BMW Alpina B4 vs Maserati Ghibli

What's the difference?

If you're looking for a sleek, two-door coupe with a sparkling chassis, rear-wheel drive and a charismatic turbo straight-six, BMW has you covered with about eight choices. That should be that, then. But wait. There's more. 

Since 1965, Alpina - the name of a resurrected a typewriter company - has collaborated closely with BMW to produce distinct, high performance Alpina-badged cars. It actually started with a Weber dual-carburettor unofficial conversion for the BMW 1500 in 1962 and over the years built into a racing operation winning championships and races like the Spa 24 Hours.

Alpina returned to Australian shores in 2017 after a long hiatus with a new range including the BMW 4 Series based B4. Not long after, BMW updated the 4 in what it calls LCI (Lifecycle Impulse), so Alpina followed suit with a price drop, new gear and called it the B4 S.

Maseratis make a certain amount of sense to a certain kind of person. As the folks who run the brand in Australia will tell you, its buyers are the kind of people who’ve driven German premium vehicles, but find themselves wanting something more. 

They are older, wiser and, most importantly, richer. 

While it’s easy to see the high-end lure of Maserati’s Italian sex appeal styling and luxuriously appointed interiors, they’ve always struck me as cruisers rather than bruisers. 

Again, they’re for the older, more generously padded buyer, which makes the Trofeo range something of an oddity. Maserati says its Trofeo badge - seen here on its mid-sized sedan, the Ghibli, which sits below the vast Quattroporte limousine (and side on to the other car in the range, the SUV Levante) - is all about the "Art of Fast". 

And it certainly is fast, with a whopping V8 driving the rear wheels. It’s also completely bonkers, a luxury car with the heart of a track-chomping monster. 

Which is why Maserati chose to launch it at the Sydney Motorsport Park complex, where we could see just how quick and crazy it is. 

The big question is, why? And perhaps who, because it’s hard to imagine who wants, or needs, a car with such severe schizophrenia.