Audi Sq8 E-Tron vs Mercedes-Benz C-Class

What's the difference?

There’s not doubt large, luxury SUVs like the SQ8 have a lot to gain from electrification in terms of refinement, performance and running costs. The flip-side is the extra mass of the batteries and other electrical gear but, in this case at least, there might be a silver lining there in the way the hulking SUV manages to force the air suspension into agreeable submission.

For our money, the station-wagon variant is the one to buy. It’s cheaper to begin with and with its greater luggage capacity, it simply makes more sense. Which is not to say the Sportback version is compromised in luxury, safety or performance terms, but if practicality doesn’t figure highly in any purchasing decision involving an SUV, then we sense a great disturbance in the force.

Regardless of what’s powering the SQ8, the driving experience is vintage Audi and that’s a good thing, and even that massive kerb mass can’t blunt the sort of chassis dynamics and feedback we’ve come to expect from the brand.

Some buyers will possibly baulk at the projected range and the Audi’s appetite for electrons, but when lined up side-by-side with its major competition, the SQ8 is every chance to emerge as the one to buy. We’ll need a proper comparison for that, of course, but the Audi should be on any short-list of big, deluxe, electric SUVs.

Note: CarsGuide attended this event as a guest of the manufacturer, with accommodation and meals provided.

The Mercedes-Benz C-Class C200 is such a stylish sedan and I would totally have one. The driving performance, luxurious features and practical size made it a winning combo for my family. The price point is definitely up there but you do get a high-end build for the cash. I've seen bigger boots in other sedans and not being able to fit a third child seat will limit some families, but this still easily earns an 8.5/10 from me.

My son really loved this one. The ambient lighting was the highlight for him and he thought it looked like a "space car" inside. He gave it a 9/10.

Stylistically, the big news is that the SQ8 is the second model to take up Audi’s latest exterior design language. That includes the two-dimensional Audi grille logo as well as a 'singleframe' (Audi’s own word) light bar that links the matrix headlights.

The SQ8 also gets Audi’s Sport Package as part of the price of admission, and that includes black roof rails and other touches.

Of more technical interest is the way the front of the car has been designed to aid air flow around the front wheels. Controllable flaps in the front fascia as well as underbody winglets keep the air flowing around the wheels without contributing to excess aerodynamic drag at speed.

In an engineering sense, the big news is the adoption of a three-motor layout. While some manufacturers are yet to see the value in this, having a motor on each of the rear wheels means there’s no longer a need for a rear differential.

The C200 is a sleek and elegant steed.

Initially, you may think this is just a standard Merc showcase. There's the nice big badge on the pronounced nose. Beautiful sleek lines in the body... but it's the attention to detail that make this feel special.

There's a repeated badge motif in the grille and a cute cursive Mercedes logo tucked into the corner of the windscreen. The puddle lights on the doors project the badge at night time and you can often spot a badge etched into the LED lights.

However, it's the interior that's the highlight for me and I feel like it's a big step up from previous models I've been in.

Our model has the grey 'Artico' synthetic leather trim (says grey but it's really white) and a lovely mix of piano black and shiny chrome inserts that are set against soft touchpoints throughout.

The quality of the build oozes through every stitch and join. Don't even get me started on the cool customisable ambient lighting system inside, which makes this feel like you're on the set of Tron and really elevates the interior.

It's quite fun to build one of these in Mercedes' online configurator. You can customise your trims to make it feel like your own and their blue paintwork options are great (I do love a blue car).

There’s absolutely no question Audi knows a thing or two about cabin layouts and ergonomics. Like other contemporary Audis, this one features the fully customisable Virtual Cockpit with a huge range of possible displays and layouts. And again, as usual, it all works seamlessly and efficiently.

The head-up display is amazingly clear and the twin touchscreens divide the car’s tasks logically. Yes, there’s a lot going on, but compare the way the Audi applies logic to the menu strategy to the scatter-gun approach of many others, and you can see that plenty of thought has gone into this stuff.

Also, it goes without saying, of course, that there are multiple charging points as well as plenty of connectivity with good wireless connections available. That includes wireless phone changing.

The front seats are sporty but not too firm, even if they do give you a bit of a squeeze thanks to high bolsters and lots of contouring. The rear seat is likewise firm initially and is really best for two backsides thanks to the sculpting of the rear bench.

That said, it will accept a centre passenger, but that seat will be the last one occupied. Rear legroom – important in a car like this - is good, there’s enough room for your feet under the front seats and headroom, even in the allegedly racier looking Sportback, is ample if not huge.

The panoramic sunroof means there’s plenty of light to counter the dark interior colours, and the only real surprise is the amount of hard plastic on the upper part of the door trims, just below the glass. Given the acres of much plusher trim farther down the door, this seems a bit odd.

The other comment we’d make is that the SUV body simply makes more sense in terms of load carrying (569 litres plays 528) and makes more of the SUV’s claim to practicality.

The Sportback is also a bit of an acquired taste and while it’s not the first SUV-coupe mash-up we’ve seen, to many eyes, the combination never looks right. Coupe on stilts? Surely, not for everyone.

On that subject of practicality, the SQ8 bucks the trend in EVs by being able to tow up to 1800kg with a braked trailer. The factory towing pack is a $2180 option.

I'm not going to lie – there are sedans out there that have an almost limo-like space inside but the C200 isn't one of them.

It's not small by any means and all occupants enjoy the comforts of decent legroom and headroom but it's not cavernous considering the specs (1437mm high/1820mm wide/4751mm long).

The optional panoramic sunroof does cut into the headroom for back seat passengers, which is something to consider if your family is very tall.

The storage is maybe a tad leaner-than-average for a car of this size. The glove box and middle console aren't massive but will suffice.

The cupholders up front can be removed if you need extra storage space for larger items and back seat passengers enjoy retractable cupholders in the armrest.

The way the front doors curve out creates a larger than normal storage bin and drink bottle holder – which help make up the difference. There is a dedicated phone pocket, to tuck it out of the way.

The boot space is 455 litres (VDA), which isn't as large as some others on the market but it was plenty big enough for my family's needs.

There's a handy under-floor storage pocket for smaller items, like the puncture repair kit, because you don't get a spare tyre in this.

When it comes to ease of use, my six-year-old loved not needing my help to get into his seat and he still enjoyed a decent view out of the wide back window.

The amenities in each row are good but not class-defining. Still, creature comforts have be well-thought through.

Front occupants enjoy heated seats and fantastic lumbar and under thigh support. Dual-zone climate control sorts out the temp, and the cool circular air vents that make loud audible 'clicks' when manoeuvred give the interior a jet cockpit vibe.

While I've never had an issue opening or closing a sedan boot, the powered lid was a nice feature to have this week.

The tech throughout is great and intuitive to use. The massive 11.9-inch touchscreen multimedia system is cool and is easy to use once you become acclimatised to Mercedes system.

The customisable digital instrument panel makes the driving experiences feel individualised.

The interior is a chilled out space with gentle scrolling touchpads taking the place of most 'push' buttons and dials.

Think of each surface as being a bit like a touchscreen tablet in how you operate it. I was a little worried the touchpads would be laggy but they're very responsive.

There's only one USB port in the whole car, which limits charging for other passengers but I did enjoy the easy connectivity of the wireless Apple CarPlay.

The electric heated front seats are a nice touch but I was amused by the 'kinetic' function on both. It's what you might call a 'massage' function on another car but here they don't really work. It's best to think of them as a way to do some (very) gentle stretching on a long trip.

The 360-degree camera view is super clear and crisp but the dynamic guidelines (which tilt the camera angle) are a bit too dynamic for my liking and I relied mostly on the bird's eye view to park.

As I've mentioned, the ambient lighting system creates a stellar atmosphere inside. I've often wondered why other car manufacturers haven't jumped on that bandwagon because it's a relatively cheap way of creating wow factor. And it generates massive wow factor in here.

Herein lies the rub. There are four models for the C-Class sedan and ours is at the bottom of the pack.

But don't let its position fool you in thinking it'll be cheap because this model starts at $78,900... and that's before you start adding the option packs. 

Our model is fitted with the 'Vision Package' which adds a host of features – like a panoramic sunroof, head-up display and heated front seats, to name just a few. This adds about $3000 to the price tag.

This also has the optional 'Sport Package' which adds 19-inch AMG alloy wheels and rear privacy glass, among other things, for an extra $1300.

Unfortunately, even without all of those options, this is still one of the most expensive 'entry-level' sedans in the luxury class!

While many electric all-wheel-drive vehicles use a motor on each axle, the Audi electric 'Quattro' system here arguably goes one better with a total of three motors.

The front axle features the traditional single motor while the rear axle has two; effectively a motor on each rear wheel.

When they all chime in, they bestow the e-tron with a maximum of 370kW of power and an astonishing 973Nm of torque; more than enough to get the 2.6-tonne e-tron moving.

Enough, in fact to get the car from rest to 100km/h in a claimed 4.5 seconds and on to an electronically limited top speed of 210km/h.

A single-speed reduction transmission is fitted and drive is constantly sent to all four wheels via an electric version of Audi’s famed Quattro all-wheel-drive layout.

Suspension is by adaptive air springs and there’s adjustable (via the steering wheel paddles) regenerative braking.

The C200 has a 1.5-litre, four-cylinder, turbo-petrol engine with an integrated starter-generator. 

What's that, you ask? So, glad you did. It's basically an electric battery that also acts as your starter... or alternator.

It smooths out vibrations from the engine and generates some power from braking. Making this a very mild hybrid. Note the 'mild'.

Is it powerful? Surprisingly, yeah. It has a maximum output of 165kW and 300Nm of torque. Combine that with the starter-generator and we have a powerful little engine that can push the C200 from 0-100km in 7.3 seconds, while still feeling like there's power in reserve.

The nine-speed auto transmission is damn smooth and there's no clunky gear changing at any speed. It's got great pick-up, too, for when you need to overtake or zip across traffic.

Moving this much weight at such velocities and for such distances requires a big battery. In fact, Audi claims the SQ8’s battery, at 114kWh is the biggest in the business.

But, again, it needs to be, especially with the claimed energy consumption of a hefty 28.8kWh per 100km for the SUV version and 28.0kWh per 100km for the slightly slipperier Sportback.

That gives a theoretical range of 417km for the SUV and 430 for the Sportback, both of which are numbers some potential buyers won’t consider sufficient.

But those same people should consider the fact that in a mix of winding country roads and some freeway running, we were able to beat those consumption claims, recording closer to 26 or 27kWh per 100km which, if nothing else, suggests the published range figures might be somewhat closer to reality than the EV (or any other segment of the car industry) market typically gets.

The standard charger runs at 11kW but on a 10-amp household socket, home charging will be limited to 7.2kW, although an optional 22kW charger ($6900) is also available from Audi.

The DC charging is the highlight, however, and the SQ8 can cope with charging speeds of up to 170kWh, meaning it can theoretically get from 10 per cent to 80 per cent charged in about 31 minutes on a commercial charging station with enough grunt.

The official combined cycle fuel figure is 6.9L/100km. Real world testing saw my figure at 7.2L, which was awesome for the heavy driving I did this week on a combo of urban and open-roads.

The light regen braking probably helps this coast comfortably into being a very efficient sedan for its size.

Minimum fuel requirement is 95 RON premium unleaded and you'll need 66 litres of it to fill the tank.

Driving range using the official consumption figure is around 950km, and 915km using our real-world number.

Almost a thousand Newton-metres (not to mention 370kW) infers some pretty serious performance and so it is.

When you press down on the throttle pedal, there’s an instant and somewhat furious response from the driveline. And just as the Audi’s touchscreens have been calibrated to respond on a human scale, so too have the major driving controls.

That said, while there’s more acceleration on tap than most drivers will ever have experienced, the SQ8 doesn’t move forward with quite the irresistible force the bald numbers might suggest.

And that’s purely down to the thing weighing the wrong side of 2.6 tonnes. Sure, Audi claims 4.5 seconds and that seems fairly believable, but it’s not quite as ballistic as some other current EVs.

Still, that’s hardly its mission in life, anyway. Top speed, in the interests of thermal management, has been limited to an entirely understandable – not to mention adequate - 210km/h.

But one thing all that kerb mass has (arguably) done is make the suspension work properly. Speaking purely personally, until I’d sampled the SQ8 over a variety of bitumen joins, potholes of all sizes and even clattering level-crossings, I was yet to drive a passenger car on air suspension that worked as well as the brochure claimed.

Historically, air suspension has been okay on smooth roads and even sometimes bigger lumps and bumps. But it usually fell short of expectations on small amplitude, high frequency stuff that made the suspension judder and stutter. Not this Audi.

Even on the 'Dynamic' setting, the ride never falls beyond plush although you will notice a little more stiffness being dialled into it by the computer.

The best advice is to leave it in the 'Comfort' setting where there’s still lots of roll and pitch control, yet an even higher degree of suppleness that fundamentally refuses to be beaten by a lack of post-Covid road maintenance. And this from a car that rides on 22-inch wheels and tyres.

Perhaps compressed air doesn’t scale in a linear manner, making the addition of a couple of tonnes of sprung mass a positive, rather than a negative.

The other thing Audi has done well to maintain is that almost indefinable corporate steering response.

It’s kind of muted this time around in terms of its ability to talk to you, but there’s still an over-arching Audi-ness to it with an instant pointiness without the frenetic feel often associated with a quick ratio and sticky tyres.

The steering feels solid and concise. The tyres seem like they're glued to the road, making winding roads downright fun to tackle. Oh, and the sharp 11 metre turning circle is wonderful.

The handling makes this your best friend in a car park. The lower ground clearance did elicit some unladylike grunts when I parked on a hill, but otherwise the wide door apertures makes it easy to get in and out of.

The only thing I would note is the low-profile ground clearance. Just be aware of your speed and angle when you handle car park ramps or road bumps in this. They are not your friends.

The safety sheet is well-stocked and has the usual suspects you want in a family car, like: AEB with car, pedestrian, cyclist and junction turning assist (effective speed 7.0-90km/h); forward and back-over collision warning, lane keeping assist, lane departure warning and emergency lane keeping assist, as well as, blind-spot monitoring.

I quite like the 'Active Distance Assist' which helps to automatically slow your vehicle speed to keep a set distance to the car in front in stop-start traffic.

Perfect for those busy city commutes. And if you're not confident on parking, this also has a 'Park Assist' feature.

It's nice to see that this has nine airbags, which include a driver's knee airbag and the newer front centre airbag.

This has a maximum five-star ANCAP safety rating which is nice and new from testing done in 2022.

There are ISOFIX child seat mounts on the outboard rear seats and three top tether anchor points but because of the narrower rear seat, you'll only comfortably fit two side-by-side.

It was super easy to fit my seats and there's a good amount of room for front passengers when a 0-4 rearward facing child seat is installed.

Audi’s factory warranty is a good, but no longer remarkable five-year/unlimited warranty on most of the SQ8.

The exception is the battery which is covered by a six-year/160,000km warranty. Audi will also come to your home and connect the standard 10-amp charger and there’s an Origin Energy green power offer that comes with it.

Charging is taken care of for the first six years with a Chargefox subscription as well as Audi Connect. You’ll also get six years of free roadside assistance and the first six years of standard servicing are also included.

The SQ8 also makes good on the EV promise of less maintenance with service intervals every two years or 30,000km, whichever comes first.

The C200 comes with a five-year/unlimited km warranty, which is standard for the market.

There are multiple servicing options and on the five-year plan, the services average $1090 annually, which is quite expensive.

Servicing intervals are pretty good at every 12 months or a longer than usual 25,000km, whichever comes first.