Genesis News

Genesis has officially revealed its new GV90 flagship electric SUV ahead of its Australian launch in the first half of 2027.The Genesis GV90 is based on a new platform called Electric Mobility Prime (eMP) platform. It also features a level of luxury that moves the brand’s positioning much closer to Bentley and Rolls-Royce.Two new world-first features include B-pillarless coach doors that allow for one large opening with both the front and rear doors open, as well as a roof airbag that’s designed to deploy during roll-over accidents and protect occupants.Other highlight features that are a first for the Hyundai Motor Group include 180-degree swivelling first-row seats, monotube-type electronic controlled suspension, metal-coated heated glass that operates on a 48V system, as well as a dual e-LSD system on both the front and rear motors.There are two versions of this car available – the GV90 and GV90 Neolun – and both are powered by a dual-electric motor set-up with total system outputs of 490kW and 800Nm.It’s enough to send it from 0-100km/h in 4.9 seconds, depending on the variant. Top speed is 240km/h.The electric motors are fed by a 123.5kWh lithium-ion battery pack, which is the largest fitted to any Hyundai Motor Group EV to date. It allows for up to 500km of range, depending on the configuration, according to internal testing.Peak charging rates haven’t been disclosed, but a 10-80 per cent charge is claimed to take as little as 22 minutes.The Genesis GV90 measures in at 5285mm long, 2030mm wide and up to 1825mm tall, with a 3245mm wheelbase. This makes it 225mm longer than the Hyundai Ioniq 9 and more on par with mammoth full-size SUVs like the GMC Yukon.Standard versions of the GV90 come with 22-inch alloy wheels, whereas Neolun versions come with larger 24-inch alloy wheels. A total of 16 exterior paint colours are available.At the front there is a V-shaped lighting signature as part of Genesis’ signature Two-Lines graphic motif, as well as a long bonnet.Around the side, beyond the large alloy wheels, GV90 Neolun variants receive the B-pillarless coach doors. Standard GV90 variants receive conventionally opening rear doors.At the back there are large body-colour sections, unique glass graphics and cutless rear lamps. There’s also a gooseneck hinge for the tailgate that conceals the mechanical parts when open.Standard versions of the GV90 come with either six or seven seats, whereas the Neolun variants come with either six or four seats. There are a total seven interior colourways, as well as multiple interior garnishes including real wood stone and wool cashmere trim.The Neolun versions receive 180-degree swivelling front-row seats, plus if you opt for the Executive Suite pack with four seats you get a built-in refrigerator, tables and a partition between the passenger and cargo sections.A highlight of the interior is a 23.6-inch OLED central display screen that can pop up an additional 90mm when parked, transforming it into a 24.6-inch display. There’s also a 25-speaker Bang & Olufsen sound system and interior ambient lighting.Additionally, the GV90 debuts Hyundai Motor Group’s new Pleos Connect multimedia software, which is based on the Android Automotive Operating System and allows for third-party apps to be downloaded via an app store.Other highlight interior features include a rotating crystal sphere controller, rotating shift-by-wire gear selector and a 25-inch head-up display.Genesis has confirmed the GV90 will launch in Australia in the first half of 2027.When it launches it won’t have any direct rivals that offer comparable levels of specification and an all-electric powertrain. The closest would be the likes of the Mercedes-Maybach GLS, Bentley Bentayga and Rolls-Royce Cullinan.At this stage it’s unclear how much the GV90 will cost in Australia. The most expensive model currently is the Electrified G80 Signature at $156,418, before on-road costs, but the V8-powered Mercedes-Maybach GLS starts at $424,900, before on-road costs.Only 222 examples of the GV90 Neolun First Edition are being offered globally and they come with exclusive exterior and interior colourways, plus bespoke detailing. It’s unclear if any of these will come to Australia.

Genesis Australia has confirmed it plans to introduce hybrid power, but it’s unclear which models will receive it.This comes after the South Korean carmaker revealed the GV80 Hybrid, its first hybrid model. It will launch in South Korea next month and it’s unclear if the company plans to export it to other countries.“Genesis will introduce its first hybrid model next month in Korea, with Australia to follow in 2027. At this time, we can’t confirm which Australian models will receive hybrid powertrains or when,” said a Genesis Australia spokesperson.“In parallel (to our HEVs), we are also developing EREV technology as part of our ongoing efforts to broaden our electrification portfolio – however we cannot confirm a timeline for introduction at this stage.“These new electrified powertrains are being developed not only to deliver greater efficiency, but also to provide the refinement, performance, and driving experience that customers expect from a Genesis.”The GV80 Hybrid is claimed to have the company’s “next-generation hybrid system”. It adopts a parallel hybrid system that, unlike Toyota-style series-parallel hybrid systems, mechanically links both the engine and electric motor(s) to the driven wheels.The Genesis system uses a 2.5-litre turbocharged four-cylinder petrol engine with a starter-generator electric motor and a drive electric motor.Total system outputs are 258kW and 529Nm, which is 34kW and 107Nm more than the standard, non-electrified 2.5-litre turbo engine in the GV80. It’s claimed to be able to do the 0-100km/h sprint in 7.1 seconds.Power is sent to the rear wheels only through a seven-speed transmission. There’s a higher first-gear ratio to enhance initial acceleration, as well as a lower final drive ratio to reduce drivetrain noise. Reverse is conducted on electric power alone.At this stage Genesis hasn’t confirmed the GV80 Hybrid’s fuel consumption figures. This will be announced after certification has been completed.Genesis claims the GV80 Hybrid is around 25 per cent more fuel efficient than the regular GV80, with the non-electrified 2.5-litre turbo engine, rear-wheel drive and 19-inch wheel configuration.This vehicle isn’t offered in Australia. The entry-level GV80 2.5T Signature locally features the 2.5-litre turbo engine, but it’s all-wheel drive and has larger 22-inch alloy wheels. It’s claimed to consume 10.4L/100km.Genesis claims the GV80 Hybrid utilises its EV mode until around 30km/h when the engine is cold, plus it’s maximised in urban areas with stop-and-go traffic. There’s also a hold function to keep the battery charged at a certain level, as well as smart regenerative braking.The GV80 Hybrid differentiates itself from the rest of the GV80 line-up with a redesigned front grille and alloy wheel design.Inside there are four new two-tone interior colourway combinations to choose from, including Obsidian Black and Taiga Green, as well as Ultramarine Blue and Travertine Beige.Additionally, there are two new real wood trim options and quilting patterns available.At this stage it appears the GV80 Hybrid will only be offered in five-seat form as the South Korean carmaker hasn’t disclosed anything about offering a six- or seven-seat version. The location of the high-voltage battery pack likely limits packaging for the third row.It’s understood that Genesis is soon revealing its GV90 flagship electric SUV, however the brand is also working on various hybrid technologies, despite previously saying it would skip this to go all-in on EV technology.In addition to the parallel hybrid technology seen first in the GV80, Genesis is working on range-extender (REEV) hybrid technology which uses the engine to charge up the battery pack. It does not directly power the wheels.At this stage it’s unclear which Genesis vehicle will be the first to adopt this REEV hybrid technology. It could also feature in the GV80 given it’s the brand’s current flagship combustion-powered SUV.Other Genesis vehicles that may receive hybrid powertrains in the future include the GV70 SUV, as well as the G80 sedan. It’s understood this may happen within the next two years.

Electric vehicles may be on the rise, but hybrid sales are still booming - so much so that Genesis is on the brink of a radical shake-up of its future strategy.The Hyundai-owned luxury brand made no secret that its initial long-term strategy was to transition directly from internal combustion engines (ICE) to all-electric vehicles (EVs), skipping over hybrids and plug-in hybrids.But with the automotive landscape dramatically changing in recent years, with EV sales growing slower than expected until the US-Iran War began and drove a surge in EVs, Genesis has abandoned its ‘no hybrid’ stance.The brand’s first hybrid model is due to be revealed later in 2026 and should be on sale in Australia by the end of 2027. Genesis hasn’t announced which model, but the current flagship GV80 SUV seems like the most likely candidate.Head of Genesis Motors Australia, Justin Douglass, explained the reason for the change is simple - customer demand.“ I think when you look at the luxury market, and you look at what mix of sales is coming from some form of hybrid, it's nearly one in two,” he told CarsGuide.“So right now, we play in a really small part of the market, and it's no secret our mix is heavily skewed towards ICE. So I think having hybrid come to market where all of a sudden you've got then half of the market more accessible to you that's only gonna be beneficial to the brand.”While some other luxury brands are remaining steadfast in the transition to an all-electric future, most notably Jaguar, Genesis is joining Porsche and adapting to meet the changing market demands.This is less-challenging for Genesis than potentially it is for other brands, as it can draw on the resources from Hyundai to rapidly adapt.“I think it's fantastic that we're able to give the customers choice and meet the needs of the customers,” said Douglass.“Yeah, you're right, at some point we were going to be an all-electric brand. Whereas there has been a pivot to that, and obviously there's been talk about hybrids joining our drivetrain mix, which I guess, demonstrates how lucky we are to be part of Hyundai Motor Group and have access to those different drivetrains. And if they could be here now, of course we'd love it. You'd take advantage of the opportunity that's there, but at the end of the day, it's important that we get it right. And I'm confident that once it does come to market, it's going to be a great opportunity for us, and it'll be at the right time for the brand.”While nothing has been confirmed, the GV80 hybrid is likely to use the 'TMED-II' hybrid system that debuted in the latest generation Hyundai Palisade.This powertrain combines a new 2.5-litre turbocharged petrol engine with an all-new hybrid system that integrates two electric motors, instead of just one. In simple terms, the two motors are mounted between the engine and the transmission and one motor is dedicated to creating power and the second one to drive the wheels. In the Palisade it makes 245kW of power and 460Nm of torque, while using 6.8L/100km - a good return for such a big SUV.However, it’s likely to only be the beginning for hybrid Genesis models, with both it and Hyundai making little secret that development of range extended electric vehicles (REEV) is advancing at a rapid pace.Tim Rodgers, Product Planning and Development Manager for Genesis and Hyundai Australia, said both arms of the company would look to introduce the latest hybrid technology that benefits from its EV knowledge.“I think from a R&D side as well, if you consider ICE and EV on a spectrum, a lot of hybridisation is coming from the ICE end, right?” Rodgers said.“And that dictates a lot of the development. But actually by having so much electrification in our portfolio and bringing in hybrid from an EV end of the spectrum it actually presents different opportunities and technological breakthroughs, if that makes sense? So the result will be a portfolio of different hybrids. We're going to be differentiated because of that, which is good for us.”While no official details have been announced, Genesis is expected to offer hybrid variants of the GV70 and GV80 SUVs as well as possibly the G80 sedan within the next two years.

A camouflaged prototype of what appears to be the Genesis GV90 has been spied in Melbourne, Victoria ahead of its imminent global reveal.The forthcoming electric SUV flagship for the South Korean luxury carmaker was spied alongside a Hyundai Ioniq 9.It appears the GV90 is considerably longer than the Ioniq 9 which already measures in at over five metres.It also features Genesis’ signature ‘Two Lines’ design language as seen by the tail-lights.A vehicle registration search shows that this is a Genesis evaluation vehicle with a tare weight of 3151kg. This is 377kg more than the Ioniq 9.The GV90 was first previewed by the Neolun concept back in 2024 and was originally expected to be revealed in 2025. This date was pushed back.It’s understood that this new electric SUV from Genesis will be based on the Hyundai Group’s forthcoming eM platform, which is an iteration of the E-GMP platform that dates back to 2021.The eM platform is promised to offer more range, as well as a higher level semi-autonomous driving capabilities.No other official details about the GV90 have been confirmed yet.The original Neolun concept had coach-style rear doors that are hinged in the opposite direction.There have been sightings of GV90 prototypes with these types of rear doors, however this particular example that was spied in Australia appears to have typical rear doors.It’s unclear whether there are still plans to offer the coach-style rear doors in the production-specification GV90.Given the GV90 has been spied in Australia, it’s likely that a local launch is on the cards.Once it launches it will form as a rival to the Mercedes-Benz GLS, Volvo EX90, as well as the forthcoming Range Rover Electric.

Korea’s new electric performance hero is here. Hyundai high-end sub-brand Genesis has released pricing for its GV60 Magma SUV ahead of its arrival in Aussie showrooms this month.It will start from $130,000, before on-road costs, making it almost $50,000 more than the standard GV60. Genesis is Hyundai’s answer to European giants Mercedes-Benz and BMW, and this is the brand's first attempt at a high-performance car.The GV60 is a small SUV and goes up against the BMW iX2, Volvo XC40 Recharge and Zeekr X, but none of them can go toe-to-toe with the GV60 Magma variant. Its performance pitches it closer to the larger Hyundai Ioniq 5 N ($91,700) and Kia EV6 GT ($99,660).It is smaller than the mechanically similar Ioniq 5 and 6 N performance cars, but packs the same punch.It has two electric motors that drive all four wheels and produce 448kW and 740Nm.It can shift from 0-100km/h in 3.4 seconds using the boost function that increases power to 478kW and 790NmThe car is equipped with a 84kWh battery, offering a total driving range of 425km, according to WLTP standards. Its interior features a 27.0-inch OLED screen for the instrument cluster and multimedia display, while there is also a head-up display. The GV60 Magma has a virtual gear shift system, which gives the Magma the feel of real gear changes in a petrol car.There is also a drifting mode that can direct power to the rear wheels using an electric limited-slip differential to enable dynamic, track-based driving.  Hyundai confirmed production of the GV60 Magma in mid-2024, when it was revealed as a concept, with it finally now hitting Aussie shores.It will join the updated base GV60 that recently got a serious price cut in Australia, now starting from $88,300, down from more than $100,000. It will only be available with rear-wheel drive, meaning the Magma will be the GV60 with AWD available.

Hyundai's premium brand Genesis has detailed its plan to supercharge sales, with the group's local CEO suggesting deliveries could more than triple under a new strategy.Genesis launched in Australia under a direct model, in which the brand itself held the limited retail spaces (just one store each in a handful of capital cities) and sold the vehicles direct to customers without enlisting a dealership network.New Hyundia Group president and CEO Don Romano has previously labelled the strategy a "distraction", and vowed to return to a more traditional national network of dealer locations he refers to as agencies.Now Romano has forecasted the results it could deliver, telling CarsGuide 500 sales a month was a possible target, which would mean annual sales of 6000. Last year, the brand managef 1602 total deliveries."We're moving from a direct model to an agency model," Romano says."We've opened two stores that are operational right now, and we're opening a third hopefully next week. A fourth, we're just finalising the design plans."It is the direction that we're going to head in. It doesn't mean we're not going to keep the direct stores, because we invested all that money and they're in certain strategic locations, so we're still kind of working both at the same time."We could continue to do that, or we could convert those stores to dealer (owned), it simply depends on the development of the brand and the rate it develops. But right now the main focus is just to expand through the country with agencies owned by dealers."Even now, with five stores operational, Mr Romano says Genesis is massively underrepresented in Australia, which is hampering the brand's advertising spend that he describes as "wasting money" given the current location penetration."I think right now we're a niche brand. We're not advertising or promoting because we don't have the coverage necessary to be able to go out and tell the story," he says. "With five stores across a country of this size, it makes no sense. So we just need to go on the path we're on right now. But we don't want to force it because it's Genesis, not a mass-market brand, so it's best that we get the right dealers in the right place at the right time and if it takes two to three years longer that's fine."For us to take that next leap we've got to tell the story, and to tell the story, we have the resources to do it, but I'd be wasting money, because if you're for instance in Adelaide it means nothing to you because there's no representation. If you're in parts of Sydney, parts of Melbourne, parts of Perth, we just don't have the proper coverage to service the customers."Genesis has always been loath to talk about sales targets, instead referring to customer loyalty as a target, but Mr Romano says that, once the network is in place, monthly sales of at least 500 would be a viable goal.Hitting it would at last put Genesis on the premium-brand map, though one with plenty of work still to do to catch its closest legacy competitor in terms of sales, Lexus, which is managing around 1000 sales per month at the moment. It would also be well-timed to take advantage of the brand's new performance focus under its Magm Magma performance division."I'm not as focused on the volume growth as I am on the loyalty and the customer service ratings to get the word of mouth to help get the exposure, but I would say...double and triple would be the minimum if we had full coverage," he says. "Because right now we're doing 150 a month, so we should be able to do 500 absolutely, but probably way down the road when it's done organically and not done with incentives and prices and dumping vehicles and demos – I don't want to get near that."

JD Power, the US-based industry analytics and consumer research specialist, has released its 2026 Initial Quality Study, a much-anticipated (and often feared) annual report looking at the way cars are built and how they operate.And despite a “sharp rise” in overall vehicle quality, this year’s study has highlighted connectivity as a significant stumbling block for manufacturers and consumers.As its name implies, the Initial Quality Study is based on responses from purchasers and lessees of new vehicles (this year 78,514 people) surveyed after 90 days of ownership.The quality audit is split into eight market segments and covers 10 categories - Multimedia, Features, controls & displays, Exterior, Interior, Driving assistance, Seats, Powertrain, Driving experience, Climate and Unspecified (unclassified gripes). Issues are rated according to Problems Per 100 vehicles (PP100).In 2026, fewer problems were cited across nine of the 10 categories, with Multimedia the exception, where “connectivity issues continue to strain customer experience with new-vehicle quality.”Introducing the report, JD Power Senior Director of Auto Benchmarking Frank Hanley said, “As more technology is introduced into vehicles, keeping the experience simple matters more than ever.“The biggest gains in quality come from features that are easy to use - simple controls, less-intrusive driver assistance and software that works the way customers expect.“When technology becomes too complicated, the likelihood of customers experiencing a problem rises considerably,” he said.The total number of reported problems with new vehicles improved to 175 PP100, down from 192 PP100 in 2025, which JD Power said is the best year-on-year improvement since 1997 and the fourth-best performance in the 40-year history of the survey.But Multimedia saw an increase of 1.4 PP100 in reported problems - typically issues with Android Auto/Apple CarPlay connectivity and touchscreen displays - for a total of 44.4 PP100 across mass market segments and 38.3 PP100 in the premium groupings.Porsche was the highest-ranking brand overall with an initial quality score of 138 PP100, ahead of Genesis (151 PP100) and Lexus (156 PP100).Toyota Motor Corporation’s Kyushu 1 plant in Japan, which manufactures the Lexus NX and Lexus UX, received the Platinum Plant Quality Award which is based on detected defects and malfunctions.

Genesis is ready to step up - both metaphorically and literally.The Hyundai-owned luxury brand has reaffirmed its plans to introduce an all-new sports car based on the Magma GT concept, unveiling an updated version of the two-door it first showed off in November 2025.The reveal came at the famous 24 Hours of Le Mans race in France, where Genesis is competing for the first time, making it the first South Korean brand to take part in the iconic endurance event.This is all part of a wider Genesis strategy to elevate the brand from its current place on the fringe of the luxury market, to a genuine rival to BMW, Mercedes-Benz and Porsche - which are racing at Le Mans.Genesis is remaining tight-lipped on the technical specifications of the Magma GT, as it is being developed in parallel with an entry into the GT3 racing class. This means Genesis will work with the Hyundai Motorsport division to ensure the Magma GT road and race cars are capable of taking on the established sports car names.A concept of the potential new racing version was also unveiled alongside the road car.“The Magma GT Concept and Magma GT3 Concept represent two distinct yet connected expressions of Genesis performance,” said Luc Donckerwolke, Chief Creative Officer of Genesis. “The Magma GT Concept embodies our vision of luxury and athleticism on the road, while the Magma GT3 Concept translates that philosophy into the race environment, where every element is driven by performance, efficiency, and purpose. Together, they demonstrate how Genesis is exploring the full spectrum of high performance—from refined grand touring to uncompromising motorsport.”While the road and race cars can have different specifications, one possible solution for the Magma GT production car would be a detuned version of the V8 engine found in Genesis’ Le Mans Hypercar entry. A turbocharged V6 engine is also an option, as Genesis has declared it will be a mid-engine, two-seat car, so a smaller engine may be a possibility - at least in the road car.The new concept reveals an interior for the first time, with Genesis opting for a ‘twin-cockpit’ layout that the company says is “centered around an analog instrument cluster inspired by motor racing timekeeping instruments and complemented by tactile controls that emphasize precision and engagement.”José Muñoz, President and CEO of Hyundai Motor Company, said Genesis’ move into motor racing, in particular the Le Mans Hypercar class where it challenges Ferrari, Aston Martin and BMW, as well as others, is designed to elevate the brand’s standing and help accelerate its growth.“Genesis has grown faster than any other luxury automotive brand and we’re thrilled to be competing in the world’s toughest endurance race where we’ll be able to validate our performance under pressure,” he said. “We’re humble but we’re hungry and we know there is hard work ahead. We’re bringing lessons from the track to our Magma performance vehicles and in how we run the business. In a 24-hour race where anything can happen, the team needs to be seamless in how we support each other and find creative solutions to win. It’s a perfect analogy for how we’re managing uncertainty and focused on delivering exceptional vehicles, technology and service for our customers.”Timing for the Magma GT to hit both the showrooms and the racetrack isn’t confirmed, but likely won’t happen until 2028 at the earliest. In the meantime, Genesis is set to launch its first Magma product in Australia next month, with the GV60 Magma set to go on sale in July.

Genesis Australia has officially unveiled the updated version of its GV60 small electric SUV.It will start from $88,300, before on-road costs, which represents a substantial price drop compared to outgoing variants, wearing price tags of more than $100,000.The key reason for the reduction is the fact the GV60’s base model is rear-wheel drive, as opposed to all-wheel drive.It will closely rival the BMW iX1 and iX2, with those models also receiving substantial price drops, now coming in slightly cheaper than the GV60, and both have AWD.Price drops are a continuing trend in this segment with the Volvo EX40 now available from under $50K.It will also provide competition to the Zeekr X.There have been some significant upgrades to the new GV60, including an improved 84kWh battery, now offering a driving range of 561km (WLTP).DC fast charging for the car from 10 to 80 per cent now takes 18 minutes, courtesy of an 800-volt platform.There is also a new front bumper to reduce the drag co-efficient to a slippery 0.28 on the GV60, according to Genesis.The car’s single electric motor produces 168kW, which is somewhat of a downturn on the 234kW available on the outgoing base variant of the car.On the inside, the GV60 has a combined 27-inch digital driver display and central touchscreen as well as wireless phone charging capabilities.In addition to this new model of the GV60, there will be a performance-focused Magma version.Some details are confirmed for the Magma variant including outputs of 448kW/700Nm and an all-wheel drive driveline.This is substantially more than the outgoing Lux Performance variant's 360kW/700Nm.We also know it will have an electric limited-slip differential, drift mode and a virtual gearshift system, likely similar to the Hyundai Ioniq 5 N's.More information on the Magma GV60 is expected to be revealed closer to the line-up’s official launch in June.2026 Genesis GV60 pricing Australia  

Fuel prices are soaring across the board whether it is petrol or diesel. Some drivers are being more affected than others as lower fuel efficiency contributes to higher refuelling costs. Here are the most expensive cars to run currently in Australia based on fuel efficiency. Other contributing factors to the high fuel costs on this list include the fact many of the cars have big fuel tanks and require premium fuel.Fuel prices have been calculated using the average prices for fuel in New South Wales and at an average of 15,000km driven per year. Among the heaviest guzzlers is the Nissan Patrol four-wheel drive, with its 5.6-litre V8 drinking fuel at a rate of 14.4L/100km. Its 140-litre fuel tank and requirement for premium unleaded petrol means it costs $364 per fill-up and a total yearly cost of $5617.28. The Patrol will move to a more efficient 3.5-litre six-cylinder twin-turbo petrol, which is expected to reduce fuel costs. The Ford Mustang sports car is another V8 on this list, with its 5.0-litre unit registering average fuel efficiency at 13.6L/100km and a yearly cost of $5310.27.Ford’s other representative is the Ranger Raptor high-end ute, powered by a twin-turbo six-cylinder petrol engine costing $4482.76 per year. The Ineos Grenadier off-roader is the most expensive model to run and costs $5618.50 a year to run, in part due to it being diesel, which has been the fuel type that has increased the most. The Lexus GX550 has refuelling costs of $208 per fill-up currently, costing $4800 for the year, along with nearly $3000 for the Jeep Gladiator, which unlike many on this list can run off E10 fuel.The 6.2-litre petrol V8 found in the Chevrolet Silverado full-size pick-up has an economy of more than 12 litres per 100km, costing $4,356.30 over the year.  Genesis’ GV70 luxury SUV costs more $4400 per year in fuel, a similar figure to the supercharged 5.0-litre V8 variants of the Land Rover Defender. Highest fuel efficiency new vehicles on sale under $150,000