Hyundai Getz 2007 News

Hyundai Australia CEO Edward Lee says the company's plan is no longer centred on entry-level pricing, but values such as safety, driving experience and ride quality. With the exit of the Getz and the introduction of the Accent, the company now has a full five-star safety rating on all of its passenger vehicle fleet. "We're not concerned with leaving the bottom of the market," Lee says. “I think we changed people's perception of the brand a lot already.Five-star safety is our new strategy.” "Australian people think safety is one of the most important things along with driving and ride." Sales and marketing manager Oliver Mann says the Getz name has gone the way of the Excel and doesn't expect to see either model name returned to the brand. Australians bought 153,000 Getz in their model lifetime and only about 400 are left after production ended last year. That's less than half the 1000 they sell each month. The Getz 1.4-litre three-door is listed at $13,990. It's a big hole for Hyundai to fill, but Mann is not concerned. "Even though it was our entry level car, we mainly sold the 1.6-litre five-door model, anyway," Mann says. "We're not planning to fill the entry level price again.” "We're getting out of the bottom end of the market. Getz won't be replaced directly." However, with the introduction of the 1.6-litre, slightly larger Accent, the 1.6-litre i20 models have been deleted and the $15,490 1.4-litre three-door is being sold at $14,990 driveaway. Hyundai also does not have room in its five-star strategy for the four-star i10 as a replacement bargain car. "We looked long and hard at the i10 business case, but it wasn't profitable and didn't fit in with our five-star safety rating strategy," Mann says. Product planning senior manager Roland Rivero says supply of the Indian-made i10 also could not be guaranteed with the factory able to build 450,000 a year and the domestic market taking 400,000. "That would leave Europe and ask to argue over the remainder," he says.

Hyundai set the pattern for compact cars with its Excel in the 1990s, including its landmark $13,990 driveaway deals, and has a new European baby with the potential to repeat that program for as littl

This year has seen the market share of Commodore, Falcon and the Mitsubishi 380 fall to 19 per cent of new passenger vehicles, with only Toyota's Camry more or less immune.And while it was the biggest sales October ever, the share enjoyed by big Australian cars was reduced to 17.2 per cent. The lighter fare from Thailand achieved a best-ever 15.4 per cent. The Vfacts monthly bulletin, released this week by the Federal Chamber of Automotive Industries, recorded that 89,289 motor vehicles were sold in October; an increase of 9359 on the same month last year.It beats the previous record for October, set in 2004, by more than 8000 sales. Year-to-date the market is up by 70,000 vehicles as it continues its charge towards breaking the one million mark for the first time.Yet against this bumper backdrop, 15,382 Australian-made units were shifted last month, mostly to fleets.Japanese-made cars continued their dominance but Thailand is where Honda's CR-V, Civic and Accord sedans are made. These and others, including Ford's Courier, which accounted for 13,825 sales in October.In sharp contrast to ever-diminishing local sales, that Thai-built percentage has increased by almost 50 per cent so far in 2007.Petrol prices are blamed for the decline of the great Australian six-cylinder. But the fact four medium-sized SUVs sold more than 1000 units each last month gives the lie to that.Yes, light cars, spearheaded by 1193 sales of the new Mazda2, experienced a sales surge, but the truth for the big Aussies is grimmer than the rising cost of the stuff that makes them go. The fact is that given wealth of choice, fewer and fewer Australians want the types of cars made in Australia.FCAI chief executive Andrew McKellar says the locals have never had it tougher.“The intensely competitive situation in the motor-vehicle market is being driven to a significant degree by the ongoing strength of the Australian dollar,” he says. McKellar says 4400 Commodores (excluding utes) were moved last month, so with about 300 more sales than the Corolla, it is the nation's number-one seller.Toyota's eggs are in more than one basket with the ever-competitive Yaris, Camry, RAV4 and Prado prominent among its 20,212 October sales. Holden managed 11,415 and Ford 8206. It was the first time that Toyota had outsold the combined total of Holden and Ford in any single month.Year-to-date Toyota leads Holden by 71,360 with the launch of the new LandCruiser this month.If Toyota's lead is unassailable, surely the success story is Mazda.At number four, the leading full-imported marque sells not a single car to fleets or rental companies. They all go to private buyers.October's best-ever 7271 sales represented Mazda's 10th record month in a row. Mazda's year-to-date total of 64,929 already surpasses its 2006 full-year sales result of 63,664.  Snapshot   Country of originJapan 31,838Australia 15,382Thailand 13,825Korea 9830Germany 3901South Africa 2434Belgium 1525US 1448Spain 1422France 1206 The biggest sellers1 Holden Commodore (Australia) 44402 Toyota Corolla (Japan) 41233 Mazda3 (Japan) 31254 Ford Falcon (Australia) 24395 Toyota Camry (Australia) 19946 Hyundai Getz (Korea) 18967 Toyota Aurion (Australia) 18318 Mitsubishi Lancer (Japan) 14469 Honda Civic (Thailand) 140910 Honda CR-V (Thailand) 129111 Toyota RAV4 (Japan) 129312 Toyota Prado (Japan) 127313 Suzuki Swift (Japan) 119714 Mazda2 (Japan) 119315 Ford Territory (Australia) 119016 Toyota Kluger and Subaru Forester (both Japan) 117317 Holden Astra (Belgium) 111818 Mitsubishi 380 (Australia) 110019 Holden Captiva (Korea) 109320 Nissan Tiida (Thailand) 1087 

The gauntlet is down. Is there a manufacturer, importer or government out there prepared to put corporate citizenship ahead of value equations and claim the moral high ground in the ESP argument? Electronic stability, active stability, dynamic stability ... call it what you will, the inescapable truth is that these systems have an enormous potential to avoid or moderate serious traffic accidents and the social and economic devastation that follows.In essence, ESP is a computer-controlled system that uses the car's brakes and throttle to maintain a stable attitude when sensors indicate a loss of control has taken place or is imminent.It is not a save-all for reckless driving but it can straighten and balance a car, which may in other circumstances, have succumbed to one or more of Newton's laws and speared away into the bush or oncoming traffic. Not so long ago such stability programs could be found only in luxury vehicles, a personal bodyguard for those who could afford to be saved. Not unlike the airbag.From the early days of the airbag features, a manufacturer asked why it supplied the lifesaving technology in its upper-end models only, but not in the more affordable and more common base models. As the story goes, the answer was along the lines of: “We are only killing poor people.”Airbags are now considered essential equipment in any new car and while there is no suggestion that any motoring or government body subscribes to the 'poor people' theory in relation to ESP, the reluctance to hasten the availability of a proven accident avoidance system is baffling. Nearly every luxury and premium marque includes an ESP program of some type in its cars. Others from the more mainstream end of the pond have been nibbling at the edges.Holden and Ford have it available as standard on parts of their extensive ranges, optional on others. Toyota last week announced Camry will have VSC standard from this month, albeit with an across-the-range price rise. Hyundai made a move of sorts by offering the technology as part of an optional safety pack on the Getz, at $1290 for the ESP and extra airbags it wasn't punitively expensive yet the uptake was just 1 per cent.Therein lies the issue. Buying patterns for optional extras suggest Australians eschew safety in favour of extra speakers and shiny wheels, the smiles lasting until they spin off to an appointment with their neighbourhood tree, telegraph pole or oncoming vehicle. Several Australian states have been pushing to have the department of transport mandate ESP for new cars in a move similar to that in the US, where all new cars must have ESP by 2011.Within 10-15 years of such a mandate most used vehicles in Australia, those in the hands of the greatest at-risk group such as young drivers would have the technology. Disturbingly, Australia's peak automotive manufacturer and importer body has been reluctant to support such a move.Federal Chamber of Automotive Industries president and Chairman Emeritus of Toyota Australia John Conomos, speaking at the launch of the new Toyota Corolla, on which ESP is available in Europe and the US but deleted for the Australian market, Conomos said “We don't support it ... we have had discussions in Chamber (FCAI) about it and the reason we do not support it is that it potentially ties you into old technology, legislation is static, technology is dynamic.”The FCAI points to figures that show ESP availability in new cars will hit 40 per cent by the end of this year and argues that the market should be allowed to dictate its growth.“The market will determine it from that point on, so we believe government intervention in these areas is not appropriate unless it is a critical safety issue,” Conomos said at the launch. What is not made clear is that most of that availability is still at the top end of the market. Let's not call them poor, less financially empowered buyers continue to face the choice between comfort and safety.On the question of it being a “critical safety issue,” many safety experts believe the high proportion of deaths and injury resulting from loss of vehicle control does constitute a critical issue, particularly among young and inexperienced drivers.Industry commentator John Cadogan of the Immedia Group consultancy, describes ESP as having “the greatest potential to change the accident landscape ... If you're a young driver, your risk of dying on the road is elevated 200 or 300 per cent in comparison to drivers over the age of 24,” Cadogan says. “This is not a problem unique to Australia. It's really a global epidemic.”Cadogan says RTA statistics indicate 28 per cent of accidents involving drivers under the age of 24 have a further 17 per cent constituting head-on crashes.“ESP has the capacity to change the landscape of this phenomenon ... ESP is designed to protect middle Australia from itself.” 

The traditional six-cylinder family sedan is clawing its way back into the minds of car buyers.In doing so, family car buyers are helping the market continue its record run, according to the latest Federal Chamber of Automotive Industries sales figures.Last month, large-car sales rose 1945 vehicles, or 18.6 per cent, medium-car sales increased 1323, or 21.7 per cent, and compact crossover-wagon sales were up 1468, or 23.7 per cent.The Holden Commodore continues to be the most popular six, and 5134 sold last month. Ford sold 3186 Falcons, Toyota's Aurion managed 1925 and Mitsubishi sold 949 of its 380.Vfacts industry figures for July show that a record 86,291 cars, trucks and buses were sold, up 8729 vehicles, or 11.3 per cent, on the same month last year.Though most segments enjoyed reasonable growth, the strongest additional sales were in the family-oriented segments of large and medium cars and compact off-roaders.FCAI chief executive Andrew McKellar says sales growth this year is more widely spread across segments than last year.“In 2006 the dynamics of the automotive market were dominated by small and light-car sales but this year sales action has been more broadly based,” he says.So far this year the market total of 610,667 vehicles is running 8.9 per cent ahead of the same period last year.The FCAI continues to forecast a record sales year of more than one million vehicles.McKellar says the continued sales buoyancy is pleasing, but he is cautious about the future because of economic challenges ahead.“The overall strength of the market in July is a tremendous result and we are on track for record annual sales, but we shouldn't take the strength of the motor-vehicle market for granted,” he says.“In particular, there is nothing in these sales figures that in any way supports the case for an interest-rate increase. There is no evidence of excess demand in the motor-vehicle market.“Supply has responded strongly to meet consumer demand, competition is intense and vehicle affordability is at record levels.”  Top 10 makes1 Toyota 19,0472 Holden 12,3433 Ford 90064 Mazda 64565 Mitsubishi 53086 Honda 56327 Nissan 45978 Hyundai 40059 Subaru 300710 Volkswagen 2383 Top 10 models 1 Holden Commodore 51342 Toyota Corolla 44603 Toyota HiLux 33004 Ford Falcon 31865 Mazda3 29096 Toyota Yaris 24497 Toyota Camry 19908 Toyota Aurion 19259 Hyundai Getz 172010 Mitsubishi Lancer 1676(Source: VFACTS) 

With the local car industry now at the halfway point in the 2007 sales race, it is easy to see who's winning and who's losing.Toyota is basking in the glory of not only being No.1, but also cementing its sales lead so convincingly that — barring a catastrophe — it will take out the sales crown this year.The Altona-based Japanese company is 40,404 vehicles clear of its nearest rival, Holden. It is also relishing the positive spin of the Corolla knocking off the Holden Commodore last month.But apart from Toyota, other players are also revelling in the good times.Of the importers, Mazda, Subaru, Suzuki and Peugeot managed strong June sales.Mazda sold 6932 cars, with the Mazda3 being the strongest seller on 3037.The company experienced the biggest market share gain of any importer.Its record half-yearly result is 20.3 per cent up on the same time last year, lifting market share from 6.7 per cent in 2006 to 7.5 per cent, a gain of 0.7 percentage points.Subaru's tally was 4085 for the month, with the Forester, Impreza and Liberty all breaking through 1000 sales.Suzuki, like many importers, was buoyed by keen end-of-financial year deals.It sold 2368 cars for the month, bringing its year-to-date tally to 10,910 vehicles, a 43 per cent lift over last year.Of the French, an ever-expanding Peugeot line-up continues to bolster sales, but Renault flops around due to a lack of new product.Peugeot sold 1016 vehicles last month, bringing its year-to-date run-rate to 4549, a 13 per cent lift over last year. The 307 continues to be Peugeot's best seller.By contrast, Renault has a year-to-date total of 1431 vehicles, 32 cars fewer than last year.Even Saab experienced some solid growth, albeit off a low base, as the 9-3 turbodiesel helped lift the marque's appeal.Saab sold 336 cars last month, its best month for 10 years, taking its year-to-date tally to 1148, a 170 per cent lift over last year.The X-Trail, Tiida and Navara continue to drive Nissan sales. The Japanese importer sold 5845 vehicles last month with 31,176 year-to-date, a 20 per cent lift over last year.The Federal Chamber of Automotive Industries monthly Vfacts figures show that most of the extra volume last month was generated by the light, small and medium car segments.A breakdown of large car sales shows that Holden sold 5588 Commodores last month, Ford 3206 Falcons, Toyota 2626 Aurions and Mitsubishi just 877 380 V6s.All three were eclipsed by the new four-cylinder Corolla, which secured 5890 sales.But a finer look at the figures shows that much of the Corolla's success was down to fleet purchases and pent-up demand for the new car, which spiked figures.But a sale is a sale. Holden's own figures point out that 29 per cent of VE Commodores are bought by private buyers, as opposed to 18.6 per cent for the VT Commodore.Apart from the Corolla, other small car stars were the Mitsubishi Lancer with 2143 sales, Holden Astra 1763 and Ford Focus 1550.Of the tiddlers, Toyota again ruled last month. The Yaris managed 2926 sales against 2486 for the Hyundai Getz, 1361 for the Kia Rio, 1351 for the Suzuki Swift and 1392 for the Honda Jazz.Despite the dominance of the light, small and medium segments, large cars were up 3.7 per cent in June and, in year-to-date terms, are running 5.1 per cent ahead of last year.However, Ford's overall market share has slipped 2 per cent and Holden's by almost 1 per cent, despite its Korean strategy, which was hoping to deliver an increased share.Mitsubishi is a bit stronger, experiencing a 0.6 per cent overall drop in share and, despite Toyota's increasing sales, its share has increased by only about 0.6 per cent.One of the more interesting results was for the Ford Fairlane.Ford sold 149 Fairlanes, bolstered by the news that the long-wheelbase sedan will be axed at the end of the year.Dealers are also reporting a slight pick-up in interest for the car from fleets.Overall, the year-to-date sales figure of 524,376 means that a record 1 million market is likely by December.   Top 10 makes  1 Toyota 24,5392 Holden 14,2563 Ford 10,3044 Mitsubishi 81945 Mazda 69326 Nissan 58457 Honda 57508 Hyundai 50239 Subaru 408510 Volkswagen 2848 Top 10 models1 Toyota Corolla 58902 Holden Commodore 55883 Toyota HiLux 42494 Ford Falcon 32065 Mazda3 30376 Toyota Yaris 29267 Toyota Camry 26458 Toyota Aurion 26269 Hyundai Getz 248610 Mitsubishi Lancer 2143 

Car companies are struggling with a $1000 problem — buyers want the latest safety technology but don't like to pay for it.In fact, they'd rather have bling rims than a certain, potentially life-saving active safety measure.The issue is over stability control, a hi-tech system that can prevent a skid. Most experts rate it as the single biggest advance in car safety in a generation. However, the Australian car industry has found it is popular only when standard, not when an extra-cost option.So far this year, only one in 100 buyers of the Hyundai Getz, from $13,990, have added the safety pack option including stability control.A “sports pack” of alloy wheels, roof spoiler and bright interior trim has proved twice as popular.In the $21,000-plus Mazda 3, demand for the stability control option has reached five per cent this year, up from two per cent last year.The US intends to make stability control mandatory on all new cars and Europe reportedly has plans to do the same.European research found the move could reduce by 80 per cent the number of crashes caused by skidding, saving 4000 lives a year if fitted to all cars there, according to Germany's University of Cologne.But in Australia, the Federal Chamber of Automotive Industries, representing car makers and importers, is pressing the Federal Government not to make stability control mandatory.“That just tends to lock in old technology,” said FCAI president and Toyota Australia chairman emeritus, John Conomos.He said self-regulation would allow companies to switch to better systems as they were developed.Stability control is expected to be in 40 per cent of new cars by the end of the year.Holden has made it standard in Commodore sedans and Toyota will fit it to all Camry sedans from August. It is an option in most Falcons, standard in top-level versions. But it is not available in the new model Toyota Corolla, the top-selling small car. 

The Royal Automobile Club of Victoria has just completed its annual cost of ownership survey of a range of current models.The survey looks at total running cost and is based on vehicles travelling 15,000km a year, which is the Australian average.It factors in the cost of a typical car loan, depreciation, registration, club membership, comprehensive insurance plus servicing, fuel and tyre costs.Fuel costs were calculated on an unleaded petrol pump price of $1.26 a litre, $1.31 for diesel and 47c for LPG.Fuel prices have risen significantly since the survey was finished so true running costs will be even higher.The survey results show the cheapest car costs about $6000 a year to run, compared to $18,500 for the most expensive.The most affordable car was Hyundai's Getz at $116.54 a week, followed by Holden's Barina ($120.85) and the Toyota Yaris ($125.88).Go up a size and Toyota's Corolla was the winner at $154.49, followed by the Ford Focus ($156.49) and Holden Astra ($158.12).The medium class sector was won by Toyota's Camry at $193.05, followed by the Mazda6 at $197.85, and Honda Accord Euro ($218.07).Large cars are, as expected, more expensive to run but, surprisingly not that much more.The best was Mitsubishi's 380 at $200.44, so it is cheaper than the Honda Accord. Toyota's Aurion was next best ($217.60), followed by Ford's Falcon ($229.13).For large families, the Kia Carnival people mover at $216.68 beat the Honda Odyssey ($228) and Toyota Tarago ($267.61).Diesel and hybrid cars were cheaper to run but don't forget diesel cars initially cost more and replacement batteries for hybrids are hellishly expensive and have a short lifespan.The cheapest was the Honda Civic hybrid at $175.29, beating the Toyota Prius at $200.63. A VW Golf diesel was better than the Prius on the wallet at $187.93.A Ford Falcon running on LPG cost $211.43 a week, while the dual-fuel Commodore came in at $225.10.The popular compact SUV market was headed by Honda's CRV at $203.86, followed by Nissan's Xtrail ($207.36) and Subaru's Forester ($208.52).Medium SUVs had the Holden Captiva out in front at $225.16, followed by the Ford Territory ($234.47) and Toyota Prado ($286.16).At the expensive end of the running cost spreadsheet were the big four-wheel-drives.The cheapest was Nissan's Patrol at $269.53, while the Toyota LandCruiser cost $357.51 a week.

Unleaded petrol costs have risen 5.6 per cent since this time last year, but hidden costs are the main culprits responsible for pumping up motoring budgets, the survey found.The RACV 2007 Vehicle Operating Costs survey said hidden costs such as servicing, insurance and loan interest rates on average rose up to 7 per cent compared to last year's survey.At the same time, depreciation figures show vehicles' value falling faster.After examining the 37 top-selling vehicles across 10 categories, the survey found the cheapest car to own and run was the Hyundai Getz at $116.54 a week.This was $5.34 more than last year's cheapest vehicle, the Kia Rio.The most expensive was still the Toyota Landcruiser GXL turbo-diesel, at $357.51.The Mitsubishi 380 ES was the most affordable family car at $200.44 a week, a weekly increase of $4.46.Meanwhile, lower price and service costs helped Ford Falcon outperform its rival Holden Commodore, costing $229.13 a week compared with $233.40.RACV Chief Engineer of vehicles Michael Case said the Federal Government's $1000 grant to LPG car purchases helped ease the overall running costs of these models.Although eight vehicles across the 10 categories managed to retain last year's rank as cheapest in their class, there were still some significant cost increases.For example, the Kia Carnival rose 14.7 per cent to $216.68, while the Honda CR-V cost $203.86 a week, a 7.4 per cent jump from last year's survey results.Mr Case said the survey showed the cost benefits of diesel and hybrid vehicles, which more motorists were considering investing in as fuel prices continued to skyrocket."A diesel Volkswagen Golf will save you around $2.95 a week - nearly $770 over five years," he said.""That's also a saving of around 11kg of greenhouse gas each week," he said."The Honda Civic hybrid meanwhile, provides a fuel saving of $9.46 a week and can save 17.9kg of greenhouse emissions."The survey data was collected in March and April.RACV calculations are over a five-year ownership period and are based on the average operating conditions for the private motorist, including travel of 15,000 km a year.

Its new baby car, Splash, is aimed straight at Europe and Asia and will also be coming to Australia in a worldwide move which will see production spread through Hungary, Japan and India.The Splash was previewed as a concept car at the Paris motor show last year and follows the successful introduction of the Euro-style Swift and SX-4 wagon.An SX-4 sedan is coming later in the year and Suzuki is also expected to unveil at least two other all-new models before the end of 2007, including the Camry-sized car, which company executives spoke about to CARSguide in Japan last year.“Over the next three years we will have a half-dozen new models in segments where we don't currently participate,” the general manager of Suzuki Australia, Tony Devers, says.“We'll have the mini-car segment with Splash and further down the track we'll have the mid-sized car. And then other products that I don't want to talk about at present.“It's a big push for Suzuki.”The Splash is based on the same mechanical package as the Swift, a former winner of the CARSguide Car of the Year award, but is significantly smaller. It is only 3.7m long but stands 1.6m tall.The safety package includes six airbags and electronic stability control.The Splash will be sold in Europe with both 1.0-litre and 1.3-litre petrol engines, as well as a 1.3-litre diesel — and Suzuki has forecast sales of some 60,000 cars a year from its factory in Hungary.However, sales will not begin until early in 2008 and the final production car will not be unveiled until Germany's Frankfurt motor show in September.Suzuki will not confirm the Splash for Australia, but senior Japanese executives have already said it will be imported.The only likely change is that local deliveries will be of Japanese-made cars, rather than from the new Splash production line being established in India.“We are evaluating it, but we would only get it out of Japan,” Devers says. “It will probably come in around 18 months to two years.”Devers says there is real potential for the Splash, which would be a sub-$15,000 car and smaller than most of the existing cars in the light-car category, such as the Hyundai Getz and Kia Rio.“It's positioned under Swift and that's a segment that's starting to grow,” Devers says.“The cars are quite small but large inside. For Australia, the whole trend in the industry is towards fuel efficiency and smaller cars.“There has been a trend for five to 10 years. If you look at Corolla ... it is not a small car these days. Swift is the size that Corolla and Civic were five years ago, and the Splash will be in the new mini segment. Our consumers are moving towards where Europe has already gone. The light segment is going to boom and this is probably under that.”Devers says the Splash is also a sign of Suzuki's commitment to its globalisation, moving away from the super-small Japanese Kei-class cars it has built for decades.“Suzuki has made a strategic decision,” he says. “It has been the mini-car leader in Japan for 15 years but is now looking to build bigger cars for a global push.“It's a big, big decision. But it's being done so they can tune the production for larger cars and a worldwide push.“Suzuki already sells more cars than Honda, Mazda and Subaru in Europe. It's only Australia and America where it lags.“There is an American focus, but Australia is important too, because we're now a million-vehicle market.”