What's the difference?
The Audi Q8 is a big luxury SUV that is aimed at people who just don’t need a seven-seater, and are more focused on style than outright practicality.
It’s essentially a competitor to the likes of the BMW X6 and Mercedes-Benz GLE Coupe, though the design of the Q8 isn’t as exaggeratedly swoopy as those two. In fact, you might prefer to consider how it lines up against a Range Rover Sport.
Styling is one (very subjective) thing, but how does this new entrant into the luxury SUV class stack up in terms of the way it drives, its plushness and its value for money?
Let’s find out.
Life comes at you fast, especially in the automotive industry, where model lifecycles are becoming shorter as each new generation comes and goes.
Take the BMW 4 Series for instance. It’s been a segment stalwart since 2013, but the current model’s time in the sun is finally coming to an end a little later this year.
And that got us thinking whether or not the old saying rings true in this context. So, we put the flagship 440i coupe to test to find out if the older you get, the wiser you are.
The Audi Q8 is a compelling and impressive new entrant into the luxury SUV fray, and it deserves to do well considering the pricing and specification on offer. I have no doubt that an even more enticing version of the Q8 - be it an SQ8 or RS Q8 - is on its way, and it’s bound to be even more impressive again.
Is now the right time to buy a 4 Series coupe? With the next-generation model a matter of months away, probably not.
That said, those buyers who decide to park a new ‘old’ 4 Series coupe in their driveway will be very pleased with their purchase.
At the end of the day, the current-generation model is still a cracking sports-luxury coupe, and more so when in 440i form. It’s just that good.
It isn’t a coupe-style SUV, but it also kind of is. That’s what’s most interesting about the design of the Q8, which has muscular haunches, a huge grille with a polarising silver trim ‘mask’ around it (which thankfully can be had in gloss black, too), and a body that may look familiar to you if you like big luxury SUVs.
That’s because it’s got some stuff in common with the likes of the Porsche Cayenne and Bentley Bentayga, which share some underbody components. If you squint there’s a bit of family resemblance, but the Q8 is convincingly different enough to justify some attention in its own right.
There are standard-fit LED headlights and daytime running lights, plus massive 21-inch wheels that fill those copious arches. And if those aren’t big enough, there are optional 22-inch alloys, too.
The lines that run the length of the body aren’t over the top, and the beautifully named “blisters” that run over the tops of the wheel arches are pronounced, but not shouty. The tail-light garnish really accentuates the broadness of the Q8, and in an interesting styling highlight, the big Audi has pillar-less doors - hello Subarus from the 1990s!
It’s exceptional to look at from the outside, with a strong road presence that helps it stand out from the round-edged Q5 and Q7 models that sit below it. The dimensions definitely help out in that regard - the Q8 is 66mm shorter than Q7 at 4986mm long, and has the same wheelbase (2995mm). It is 2190mm wide (up 27mm on Q7), but sits 1705mm tall (38mm shorter).
The interior? Well, there’s quite a bit of pleasantness there, too. Check out the interior images for yourself.
The first-generation 4 Series coupe has aged relatively well, despite sharing most of its design cues with the superseded sixth-generation 3 Series sedan.
Compared to current BMW models, the 4 Series coupe’s signature kidney grille is small, flanked by angry-looking adaptive headlights with hexagonal daytime running lights, all of which are of the LED variety.
The 440i’s standard M Sport body kit adds to the aggressive styling with chunky front bumper with three large air intakes, the outer two of which also contain the LED fog lights.
Around the side, a strong shoulder line stretches from the front wheel arches to beyond their rear counterparts, while BMW’s Air Curtains split the difference between it and the sporty skirts.
The rear end is the 440i’s simplest angle, although its bumper is spruced up with a dark-grey insert and dual exhaust tailpipes. Predictably, L-shaped LED tail-lights punctuate the styling at the rear.
Inside, the 4 Series coupe is holding up well, but it's still clearly a generation behind most other new BMW models.
That said, it’s a throwback we quite like, particularly iDrive6, which is still arguably BMW’s best multimedia system to date. Powering a floating 8.8-inch touchscreen in this instance, it’s just so intuitive, partly thanks to its rotary controller.
An 8.8-inch digital instrument cluster is a late-life addition for the 440i, and while it looks great with its drive mode-specific views, it lacks the breadth of functionality of Audi’s set-up.
The 4 Series coupe’s cabin is otherwise pretty basic despite its apparent emphasis on sportiness, although the selection of luxurious materials used throughout is top-notch.
The entire dashboard, chunky M Sport steering wheel and old-school handbrake lever are trimmed in high-quality leather, while lower-quality Dakota leather covers the sports seats, armrests and door inserts.
Soft-touch plastic is used for the door shoulders and bins, even in the second row, while hard plastic is limited to the centre console, and gloss-black trim is used on the centre stack’s audio and dual-zone climate control surrounds.
If you’re considering the Q8 as an alternative to the Tardis-like Q7, you’ll be upset. It may pay to think of it as a slightly larger Q5 in terms of cabin space, because despite its imposing dimensions, the Q8 is cosier inside than you might think.
That isn’t to say it’s small or cramped. Not at all. And the raked roofline of the Q8 isn’t as big an imposition on passenger comfort and space as it is in its direct German competitors.
For someone my height - 182cm - there’s enough headroom in the rear seat to be comfortable with a similarly sized driver in front, and the legroom and foot room is well considered, too. The back seat slides fore and aft in a 60:40 ratio, up to 100mm, so if you have smaller back-seaters, you can allow for a bigger boot space.
Storage is well considered for all occupants, with bottle-sized door pockets all around, cupholders between the seats (in a flip-down armrest in the back), plus some extra loose item and covered storage up front -along with a wireless phone charger in the centre console.
And in terms of boot space and luggage capacity, the Q8 is better than many SUVs in the class; with the seats pushed all the way back there is 606 litres of space available, and should you need more space, the second-row slide function liberates 75L more (total: 681L). That expands to 1755L with the rear seats folded down (which can be done in a 40:20:40 ratio, making for easy stowage of skis or other long items).
Up front, there are comfortable seats with nice amenities, and the design of the dashboard is neat and tidy. Very minimalist.
As for the tech interface and media screens, there is some learning required to get the hang of how to use them. The top screen controls the media and navigation function, while the lower one manages climate and car controls. Both are touchscreens, but both have haptic feedback which makes it feel like you’re hitting a physical button rather than the screen.
The resolution of both screens is lovely, with superb 3D mapping and even a surround-view camera system that uses AI to give you a 3D view of the car and its surroundings.
But the menus aren’t as intuitive as they could be - things like the fact you have a lane keeping assistance button that sits separate to the rest of the safety controls, and that’s separate again to the button on the end of the indicator stalk that adapts the active cruise control/lane keeping system. There’s a voice control system if you think the screens will be too distracting to use while on the move.
One issue with fit and finish - the dash top didn’t align perfectly with the plastic below in all cars present on test, whether equipped with the standard plastic dash finish or the optional leather-trimmed version. It’s something that’s hard to un-see.
Measuring 4640mm long, 1825mm wide and 1377mm tall, the 440i coupe is a true mid-sizer, and that means it’s surprisingly practical – for the most part.
Cargo capacity is more than solid, at 445L, but stow the 60/40 split-fold rear bench via a pair of manual latches located in the boot and more storage space is quickly liberated.
To make matters even better, the boot has two bag hooks and four tie-down points, making securing a load a cinch. That said, the high load lip means bulkier items can require a little more effort to accommodate.
Up front, the door bins are large enough for a regular bottle each, while a pair of cupholders separate the gear selector from a seriously shallow storage tray.
The central storage bin is on the shallow side, too, albeit not to the same degree as the dedicated storage tray. That said, much of its space can be taken up by the optional wireless smartphone charger ($200), which was fitted to our test car.
The glovebox tries its best to make up for the lack of genuine in-cabin storage options by being quite large, while storage nets are attached to the backs of the front seats.
Rear occupants can also make use of a large storage tray that resides where a middle seat would otherwise go. They also have access to a fold-down central armrest that incorporates two more cupholders.
Speaking of armrests, the rear side ones are incredibly narrow, leaving tired elbows in a bit of a pickle.
It’s not all bad news in the second row, though, as legroom and toe-room behind our 184cm driving position are very generous, with the former offering several inches of wriggle room.
We’d go as far as to say the rear quarters are comfortable, but that would require ignoring the fact that headroom is seriously compromised with the optional power-operated sunroof ($3000) fitted, with our head pressed firmly against the 440i coupe’s Anthracite roofliner.
Either way, child seats can be fitted in the second row, with ISOFIX anchorage points available for the outer seats. Speaking of which, it’s worth noting ingress and egress to the rear bench isn’t too bad, with the front seats folding forward via manual latches.
Connectivity-wise, two USB-A ports are found in the first row, split between the centre stack and the central storage bin, while three 12V power outlets are spread across the front and rear of the centre console, and the boot.
There will be two versions of the Q8 to begin with, the 55 TFSI you see here, and the 50 TDI which will arrive later in 2019.
Both come quite well equipped, and for a vehicle that is Audi’s flagship SUV, the Q8 is convincingly well priced in both petrol and diesel guises, with identical list pricing (RRP) of $128,900 before on-road costs for both the 50 TDI and 55 TFSI.
The Q8 55 TFSI undercuts the closest BMW X6 (50i - $153,619) and Mercedes-Benz GLE Coupe (AMG 43 - $145,830) by $24,719 and $16,930 respectively. That’s good news in anyone’s book.
As for the diesel version, there’s a more affordable X6 (xDrive30d - $119,900) and GLE Coupe (350d - $126,330), and it’s a fair statement that you can get a Range Rover Sport petrol or diesel for less, and the base Porsche Cayenne petrol is more affordable, too. But it’s the standard equipment levels that impress with the big Audi SUV.
Included as standard are 21-inch alloy wheels, the S line exterior styling pack, adaptive suspension with damper control, adaptive cruise control with lane change assist, a 360-degree camera with kerb view (so you don’t mark those huge rims, obviously!), 'Valcona' leather upholstery, front seats with electric adjustment plus heating and ventilation, a leather-trimmed steering wheel with paddle-shifters, LED headlights (with auto high beam) and daytime running lights, three-zone climate control, a head-up display, Audi’s 12.3-inch 'Virtual Cockpit' instrument cluster, and the new MMI touch response control screen with 10.1- and 8.6-inch screens for media and car controls.
There’s the expected connectivity of Apple CarPlay and Android Auto, plus you get sat nav GPS, DAB digital radio and a 10-speaker sound system.
Audi is offering a number of optional extras if the standard stuff isn’t enough, including the Premium Plus package ($11,000) that bundles a bunch of goodies that customers typically want when shopping for a high-end model in the range. It includes 22-inch wheels, adaptive air suspension, privacy glass (tinted windows), HD Matrix LED headlights with dynamic indicators front and rear, quad-zone climate control with a rear touchscreen display, and LED interior ambient lighting.
Other add-ons you might want to consider include a panoramic sunroof ($3550), massage front seats ($1050), a choice of two Bang & Olufsen stereo upgrades (the more exxy of which has 23 speakers and costs $12,100), and the 'Dynamic Steering' package ($4500) with all-wheel steering and variable ratio steering rack, and which is worth the money in terms of the drive experience. More on that below.
And the safety gear list? How does a total of 39 driver assist features sound? Check out the safety section below for the detailed breakdown.
Colour choices include two no-cost options ('Night Black' and 'Carrara White'), while the optional 'Daytona Grey' pearl effect and metallic 'Glacier White', 'Floret Silver', 'Orca Black', 'Galaxy Blue', 'Navarra Blue', 'Dragon Orange' and 'Argus Brown' will set you back an extra $2300.
The 440i coupe is priced from $103,200 plus on-road costs, positioning it as a more affordable alternative to its main rivals, the Audi S5 coupe ($105,400) and Mercedes-AMG C43 coupe ($116,500), although it’s not as fully featured.
Standard equipment not already mentioned in the 440i coupe includes dusk-sensing lights, rain-sensing wipers, 19-inch alloy wheels, a mixed set of run-flat tyres (front: 225/40, rear: 255/35) and power-folding side mirrors with heating.
Inside, satellite navigation with live traffic, digital radio, a 600W Harman/Kardon sound system with 16 speakers, a windshield-projected head-up display, keyless entry and start, power-adjustable front seats with heating, an auto-dimming rearview mirror and ambient lighting feature.
Under the bonnet of the 55 TFSI model is a hard-hitting horsepower hero - a 3.0-litre twin-turbo V6 petrol producing engine specs of 250kW of power (at 5500rpm) and 500Nm of torque (at 2090-5300rpm).
It uses an eight-speed automatic transmission and Audi’s quattro all-wheel-drive system, and the brand claims it will slingshot from 0-100km/h in just 5.9 seconds.
For context, the equivalent Benz GLE 43 has 287kW/520Nm and does the sprint in 5.7sec (claimed), while the BMW gets a stonking 4.4L turbo V8 in 50i spec with 330kW and 650Nm, with a resulting sprint claim of 4.8sec. Yeah, so those two are a bit speedier - is that enough to justify the additional expense?
If petrol vs diesel is important to you, here’s how the 50 TDI stacks up: it has a 3.0-litre turbo-diesel engine with 210kW of power and 620Nm of torque, and again has an eight-speed auto and quattro AWD. Audi claims a 0-100km/h time of 6.3sec for this model.
As for weight, the Q8 tips the scales at a not unsubstantial 2265kg (including 75kg driver) in 55 TFSI spec. Towing capacity is rated at 750kg for an un-braked trailer, and a huge 3500kg for a braked trailer, which is better than a Toyota Prado.
The 440i coupe is motivated by a silky smooth 3.0-litre turbo-petrol in-line six-cylinder engine that punches out 240kW of power at 5500rpm and 450Nm of torque from 1380-5000rpm.
An equally silky smooth eight-speed torque-converter automatic transmission exclusively sends drive to the rear wheels – a characteristic that has become a rarity in this segment.
This combination helps the 440i coupe sprint from a standstill to 100km/h in a scant five seconds flat with launch control engaged, according to BMW. Its top speed is electronically limited to 250km/h.
Claimed fuel consumption for the 55 TFSI is rated at 9.2 litres per 100km - which is on the high side (some may say, the ‘realistic’ side), and it’s not far off the V8-powered BMW X6 (9.7L/100km) and Benz GLE 43 (9.8L/100km).
It employs 48-volt mild hybrid technology which is said to decrease consumption by 0.7L/100km, so it could have been even thirstier, theoretically. The system is able to shut the engine down and coast at speeds between 55-160km/h for up to 40 seconds, and it can also shut the engine of when decelerating at speeds of 22km/h or less.
Our drive route - which included twisty mountain roads, city driving, flowing country roads and about 30km of dirt/gravel - saw an indicated return of 10.5L/100km. That’s not bad at all.
The Q8 55 TFSI requires 95RON premium unleaded petrol, and it has a fuel tank capacity of 85 litres.
If petrol vs diesel is something you’re weighing up, the fuel use figure for the Q8 50 TDI is a bit better, claimed at 6.7L/100km.
The 440i coupe will drink a claimed 6.8 litres per 100 kilometres on the combined cycle, while its carbon dioxide emissions are 159 grams per kilometre.
Our week of testing skewed towards city driving over highway stints, and we averaged 8.6L/100km, which is impressive given the six-cylinder performance on offer. And yes, we did put it to use...
The 440i coupe's 60L fuel tank takes 95RON petrol at minimum.
It’s rare for a brand like Audi to offer up the chance to drive a pricey model like the Q8 in a spec that is basically free of options, but that was what I started with. And it was good, but not great.
With the standard steering system and the standard steel springs paired to adaptive dampers, the Q8 felt rather large through a series of twisting bends, with a bit of body lean and a tendency to feel like it wanted to push on a bit rather than bite harder in the corners. The traction was good, though, with a firm footprint and all-wheel drive ensuring things were kept under control.
Things were markedly more impressive in the model with the dynamic steering pack with four-wheel steering. Its behaviour in the bends was noticeably different. It tucked into the corners more, with a quicker steering action that made the big SUV shrink around you, making it feel like it had been on Lite n' Easy.
And it’s not just at higher speeds on challenging roads that you can feel the effect of the four-wheel steering, it also works to reduce the turning circle by 1.1m at lower speeds by allowing up to five degrees of steering (the opposite angle to the front wheels) to be applied at the back axle. That lower-speed turning circle improvement is worthy of mention, because otherwise the radius (at 13.3m with the standard steering) is worse than some dual-cab utes.
That model also had the adaptive air suspension setup, which offered a very similar ride quality to the normal car despite sitting atop 22-inch rims. Both were comfortable in Comfort mode, and predictably more chuckable in Dynamic, though the air suspension version looked a lot meaner when the latter mode was selected as it drops the body by about 40mm over those huge rims.
There’s an off-road mode, which Audi labels Allroad, and it eases up the traction control and ABS as well as adjusting the reactiveness of the steering, throttle and transmission. In the version with airbag suspension the body rises up to allow a huge 254mm of ground clearance - 50mm more than standard running height.
Not that an off-road review is overly important in a car like this, but my stint was confined to the model without airbag suspension and it still had good running clearance, the big wheels didn’t crunch or crash too hard into pockmarked gravel roads, and the handling was predictable.
The quietude of the cabin hits the Luxury Level for sound insulation, with only a bit of tyre roar and some wind noise from the large wing mirrors at highway speed. It’s mostly very hushed and very pleasant.
But that might be a bit of a disappointment to some; the sound of the V6 engine is muted, and never really sounds as enticing as you might want it to. This is a big, brash, Look At Me SUV, but it never feels it from the driver’s seat, because there’s no rasping or raucousness when it revs. Maybe we’ll have to wait for an even sportier version to bring the noise…
And the engine itself is willing, but slightly inhibited by the weight of this big truck. It is refined and certainly powerful enough, but doesn’t quite hit the ‘wow that’s fast’ benchmark that you’d get in the V8-powered Bimmer.
My biggest driving annoyance was the lane keeping assist system - not just how it’s a separate button to the rest of the assist systems, but that it triggers back on whenever you stop the engine. I found myself hitting the button every single time I got into a different car or back into the driver’s seat, because the system makes the steering feel unbearably artificial and interruptive.
Happily, if you are purchasing one of these vehicles, Audi can set it up so that the button is a ‘steering assist on’ switch rather than ‘steering assist off’.
The 440i coupe toe the line between sports car and luxury vehicle very, very well.
The straight-line performance is definitely there thanks to its in-line six-cylinder unit, which is one of our favourite engines in any vehicle – period.
From top to bottom, the 3.0-litre unit is absolutely delicious. Maximum torque kicks in just above idle and remains on tap deep into the top end, at which point a fleeting moment of peak power is just 500rpm away. Needless to say, acceleration is strong.
Remarkably, the engine’s twin-scroll turbo exhibits next to no lag, making for a unit that you truly want to wring out. That said, don’t expect aural pleasure when you do so, as the sound it generates is lacklustre. Yep, no enticing crackles or pops are heard here.
The automatic transmission ties everything together beautifully, providing timely, quick and smooth gear changes on the regular, even without its Sport mode engaged. And, of course, there are paddle-shifters on hand if you want to take matters into your own hands – literally.
Given the 440i coupe’s apparent performance bent, you’d be forgiven for thinking it rides like an unforgiving sports car. Well, the good news is it doesn’t.
Consisting of MacPherson-strut front and multi-link rear axles with adaptive dampers, its independent suspension set-up stands up really well to Australian roads.
While potholes and coarse-chip roads would usually be met with hesitation, the 440i coupe silences the doubters with its composed ride. Can you feel them? Yes, but they’re relatively muted, especially in a car with sporty aspirations, like this one.
Cornering is a lot of fun, too, thanks to excellent body control. Tip its 1555kg kerb weight into a corner with intent and you’re quickly reminded why SUVs are nowhere near this fun to drive.
Simply put, the 440i coupe loves a twisty stretch of road, where its M Sport brakes (front: four-piston fixed callipers, rear: two-pot floating stoppers) and traditional rear-wheel-drive dynamics come out to play.
This experience is enhanced by its superb electric power steering, which is speed-sensitive, meaning it’s quick at low speed, for improved manoeuvrability, and ‘slow’ at high speed, for improved stability.
We absolutely adore this particular system, mainly because of its perfect weighting and surprising amount of feel. And in a surprise to no-one, it also turns in really well, too.
Of course, if you want to take the 440i coupe’s handling to the next level, you can engage its Sport drive mode, which stiffens up the adaptive dampers for even flatter cornering and adds more heft to the electric power steering. But we’d say both are unnecessary.
The level of high-tech safety equipment fitted to the Audi Q8 is exceptional. As mentioned above, there are 39 safety assist features. Here’s a rundown of the important ones.
There’s auto emergency braking (AEB) up to 250km/h, forward collision warning with pedestrian detection, adaptive cruise control with traffic jam assist (including steering assist up to 60km/h), lane keeping assist, blind-spot monitoring, rear cross-traffic alert, and a forward cross-traffic alert system known as ‘Intersection Assist’.
Plus there’s a 360-degree surround-view camera system with AI graphic interface and adjustable view system, front and rear parking sensors, and semi-autonomous park assist for those who are nervous about marking the huge rims.
Of course there’s also the expected array of airbags (dual front, front-side, rear-side, full-length curtain) and the rear seat has dual ISOFIX and three top tether baby seat attachment points.
There’s no ANCAP crash test rating for the Audi Q8, and it hasn’t been tested by Euro NCAP either. That’s why it gets an 8/10 for this section. If it scores the full five stars, this criterion score could bump even higher.
Advanced driver-assist systems in the 440i coupe extend to low-speed autonomous emergency braking (AEB) with pedestrian detection, lane departure warning, blind-spot monitoring, adaptive cruise control with stop and go functionality, a manual speed limiter, speed-sign recognition, high-beam assist, park assist, surround-view cameras, front and rear parking sensors, hill-start assist and tyre pressure monitoring.
Other standard safety equipment includes six airbags (dual front, side and curtain), electronic stability and traction control systems, anti-lock brakes (ABS) and brake assist, among others.
That said, high-speed AEB, lane-keep assist and rear cross-traffic alert are among the notable exclusions.
Neither ANCAP nor its European sibling, Euro NCAP, have awarded the 4 Series a safety rating yet.
Audi Australia offers a three-year/unlimited-kilometre warranty. That’s about average for the luxury car segment, but falls short when you consider what mainstream brands are moving towards (five years or more). The argument - and it’s a valid one - is that most luxury car buyers don’t hang onto their cars for more than three years anyway.
At the time of writing, Audi hadn’t announced official pricing for its capped price service plan, which is called Service Plan Pricing, but it must be pre-purchased at the time of delivery (the good news is that you can roll that cost into your finance package).
For three years/45,000km of servicing, you can expect to pay about $2000 - meaning the average cost is $666 per 12-month/15,000km visit.
You get included roadside assist as part of the ownership plan. It spans the cover of the warranty.
As with all BMW models, the 4 Series comes with a three-year/unlimited-kilometre warranty with three years of roadside assistance, both of which are two years short of the premium standard now set by Mercedes-Benz.
The 440i coupe’s service intervals are every 12 months or 15,000km, whichever comes first. Owners can opt for a $1650 five-year/80,000km capped-price servicing plan, which is well-priced.