenger to control their climate and seat comfort, see a duplicate of the instrument panel or just watch a movie on a long trip.

The screen has a privacy filter, which means the driver can’t see what’s on it and is thus not a distraction. However, no one in my family bothered to use it.

There are four grades of Panamera on offer for the Australian market and the model on test is the entry-grade sedan, simply titled Panamera.

It feels silly calling a car priced at $236,990, before on-road costs, a 'base' model but here we are.

Our test model has $45,810 worth of optional extras but compared to its rivals the base price positions it towards the middle of the market with the Maserati Quattroporte GT being the most affordable at $219,000, then the Mercedes-Benz S450 at $241,275 and BMW 740i at $272,900. All prices before on-road costs.

As you’d expect, the standard equipment for the Panamera is long-winded and includes matrix LED headlights, four-point DRLs, ambient lighting, four-zone climate control, a dual sunroof, upgraded 12.3-inch touchscreen multimedia system, a new 12.65-inch digital instrument panel, wireless Apple CarPlay/Android Auto and built-in satellite navigation.

Comfort items include 14-way powered front seats with heating/cooling, as well as three-position memory functions. There is also a powered tailgate, front and rear parking sensors, a 360-degree view camera system and soft-close doors with a 'door brake' function.

The latter means the door holds the position you push it out too, minimising the chance of your kids hitting the neighbouring car, which is an awesome feature in a family car! 

Other technology includes a total of four USB-C ports, three 12-volt sockets, a wireless charging pad, digital radio, the Porsche app and over-the-air updates.

As for the optioned extras... there is Burmester high-end sound ($11,200), full-grade leather upholstery ($7470), dark bronze accents on the quad exhausts ($6470), 21-inch alloy wheels ($3400), the 'Sport Chrono Package' ($3340), 10.9-inch passenger display screen ($3140), wheels finished in 'Neodyme' bronze ($2500), a massage function on the front seats ($2200), a middle rear seat ($1750), an interior Neodyme accent package ($1190), a heated steering wheel ($1140), an air quality system ($890), an interior black trim package ($760) and comfort pillow accessories ($450). Phew!

The BMW 740i is powered by a 3.0-litre turbocharged in-line six-cylinder petrol engine, as is the way with many of BMW’s larger cars. It’s also a mild hybrid, incorporating a 48-volt electric starter/motor combination.

The 740i makes 280kW between 5200-6250rpm, and 520Nm between 1850-5000rpm, which is transferred to the rear wheels via an eight-speed automatic transmission.

The electric i7 xDrive60 is the flagship model, with its dual-motor all-wheel drive powertrain good for 400kW and 745Nm, allowing for a claimed 0-100km/h time of 4.7 seconds - 0.7s faster than the 740i.

The base Panamera doesn’t have a hybrid powertrain like its siblings and sports the 2.9L V6 twin-turbo petrol engine of the outgoing model. But it’s been retuned and now produces 260kW and 500Nm – both figures up from the previous model.

The Sport Chrono Package means the 0-100km/h sprint improves from 5.1-seconds to a tummy-sucking 4.8-seconds and my son gave a whoop of delight whenever we had to get up to speed.

The Panamera has an eight-speed, dual-clutch auto transmission and is the only RWD for the Panamera line-up. It also sports a top speed of 272km/h. So, suffice it to say, the engine has the sports cred you expect from a Porsche.

BMW Australia hasn’t yet specified local figures for fuel consumption or energy efficiency for either variant of the 7 Series at the time of our review, but the international specifications for both i7 xDrive60 and 740i give a relatively accurate guide.

BMW claims the electric i7 has a power consumption of between 19.6 and 18.4kWh/100km, which means its 101.7kWh battery allows a range of between 591 and 625km according to the brand.

It’s claimed to charge from 10 per cent to full in less than 5.5 hours with a 22kW AC wallbox, or in 34 minutes to reach 80 per cent using DC fast charging at 195kW.

The petrol powered 740i will use between 7.0 and 8.0 litres per 100km, according to BMW, which equates to between 183 and 159g/km of CO2.

The official combined (urban/extra-urban) fuel-cycle consumption figure is 9.5L/100km, which is pretty low for a high-performance vehicle (and a big one at that) but after a lot of open road and urban driving my real-world usage came out at 10.9L/100km.

That's the result after not being skimpy with using the power, either, so it's not as thirsty as you might expect.

When it comes to times between fills, the Panamera might surprise you. Based on the official combined fuel cycle and large 90L fuel tank, expect a theoretical driving range of up to 947km (825km using our on-test figure) – which is a great driving range for a performance vehicle, let alone a family one.

The Porsche Panamera only drinks the best, so while the driving range is great you won't be able to fill 'er up with anything but premium 98 RON unleaded petrol.

BMW hopes for two things for the new 7 Series: one, that it’s the best car to be driven in, and two, that it’s the best car to drive.

While one of those things could be argued to be true, we suspect there are some engineers in BMW’s M department who would be frustrated at the thought of a more-than 2.6-tonne limo being called better to drive than a car half that size with a manual gearbox.

But, perhaps unsurprisingly, the BMW 7 Series is rather refined from the driver’s seat, especially on roads where the speed limit is high and the corners are long.

The two variants Australia has available, the i7 xDrive60 and the 740i, differ in their drivetrains as mentioned above, and the dynamics of each are slightly different. 

The all-wheel drive electric i7, despite its extra heft (the 740i is almost 600kg lighter) the EV feels more nimble thanks to its immediate torque delivery and higher outputs give it more flexibility in dynamic driving.

The lower centre of gravity, even with the extra weight, helps the electric i7 hold its own against the turbo six-powered 740i.

Both variants come standard with BMW’s rear-wheel steer system, or ‘Integral Active Steering’, which is vital to providing the agility needed for keeping the 7 Series in shape on tight roads, where it tightens the turning circle below 60km/h, though its 3215mm wheelbase does a lot to keep it feeling stable.

Above 60km/h, the rear-wheel steering improves stability further by turning slightly with the front wheels as opposed to against them, allowing for smoother flowing cornering and highway lane changes.

In either case, the 7 Series is easy to drive, with the steering able to be set to Comfort regardless of the drivetrain’s intensity (Sport and Comfort are the only options), which leaves the wheel feeling lighter.

The ride, whether from the front or the back, is impressive, even when being chauffeured through rough backroads. 

The 7 Series, despite not being engineered specifically for Australia’s sometimes shockingly pockmarked roads, manages to soak up impacts before they transfer from the tyre into the seats, and that goes for the sound and road noise, too.

Unfortunately, our launch test drive was hampered by some roadworks out of BMW’s control, so stay tuned for a more in-depth drive soon.

Some people might not understand the obsession or loyalty Porsche owners have towards their cars  but if you’re a fence sitter, get in the Panamera. It will make you understand because after driving one... you'll hear yourself say 'I get it'.

The base model has the goods with the engine outputs to ensure the driving experience remains fun and responsive.

The Panamera is no wild bronco, it's a cool customer. The composure for power delivery is unlike other performance sedans you may have driven. Acceleration is effortless without any twitchiness. You never feel out of control.

The air suspension means you hear the bumps more than you feel them but you still get excellent road feedback as a driver.

Passenger comfort is high, despite the cabin being quite loud with road and engine noise, because the seat and ride comfort remains well-cushioned. Fatigue and jostling are at a minimum.

The handling of the Panamera when it comes to cornering and steering feels dynamic and agile. I made a point of doing multiple mini roadies this week, simply for the joy of driving it.

While the Panamera is the most fun on a winding mountain road, it's a pleasant open-road cruiser as well.

The base Panamera has three driving modes - 'Normal', 'Sport' or 'Sport Plus' with a 20-second power booster available when you need extra oomph.

The Normal mode is sufficient for daily driving and the Sport Plus offers stiffer suspension and handling but the preference is to keep it in Sport mode.

Mainly because in this mode you get an awesome throatiness from the exhaust as well as the dynamics you expect from a sports car.

It’s a bit deceptive but the Panamera is massive and sits at 5052mm long and 2165mm wide - so, it definitely fills out a parking space!

However, the 360-degree view camera system is one of the best in the segment but you may still get choosy with where you park it.

No Porsche is rated with ANCAP and the Panamera is no exception but the base model still has an extensive safety list that includes 10 airbags, which is more than some people movers!

The standard safety kit includes AEB, forward collision warning, blind spot monitoring, driver attention alert, safe exit warning, rear occupant alert, tyre pressure monitoring, an active bonnet and a side impact protection system.

There's also rear cross-traffic alert, lane departure alert, lane keeping aid, a head-up display, adaptive cruise control, a 360-degree view camera system, front and rear parking sensors, park assist, an engine immobiliser and an alarm system with radar-based interior surveillance.

The base Panamera misses out on traffic sign recognition and rear collision warning, though.

The rear row has two ISOFIX mounts and three top tethers but only two seats will be able to fit across the row.

BMW offers a five year, unlimited kilometre warranty and that extends to both variants of the 7 Series.

BMW also offers servicing packs for its new cars, though the pricing for each group of models excluded the 7 and 8 Series and its M cars. 

Given the most expensive servicing pack listed is the BMW X7’s $2800 five-year, 80,000km pack, expect anything similar for the 7 Series to cost more.

In terms of when servicing is required, BMWs are condition-based, meaning the car’s own systems detect whether something like an oil change or part replacement is required, and provides that data to your BMW service centre to help calculate an estimate for work needed, ahead of time.

Porsche offers the Panamera with a three-year/unlimited km warranty, which is less than its competitors. It's more typical to see a five-year/unlimited km warranty in this segment.

Servicing intervals are reasonable at every 12-months or 15,000km, whichever occurs first and pricing varies per dealership.

The one I contacted (in Sydney) confirmed the first four years of servicing costs $8605 for an average of $2151.25 per workshop visit.

Worth noting the fourth year is a biggie at $4875, this major service including everything from an air-conditioning clean and transmission oil change to spark plug check/replacement and safety checks.

The Panamera is up there for service costs, even for the class but this kind of outlay comes with the territory when you're considering a car worth almost $300K.