What's the difference?
S FAR as makeovers go, Hollywood has nothing on the transformation of Ford's small SUV.
Based on the Fiesta supermini only sold here in sizzling ST form, but using a stretched and widened version of its platform with heavily reworked underpinnings, the strikingly styled Puma is as charming – beguiling even – as its EcoSport predecessor was awkward. And we're talking about capabilities that are more than merely skin deep here.
We're not alone in our admiration – one respected UK publication awarded the Ford a 'car of the year' gong – and after nearly a month with our range-topping ST-Line V (for Vignale), we can understand why.
But the German-engineered, Romanian-made Puma is also a complicated proposition in Australia that requires some context, because it is certainly not for everyone.
If you think it’s a Mercedes-Benz A-Class you want or maybe an Audi A3 Sportback or even a Volkswagen Golf, then stop and read this first before making a purchase.
The BMW 1 Series alternative isn’t just another prestige little car, because there are some fundamental differences between this 1 and those others, and they could cause you to totally rethink your decision.
If you’re already keen on getting a 1 Series then you need to read this, too, not only to help you find the right one, but also to alert you to what might be a couple of uncomfortable truths.
If a minimum price and maximum interior space are your priorities, then the Puma is not for you. Especially so in the flagship ST-Line V, which may seem too small and a tad cramped compared to, say, a Seltos, C-HR or ASX.
Where the Ford excels, typically, is in the way it encourages the keen driver while cosseting four occupants (and a surprising amount of their cargo). There's a poise and maturity to the way the Puma moves that puts it on a par with or even beyond some premium compact SUVs. Even the styling is a statement. If the badges (and dashboard) were covered, you might be convinced this cat is actually a Jag.
If all that is more important, then the ST-Line V is for you. The very antithesis, then, of the unassuming and unloved EcoSport the Puma usurps.
Iām the first to say the 1 Series is kind of the ugly duckling of the BMW family, but those looks grow on you, especially when you consider that this is exactly what a BMW hatch should look like. That this is one of the only rear-wheel-drive hatches left on the planet makes it even more special ā and of course engaging to pilot. The downside is the price and the lack of value from a features perspective, plus safety could be bolstered with more technology. Still, anybody who likes to drive will commend you on your choice of a BMW. Ā