What's the difference?
Not content with being China’s biggest auto brand, Haval is trying to win Australia over and is now throwing everything it’s got at us in the form of its H9 flagship SUV.
Think of the H9 as an alternative to seven-seat off-roaders such as the SsangYong Rexton or Mitsubishi Pajero Sport and you’re on the right track.
We tested the top-grade Ultra in the H9 range when it came to live with my family for a week.
Yep, it’s yet another new brand. And, yes, it’s from China.
You can be forgiven for not keeping up with the influx of new car brands in recent years, even as a professional I can find it challenging at times. But that’s why we’re here, to help you determine which brands to pay attention to and which ones you can probably ignore.
So which one is Jaecoo?
Well, the good news for the brand is that it comes from one of China’s biggest and most successful car companies, Chery, which has been a leading exporter for more than two decades, so it has a reasonable understanding of international markets.
Jaecoo is designed to be a separate, stand-alone brand from Chery, and in Australia will be sold at specific Omoda-Jaecoo dealerships (as the Omoda 5 is also spun-off into yet another ‘new’ brand). The Jaecoo J7 we’re driving here is its first model, a mid-size SUV that will compete directly against the likes of the BYD Sealion 6, Toyota RAV4, Hyundai Tucson and more.
Because despite management referring to Jaecoo as a “luxury” brand and calling the J7 a “premium SUV” that’s all within the context of the Chery universe. Jaecoo is simply a more premium alternative to Chery, not a true luxury brand that will challenge the likes of Lexus, Mercedes-Benz and the rest on quality and, as you’ll soon see, price.
We’ve already sampled the entry-level J7 2WD but now we’re getting to experience the 4WD and range-topping SHS, which stands for Super Hybrid System, but is better known as a plug-in hybrid. The SHS is the model we spent the most time in and that’s what we’ll focus on in this review.
Chery/Jaecoo executives say that what it calls ‘new elites’ - people that are “moving up in the world” and are looking for a “fashionable” and “cool” car - are the target market. But as we’ll explain, the market for the J7 is likely to be much broader than just the fashionable elite and cool kids.
There's a lot to like about the Havel H9 - it's great value, practical and spacious, packed with advanced safety tech, and also darn good looking. More comfortable seats would be an improvement and so would a better feel to the cabin materials and switchgear.
As for the H9's on-road performance - the 2.0-litre engine isn't the most responsive and the ladder frame chassis limits its dynamics.
So, unless you need an off-road SUV the H9 is borderline overkill in the city, where you could step into something without four-wheel drive and with more car-like comfort and handling.
Based on our initial drive I certainly think the J7, especially the SHS Summit, does make a pretty compelling case to be on the consideration list for anyone looking to buy a mid-size hybrid SUV - plug-in or not.
It has a polished design, loads of tech and a fuel-efficient powertrain that provides adequate performance. But the real selling point is the price, which undercuts its key rivals to ensure it has your attention, especially in these days of increasingly expensive family vehicles.
And while the J7 certainly has appeal to design-oriented buyers and people that want something ‘cool’ or just different, the value it offers gives it mainstream appeal.
Note: CarsGuide attended this event as a guest of the manufacturer, with accommodation and meals provided.
The Haval H9 Ultra's design is not pioneering any new style standards but it’s a good looking beast and far more handsome than those rivals I’ve mentioned above.
I like the gigantic grille and chunky front bumper, the tall, flat roofline and even those tall tail-lights. I also like the fact the red background of the Haval badge hasn't been kept in this update.
There are some nice touches you won’t find on rivals at this price such as the puddle lamps which burn a laser projected ‘Haval’ into the footpath.
Okay, it’s not burnt into the ground, but it’s intense. There are also the illuminated door sills. Small things that make the experience a bit special and match the tough but premium exterior looks – like its insides.
The cabin looks plush and high-end from the floor mats to the panoramic sunroof, but some elements lack a high-quality feel such as the shifter and switchgear for the windows and climate control.
Haval has obviously worked hard to get the look right, now it would be good to see if the touch and feel points can also be bettered.
The H9 is the king of the Haval line-up and it’s also the biggest at 4856mm long, 1926mm wide and 1900mm tall.
Design is an interesting subject to discuss with the J7, as it manages to simultaneously have a bold and distinctive look from some angles and yet has clearly been inspired by some other, more famous, premium brands from others.
To be blunt, from certain angles - namely the side profile and rear three-quarter - the J7 could be mistaken for a Range Rover Evoque at a distance. Obviously taking inspiration from rivals is nothing new in the car industry and the Jaecoo designers have also managed to give the J7 its own look when you get a bit closer and notice the details.
The most noticeable of these is the ‘waterfall-like’ grille, that the brand says symbolises “the life force of nature”, but also gives it a front profile that can’t be mistaken for anything else. Especially with the prominent ‘Jaecoo’ badge large and proudly placed in the middle of the grille - leaving you in no doubt what this is.
Overall, I’d call the exterior look of the J7 cohesive and leaving a more premium impression that what we’ve seen with Chery.
Inside, Jaecoo has followed the modern trend of going digital, with a small digital instrument display and then a larger central touchscreen. It provides a clean, modern look that leaves a good impression.
The Jaecoo designers also focused their attention on the touchpoints, elements like the door handles and arm rests, to try and give them a more premium feel. The trims used inside are also a cut above what we’ve experienced on other Chery models, and while not at a true luxury level, do stand out for what is a mainstream SUV.
One other major element of the SHS interior design worth mentioning is the central console, between the front seats. That’s because it’s unique in the SHS, offering a completely different layout to the petrol-powered models. The SHS moves the gear selector to the steering column, freeing up more small item storage space and cup holders, as well as a split-opening central storage box (instead of a rear-hinged one).
The Haval H9 Ultra is super practical and that's not just because it's big. There are larger SUVs with far less practicality. It's the way the Haval H9 is packaged that's impressive.
For starters, I can sit in all three rows without my knees touching the seatbacks, and I'm 191cm tall. Headroom is getting tighter in the third row, but that's normal in a seven-seat SUV and there's more than enough space for my noggin when in the pilot's seat and middle row.
Cabin storage is great with six cupholders on board (two up front, two in the middle row and two for the back seats). There's a large bin under the centre console armrest up front and more hidey holes around the gear shifter, a flip-out tray for those in the second row and big bottle holders in the doors.
Entry and exit to the second row is made easy thanks to the wide-opening, tall doors and my four-year old son could climb into his seat by himself thanks to the rugged and grippy side steps.
Third-row seats are powered to lower and raise them into position, too.
There are air vents for all three rows, and controls for the climate in the second row.
Cargo storage is also impressive. With all three rows of seats in place there's enough room in the boot for a few small bags, but fold the third row down and you'll be given much more space.
We picked up a 3.0-metre long roll of synthetic turf and it fit in easily with the right side second-row seat folded, still leaving us with plenty of room for our son to sit in his child seat on the left.
Now the drawbacks. Access to the third row is affected by the 60/40 split of the second row with the larger folding section being on the road side.
Also the side-hinged tailgate makes it impossible to fully open if somebody parks too close behind you.
And there's a lack of charging points on board - with only one USB port and no wireless charging pad.
From a space perspective the J7 offers up reasonable room for an SUV of this size, but falls short of the class-leaders in a few key areas. The front seats are nice and comfortable, and while the rear seats are well-appointed (with air-con vents and USB inputs) space is adequate rather than generous.
The same can be said about the boot, at least on the SHS grade. It’s on the smaller side for an SUV of this size, measuring 500 litres, compared to 542 litres offered by the RAV4 and 574 litres in the Sealion 6. And it’s even more disappointing when you factor in the lack of a spare wheel, with only a tyre repair kit under the floor.
Thankfully the 4WD offers the same space (500L) but gets a full-size spare, while the 2WD models have a claimed 584L and a temporary spare.
As for the technology, the decision to go for the one big central screen for all infotainment provides a hi-tech, clean look but it does lead to some obvious compromises.
Namely, the lack of any physical buttons (save for the hazards, unlocking and EV function) is disappointing from a user experience perspective. As many brands have found, screens have a ‘wow factor’ and save on the cost of buttons but are more challenging to operate when you’re on the move and that’s the case with the J7.
Obviously having Apple CarPlay or Android Auto makes for a familiar experience, but if you have to dive into the extensive Jaecoo-specific menus it can become difficult and distracting.
The Ultra is the top grade in the Haval H9 line-up and lists for $44,990, before on-road costs.
At the time of writing you could have the H9 for $45,990 drive-away, and depending on when you’re reading this that offer may still be in place, so check with the dealer.
As a point of reference, the Lux is the base grade H9 and lists for $40,990 before on-road costs.
Coming standard in the H9 is an 8.0-inch screen, ‘eco-leather’ seats, nine-speaker Infinity sound system, rear privacy glass, xenon headlights, laser puddle lights, proximity unlocking, three-zone climate control, heated and ventilated front seats (with massage function), heated second row seats, panoramic sunroof, illuminated scuff plates, aluminium pedals, matt alloy roof rails, side steps and 18-inch alloys.
That’s a stack of standard features for this price, but you’re not getting a whole lot more by going for the Ultra compared to the Lux.
Really, it comes down to brighter headlights, heated second row seats, power front seats and a better stereo. My advice is if the Ultra is too expensive, fear not because the Lux is extremely well kitted out.
Rivals to the Haval H9 Ultra include the SsangYong Rexton ELX, Toyota Fortuner GX, Mitsubishi Pajero Sport GLX or Isuzu MU-X LS-M. All list for around that $45K mark.
The J7 line-up will consist of four grades initially, the 2WD Core, 2WD Track, AWD Ridge and SHS Summit, with the choice of two powertrains.
The range will begin at just $34,990 drive-away for the 2WD Core and $37,990 drive-away for the 2WD Track. These are powered by a 137kW/275Nm 1.6-litre turbocharged four-cylinder petrol engine paired to a seven-speed dual-clutch transmission and powering the front wheels.
The AWD Ridge is priced from $42,990 and has the same 1.6-litre engine, with the same performance but obviously powering all four wheels. The range is topped by the SHS Summit, priced from $47,990 drive-away.
For context, the Toyota RAV4 Hybrid (which isn’t a plug-in) is priced between $42,260 and $51,410, while the BYD Sealion 6 PHEV starts at $48,890 - so it’s clear where Jaecoo is hoping to woo buyers from.
Standard equipment on the J7 Core includes 18-inch alloy wheels, LED headlights, LED daytime running lights, a 10.2-inch digital instrument display and a 13.2-inch infotainment touchscreen, which incorporates wireless Apple CarPlay and Android Auto. The Track trim level adds a power tailgate, front parking sensors, 360-degree surround-view monitor, heated front seats, ambient lighting, dual-zone climate control, plus a wireless smartphone charger and an eight-speaker Sony sound system.
Stepping up to the AWD Ridge brings torque vectoring all-wheel drive, 19-inch alloy wheels, a full-size spare, a panoramic sunroof, heated and ventilated front seats, in-built dashcam and a 14.8-inch infotainment touchscreen.
The SHS Summit matches much of the specification of the Ridge, but gets unique 19-inch ‘aero’ alloy wheels, a head-up display and perforated synthetic leather seats.
All models are equipped with ‘Hello Jaecoo’, the brand’s voice-activated assistant.
The Haval H9 Ultra is powered by a 2.0-litre turbo-petrol four-cylinder engine making 180kW/350Nm. That's the only engine in the line-up and if you're wondering why a diesel isn't offered, then you're not the only one.
If you're asking where the diesel is you're probably wondering how much petrol the H9 uses, and I have the answers for you under the next heading.
Shifting gears smoothly is an eight-speed automatic transmission from ZF, the same company chosen by brands such as Jaguar Land Rover and BMW.
The H9's ladder frame chassis and four-wheel drive system (with low range) are the right ingredients for a capable off-roader. During my time with the H9, however, I stayed on the bitumen.
The H9 comes with selectable drive modes including 'Sport', 'Sand', 'Snow' and 'Mud'. There's a hill descent feature, too.
The braked towing capacity of the H9 is 2500kg and Haval says the maximum fording depth is 700mm.
The J7 range has a choice of two powertrains, an internal combustion engine and the plug-in hybrid.
The 2WD and AWD are powered by the same 1.6-litre turbocharged four-cylinder petrol engine that makes 137kW and 275Nm. It’s paired to a seven-speed dual-clutch transmission, with the only major difference between the two models (obviously) being the driven wheels.
The SHS combines a newly-developed 1.5-litre four-cylinder turbocharged petrol engine, which makes 105kW, with a 150kW electric motor and a single-speed transmission.
Despite the electric motor, the SHS isn’t what you’d call ‘fast’ with a 0-100km/h time of 8.5 seconds, which the 2WD can reportedly better by taking just 8.1 seconds.
I travelled 171.5km in the H9 but in my 55km loop of motorways and urban roads I used 6.22 litres of petrol, which comes to 11.3L/100km (the on-board read-out said 11.1L/100km).
That's not terrible for a seven-seat SUV. Admittedly, I was the only person on board and the vehicle wasn't loaded up. You can expect that fuel figure to rise with more cargo and people piling in.
The official combined cycle fuel consumption claim for the H9 is 10.9L/100km, while the tank has an 80-litre capacity.
A pleasant surprise is that the H9 has a fuel-saving stop-start system, but a not-so pleasant surprise is that it needs to be fed a minimum of 95 RON premium fuel.
The SHS is equipped with an 18.3kWh lithium-iron-phosphate battery that provides a claimed 90km of electric-only driving range and helps the J7 achieve a claimed fuel consumption figure of just 1.0L/100km.
Jaecoo also quotes an EV-only range of up to 106km, but that is on the NEDC cycle, which is not as relevant for real-world driving than the WLTP test cycle that returns the lower figure. Even with the lesser number, 90km of EV-only driving will be more than enough for most people to do their daily commutes.
Jaecoo claims the SHS has a theoretical driving range of 1200km, thanks to its 60-litre fuel tank. However, to achieve that economy you need to run the J7 in its hybrid state, so somewhere closer to 1000km is more realistic - if you have a really light right foot.
As for the petrol-only models, the 2WD uses a claimed 7.0L/100km and the AWD 7.8L/100km.
The H9's ladder frame chassis will work to its advantage off the road, providing good rigidity, but as with any body-on-frame vehicle on-road dynamics aren't going to be its forte.
So, the ride is soft and comfortable (the rear multi-link suspension set up would be a major part of that) the overall driving experience can be a little agricultural. These aren't show-stopping issues, and you'll find the same in a Mitsubishi Pajero Sport or Isuzu MU-X.
More disappointing are the things Haval could easily fix. The seats are flat and not the most comfortable, the steering is a little slow, and that engine has to work hard and isn't particularly responsive.
There are also some strange quirks, too. The altimeter read-out said I was at 8180m driving through Marrickville in Sydney (Everest is 8848m) and the auto parking system is more of a guide which tells you how to park rather than doing it for you.
Imagine being 16 again and being coached by your mum or dad and you've got the idea.
That said the H9 handled life with my family without breaking a sweat. It's easy to drive, with good visibility, great insulation from the outside world and excellent headlights (the Ultra gets the brighter 35-watt xenons).
So while it's not the most adept and comfortable car on the road, I feel the H9 could be better suited to off-roading adventures. As I mentioned earlier, I only tested it's on-road performance, but keep an eye out for any future off-road tests we do with the H9.
This is one area where the entire Chinese car industry, not just Chery/Jaecoo, have a ways to go to become not only competitive but genuinely stand out. Dynamically the J7 is average, not bad, just very ‘mid’ as the kids say. It doesn’t do anything particularly badly, but nor does it do anything particularly well.
The steering is nice and light, which will be good for navigating traffic and car parks, the ride lacks control but isn’t uncomfortable and the performance of the SHS powertrain is smooth but not spectacular, at least from a performance perspective.
This might sound like a ‘motoring journalist’ argument, but we’ve seen in the past when brands, specifically Hyundai and Kia, hired local experts to fine-tune the ride and handling of vehicles it resulted in a better experience and helped translate into sales.
With some more fine-tuning to improve the ride, and therefore the comfort, the J7 could be near the top of the class not only in terms of value but also the driving experience.
When the Haval H9 was tested by ANCAP in 2015 it received a four-star rating from a possible five. In 2018 Haval updated the safety tech on board and all H9s now come standard with lane departure warning, rear cross-traffic alert, lane changing assist, AEB and adaptive cruise control.
It's great to see that this equipment has been added, although the H9 has not yet been re-tested and we're yet to see how it would score with the updated tech.
Also coming standard are front and rear parking sensors.
For child seats you'll find three top tether points and two ISOFIX mounts in the second row.
A full-sized alloy wheel is located under the car - as you can see in the images.
Safety across the range includes autonomous emergency braking (AEB), adaptive cruise control and lane departure warning. However, notably the 2WD Core is equipped with seven airbags, but the Track, Ridge and SHS models all have an additional driver’s knee airbag, something to be mindful of if you’re on a budget.
However, having active safety systems, and having active safety systems that are well-calibrated and usable are different things, especially given the sub-par experience we had with the Chery Tiggo 4 Pro and its erratic lane keeping assist.
Thankfully, part of the more premium Jaecoo experience is a smoother, better calibrated safety system. The lane keeping was much more capable of holding the J7 in the centre of the lane, providing a more seamless driving experience.
The driver attention system also seemed well calibrated, capable of tracking eye movement through sunglasses, and didn’t seem as hyperactive as many of these systems can be.
However, given the complex nature of the central infotainment screen, there is a chance you’ll set the attention alert off if you have to start looking through the various menus. That’s obviously a good thing, to keep your eyes on the road, but adding some physical buttons for the air-con and stereo would feel like a better, safer solution.
The J7 hasn’t been crash tested by ANCAP but Chery’s previous models have received five stars, so anything less would be a shock result given the premium positioning of the brand. Chery knows which boxes ANCAP likes ticked, so don't be surprised if it gets top marks from the safety body.
The Haval H9 is covered by a seven-year/unlimited-kilometre warranty. Servicing is recommended at six month/10,000km intervals.
Jaecoo is giving would-be buyers every reason to take a chance on a new name. The J7 will be covered by an eight-year warranty, which again, adds to the premium experience as that’s an extra year to what Chery offers.
Jaecoo is also offering eight years of capped-price servicing and roadside assistance for J7 buyers. The vehicle will require annual services, but you’ll be paying $3372 to keep the SHS maintained those first eight years.
Naturally, the less-complex 2WD and 4WD models are slightly cheaper, with the 2WD servicing tallying $2952 and the 4WD setting you back $3332.