Audi A6 vs Ford Transit Custom

What's the difference?

VS
Audi A6
Audi A6

2020 price

Ford Transit Custom
Ford Transit Custom

$56,500 - $69,990

2025 price

Summary

2020 Audi A6
2025 Ford Transit Custom
Safety Rating

Engine Type
Diesel Turbo 6, 3.0L

Diesel Turbo 4, 2.0L
Fuel Type
Diesel

Diesel
Fuel Efficiency
6.6L/100km (combined)

7.2L/100km (combined)
Seating
5

3
Dislikes
  • Warranty starting to look short by competitor standards
  • Newer engine tech reserved for other markets
  • Pricey

  • Conservative exterior styling
  • Limited model choices
  • Diesel only? Where’s the hybrid, Ford?
2020 Audi A6 Summary

The Subaru Outback has a lot to answer for. Way back in 1994 the Japanese brand created the high-riding wagon scene - and while the idea never really took off with most mainstream makers, European luxury brands seemingly loved the idea of a rugged estate. It’s another niche to fill, after all.

This led to the Volvo V70 Cross Country in 1997, and Audi followed suit with the A6-based Allroad quattro back in 1999. 

Other luxury brands have entered the fray since then, and obviously the market has proliferated with SUVs… but they’re not the same as a high-riding station wagon.

There has been evolution in the Audi Allroad line-up over time: in 2015 the company added the smaller A4 Allroad, while the original larger A6-based Allroad wagon continues to cop the rough-and-tumble treatment, as it has for decades now.

So, since the all-new Audi A6 Allroad has just arrived in Australia, we thought we’d see what it’s like. And perhaps more pertinently, maybe we’ll be able to answer the question that many of you probably have: Should you buy a high-riding wagon? Or is it smarter to just buy an SUV?

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Interested in an Audi A6?
2025 Ford Transit Custom Summary

Everybody knows the bestselling vehicles in Australia are utes.

It’s been like that since the middle of last decade when the Toyota HiLux and more latterly, the Ford Ranger steamrolled their way to the top of the pops.

But did you know in the UK in 2021 and 2022 the number-one vehicle was the recently-superseded Ford Transit Custom?

Now there’s the all-new, fifth-gen version (and the second to wear the Custom suffix), arriving at your Ford dealers now across Australia, targeting the Hyundai Staria Load and the evergreen Toyota HiAce amongst a troop of others.

A pioneer amongst mid-sized vans, the British-born, Türkiye-built Transit Custom has long traded on European engineering – with premium pricing to match.

Is the newcomer worth the extra money? Let’s find out.

 

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Interested in a Ford Transit Custom?

Deep dive comparison

2020 Audi A6 2025 Ford Transit Custom

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