Chery Tiggo 8 PRO MAX vs Audi Q5

What's the difference?

This mid-sized seven-seat SUV segment is dominated by just a handful of nameplates, and it’s easy to see how some of them might be under threat by something like the Chery Tiggo 8 Pro Max.

There are a few areas where it could use some fine-tuning, but these are mainly restricted to being pedantic about the drive experience. There are no dealbreakers here as there often can be for low-cost alternatives, and so long as you’re primarily putting kids in the back seats, this Tiggo is well equipped, comfortable, plush, and surprisingly refined.

With a robust ownership proposition as well, it’s hard to see why you wouldn’t consider one of these if you’re shopping in the seven-seat SUV space - and that's why this could be Chery's shot at the big leagues.

The new Q5 does a lot right even if it doesn’t feel as resolved from behind the wheel as I had expected.

It catapults one of the oldest premium SUV nameplates into this decade, and all three of its launch powertrain options are great, so you can’t really go wrong.

Each features the smoothness and efficiency of genuine hybrids backed by punchy turbo combustion thrills, while the increase in standard kit across the entire range is notable at a very reasonable price increase.

The Tiggo 8 Pro Max just looks like a mid-size SUV. Perhaps if you calculated the average design cues of every mid-size SUV on the market, this would be what you end up with.

Of all the Chinese automakers currently in the market though, the Tiggo range of SUVs are the least controversial. There’s no weird theme to the design, there’s no bizarre light fittings or controversial angles. You could stick a badge on this car from any Korean or Japanese brand and you wouldn’t think twice about it.

It doesn’t say much for innovation, but I think it will very much work in this car's favour. It provides a much more globally appealing look when compared to the controversial design of BYD products, the crazy grilles and badging on GWM products, or the derivative style of the MG range.

For this reason it won’t turn heads at the school drop-off, but that’s perfect for families who want to run incognito and would normally buy a conservative mainstream SUV from Toyota or Mitsubishi.

Inside things get a bit more interesting. The Tiggo 8 has a contemporary design, complete with a high-riding bridge-style console, and the dual-screens are encased in a single housing that spans half the length of the dash.

It’s ambitious too, with generous amounts of soft-touch surfaces and synthetic leather finishes. Clearly, it’s inspired by others in the industry. The dual-screen layout is very Hyundai or Kia via Mercedes, while the Benz influence extends to the wood grain-look plastic inserts and even the little silver finishes covering the speakers up. Rather than a naff knock-off though, the Chery interior genuinely feels its own space.

The only areas that you can see through the facade to a car built-to-a price is in a handful of places. The steering wheel buttons, for instance, feel a bit cheap, and when it comes to those big screens, the resolution isn’t as high as you might expect, and the processing isn’t as fast as it could be, leading to a slightly laggy experience.

Still, the same can be said for many mainstream manufacturers, and at least Chery’s native software has been localised and is easy to navigate. Also, none of this stops the Chery from feeling properly plush on the inside. It was also seemingly pretty well put together, free of rattles, switchgear with too much play, or nasty hollow plastics.

First impressions are good.

Proportionally, the new Q5 is quite a departure from its curvaceous predecessors, thanks to a more chiseled bodyline and stronger flares over its wheelarches. While this makes it the biggest stylistic departure for the Q5 ever, embracing its all-new PPC (Premium Platform Combustion) underpinnings, its stylistic motifs are still somehow very familiar.

The traditional Audi grille is maintained, although has been modernised with a geometric pattern and integrated highlight pieces depending on styling package, and even the light profiles manage to be somewhat familiar despite their twinkly new customisable LED elements and contemporary slimline appearance.

A closer look only makes the car feel more contemporary, with strong contours around its face and bumpers, which were absent from its more plain-looking predecessors.

In addition, the brand tells us the Australian market in particular has one of the highest levels of uptake of large wheels, so it offers a range of designs to choose from on the options list, many of which are on the larger side, despite the standard wheel being 19 inches.

The interior is where the biggest changes are. While Audi interiors have been familiar for the longest time, the new Q5’s interior appointments feel dropped directly out of its Q6 e-tron electric alternative.

The result is a completely re-thought approach to the interior design, which is now dominated by huge touchscreens as well as a collection of contemporary shapes and mouldings that transport the Q5 into the current decade.

Still, elements of familiarity are present. The seats feel like Audi seats, the materials are as you’d expect for the brand and the wheel is backed by familiar switchgear.

The interior is also thoughtfully designed, but it needs to compete with user-friendly cars like the Honda CR-V and Nissan X-Trail in this segment.

The front occupants are treated to a reasonably spacious cabin, which for the driver is quite adjustable, although the design of the dash means it sticks out into the front passenger’s knee area. Head and shoulder space is impressive, and everywhere you put your arms or knees there’s a soft-clad finish rather than hard plastic to greet you.

As already mentioned, the software isn’t half bad when it comes to ease-of-use, however the lack of tactile toggles or dials for the climate unit is a bit of a miss. It has its own dedicated set of touch controls below the screen itself, but they provide no tactile feedback, so are a little hard to use while on the move.

Storage is great, with large pockets and bottle-holders in the doors, a further two bottle holders in the centre console, a wireless phone charger, and a neat little set of drive mode buttons and a digital shift lever within easy reach.

The bridge-style console also offers a large pass-through area underneath for the storage of larger items, and there’s a deep centre armrest console box, too.

The second row is quite versatile, offering rail adjustment for the base, so you can maximise the room available to the third row if need be.

Second-row occupants (with the seats set to a decent position for myself at 182cm tall) have plenty of knee room and plenty of headroom, and the doors open nice and wide for the loading of objects or people.

Storage includes large pockets on the backs of the front seats, a bottle holder in each door, and a further two in the drop-down armrest. There is a set of adjustable air vents on the back of the centre console, with both a USB-A and USB-C port for power delivery.

The third row is a bit more challenging. I had to contort myself to get in with the second row seat either slid forward or folded flat. Once I was in there, I was surprised to find I fit, but only just.

My knees were hard up against the seat in front, while my head was touching the roof. Mercifully, I had enough room to slide my feet under the seat in front, otherwise it would’ve been too tight. It’s passable for adults then, but only in a pinch, and you wouldn’t want to be back there for long. No problem if you’re just putting kids back there though.

The third row gets air vents on either side with an independent fan speed controller on the mid-grade Elite and top-spec Ultimate, and there’s a useful storage tray, and small bottle holder on each side. You don’t get USB ports, but there’s a 12 volt outlet available just behind the rear seats in the boot.

On the topic of the boot, it is not as large as I was hoping, but then neither is the car itself.

The boot measures 479 litres with the second-row up, or just 117-litres with all seven seats deployed. It’s smaller than some mid-size rivals, but not enough for it to be a dealbreaker. We’ll get it back for a longer test to see what does and does not fit.

The floor is quite high to facilitate those fold-flat rear seats, and there’s a small under-floor storage tray where you can hide the retractable luggage cover on the Urban and Elite variants. Unfortunately the Ultimate gets a subwoofer here.

All variants get a space-saver spare wheel mounted outside underneath the car, so at least you don’t need to deal with a tyre repair kit.

While the interior might feel as modern as they come, it also brings with it some of the pitfalls of contemporary design themes.

The most obvious is the over-reliance on touch panels for controls. The most egregious example is the lack of physical buttons for the climate control, which is interacted with via a permanent part of the touchscreen, but it doesn’t end there.

On top of this, there are capacitive gloss finish panels for the steering wheel controls, and even a capacitive panel in the door to control the mirrors and lights. It all looks swish, but isn’t the best to use compared to just… buttons.

Apple CarPlay worked flawlessly in my time with various versions of the car, and the stock software is fast and crisp. Interestingly the digital instrument cluster is the most plain version of Audi’s usually stellar virtual instruments yet. Without the big animated cluster dials it used to have it feels a bit less fun to look at.

Adjustability and space is great for front passengers, as is the amount of visibility on offer, plus the seats are as comfortable as ever in all grades.

Storage is ample in the cabin, with big bottle holders in the centre console, large pockets in each door, and a halfway decent centre console. The phone charger sits tucked away at the front with the USB-C outlets and a volume dial.

The back seat is less impressive. The Q5 never had the most spacious second row in this mid-sized segment, but it’s disappointing to see this new-generation car hardly improves on the formula. It’s spacious enough for me at 182cm tall behind my own driving position, with enough room for my knees and airspace for my head, but it’s certainly not as spacious as many rivals. In addition, the centre position is compromised by a huge rise in the floor, making it a hard pitch for an adult to sit there.

On the plus side, there’s plenty of amenities with bottle holders in each door, a further two in the drop-down armrest, netted pockets on the backs of the front seats, and an entire third rear climate zone with touch panel temperature control and physical air vents. There’s also two USB-C outlets.

One trade-off for the small second row is a large boot. It measures 520 litres with five seats up, or 1473L with the second row down. It also comes with a few neat things like a net and sliding cover.

Unfortunately, while there’s a small amount of underfloor storage, there’s no spare wheel, with Audi only offering a tyre repair kit.

The new Q5 arrives in five variants spread across three powertrain options, and the starting price has copped quite a hike. Audi says that's to account for a steep increase in standard equipment, the inclusion of new hybrid tech and the S-Line styling package across the range.

The new entry-level Q5 is the base front-wheel drive TFSI petrol, which wears a price of $81,000 before on-roads, replacing the previous entry-level Q5 35TDI that started at $73,400.

Included is 19-inch alloys, Matrix LED headlights, LED tail-lights with projection light, an 11.9-inch digital dash and 14.5-inch multimedia touchscreen with wireless Apple CarPlay and Android Auto, online connectivity with built-in navigation, eight-speaker, 18-watt sound system, multicolour ambient lighting, leather interior trim with brushed aluminium inlays, wireless phone charging, a 360-degree parking camera, a power adjust driver’s seat with heated front seats, tri-zone climate control, keyless entry and push-start ignition.

This trim level is also available as a TDI quattro with diesel and all-wheel drive at $87,600. Next up is the TDI quattro Sport from $94,100 which adds 20-inch two-tone alloys, a panoramic opening sunroof with shade, S-line front seats, with the S-Line interior package that also features a three-spoke alternate steering wheel design, steel sports pedals and black headlining.

Next is the SQ5 Edition One. The most prominent upgrade for this grade is the return of the 3.0-litre turbo-petrol six-cylinder engine, although this grade also gets its own trim level including 20-inch black metallic alloys, to go with a black pack exterior, red brake callipers, S Sport suspension and privacy glass.

Finally the top-spec SQ5 scores 21-inch alloys, aluminium exterior highlights, acoustic glass, premium leather interior trim, front seat ventilation and message functions, a head-up display, 16-speaker Bang & Olufsen premium audio and improved outputs for the USB-C connectors. Premium paint options are free (aside from Gold) on the SQ5.

Other option packs include the Premium Package ($5400) which adds the head-up display, Bang & Olufsen sound, improved USB outputs and acoustic glazing, the Tech Pro Package ($5700) which is only available on the TDI quattro Sport and SQ5 adding heated steering, a front passenger display, electrical adjust for the steering column, heated rear outer seats and digital OLED tail-lights.

Finally two Style Packs exist, adding 20-inch wheels, a black pack, and privacy glass to lower grades ($4900 for the TFSI and TDI, $3400 on the TDI Sport) with the Carbon Style Package only available on the Edition One and SQ5 for $9200, adding carbon mirror claddings, inlays and a roof spoiler.

On the value front the Q5 is more affordable than an entry-level BMW X3 (20 xDrive - $86,800) and Mercedes-Benz GLC (200 4MATIC - $89,000) although both rivals offer all-wheel drive as standard, rather than the front-wheel drive Q5. Outside of the Germans, the Lexus NX (250 FWD) starts at $63,400, while the Genesis GV70 (2.5T Advanced AWD) starts at $78,700.

With that price tag, I’d say the Q5 is priced just-right compared to its rivals.

There is only one engine option in the Tiggo 8 Pro Max range, a 2.0-litre turbocharged four-cylinder petrol unit that produces 180kW/375Nm.

No matter which variant you choose, it’s also mated to a seven-speed dual-clutch automatic transmission. The Urban and Elite variants are front-wheel drive, while the Ultimate scores a Borg-Warner-sourced all-wheel-drive system with additional off-road drive modes.

The outputs are more than competitive with a lot of rivals, but there’s no fuel-saving hybrid option in the line-up just yet. It’s something Chery wants to add in the future.

Especially for Australia, the folks at Chery also made sure to get the Tiggo 8 Pro Max certified to tow. It can do that at up to 1300kg braked, or 750kg unbraked.

Here’s where things get interesting. Despite featuring three carryover engine options, the Q5’s big upgrade is the introduction of a hybrid system.

The brand calls this technology MHEV+, which I think is underselling what the system can actually do. Normally a mild hybrid (MHEV) system consists of higher-voltage electrics to assist auxiliary systems and take a small amount of load off the engine, or provide a more robust stop/start system, but this new Audi tech consists of an 18kW/230Nm electric motor placed after the seven-speed transmission that can motivate the entire vehicle under electric power for small periods. It can recapture up to 25kW of energy and is supported by a 1.7kWh battery pack.

The three engine options supported by this include the base TFSI 2.0-litre four-cylinder turbo front-wheel drive (150kW/340Nm), the mid-spec TDI 2.0-litre four-cylinder turbo diesel (150kW/400Nm) exclusively in all-wheel drive, or the SQ5’s 3.0-litre turbo-petrol V6 (270kW/550Nm).

There’s no disappointments here. All powertrains feel up to the task, and for those of you waiting for an all-wheel drive base petrol or a plug-in hybrid, the brand assures us both are on the way soon.

The 2.0-litre turbo engine has an official/combined consumption rating of 8.1L/100km for the front-wheel drive variants, or 8.7L/100km for the all-wheel drive Ultimate.

On our drive route for the day which took place on curvy country roads and expressways, my Ultimate all-wheel-drive test example produced a figure of 9.5L/100km which seems reasonable.

Unfortunately the engine also requires mid-shelf 95RON unleaded fuel, so this will push your running costs up slightly.

The Tiggo 8 Pro Max has a 57-litre fuel tank, indicating an estimated maximum cruising range of 703km for FWD variants.

All engine options are also relatively efficient, although the total fuel reduction from the introduction of this new MHEV+ hybrid technology is surprisingly small. Audi says it saves up to 0.74L/100km and 17g/100km of C02, which doesn’t sound like a lot for a system that can pull the whole car.

Regardless, fuel consumption is 5.7L/100km for the TFSI 2.0L FWD petrol, 5.4L/100km for the TDI 2.0L AWD diesel, or 7.6L/100km for the 3.0-litre petrol V6 SQ5. The emissions are also relatively low for a premium SUV.

Cars from Chinese brands often fall short of expectations when it comes to the drive experience, but the Tiggo 8 Pro Max moves everything in the right direction, and importantly it doesn’t add any deal-breaking characteristics along the way.

Visibility is great out of the cabin, with large windows all-round. The wing mirrors are great, but the centre rear-vision mirror is a quirky piece with a wide viewing angle. In a way this is great for parents, because with one glance you can see both out the rear of the vehicle and the rear seats to keep an eye on kids, but it does mess with your depth perception a bit.

On multiple occasions I felt like the car behind was tailgating, only to peer in the side mirrors to find that it was actually quite far back. Odd!

The steering is very light, and a bit disconnected as a result. While this sounds like a negative, I actually think suburban buyers who often negotiate with shopping centre parking lots, apartment towers, and school drop-offs will love it. It makes a big SUV feel really easy to steer and position.

Sure, it feels a bit doughy out on the open road, meaning it's hardly a confident corner-carver, but that’s not really the point of this car.

The engine on the other hand has loads of poke. Power of 180kW sounds like a lot because it is (once upon a time not so long ago this was well into V6 territory) and actually for the front-wheel-drive versions it might be a little bit too much power. It will readily spin the front wheels with slightly too much throttle input, which brings us nicely to the dual-clutch automatic which is responsible for communicating that power to the ground.

Dual clutches rightly raise a bit of a red flag for some because they can be particularly jerky from a standstill and have some pretty questionable gear shifts once you’re rolling. For the most part though, the Tiggo 8’s dual-clutch unit is pretty good. The brand stressed that it had done significant software tuning to this transmission to try to iron out nasty characteristics, and while it's still occasionally caught off-guard, I’ve certainly driven worse. It will occasionally produce a bucking feeling rather than a full second of lag like some rivals, but its enthusiasm to deliver power to the ground quickly gives the front-drive versions that slightly skittish feel.

It is one of those rare occasions when it’s worth splashing for the all-wheel drive. I found the Ultimate to be much more sure-footed and confident on the road, able to handle the engine’s relatively mountainous torque with ease.

On the open road I was impressed by the Tiggo 8’s level of refinement. The amount of sound entering the cabin in both variants was low, with minimal tyre roar or wind noise. Thuds from the suspension and roar from the engine under load were also pleasingly distant, even at freeway speeds.

When it comes to the ride it’s built to a certain cadence. It’s soft and comfortable, matching the semi-luxurious cabin feel nicely, but it can be a bit springy and lose a bit of body control over undulations and corrugations. Again, it’s not exactly an athlete, but then for most people, it won’t have to be.

Importantly, it filters out sharper bumps like potholes, road imperfections, and speed bumps with relative ease. It’s even better in the 2WD versions thanks to larger tyres and smaller alloy wheels.

Mercifully, the active safety systems don’t intrude on the driving experience either. Chery has apparently learned some hard lessons after the feedback it received on the overbearing lane assist equipment on the smaller Omoda 5, and applied those learnings here in the Tiggo 8.

The lane systems are still there, but they only intervene when they really have to, while warning chimes from things like the traffic sign recognition, blind spot monitoring, and driver attention alert are, at worst, background. It’s a good thing too because of all the systems, the driver attention alert is the one that triggers most often as you look away from the road to adjust the touch-based climate systems.

Where does that leave us? Actually pretty impressed. The Tiggo 8 Pro Max might not have the balancing act between ride quality and performance quite as well tuned as some of its Japanese and Korean rivals, but this is a comfortable, quiet, and refined SUV that, importantly, feels very normal. There’s no deal-breaking safety bugs, or a terrible transmission or frustrating software that takes away from the experience. Chery is learning, and it’s learning fast.

To drive the Q5 is familiar in some ways and less familiar in others. The initial impression is good, with each variant being relatively quiet on the road, offering a nice adjustability and driving position, with great visibility around the car.

The new powertrain options are all a joy to pilot, with all feeling punchy and smooth-shifting through the seven-speed auto. This smoothness is helped along by the introduction of the new MHEV+ tech, which can push the car along at reasonable speeds without needing the engine to assist.

It might not be quite as punchy as some other hybrid systems in terms of overall assist, but it’s certainly better than other systems we’ve seen on the market that barely help with driving or smoothness, and end up being a cynical emissions-saving device. It’s nice to see this tech is a step forward for the brand.

The familiar Q5 driving points are mostly intact, too, with the most notable upgrade being the ride comfort. This car is much more adept at dealing with road imperfections than its predecessor, with a softer suspension response.

This having been said, I expected more from this ground-up new platform. Each version of this Q5 I sampled felt less dynamically engaging than its predecessor. The usually sharp Audi steering tune feels a bit disconnected in this new car, with a little bit too much electrical and software assist, and the suspension, while more comfortable, isn’t as engaging in the corners.

It, too, lends the car a disconnected feeling over undulations and corrugations, giving the new Q5 an overall less resolved feeling from behind the wheel than I would have liked. The previous car was a bit sharp, but at least it was consistent in the way it responded to the road.

The previous car started to feel old towards the end of its run. Previous Audi owners will enjoy how this new car catapults the nameplate into this decade in terms of its cabin ambiance and general demeanour, it would have just been nice to see the consistency return, too.

A massive list of active safety kit is present in the new Q5, from autobahn-speed auto emergency braking (AEB) to lane departure control as well as the expected blind spot and cross traffic alert features (front and rear).

It also features the newer features, like traffic sign recognition and 360-degree cameras, while the brand’s signature high-end adaptive Matrix headlights are standard across the range.

The systems are well calibrated judging by our brief drive, with only the occasional tug of lane keep assist present. In addition, the adaptive cruise is well behaved.

The Q5 is yet to secure an ANCAP score at the time of writing, but it already has a maximum five stars from Euro NCAP in its home market, which I’m sure the brand is hoping will carry across.

Chery offers its line-up with seven years and unlimited kilometres of warranty, seven-years of capped-price servicing, and seven years of roadside assist.

The roadside assist is topped up on a 12 monthly basis so long as you service with Chery. At the time of writing, Chery was yet to provide costings for its capped-price servicing program, but if it follows the same scheme as the Omoda 5 and Tiggo 7, it will be competitive.

Audi continues to offer its fairly standard five-year and unlimited kilometre warranty with five years of roadside assist and this is paired with the option of a five-year service plan.

This costs an additional $3520 ($704 per year) for the 2.0-litre variants, or $3560 ($712 per year) for the 3.0-litre V6-powered SQ5. Servicing is required every 1500km or 12 months.