Photo of Stephen Ottley
Stephen Ottley

Contributing Journalist

8 min read

We appear to have reached a tipping point in the acceptance of electric vehicles in this country. The early adopters have made their switch but the technology has become more widely accepted, so now carmakers need to woo buyers with conventional means. 

That means the tried and tested methods for making any car more appealing to a customer - lower cost and more equipment.

No car demonstrates this better than the BYD Atto 3, which is one of the most popular electric vehicles in Australia. But after an initial surge of buyers happy for a more affordable EV, BYD needs to find fresh ways to attract new customers.

Read the full BYD Atto 3 2025 review.