That’s the question posed by TeamVodafone, with the launch of a fragrance for men dubbed Eau de Engine. While dressing up in Ford or Holden jackets and hats are enough for some people, TeamVodafone obviously believe there are people who’d like to smell of it too.
“There is nothing like the sweet smell of success, mixed with grease and burnt rubber” Jamie Whincup explains. “May the true essence of this great sport ignite the nostrils, and unleash the zeal and passion of the Australian public.”
If you have to urge to take your motor racing passion too far, ten bottles of Eau de Engine have been made available for sale on eBay, with the proceeds going to the Salvation Army Christmas Appeal.