What's the difference?
Is this the car Ford Australia is crying out for?
It’s a question we’ve been asking ourselves from afar ever since the Maverick first appeared in the USA in 2021. In simple terms this is an SUV disguised as a ute, or if you prefer to look at it another way, a ute designed for the urban environment.
Why does Ford Australia need it? Because utes are what it does best and SUVs are what it struggles with. The Ranger is, by some margin, its best-selling model and the F-150 is coming to a showroom near you soon, while the Escape SUV has been dropped due to consistently low sales.
The Maverick isn’t quite a true replacement for the Falcon ute, but it’s arguably closer in concept than the more rugged Ranger.
It’s the kind of vehicle that should pacify people calling for Subaru to bring back the Brumby. In other words, this is a vehicle that has the potential (key word) to appeal to a broad audience; even more so than the niche Bronco off-roader.
There's a significant catch, though. Ford doesn’t make it in right-hand drive.
Fortunately for CarsGuide we were recently given the opportunity to sample the Maverick in the USA getting behind the wheel of the XLT Tremor variant in Los Angeles, California.
If you're in the market for a premium-style four-wheel drive wagon with eight seats and a petrol V8 engine and you live in Australia, your choices have been rather limited. You'd be looking at something like the Nissan Patrol or the Land Rover Defender 130.
Well, that has now changed as General Motors Specialty Vehicles (GMSV) is importing the GMC Yukon Denali to Australia. This top-of-the-range Yukon arrives here as a left-hand drive vehicle and is converted to right-hand drive at a facility in Victoria to suit our market.
The Denali has a price tag just under $175,000, though, and that makes it a lot more expensive than most vehicles that could be considered rivals in the Aussie market. Is it worth it?
Read on.
Potential is the key word when it comes to the Maverick. It has loads of potential to be a sales hit in Australia, provided Ford can get it in at the right price and specification level. In many ways, for all the success the Ranger has had for the company, the Maverick is the closest thing Ford has built to the Falcon Ute since its demise.
There’s obviously no guarantees in the automotive business, but if Ford could add the Maverick as a would-be Escape replacement it clearly has the potential (there’s that word again) to do a much better job for a brand known for its adventurous models. Whereas the Escape struggled to attract attention in a crowded SUV market alongside the likes of the Mazda CX-5, Toyota RAV4 and others, that wouldn’t be the case for the Maverick.
It’s been a hit for the Blue Oval in the US, with more than 22,000 examples sold in the first three months of 2023 and the company hiring more workers to try and keep up with demand. Which will only delay any plans to bring it to Australia, as the US market clearly has priority.
Which is a shame, because it would appeal to the large number of Australians who live in urban centres but have an active lifestyle. Especially the hybrid model, which would be ideal for weekday use while allowing owners to chuck their mountain bike or surfboard in the tray and head for adventure on the weekends.
Maybe that’s an idealistic view, but the Maverick left a strong impression and would fit so neatly into Ford Australia’s line-up it would be a waste if it never made its way Down Under.
The 2025 GMC Yukon Denali is a big, comfortable, eight-seat 4WD with few rivals in the Aussie market. However, while it may occupy its own niche, it doesn't offer enough in terms of premium look and feel and towing capacity over what could be considered its rivals – and it all comes back to that price tag.Â
While it lacks a competitive warranty and its price puts it way out of reach of a lot of 4WD buyers, if you are in the market for a big premium-style wagon with a V8 and eight seats – and the Nissan Patrol and Land Rover Defender 130 aren’t your cup of tea – then the Yukon Denali just might be the right choice for you.
But when all is said and done, for the price of the Denali, you could buy two Nissan Patrols – maybe not brand-new ones – and a camper trailer and a couple of cartons of beer.Â