BMW 3 Series vs Mercedes-Benz C350

What's the difference?

VS
BMW 3 Series
BMW 3 Series

$55,990 - $98,990

2023 price

Mercedes-Benz C350
Mercedes-Benz C350

2018 price

Summary

2023 BMW 3 Series
2018 Mercedes-Benz C350
Safety Rating

Engine Type
Turbo 4, 2.0L

Diesel Turbo 4, 2.1L
Fuel Type
Premium Unleaded Petrol

Diesel
Fuel Efficiency
6.5L/100km (combined)

4.7L/100km (combined)
Seating
5

4
Dislikes
  • Harder ride might bother some people
  • Cosy back seat for child seats
  • Lacklustre lane keeping tech

  • Engine loud under heavy acceleration
  • Gearbox can feel clunky in lower gears
  • C200 not overly dynamic
2023 BMW 3 Series Summary

Back in the day, the 3 Series sedan was often the entry to the brand for first time BMW owners, and for good reason. They offered practical interior space without compromising on engine performance.

And they simply looked good, no boring nanny design elements. Then the 1 Series came along and price points bumped up, so how does the ‘entry’ BMW 320i M Sport live up to its long-standing reputation?

With an updated dashboard that brings the interior and tech up to market and a sharper exterior design, it more than holds its own at the table of luxury sedans, despite hard competition from the likes of the Audi A4, Mercedes-Benz C200 and Jaguar XE.

However, if the Merc is a placid and well-behaved mare… the BMW is the barely-broken-in bronco and it takes a certain kind of ‘rider’ to enjoy what the 320i has to offer.

I’ve been discovering just that this week with my family of three. What did we find out? Read below!

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2018 Mercedes-Benz C350 Summary

If you’re picturing the premium mid-size segment in Australia, you’re almost certainly picturing Mercedes-Benz. Honestly, the premium carmaker has the kind of powerful and unquestioning stranglehold on the segment that would have despots and dictators turning green with envy.

The C-Class often outsells its nearest competitor by a factor of two to one. Even more impressive, that nearest competitor is another Mercedes, the CLA. Audi and BMW are left off in the middle distance, duking it out for third and fourth place.

So yes, the C-Class is a very important car for Mercedes. And this new one, updated for 2019, is even more so. It’s the first major update in the current car’s four-year lifespan, with a handful of exterior tweaks, some new key cabin technology and, most importantly, a new and clever engine option for its top-selling version.

So is that enough to keep the C-Class at the top of the mid-size pile?

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Deep dive comparison

2023 BMW 3 Series 2018 Mercedes-Benz C350

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