Mini Clubman 2015 Video Review

At their heart, cars are always a bit of an emotional purchase.

Granted, they have to fulfil certain requirements – passengers need to fit, for instance, preferably without having to master contortionism – but when it’s time to sign on the dotted line, it’s always the heart that puts pen to paper.

It’s exactly this gut response that Mini is chasing with its new Clubman. With a raft of sensible, dependable hatchbacks vying for the same market share, Mini wants to engender a few heart-over-head decisions, swaying potential customers with a combination of charisma, cachet and character.

Read the full Mini Clubman Cooper 2015 review.