Alpine A110 vs Mercedes-Benz CLS-Class

What's the difference?

Dieppe. A pretty seaside community on the northern French coast. Established a mere thousand years ago, it's copped a hammering in various conflicts, yet retained its beautiful 'marine promenade', a handy reputation for top-notch scallops, and for the last 50-odd years, one of the world's most respected performance carmakers.

Alpine, the brainchild of one Jean Rédélé - racing driver, motorsport innovator, and automotive entrepreneur - is still located on the southern edge of town.

Never officially imported into Australia, the brand is virtually unknown here to all but committed enthusiasts, with Alpine having an illustrious rally and sportscar racing back-story including victory in the 1973 World Rally Championship, and the 24 Hours of Le Mans in 1978.

Rédélé was always committed to Renault, with the French giant eventually buying his company in 1973, and continuing to produce brilliant, lightweight road and racing Alpines until 1995.

After a close to 20-year hibernation, Renault reanimated the brand in 2012 with the stunning A110-50 concept racing car, and then the two-seat, mid-engine machine you see here, the A110.

It's clearly inspired by the Alpine of the same name that wiped the rallying floor clean in the early 1970s. Question is, does this 21st century version build or bury that car's iconic reputation?

Mercedes-Benz loves to fill a niche. This is the company, after all, that has a coupe version of its GLC and GLE SUVS, four-door coupes ranging in size from the CLA to the AMG GT 4-door, and enough electric vehicles to make Tesla jealous.

The nichest of all though, might the CLS, which has been updated for the 2022 model year.

Positioned above the E-Class but below the S-Class in the line-up as a sporty sedan for customers after a blend of style, technology and performance, the new CLS is available in just one engine now, while styling and equipment have also been tweaked in the update.

Can the CLS earn its place in the Mercedes line-up or is it destined to be a bit player amongst more popular models?