BMW Alpina B7 vs Peugeot 2008

What's the difference?

The BMW Alpina B7 is a special car destined (like all Alpinas) to be a collector's item, due to its rarity and exclusivity. I asked Alpina just how many current model B7s there are in Australia and the answer was "less than five", which is just as mysterious as most people find the car in general.

The B7 is fast – too fast to enjoy legally on Australian roads – but it is also supremely comfortable and well appointed. For Alpina fans lucky enough to be driven in on,e this would make for a truly rare and niche way to be chauffeured.

The Peugeot 2008 is a handsome and accomplished little SUV that’s fun to drive and has a cabin that feels a little bit special.

In reality the 2008 is too expensive and isn’t as practical as most of the mainstream compact SUVs.

This is the car you buy with your heart, not with your head.

This is a good place to start because the B7 looks just like the 750Li it's based on, until you see the first tell-tale signs that it's not one.

There's the front wing with Alpina lettering and the boot-top spoiler, the graphics, which run the length of the car, and the 20-spoke wheels with Alpina badging.

This is late '70s, early '80s styling at its best (and possibly worst), but these special cars can pull off the irony-free look because this is how Alpina BMWs have rolled since 1975, when the E21 320-based Alpina A1/3 was launched.

BMW badges have been left on the bonnet and boot, but there's Alpina B7 BiTurbo lettering in place of the 7 Series identifier.

Most people walked by it in the street thinking it was just a big BMW, others scratched their heads wondering what I'd done to my big German limo and a handful almost dropped to their knees in praise and wonderment at spotting a rare beast like this in the wild.

These people all had their own Alpina stories – one was the third generation of an Alpina-owning family. You become a member a small and passionate club when you buy into this rarefied brand.

The standard B7's cabin is close to identical to the luxurious interior of the 750Li, save for Alpina-embossed stitching in the headrests of the soft, leather seats, the virtual instrument cluster and the Alpina plaque on the centre console denoting the build number.

The B7 is long, low and wide at just under 5.3m end to end, 1.5m tall and 1.9m across. A 3.2m wheelbase means cabin room is more than just spacious.

The B7 rolls off the Dingolfing production line in Germany and is then handed over to Alpina's facility in Buckle, where significant changes take place. Read on to find out how the B7 is different from a regular 750Li.

The Peugeot 2008 is a smooth operator with head-turning French flair, but the devil is in the detail.

It’s not just the 2008’s well proportioned dimensions or the healthy dollop of exterior black highlights that catch your eye, but Peugeot has added a range of design cues to symbolise the Lion on its badge.

The tail-lights have a 3D effect that make them look like cat’s claws and the daytime running lights on the front resemble a scratch mark. These pair perfectly with the lion head crest on the grille.

Look deeper and you notice the attention to detail.

The 2008's redesigned front grille's slates are colour matched to the car's body colour.

Dual exhaust pipes are finished in chrome, giving the impression of performance even if the car doesn’t deliver on it.

The GT variant gets a two-tone paint job with a black roof contrasting with the body's colour.

Inside there are plenty of high quality finishes. The centre console is festooned in gloss black and there is a lovely carbon-effect textured insert on the dash and doors. 

Some hard plastics below eye-level and on touch points such as where your knee might rub are less impressive. The rear seat loses some of the lustre of the front pew with tough plastics covering the back of the front seats and most of the doors.

The B7 is a five-seater limousine although with the fold-down rear centre armrest which houses the media control panel the back is really set up to carry two.

That 3.2m wheelbase means cabin space is enormous. At 191cm tall I can sit behind my driving position with about 30cm between my knees and the seatback. Those rear doors open wide and the entrance is huge, making entry and exit almost as easy as just walking through a doorway. The air suspension also rises and lowers the B7's ride height for better access.

Storage is excellent, with two cupholders and door pockets for rear passengers, along with the area inside the centre armrest.

Up front, the driver and co-pilot have a deep centre console storage bin with split-opening lid, two cupholders and door pockets.

Luggage space is good, with a 515-litre boot.

Step inside and there is no hiding the 2008’s diminutive proportions.

It’s 4300mm long, 1815mm wide and 1550mm high, which puts it closer in size to the mini Mazda CX-3 than the larger CX-30 it is more aligned with price-wise.

This all adds up to a snug fit in whichever row you sit.

There are a couple of cupholders in the centre console - a smaller one for a standard takeaway coffee and a larger one for drink bottles.

Slight storage bins in the door can hold a regular drink bottle but there isn’t much room for much else.

The wireless device charger is hidden away behind a compartment below the central screen that opens with a push and there are two USB-C ports up front and the rear seats score a USB-C and A connection.

Rear seat passengers do without a dedicated aircon vent, unfortunately.

There is an issue with Peugeot’s i-Cockpit steering wheel and digital driver display, too.

If you like to sit low the chances are the steering wheel will cut off your view of the bottom part of the display. If you prefer to have the seat jacked up, you’ll have better vision of the readouts.

There are piano key-like physical controls for simple climate functions such as the de-mister and auto climate settings. More complex functions are done via the 10-inch central multimedia screen.

The boot is a decent size at 434L and can easily handle a weekly grocery shop or a few overnight bags.

There is only a space saver spare wheel, but this car is aimed at city driving where it is easier to source a replacement tyre.

The 2008 range kicks off at $39,990, before on-road costs, for the base Allure grade and rises to $44,490 for the fully loaded GT variant.

That’s a lot of money for a small SUV, especially considering the Skoda Kamiq range starts at $32,990, you can get Nissan’s Qashqai from $33,890 and a Mazda CX-30 for $33,140.

There is a lot to like about the 2008’s standard equipment list, though.

Flash looking 17-inch alloy wheels are complemented by adaptive LED headlights that control individual LEDs to brighten the road without dazzling oncoming vehicles. The headlights will automatically switch on in low light situations and stay on for a short period of time after you exit the vehicle to make it easier to find your way to the door at night.

A 10-inch multimedia screen is compatible with wireless Apple CarPlay and Android Auto, and a wireless device charger completes the cord-free ecosystem.

Peugeot’s 'i-Cockpit' brings a 10-inch driver display with 3D readouts paired with a small steering wheel.

GT buyers can expect eight colour ambient lighting, a six-speaker stereo, four USB charging ports, in-built sat nav and brushed aluminium foot pedals.

Well bolstered seats are heated up front and wrapped in synthetic suede and leather upholstery with contrast green stitching. The driver’s seat is power adjustable and has a massage function but the front seat passenger will need to move the seat themselves.

There are rain-sensing wipers, roof rails, power folding and heated side mirrors and a space saver spare wheel.

It’s a solid list of equipment but is missing some features you’ll find on similarly priced rivals such as a head-up display.

Alpina takes the 4.4-litre twin turbo V8 from the BMW 750Li and rebuilds the engine by hand. Alpina fits its own turbochargers, air-intake set -up, high-capacity cooling system and Akrapovic quad exhaust. Output is 447kW and 800Nm – an increase of a whopping 117kW and 150Nm over the 750Li's grunt.

It's interesting to note that the V12-powered 760Li has a smidge more power, at 448kW, and the same torque output as the B7.

How fast is the B7? Supercar fast – the B7 has a top speed of 330km/h, which will see it outrun a McLaren 570 and almost keep up with a Ferrari F12. That's quite incredible for a 2.3-tonne limousine with three TVs on board. A 0-100km/h time of 4.2 seconds is also hugely impressive.

In comparison, a 750Li has a 0-100km/h time of a not-too-shabby 4.7 seconds, but the car is electronically limited to 250km/h.

An eight-speed automatic transmission shifts gears smoothly, although a little slowly in Normal mode, while Sport and Sport+ add urgency and harder shifts.

Finally, the B7 is all-wheel drive, and those rear wheels are designed to steer slightly for better cornering performance.

Lurking beneath the bonnet is a little three-cylinder 1.2-litre turbo-petrol engine that makes 96kW and 230Nm. That’s a decent amount of grunt from the little unit, but again you can get more oomph for less from mainstream rivals.

It is paired to an eight-speed automatic transmission that drives the front wheels.

There is no hybrid help, either.

The B7 is probably not the car to own if you're concerned about either fuel prices or emissions, but then the twin-turbo V8 may not be as thirsty as you'd think, with Alpina stating that, after a combination of urban and open-road driving, you should only use 9.6L/100km.

My time in the B7 saw me double that usage but this could have had something to do with me turning off the stop-start system and driving in Sport mode constantly.

Stiff emissions regulations in Europe mean these little turbocharged petrol engines have a fair bit of self control on the drink.

Peugeot claims the 2008 uses 5.4L/100km on the combined cycle. We used slightly more than this but spent most of the time in the cut and thrust of city traffic where cars use more fuel.

You’ll need to budget for pricier premium unleaded petrol, too.

Who on Earth thinks a BMW 750Li isn't fast enough or comfortable enough, even with all its horsepower, luxurious cabin and technology? Alpina, that's who.

Redevelopment of the 4.4-litre V8 with new turbochargers, a high-capacity cooling system, different air suspension set-up and an exhaust system made by Akrapovic have made this already exceptional car better. Better to drive and better to be driven in.

The ride, even on those 21-inch wheels and low-profile Michelin Pilot Super Sport tyres (255/35 ZR21 on the front and 295/30 ZR 21 on the rear) is incredibly comfortable. I drove it and also had a chance to recline in the back and be chauffeured (by our photographer) and the ride was so composed and refined it was hard to believe I was travelling along some truly awful urban roads with their cracked and pot-holed surfaces.

And it's quiet, too. Which will suit those in the back being transported swiftly from the airport to their next meeting, but if you're after a loud and angry exhaust note then you won't find it in the B7. Sure, from the outside at full throttle the B7 has a menacing growl, but this isn't a BMW M car that will bark and snarl. 
See, while BMW's M division makes brutal, loud, high-performance versions of their regular cars, Alpina makes comfortable, stealthy, high-performance ones.

All-wheel drive provides fantastic traction and ensures that grunt doesn't just tear the tyres off those rims when you sneeze on the throttle.

And while the air-suspension is soft and comfortable, adaptive dampers adjust for when the road goes twisty, providing impressive handling for a heavy and long car.

Really, though, the B7 is built for long, endless stretches of roads, and the acceleration beyond 100km/h is almost as startling as that from 0-100km/h, as it wants to push straight past 200km/h towards that 330km/h top speed.

Which, unless you know a good lawyer or happen to be one, will send you straight to jail. Yes, the B7 is probably too much car for Australian roads. Only on a German autobahn would a B7 be fully at home.

I felt like I was given a Melbourne Cup-winning racehorse for a week but could only ride it in my suburban backyard.

On the road the 2008 is a bit temperamental.

Most European cars are fitted with stiffer suspension than the cosseting springs found in Japanese machines.

This means you’ll feel bumps and road imperfections through your seat more than other SUVs. It has particular problems ironing out consistent smaller bumps, which can unsettle it and lead the 2008 to skip across them.

The counterbalance to that is a more dynamic drive experience, with the 2008 exerting excellent body control through the bends as it is held in line by the stiffer set-up.

Pair this with sharp, direct and well-weighted steering and it's a fun little SUV to take on a twisting country back road.

Three cylinders might not sound like a lot, but in the real world this is all the 2008 needs.

Its 96kW and 230Nm won’t set the world on fire but the torque is accessed from just 1750rpm, which endows the 2008 with some punch off the mark and it feels zippy when navigating the daily commute.

Don’t confuse that for outright speed, though, the 2008 completes the benchmark 0-100km/h dash in 9.3 seconds.

The transmission is fine when you are accelerating or cruising at motorway speeds, where it uses its many ratios to keep the engine humming along in its sweet spot. There are paddle shifters if you want more control.

In stop-start traffic it isn’t as an accomplished performer. It can struggle to find the right ratio and this leads to a jerky movement reminiscent of dual-clutch autos.

The cabin is well insulated with the outside world kept mostly at bay, but you’ll hear the three cylinder’s charming little rumble when you put your foot down.

Parking is a cinch thanks to its petite proportions and the 2008 has no issues navigating tight city streets or underground car parks.

The 2008 has a maximum five-star ANCAP safety rating, but that mark was given in 2020 and it might not get the same score if it was retested today.

It has six airbags, but misses out on a centre airbag that protects against head clashes in a side on collision.

It has a decent amount of safety equipment with auto emergency braking, lane keep assist, blind spot monitoring and adaptive cruise control.

Rear cross-traffic alert, which sounds an alarm if a car is approaching from the side as you reverse, is a notable absence.

The B7 is covered by BMW's three-year, unlimited-kilometre warranty. Servicing is recommended every 12 months or 15,000km. The B7 is covered by BMW special vehicles servicing plan, which means services are cost-free for the first three years of the car's life.

Peugeot covers the 2008 with a five year/unlimited km warranty, which is the standard coverage today.

The French brand offers a range of prepaid servicing packs that’ll save you a handy amount compared to pay-as-you-go maintenance.

A five-year plan is the best value, costing $1700 for five scheduled visits every 12 months or 15,000km. That’s $638 cheaper than the pay-as-you-go servicing.