BMW 740i vs GWM Haval H7

What's the difference?

While the new 7 Series won’t visually appeal to everyone, nor is it at the forefront of spirited driving dynamics, it’s hard to argue that it isn’t fit for purpose.

Its rear theatre screen and lounge layout might seem gimmicky at first, but it’s difficult to think of a more comfortable way to be transported on wheels short of putting a chassis under your loungeroom. Even then, you’d have to ask someone for a massage.

This is one of those cases where a car becoming larger isn’t such a bad thing, and BMW should feel like it’s achieved, seemingly, what it set out to do in building an electric limousine that doesn’t fall short in range or dynamics.

If BMW can bring this level of refinement down to its more affordable models, its electric future is looking promising.

Note: CarsGuide attended this event as a guest of the manufacturer, with meals provided.

The H7 might struggle to secure a big chunk of the mid-size SUV market, which is probably why GWM is only offering one variant, but if you like the way this Big Dog looks, there’s a decent SUV underneath the boxy surface.

While it’s no dynamic masterpiece, there are no big issues in day-to-day driving, and even though the boot space is small it’s an otherwise decent interior to live with, if you don’t mind the busy design.

Being just a little more expensive than the more traditional looking H6 means the H7 feels well-placed to find itself in the driveway of those few buyers who want their family car to look a little more rugged, even if the car doesn’t have the off-road chops to back it up.

BMW freely calls the new 7 Series “monolithic” in its press material, and it’s hard to argue. The seventh-generation of its luxo limo is bigger in every dimension, and with a higher bonnet and bootlid, the car is convincingly imposing even when parked. Even more so in black.

From the front, the 7 Series clearly has a new face compared to its predecessor, with split headlights now an indicator of BMW’s luxury oriented models - the incoming XM SUV features the same.

Its LED daytime running lights feature Swarovski crystals, while the grille surround illuminates while the vehicle is parked and on. It’s currently unable to be illuminated while driving to comply with Australia’s laws.

It’s perhaps less elegant and more aggressive than previous generations, but that doesn’t mean there won’t be those who approve. It’s certainly emotive, especially when compared to the side and rear of the car.

The side profile of the 7 requires quite a few steps back from the car to really take in - it’s almost 5.4 metres long - though it's hard to hide the size of a car that allows its rear passengers to almost lay down.

From the rear, the 7 Series is probably at its most uninspiring, which is a reverse from the interior where the front feels more minimalistic than some of its rivals like the Mercedes-Benz S-Class.

BMW has used crystalline geometric shapes throughout the cabin, and the front ‘interaction bar’ is perhaps the best example.

In keeping with the minimalism, its screen sits in an almost freestanding style out from the dash, with no physical buttons seen around it.

The aforementioned colours, Golden Black, Moon Grey and especially Dusk Orange don’t contrast as strongly as the white with the extensive black trim on the H7, which includes its badging and sections like the grille surround.

The main selling point of the H7 compared to the H6 is, of course, the way it looks.

GWM claims the H7 is for "a bit more adventure" thanks to its “off-road inspired design”, but the real point is to “stand out”. And that it does. Some fake-bolted wheel arches and a decent 210mm ground clearance make the H7 look more ready to hit the trails than it probably is.

The boxy, squared-off silhouette and trim elements separate it both from the majority of the GWM line-up and from many other new mid-size SUVs.

The front grille and headlights look closely related to the GWM Tank 300, but the grille inserts that flank the Haval badge look a little ‘Mustang RTR’. The rear, too, looks familiar with the rounded shape and tail-light arrangement having a hint of Mazda MX-30 to them.

Step inside, and a visual assault of different materials in a busy cabin belie how useful the space in the H7 actually is. Fake carbon fibre, fake aluminium, fake bolts and a fair bit of plastic could certainly have made way for something more subtle.

If the word ‘practicality’ brings to mind simplicity, the 7 Series might require you to have a bit of a mental reset. If it means plenty of space and a long list of elements to keep you comfortable, you’d be closer to the money.

While it’s visually restrained in some ways, the space accessible to the driver is thought out reasonably well, as you’d expect from a car costing more than a quarter-million.

The front seats certainly aren’t the main event, but the Merino leather and cashmere wool combination seats are far from uncomfortable, with the heating, cooling, and massage functions accessible from the central multimedia screen.

The controls for those, as well as functions like the climate control, are easily accessible, though could probably be even easier with a physical climate control panel. 

Controls for the individual vents, and even the glovebox are found along the BMW interaction bar, which can (frustratingly) reflect light thanks to its crystalline design, meaning it’s hard to see while driving on a sunny day.

Similarly, while the centre console where the main control dial for BMW’s 'iDrive' isn’t far removed from previous versions, it’s less tactile and requires a look sometimes to see what’s being pressed. Here, too, sunlight can reflect (this time off the dial) and make it more distracting.

Fortunately, the steering wheel controls remain physical buttons, and they’re laid out in a way that previous BMW owners or drivers will find familiar. 

The 7 Series also now leans more heavily on voice activation, so if the lack of physical climate controls or the multimedia screen is a little distracting, much can be achieved by actually asking the car with a “hey, BMW… ”.

There’s a large storage unit in the centre console, as well as two cupholders and a phone charging platform in front of the multimedia controls.

The rear seats, especially the one behind the front passenger, are where the 7 Series begins to feel its worth. If you’re buying one with the intention of being the driver 100 per cent of the time, you’re missing a trick.

The ability for the front passenger seat to shift forward and maximise legroom while the rear seat reclines into a lounge position is nothing new, limousine sedans have been able to do this for years, but the 7 Series takes it to another level.

Not only is there plenty of space for even the tallest of humans to stretch out, but the positioning and angle of the huge 31.3-inch theatre screen is great, even if it impedes the driver’s rear view, and the ability to use it as a touchscreen for some functions means less need for the handy but sometimes fiddly door-mounted control screen.

If you plan on playing games, the controls (and the fact you’re likely in a moving car) can make it a little difficult, but the small control panel is overall easy to use and well-placed.

The cushioned armrest that folds down in place of a middle passenger is comfortable, features a phone charging pad and pop-out cupholders, as well as a storage space under the armrest.

Finally, the boot space in the BMW 7 Series is far from small, with the electric i7 offering 500 litres (VDA) of space, while the 740i boasts 540 litres thanks to its lack of battery.

While the space inside the H7 looks rather busy, there’s actually a very usable space on offer, with plenty of storage and decent ergonomics.

Perhaps most importantly, the tech is smooth to use and doesn’t distract from the main point of the car - driving. GWM’s current software (despite still using a huge screen) doesn’t suffer from unclear sub-menus and has easy shortcuts.

It’s not perfect - it’s still essentially an iPad you need to use while on the move - but it’s better than some systems from rivals, including manufacturers that have been around for decades.

Physical climate controls that bring up the corresponding menu when pressed are a welcome addition, and wireless phone mirroring works flawlessly if our test was anything to go by.

The driver display is clear, and the seating position is nicely malleable thanks to the seat’s electric adjustment and manual steering wheel adjustment.

Controls are all within reach, and after a quick familiarisation the placements and functions all make sense.

The space also provides more storage than is probably necessary for most. There’s a space under the centre console, the central storage bin is huge and has a cooling fan, there are two cupholders and one can deepen for a tall bottle, there are strapped bottle holders on the doors to stop them shaking around and there’s more door storage space next to that.

There’s of course also the glovebox and phone charging pad, then in the rear there’s more door storage space and an armrest with two cupholders again.

Second-row space is generous, even a tall adult will find plenty of legroom (and foot room under the front seats) and headroom isn’t an issue.

Behind that, the boot space is compromised by the hybrid battery so it’s not huge, and the load height is tall. Its 483L of boot space expands to 1362L with the rear seats folded, and there’s unfortunately no spare wheel under the floor.

Available in a single Vanta Hybrid grade at launch, the Haval H7 costs $46,990 drive-away, with no option for other drivetrains, but a long list of standard features.

At $3000 more than the similar grade of H6, the H7 comes with a lot of the same kit like a leather-accented interior with heated and ventilated electrically adjustable seats, a big 14.6-inch multimedia touchscreen and a head-up display.

A combination of wireless Android Auto and Apple CarPlay, wireless phone charger and an eight-speaker sound system make for a solid media setup, while a panoramic sunroof and ambient lighting help create a fun vibe.

The H7 also boasts 19-inch machined alloys, LED auto headlights, daytime running lights, tail-lights and fog lights. There’s also keyless entry and an automatic tailgate with handsfree opening via a ‘kick sensor’ for convenience.

Premium colours that aren’t ‘Hamilton White’ (pictured) are all $495.

The BMW 740i is powered by a 3.0-litre turbocharged in-line six-cylinder petrol engine, as is the way with many of BMW’s larger cars. It’s also a mild hybrid, incorporating a 48-volt electric starter/motor combination.

The 740i makes 280kW between 5200-6250rpm, and 520Nm between 1850-5000rpm, which is transferred to the rear wheels via an eight-speed automatic transmission.

The electric i7 xDrive60 is the flagship model, with its dual-motor all-wheel drive powertrain good for 400kW and 745Nm, allowing for a claimed 0-100km/h time of 4.7 seconds - 0.7s faster than the 740i.

The H7 has just the one drivetrain, as mentioned, consisting of a turbocharged 1.5-litre, four-cylinder petrol engine assisted by an electric motor and mated to a nine-speed dual-clutch transmission.

It drives the front wheels only, providing 179kW of power and 350Nm of torque.

BMW Australia hasn’t yet specified local figures for fuel consumption or energy efficiency for either variant of the 7 Series at the time of our review, but the international specifications for both i7 xDrive60 and 740i give a relatively accurate guide.

BMW claims the electric i7 has a power consumption of between 19.6 and 18.4kWh/100km, which means its 101.7kWh battery allows a range of between 591 and 625km according to the brand.

It’s claimed to charge from 10 per cent to full in less than 5.5 hours with a 22kW AC wallbox, or in 34 minutes to reach 80 per cent using DC fast charging at 195kW.

The petrol powered 740i will use between 7.0 and 8.0 litres per 100km, according to BMW, which equates to between 183 and 159g/km of CO2.

GWM claims the Haval H7 consumes 5.7L/100km under the combined cycle, though during testing we saw a figure of 7.1L/100km after a spirited drive.

The H7 has a 61-litre fuel tank and requires 91 RON fuel at a minimum. With careful driving and in the right conditions, you could theoretically get around 800km from a single tank.

BMW hopes for two things for the new 7 Series: one, that it’s the best car to be driven in, and two, that it’s the best car to drive.

While one of those things could be argued to be true, we suspect there are some engineers in BMW’s M department who would be frustrated at the thought of a more-than 2.6-tonne limo being called better to drive than a car half that size with a manual gearbox.

But, perhaps unsurprisingly, the BMW 7 Series is rather refined from the driver’s seat, especially on roads where the speed limit is high and the corners are long.

The two variants Australia has available, the i7 xDrive60 and the 740i, differ in their drivetrains as mentioned above, and the dynamics of each are slightly different. 

The all-wheel drive electric i7, despite its extra heft (the 740i is almost 600kg lighter) the EV feels more nimble thanks to its immediate torque delivery and higher outputs give it more flexibility in dynamic driving.

The lower centre of gravity, even with the extra weight, helps the electric i7 hold its own against the turbo six-powered 740i.

Both variants come standard with BMW’s rear-wheel steer system, or ‘Integral Active Steering’, which is vital to providing the agility needed for keeping the 7 Series in shape on tight roads, where it tightens the turning circle below 60km/h, though its 3215mm wheelbase does a lot to keep it feeling stable.

Above 60km/h, the rear-wheel steering improves stability further by turning slightly with the front wheels as opposed to against them, allowing for smoother flowing cornering and highway lane changes.

In either case, the 7 Series is easy to drive, with the steering able to be set to Comfort regardless of the drivetrain’s intensity (Sport and Comfort are the only options), which leaves the wheel feeling lighter.

The ride, whether from the front or the back, is impressive, even when being chauffeured through rough backroads. 

The 7 Series, despite not being engineered specifically for Australia’s sometimes shockingly pockmarked roads, manages to soak up impacts before they transfer from the tyre into the seats, and that goes for the sound and road noise, too.

Unfortunately, our launch test drive was hampered by some roadworks out of BMW’s control, so stay tuned for a more in-depth drive soon.

One of the first things I noticed is that the hybrid system’s initial burst of torque has the potential to overpower the front wheels from a stand-still, especially if it’s wet or you’ve got some lock on to turn out of a driveway.

But once rolling, the power delivery is smooth and doesn’t lack in pull even once up to highway speed. The H7 is also stable when it comes to day-to-day driving, with its suspension striking a good balance between communication and comfort.

Big bumps and rough roads neither unsettle nor rattle the H7 too much, though given it’s a front-drive hybrid we wouldn’t be testing just how rough a road it can handle - the H7 is not an off-roader despite its looks.

If you start trying to push the SUV along a twisty road it’ll lean more than some rivals through cornering. Not to an unsafe degree, given if it’s happening you’re probably pushing it more than you should. The steering feel itself isn’t anything to write home about, but for a family car it’s accurate enough and predictability is key when you’ve got a car full of humans.

Road noise and wind noise are present, the latter more so than you’d like given we tested the car on a relatively still day, but it’s not unacceptable. 

Ergonomically, the driving position and visibility provide comfort and safety, though the rising shoulder line towards the rear slightly limits visibility on shoulder checks.

The H7 hasn’t been tested by ANCAP, but there’s a decent list of features on paper that show GWM hasn’t half-baked the H7 when it comes to safety.

Seven airbags cover the front and side in the first row, there are curtains down the sides too and the all-important central airbag.

The H7 has a strong list of active safety features like collision avoidance thanks to lane-keeping and departure warning, front collision warning with pedestrian and cyclist detection, junction assist for its auto emergency braking (AEB), adaptive cruise control with traffic jam assist, plus there are features like traffic sign recognition and driver monitoring.

The H7 also has parking sensors front and rear as well as a surround-view parking camera.

Its safety features all work well without being too distracting or intervening unnecessarily, although its lane-keep can be a little stubborn and the default speed limit warning is ‘0km/h’ over the limit, however, thankfully that can be adjusted.

BMW offers a five year, unlimited kilometre warranty and that extends to both variants of the 7 Series.

BMW also offers servicing packs for its new cars, though the pricing for each group of models excluded the 7 and 8 Series and its M cars. 

Given the most expensive servicing pack listed is the BMW X7’s $2800 five-year, 80,000km pack, expect anything similar for the 7 Series to cost more.

In terms of when servicing is required, BMWs are condition-based, meaning the car’s own systems detect whether something like an oil change or part replacement is required, and provides that data to your BMW service centre to help calculate an estimate for work needed, ahead of time.

The H7 is covered by a seven-year, unlimited-kilometre warranty, as is standard for GWM.

Additionally, the high-voltage battery pack is covered by an eight-year, unlimited-kilometre warrant. GWM also has a five-year roadside assist program, and capped-price servicing for five years.

Servicing costs a total of $2145 over five years, with intervals each 12 months or 10,000km, averaging $429 per service, which isn’t incredibly cheap.

GWM started 2025 with 113 dealerships across Australia, and aims to have 125 by the end of the year.