Audi Sq8 E-Tron vs Infiniti Q50

What's the difference?

There’s not doubt large, luxury SUVs like the SQ8 have a lot to gain from electrification in terms of refinement, performance and running costs. The flip-side is the extra mass of the batteries and other electrical gear but, in this case at least, there might be a silver lining there in the way the hulking SUV manages to force the air suspension into agreeable submission.

For our money, the station-wagon variant is the one to buy. It’s cheaper to begin with and with its greater luggage capacity, it simply makes more sense. Which is not to say the Sportback version is compromised in luxury, safety or performance terms, but if practicality doesn’t figure highly in any purchasing decision involving an SUV, then we sense a great disturbance in the force.

Regardless of what’s powering the SQ8, the driving experience is vintage Audi and that’s a good thing, and even that massive kerb mass can’t blunt the sort of chassis dynamics and feedback we’ve come to expect from the brand.

Some buyers will possibly baulk at the projected range and the Audi’s appetite for electrons, but when lined up side-by-side with its major competition, the SQ8 is every chance to emerge as the one to buy. We’ll need a proper comparison for that, of course, but the Audi should be on any short-list of big, deluxe, electric SUVs.

Note: CarsGuide attended this event as a guest of the manufacturer, with accommodation and meals provided.

The Q50 Red Sport is a premium sedan that's great value, with a cracker of an engine. While Infiniti has improved the ride and steering, it still feels to me that the engine is too powerful for the wheels and chassis to handle. But if you're looking for something of an untamed beast, this car could be for you. Just don't say we didn't warn you.

Stylistically, the big news is that the SQ8 is the second model to take up Audi’s latest exterior design language. That includes the two-dimensional Audi grille logo as well as a 'singleframe' (Audi’s own word) light bar that links the matrix headlights.

The SQ8 also gets Audi’s Sport Package as part of the price of admission, and that includes black roof rails and other touches.

Of more technical interest is the way the front of the car has been designed to aid air flow around the front wheels. Controllable flaps in the front fascia as well as underbody winglets keep the air flowing around the wheels without contributing to excess aerodynamic drag at speed.

In an engineering sense, the big news is the adoption of a three-motor layout. While some manufacturers are yet to see the value in this, having a motor on each of the rear wheels means there’s no longer a need for a rear differential.

The Q50 Red Sport looks cranky from front on, which I like in a car. Yes, the grille is simplistic and gaping, the nose is a bit bulbous, and sure, side on the car looks like a Lexus IS 350, but those rear haunches and the aggro body kit with its front splitter and boot lid spoiler make for an impressive looking four-door sedan.

The update brought restyled front and rear bumpers, those red brake calipers and the dark chrome 20-inch rims and new LED tail-lights.

Inside, the cabin is an asymmetrical paradise (or hell, if you're a bit OCD like me) full of sweeping lines, angles, as well as different textures and materials.

The red stitched quilted leather seats are an addition that came with the update, so is the new steering wheel and the ambient lighting.

The 'Sunstone Red' colour of our test car is also a new hue which looks a bit like Mazda's Soul Red. If red is not you, there are other colours – hope you like blue or white or black or grey because there's 'Iridium Blue', 'Midnight Black', 'Liquid Platinum', 'Graphite Shadow', 'Black Obsidian', 'Majestic White' and 'Pure White'.

The Q50 has similar dimensions to the IS 350: both are 1430mm tall, the Infiniti is 10mm wider at 1820mm,  120mm longer at 4800mm, and has a wheelbase that's 50mm longer at 2850mm.

There’s absolutely no question Audi knows a thing or two about cabin layouts and ergonomics. Like other contemporary Audis, this one features the fully customisable Virtual Cockpit with a huge range of possible displays and layouts. And again, as usual, it all works seamlessly and efficiently.

The head-up display is amazingly clear and the twin touchscreens divide the car’s tasks logically. Yes, there’s a lot going on, but compare the way the Audi applies logic to the menu strategy to the scatter-gun approach of many others, and you can see that plenty of thought has gone into this stuff.

Also, it goes without saying, of course, that there are multiple charging points as well as plenty of connectivity with good wireless connections available. That includes wireless phone changing.

The front seats are sporty but not too firm, even if they do give you a bit of a squeeze thanks to high bolsters and lots of contouring. The rear seat is likewise firm initially and is really best for two backsides thanks to the sculpting of the rear bench.

That said, it will accept a centre passenger, but that seat will be the last one occupied. Rear legroom – important in a car like this - is good, there’s enough room for your feet under the front seats and headroom, even in the allegedly racier looking Sportback, is ample if not huge.

The panoramic sunroof means there’s plenty of light to counter the dark interior colours, and the only real surprise is the amount of hard plastic on the upper part of the door trims, just below the glass. Given the acres of much plusher trim farther down the door, this seems a bit odd.

The other comment we’d make is that the SUV body simply makes more sense in terms of load carrying (569 litres plays 528) and makes more of the SUV’s claim to practicality.

The Sportback is also a bit of an acquired taste and while it’s not the first SUV-coupe mash-up we’ve seen, to many eyes, the combination never looks right. Coupe on stilts? Surely, not for everyone.

On that subject of practicality, the SQ8 bucks the trend in EVs by being able to tow up to 1800kg with a braked trailer. The factory towing pack is a $2180 option.

The Q50 Red Sport is a five-seat four-door sedan and is vastly more practical than its two-door Q60 Red Sport sister, in that I can actually sit in the back seat. The Q60's coupe styling looks amazing, but the sloping roofline means headroom is so severely limited that it reduces the rear seats to a place to throw your jacket.

True, I'm tall at 191cm, but in the Q50 Red Sport I can sit behind my driving position with legroom to spare and more than enough headroom.

Boot space is good at 500 litres, which is 20 litres more than the luggage capacity of the IS 350.

Storage throughout the cabin is good with two cup holders in the rear centre fold-down armrest, two more up front and bottle holders in all doors. A large centre console storage bin and another big storage area in front of the shifter are great for keeping junk under control and your valuables covered.

Maybe sit down for this next bit. The Q50 Red Sport lists for $79,900. Are you okay? Do you want a moment? Remember, though that only seems like a lot because it's not a Benz or a BMW. Truth is the value is pretty good – better than a German car of the equivalent size and grunt.

Look at the standard features list: 8.0-inch and 7.0-inch stacked touchscreens, the 16-speaker Bose 'Performance Series' stereo system, digital radio, road noise cancellation, sat nav, 360-degree camera, leather seats, power adjustable from sports seats, dual-zone climate control, proximity key, sunroof, auto wipers and adaptive LED headlights.

The 2017 update brought new standard features to the Red Sport including, red stitching on the seats and dash, quilted leather seats, new 19-inch alloy wheels and red brake calipers.

Don't forget that the bang-for-buck factor is strong with the Red Sport, too. In that nose is a twin-turbo V6 that makes almost as much grunt as the BMW M3 for about $100K less. Even the 340i, which Infiniti says is a Red Sport rival, is $10K more. Truth is though, the Lexus IS 350 is the real rival to the Q50 Red Sport.

While many electric all-wheel-drive vehicles use a motor on each axle, the Audi electric 'Quattro' system here arguably goes one better with a total of three motors.

The front axle features the traditional single motor while the rear axle has two; effectively a motor on each rear wheel.

When they all chime in, they bestow the e-tron with a maximum of 370kW of power and an astonishing 973Nm of torque; more than enough to get the 2.6-tonne e-tron moving.

Enough, in fact to get the car from rest to 100km/h in a claimed 4.5 seconds and on to an electronically limited top speed of 210km/h.

A single-speed reduction transmission is fitted and drive is constantly sent to all four wheels via an electric version of Audi’s famed Quattro all-wheel-drive layout.

Suspension is by adaptive air springs and there’s adjustable (via the steering wheel paddles) regenerative braking.

Inside the Q50 Red Sport's nose is a 3.0-litre twin-turbo V6 petrol engine and it is a beautiful thing. To me this car is piece of technologically sophisticated jewellery that cradles a precious gem that pumps out 298kW/475Nm.

But I have my concerns... you can read about those in the driving section.

Shifting gears is a seven-speed automatic which delivers drive to the rear wheels.

Moving this much weight at such velocities and for such distances requires a big battery. In fact, Audi claims the SQ8’s battery, at 114kWh is the biggest in the business.

But, again, it needs to be, especially with the claimed energy consumption of a hefty 28.8kWh per 100km for the SUV version and 28.0kWh per 100km for the slightly slipperier Sportback.

That gives a theoretical range of 417km for the SUV and 430 for the Sportback, both of which are numbers some potential buyers won’t consider sufficient.

But those same people should consider the fact that in a mix of winding country roads and some freeway running, we were able to beat those consumption claims, recording closer to 26 or 27kWh per 100km which, if nothing else, suggests the published range figures might be somewhat closer to reality than the EV (or any other segment of the car industry) market typically gets.

The standard charger runs at 11kW but on a 10-amp household socket, home charging will be limited to 7.2kW, although an optional 22kW charger ($6900) is also available from Audi.

The DC charging is the highlight, however, and the SQ8 can cope with charging speeds of up to 170kWh, meaning it can theoretically get from 10 per cent to 80 per cent charged in about 31 minutes on a commercial charging station with enough grunt.

Infiniti says the V6 petrol engine in the Q50 Red Sport should use 9.3L/100km if you're using it on a mix of highways, urban streets and country roads. We only had the Q60 Red Sport for 48 hours and after a couple of days of Sydney city commutes and a trip to the Royal National Park our trip computer was reporting 11.1L/100km.

Almost a thousand Newton-metres (not to mention 370kW) infers some pretty serious performance and so it is.

When you press down on the throttle pedal, there’s an instant and somewhat furious response from the driveline. And just as the Audi’s touchscreens have been calibrated to respond on a human scale, so too have the major driving controls.

That said, while there’s more acceleration on tap than most drivers will ever have experienced, the SQ8 doesn’t move forward with quite the irresistible force the bald numbers might suggest.

And that’s purely down to the thing weighing the wrong side of 2.6 tonnes. Sure, Audi claims 4.5 seconds and that seems fairly believable, but it’s not quite as ballistic as some other current EVs.

Still, that’s hardly its mission in life, anyway. Top speed, in the interests of thermal management, has been limited to an entirely understandable – not to mention adequate - 210km/h.

But one thing all that kerb mass has (arguably) done is make the suspension work properly. Speaking purely personally, until I’d sampled the SQ8 over a variety of bitumen joins, potholes of all sizes and even clattering level-crossings, I was yet to drive a passenger car on air suspension that worked as well as the brochure claimed.

Historically, air suspension has been okay on smooth roads and even sometimes bigger lumps and bumps. But it usually fell short of expectations on small amplitude, high frequency stuff that made the suspension judder and stutter. Not this Audi.

Even on the 'Dynamic' setting, the ride never falls beyond plush although you will notice a little more stiffness being dialled into it by the computer.

The best advice is to leave it in the 'Comfort' setting where there’s still lots of roll and pitch control, yet an even higher degree of suppleness that fundamentally refuses to be beaten by a lack of post-Covid road maintenance. And this from a car that rides on 22-inch wheels and tyres.

Perhaps compressed air doesn’t scale in a linear manner, making the addition of a couple of tonnes of sprung mass a positive, rather than a negative.

The other thing Audi has done well to maintain is that almost indefinable corporate steering response.

It’s kind of muted this time around in terms of its ability to talk to you, but there’s still an over-arching Audi-ness to it with an instant pointiness without the frenetic feel often associated with a quick ratio and sticky tyres.

Perhaps the biggest complaint we had about the previous Q50 Red Sport, which launched in 2016, was that it felt as though the chassis wasn't up to the amount of grunt running through it, and those rear wheels struggled to transfer the oomph to the road without losing traction.

We experienced the same issue again in this new car. I was breaking traction, not just in 'Sport+' and 'Sport' modes, but in 'Standard' and 'Eco', too. That was happening without pushing it hard and with all electronic traction and stability aids on.

If I was 18 I'd declare to the world I'd found my dream car - something that always wants to 'light 'em up' given half a chance. But like that one mate who always gets into trouble on a night out it's only funny when you're young.

A truly great performance car is planted, balanced and able to deliver the grunt to the road effectively. The Nissan R35 GT-R is the perfect example – a brilliant piece of machinery, a weapon of a performance car and with a chassis matched perfectly to its engine.

And that could be the issue with Q50 Red Sport - that engine feels overpowered for the chassis, and wheel and tyre package.

We also felt the previous Q50 Red Sport's ride, with its constantly adapting 'Dynamic Digital Suspension', was overly busy. Infiniti says it has developed the suspension system further and it does feel as though the ride is more comfortable and composed.

Steering was another area that we weren't overly impressed with when we drove the previous car. Infiniti's 'Direct Adaptive Steering' (DAS) system is super sophisticated and was the first in the world not to have any mechanical connection between the steering wheel and the wheels – it's all electronic.

The new Q50 Red Sport uses the upgraded 'DAS 2' and while it feels better than before, it's only in Sport+ mode that it seems most natural and accurate.

The Q50 was given the maximum five-star ANCAP rating in 2014 and the amount of advanced safety equipment which comes standard on the Red Sport is impressive. There's AEB, that works forwards and when you're reversing, forward collision and blind spot warning, lane keeping assistance and moving object detection.

There are two ISOFIX points and two top tether anchor points in the back row, for child seats.

The Q60 Red Sport doesn't come with a spare tyre because the 245/40 R19 tyres are run flats, which means even after a puncture you should be able to keep driving for about 80km. Not ideal in Australia where distances are seriously vast.

Audi’s factory warranty is a good, but no longer remarkable five-year/unlimited warranty on most of the SQ8.

The exception is the battery which is covered by a six-year/160,000km warranty. Audi will also come to your home and connect the standard 10-amp charger and there’s an Origin Energy green power offer that comes with it.

Charging is taken care of for the first six years with a Chargefox subscription as well as Audi Connect. You’ll also get six years of free roadside assistance and the first six years of standard servicing are also included.

The SQ8 also makes good on the EV promise of less maintenance with service intervals every two years or 30,000km, whichever comes first.

The Q50 Red Sport is covered by Infiniti's four year/unlimited kilometre warranty with servicing recommended every 12 months or 15,000km.

Infiniti has a scheduled servicing program which will cost $1283 (in total) for three years.