BMW 6 Series vs Lexus IS

What's the difference?

What happens when you struggle to sell an odd-bod, not-quite-a-coupe, sort-of-a-hatchback, almost-an-SUV model? Well, sometimes it gets axed, and replaced with a new model that bears a new name.

That's pretty much it in a nutshell for the BMW 6 Series Gran Turismo, which was formerly the 5 Series GT. It essentially takes the place of the 6 Series Gran Coupe - an alternative to the regular 5 Series sedan that's more attainable than a 7 Series limousine.

Confused? It's not as difficult as all that sounds - you just need to know that this model, the 2018 BMW 6 Series Gran Turismo, is supposed to offer a neat alternative to the go-to family luxury car or SUV.

I spent some time in the entry-level 630i to see if it can deliver on that promise. In fact, I spent more than 24 hours driving the BMW 6 Series GT over the past week, and I don't have a sore back, I haven't been left scratching my head over the intended purpose, I haven't been uncomfortable, and I haven't been left wanting for much.

One question frequently discussed in the skunkworks of the CarsGuide office is: What exactly does Lexus stand for?

When the brand debuted its original export-market IS sedan in 1999 the messaging was more or less clear: Toyota’s premium sub-brand was here to be a Japanese BMW.

The brand even employed Nobuaki Katayama – chief engineer on the iconic Corolla AE86 program – to again take the reins of its small rear-wheel drive sedan program.

As the years went on though, Lexus changed. Fundamentally geared toward the US market, the second-generation (wild IS F aside) became a bit more sedate and softer around the edges, while the third generation strayed even further from the sedan’s performance-inspired roots, leaning into a plush interior, hybrid drive, and even CVT transmissions.

This brings us to today’s Lexus IS. Essentially a heavy facelift of the third generation (which arrived back in 2013), the brand has “reimagined” its core sedan with a tweaked design and updated technology for 2021.

Is it enough to keep it relevant against its ever-present European rivals and the newly arrived threat from Hyundai’s Genesis G70? I took a signature IS300h hybrid for a week to find out.