Ford Transit Custom vs Lotus Emira

What's the difference?

There’s a lot to like here as it provides spacious and comfortable seating for up to five tall adults combined with a huge load volume, one-tonne-plus payload rating, 2500kg towing capacity, peerless safety and an appealing price. It sets a high benchmark for buyers wanting work-and-play practicality and with its sporty good looks and energetic performance is worthy of consideration as a genuine alternative to a conventional van, ute or US pick-up.

If this really is the final petrol-powered Lotus sports car then it’s a sad day for fans of the brand and its history. But it’s also worthy of celebration because they have made a car that is genuinely impressive.

It may not be perfect, and it will have to fight hard to lure buyers away from Porsche, BMW and co. but for anyone who enjoys a dynamic, engaging and incredibly fun sports car the Emira should be on your short-list.

Alternatively, if you’ve always dreamed of buying a traditional Lotus sports car and haven’t got around to it until now, this is your last chance so don’t wait too long.

Our test vehicle rides on the LWB Transit Custom’s 3500mm wheelbase and its external dimensions of 5450mm length, 1999mm width and a height of 1985mm, which means it can comfortably access underground or multi-storey car parks. A 12.1-metre turning circle is more compact than 1500-class US pick-ups and closer to Ranger/HiLux-sized utes.

The front-wheel drive chassis platform has smooth-riding four-coil suspension with MacPherson struts up front and an independent rear. Steering is rack and pinion and there’s a quartet of powerful disc brakes.

It’s arguably the best-looking mid-sized van on the market with aggressive frontal styling, wedge-shaped side contours and protruding wheel arches that shroud its alloy wheels.

The interior has a spacious and airy feel, with a stylish mix of contrasting two-tone grey surfaces throughout. This is enhanced with bright blue highlights courtesy of the dual ‘racing’ stripe pattern on the fabric seat facings, which provides visual cohesion with the external stripes.

As mentioned earlier, the Emira is meant to be a bridge between Lotus’ past and its future - combining elements of its previous sports cars while also laying the visual tone for future models.

The design does a good job of that, because there’s clearly a link to the Exige and Evora of the recent past, but it also takes heavy influence from the limited-run Evija hypercar.

In turn, this new design language will spread out across the all-new electric models, including the Eletre SUV and Emeya sports sedan.

The styling does a good job of making the Emira look and feel like a premium sports car, without the need for any flashy wings or similar. It’s a simple, compact but stylish sports car.

This trend carries over to the cabin, with the more premium finish with the carpets, leather and good quality switchgear, as well as the digital instrument display and 10.2-inch multimedia touchscreen. Gone are the days of a Lotus having a minimalist, exposed aluminium interior with only the bare necessities. This is a proper premium sports car.

With its 2167kg kerb weight and 3225kg GVM, our test vehicle has a big 1058kg payload rating, so it’s a genuine ‘one tonner’ designed to carry a full crew and heaps of cargo. Up to 155kg of that can be carried on the cleverly-designed trio of roof racks, which lie flat when not in use but in seconds can be rotated to an upright position and locked in place.

It’s also rated to tow up to 2500kg of braked trailer and with its sizeable 5725kg GCM (or how much weight it can legally carry and tow at the same time) it can legally carry its maximum payload while towing its maximum trailer weight, which is impressive for a 2.0-litre powertrain.

Standard cargo bay access is through rear barn-doors, but an optional swing-up tailgate is available. These doors open to 180 degrees to optimise loading access and the hinges have enough resistance to keep them open in light winds.

The cargo bay, which is separated from the cabin by a moulded composite bulkhead, has a huge load volume of 4.3 cubic metres which is about 70 per cent of that available in conventional two-seater vans.

Its 2004mm of load-floor length and 1392mm between the wheel-housings also allows it to carry either a standard Aussie pallet or Euro pallet if required, secured by a choice of six load-anchorage points.

The load floor is protected by a composite liner, the walls and doors are neatly lined to mid-height and bright LEDs on the roof provide ample illumination.

There’s generous room not only for the driver and front passenger but also those seated behind. The large sliding doors and assist handles on each side provide easy access to the rear bench seat where even tall people are treated to ample kneeroom, given I’m 186cm and have more than 100mm of knee clearance from the driver’s seat set in my position.

There’s also ample shoulder and headroom, combined with a carpeted and flat floor which with no transmission tunnel provides welcome floor space for those seated in the centre. It feels much like the rear seat of a US pick-up.

Front cabin storage includes a bottle-holder and bin in each front door, plus bottle/cupholders on each side of the dash, a large open storage area in the dash-pad, upper and lower lidded glove boxes and two more bottle/cupholders in the centre console.

Rear passengers also get a bottle-holder and bin in each sliding door, plus there’s considerable storage space under the bench seat with a removable frame at the front to retain items.

The only missing item that could make this well-designed cabin even better would be an assist-handle on the left-side A-pillar to help front passengers of shorter stature to climb aboard. Yes, we did have complaints.

While it’s a more luxurious Lotus, it remains a compact and impractical sports car - and that’s very much on brand. In terms of storage inside the cabin, there are two cupholders and a small lidded console box, but the size of the cabin means everything is quite narrow and feels a little tight for space.

There is a decent sized, although not very deep, shelf behind the seats, so you can put smaller, softer items there and hope they don’t slide around too much.

In terms of actual luggage space, there isn’t much. There’s a small boot behind the engine, and while deep, it’s pretty narrow so you’ll only get soft bags in there if you plan on taking your Emira on a road trip.

In terms of size and price, the Emira lines up almost directly against the Porsche 718 Cayman, which is a formidable adversary, but also the likes of the BMW M4. Notably, it’s significantly cheaper than anything offered by the likes of Ferrari, Maserati and McLaren.

The MY24 Emira range begins at $155,900, before on-road costs, for the entry-level model but stretches up to just over $206,000 for the i4 First Edition we’re driving here.

The Emira has been designed as a more premium and luxurious sports car compared to the stripped down and basic models of the recent past, such as the Elise and Exige, so it gets a range of items not previously seen on many Lotus models - such as carpeted floors and the choice of either Nappa leather or Alcantara trim.

Also included are LED headlights, climate control, keyless ignition, cruise control, rear parking sensors, a premium sound system and a 12.3-inch digital dashboard.

It's worth noting the MY25 Emira line-up was detailed earlier this month. You can read all about it, including pricing and specification, here.

The 'EcoBlue' 2.0-litre four-cylinder turbo-diesel engine produces 125kW of power at 3500rpm with peak torque of 390Nm tapped between 1750-2500rpm. It uses AdBlue to minimise emissions.

The eight-speed torque converter automatic provides the option of sequential manual-shifting using the column-mounted stalk, which can be preferable in some situations when hauling heavy loads. It also offers five drive modes comprising 'Normal' (default), 'Eco', 'Sport', 'Slippery' and 'Tow/Haul'.

The MY24 Emria first arrived in Australia with the same Toyota-built 3.5-litre V6 engine Lotus had used in recent years in the likes of the Exige and Evora. However, this new AMG-built four-cylinder provides a fresh choice.

Importantly, while built by Mercedes-AMG, the tuning and calibration is unique to Lotus (but we’ll discuss that in detail later).

That means the 2.0-litre unit is tuned to make 268kW/430Nm, which is less potent than AMG offers in its 310kW/500Nm A45 hot hatch, although a more potent version of the four-pot Emira has been confirmed for MY25.

The engine is paired with an eight-speed dual-clutch auto transmission, which you can either leave in automatic mode or change gear manually using the F1-style paddles on the steering wheel.

Ford claims official combined average consumption of 8.0L/100km and the dash display was showing 8.7 when we stopped to refuel at the completion of our 274km test, which comprised the usual mix of suburban, city and highway driving of which about one third was hauling a heavy payload.

Our own numbers calculated from actual fuel bowser and tripmeter readings were close to these figures at 9.1, which is still excellent sub-10L/100km economy for a vehicle weighing more than two tonnes dealing with a variety of loads and roads.

Therefore, based on our consumption figure, it should deliver a real-world driving range of around 770km from its 70-litre tank.

Given the Emira is a sports car, the four-cylinder turbo is tuned for performance over economy and that’s reflected in an 10.1L/100km return on the combined (urban/extra-urban) cycle. That’s not too bad for a sports car, but is relatively thirsty given the engine capacity and the overall size of the car.

The Emira is equipped with a 60-litre fuel tank, so it has a driving range of approximately 594km.

It’s spacious and comfortable with a car-like driving position, large left footrest and plenty of steering wheel/seat adjustability including 10-way power adjustment for the driver's seat including lumbar support.

This van is particularly well suited to long-distance driving, given the fold-down inboard and outboard armrests for the driver and front passenger seats. This ‘captain’s chair’ design provides ideal elbow support to minimise neck and shoulder strain during long days on the road.

The 2.0-litre turbo-diesel’s ample 390Nm of torque ensures spirited response regardless of drive mode, with the well-calibrated auto ensuring most driving occurs within the engine’s peak torque band which is right where you want it.

Ride quality and handling are excellent and remain consistent regardless of payloads. Although the driver’s rear view is minimal through the small bulkhead window, the large truck-style door mirrors combined with a reversing camera and active driver aids like blind-spot monitoring, rear cross-traffic alert and parking sensors make it easy to live with in busy urban settings.

It’s also an effortless highway cruiser, with the engine only needing around 2000rpm to maintain 110km/h which is comfortably within its peak torque band. Most noise at these speeds, which is far from intrusive, comes from the tyres as engine and wind noise are negligible.

To test its GVM rating, we loaded 650kg into the cargo bay which combined with our two-man crew equalled a total payload of 830kg. Although sizeable, that was still more than 200kg shy of its legal limit.

The coil-spring rear suspension compressed 55mm under this loading, with long cone-shaped jounce-rubbers mounted on the chassis rails above being pressed into service to provide a second stage of weight support. This design is very effective in providing a smooth ride free of any jarring thuds over bumps when heavily loaded.

It made light work of our 13 per cent gradient, 2.0km-long set climb at 60km/h, easily hauling this heavy payload to the summit. Engine-braking on the way down, in a manually-selected second gear, was equally competent as no pedal-braking was required to stay below the 60km/h posted speed limit during this descent.

Our only driving criticism was an annoying rattle coming from the window in the right-side sliding-door (close to the driver's ear) and another emanating from the cargo bay over larger bumps.

Just to be clear right up front, the score for this section is heavily biased towards the car's dynamic attributes, because frankly the Emira can be hard to live with at times.

At urban speeds the powertrain feels like a dog straining at its leash, which can result in some awkward moments.

For example, there were multiple instances where the gearbox refused to change out of second gear when exiting a roundabout, letting the engine rev quite hard and likely annoying my neighbours.

Some of the gear changes can be clunky too, not slotting as sweetly as they should on a sports car costing in excess of $200K.

However, you forget all that when you get the Emira onto a stretch of twisty, winding open road (preferably smooth tarmac) and move it from the 'Tour' to 'Sports' mode. The car comes alive, revving hard, shifting with precision and feeling like a puppy running through a field in pure ecstasy.

Like the great cars to come before it from Lotus, the Emira is in its element carving through corners. The steering is incredibly accurate, direct and responsive - as good as any sports car I’ve driven in recent memory. The chassis responds to those inputs with immediacy, too, feeling nimble, agile and engaging.

This is Lotus at its best.

Sports cars are not typically beacons of safety, not that they’re dangerous but the priority is speed, not complex and often weighty safety technology. It’s part of the reason these types of cars are rarely crash tested by the authorities, as is the case of the Emira.

But this more modern and luxury focused Lotus comes with a raft of safety items including adaptive cruise control, an anti-collision system (Lotus-speak for AEB), fatigue alert, road sign information, a vehicle speed limiter, lane departure warning, rear cross-traffic alert and lane change assist.

The vehicle is covered by a five year/unlimited km warranty.

Scheduled servicing is every 12 months/30,000km whichever occurs first. Capped-price servicing for the first four scheduled services up to four years/120,000km totals $1996 or $499 per service.

Lotus Australia offers a three year warranty, which is in line with Porsche's cover, so that’s competitive in the sports car market. 

However, the brand does not offer capped price servicing, so you’ll need to discuss with your local dealer how much regular maintenance will cost you. The service intervals are every 12 months/15,000km.