Mercedes-Benz E300 vs MG Im6

What's the difference?

It might not be as tribal as Ford vs Holden, but there’s a rivalry between BMW and Mercedes-Benz that occasionally becomes more obvious - the launch of the new Mercedes E-Class only months after the BMW 5 Series being one of those times.

But Mercedes has done something different. Instead of multiple variants and electric cars under the E-Class banner, Australia gets just one, the E300.

Is it enough to tackle the big Bavarian sedan in the sales race? We attended the Australian launch just north of Melbourne to find out.

Meet the IM6 Performance, “presented by MG”. And that last bit’s important, because while it’s marketed and sold by the Chinese mainstream player, it really is unlike any other MG going around.

Think of it as like a Lexus to Toyota, or an Audi to Volkswagen, with the Chinese brand going premium, and seemingly making a direct play for Tesla’s fan base. How so? Well, there’s only two models in IM line-up (sound familiar?) with the IM6 a rival for the Model Y, and the IM5 (which we’ve also tested) a competitor to the Model 3.

The IM6 is spacious, pretty sumptuous and ridiculously fast. And it offers up some features I’ve only ever really seen in high-end German metal. But it’s also got some quirks.

So, can MG run with the big dogs of the premium car world with the IM6 Performance? And should Tesla be worried? Let’s find out.