Chrysler 300C News

The dramatic sedan, and its wagon sibling the Touring, is a money-maker as well as a brand flagship, helping lift the marquee’s awareness in this market.Launched in 2004, the V6 and V8 sedans were soon joined by the Touring and a diesel engine option in mid-2006. The 317kW SRT8 version arrived in late 2006.This is quite a family of premium sedans and wagons with striking style matched with a little muscle.These are not, in the long run, perhaps as sharp in dynamics as Holden's Statesman or the Europeans in this price bracket.Yet the American sedans' and wagons' style and substance make most of that irrelevant.For here is a machine that feels like a car and not just a well-polished collection of steel, plastics, glass and gadgets.Here is a car that feels as if it wants to be driven from here to Cairns and back down to Sydney and around the coast to Melbourne, but skipping Adelaide, then coming back up through the back of New South Wales.The 300C is big and comfortable. It soaks up bad roads with indifference if without quite the ride control a German vehicle may bring to the job.This feel-good character arrives from a number of sources – the distinctive styling, the effortless cruising and the handsome interior.That all this can be done with, among other engine options, a willing and responsive diesel engine returning under 10 litres for 100km is a bonus.The diesel is not slow with a 0 to 100km/h time around 8.6 seconds and a suggested top speed of 230km/h. This compares with around 7 seconds for the 5.7-litre V8 and a 250km/h top speed; the SRT8, according to the factory, runs low five seconds and a top speed of 265km/h.All these – sales figures and performance data – are useful numbers.And so, for season 2008, little has changed in the 300C range.All the sedans now have an integrated rear boot lid spoiler and high-mounted brake light.Inside, there's been a minor refresh with LED lighting added to front cup holders and map pockets, a Boston Acoustics eight-speaker surround-sound system and Chrysler's MyGIG multimedia entertainment system with 20GB hard drive.An iPod interface is added to the hands-free phone system.There are silver inserts for the instruments and more airbags with seat-mounted side airbags up front and side-curtain bags for the rear. Now standard on SRT8 models, optional on others, is adaptive cruise control, which adjusts the set speed to accommodate surrounding traffic.And the 5.7-litre version now offers a fuel-saver-mode display as part of the Electronic Vehicle Information Centre, allowing the driver to see when the V8 has dropped to four-cylinder mode to save fuel. (Chrysler's multi-displacement system allows the engine to turn from V8 to V4 in one stroke of the piston when less than 90 per cent of the engine's torque is required.)Prices for the 300C still start at $53,990 and $59,990 for the 5.7-litre V8. The diesel-powered Chrysler has crept up $400 to $58,390 and the SRT8, now with adaptive cruise and satellite navigation, is up $2000 to $73,990. Touring versions are $3000 extra.And all these Chryslers remain attractive cars at attractive prices. 

 It was a time when bigger was better, when automotive prestige was measured by the metre.Many Australians in the 1940s aspired to own an American car of the sort being built and sold by Holden and Ford. But by the time Chrysler released the 300C in 2005, there had been a seismic shift in the market and US cars were regarded as gas guzzlers that were poorly built and less refined than European or Japanese rivals.But the 300C had a number of things going for it that would help it find its niche; US cars still had a following here, it was built and backed by DaimlerChrysler and it was distinctively styled.Model watch The 300C was a surprise hit. With its big, bold chrome grille, tall slab sides and chopped roofline it caught the imagination of a section of the local motoring public.Spend time in a 300C and it quickly became evident it was a head-turner. People might not necessarily have known what it was, but they sure took notice of it.Chrysler was aiming to steal a slice of the big-car market from the Fairlane LTD and Statesman Caprice, and it succeeded.Under the bonnet was either a 183kW 3.5-litre, single-overhead-camshaft V6 or a 250kW 5.7-litre Hemi V8 that had cylinder deactivation to save on fuel bills.Chrysler claimed cylinder deactivation — it was called MDS — was good for 10 to 20 per cent savings.The V6 was given a four-speed auto; the V8 a five-speed auto with a slapstick manual change.On the road, the 300C was surprisingly un-American. Instead of the expected sloppiness, it steered with precision and feel, braked confidently and the handling was well balanced and reassuring.Not such a surprise was the 300C's ride, which was comfortable and absorbent with good isolation and little noise intrusion, even on its 18-inch wheels and tyres.Standard gear included climate-controlled airconditioning, cruise control, fog lamps, CD stacker, remote central locking, full electrics and full leather trim.On the lotFor a V6 pay $36,000-$40,000 for a 2005-2006 model; add $5000-$6000 for a Hemi V8. Though style is an attraction for 300C buyers, the allure of the Hemi V8 probably makes it a better resale proposition than the V6.In the shopIt's early days in the life of the 300C, but owners report few problems so far. Nothing significant has come to light; the issues reported are minor and have been addressed by Chrysler.The softish ride can result in damage to the under body and suspension if driven too fast over speed humps, so make note of any noise coming from the suspension.Replacing low-profile tyres fitted to large diameter aftermarket alloy wheels can be expensive, so check the price of the tyres before deciding on a car with big wheels.In a crunchMass is a great protector when it comes to a crash, and the 300C is well endowed in that area. It weighs more than 1800kg.Being a large car, the 300C is not as agile as a smaller one, but its chassis is well balanced and electronic stability control helps out. The anti-skid brakes are powerful and its steering lets the driver know what's going on, so it has a powerful primary safety package.Airbags all round complete a modern safety arsenal that will provide good occupant protection.At the pump A heavy car with a big V8 isn't a recipe for low fuel consumption, so be prepared for a shock.The cylinder deactivation system on the Hemi V8 is a mitigating factor in its favour, but the 5.7-litre V8 will still be thirsty.Expect 15 litres for 100km around town and 12 litres on the highway for both V6 and V8 models.Owner's viewsShane Hann was one of the first to place an order when Chrysler imported the cars in 2005. Back then these cars were relatively unknown, and the number of looks and comments were astounding. He has done a few modifications; changing the exhaust so the Hemi can really sing, fitting 22-inch rims and dropping the ride height 35mm.Paul Carton is still grinning after two years and 30,000km at the wheel of a 300C. He says it's big and comfortable, but oozes power, and he loves driving it. He gets less than 15 litres/100km commuting and about 11 on the highway run.The bottom line Striking looks turn heads, but the beauty of the 300C is more than skin deep. 79/100 All angles Look for Head-turning stylingHemi V8 performanceReasonable fuel economy for a heavy V8 carComfortable rideReassuring handlingRivalsHolden Statesman/Caprice (2004-2006) $30,000-$50,000Ford Fairlane/LTD (2005-2006) $38,000-$49,000Jaguar XJ8 (1997-2001) $20,000-$51,000  

The Dodge Challenger SRT8 will be unveiled as a production car at the Chicago motor show in February, with a full arsenal of Camaro-busting weapons. It will be in US showrooms by June, giving it a 12-month advantage over the Camaro, which is into final prototype testing by GM Holden engineers in Melbourne.“We are a year ahead,” Chrysler chief designer Trevor Creed says. The British-born stylist has led the design-driven success of a range of Chrysler cars and he has high hopes for the Challenger. It was first shown nearly two years ago as a concept car at the Detroit motor show and will be production-ready on February 6. Challenger order books opened on December 3 and 4300 cars were sold that day.Chrysler plans to sell 120,000 cars over the life of the Challenger program, starting with the hot-rod SRT8 automatic. “It's 120,000 over the lifespan of four years,” Creed says.“The first 4000 or so are the SRT8s, and we are building a batch of SRT8s that will have a 6.1-litre V8. And then our next batch is regular Challenger and Challenger RT, which is 3.5-litre V6 and 5.7-litre Hemi. The next year is a regular build of those again, plus SRT8 with a six-speed manual transmission.”Creed says the Challenger has been built from the same mechanical package as the top-selling 300C sedan, but there are no plans for a right-hand-drive model for Australia.“Challenger is a short-wheelbase version of the 300C. It's the same front, the same rear, shorter in the middle by four inches with a new body style on,” he says.The Challenger is coming as US baby boomers snap up retro-style muscle cars, led by the Ford Mustang.

Chrysler will axe four models next year in a global cost-cutting plan.The vehicles to go include the Chrysler PT Cruiser convertible, Chrysler Crossfire sportscar, Chrysler Pacifica SUV and the Dodge Magnum (a wagon version of the 300C sedan).Australia only imports the PT Cruiser convertible and Crossfire.DaimlerChrysler Australia/Pacific PR manager Jerry Stamoulis emphasised that the PT Cruiser sedan would remain and that the cabrio was “only low volume; about 10 a month”.However, he admitted the loss of the Crossfire would be a blow.“Crossfire is the biggest blow for us because it's a very attractive car, drives well and had a positive response from media and public,” he said. “But as yet we have received no date as such for these to be cut.”While cutting its cloth to fit a suspected worsening in the US economic climate, Chrysler will next year add four models.There will be two new Dodges — the Journey minivan and Challenger large-medium sedan — plus two new hybrid SUV models — the Chrysler Aspen and Dodge Durango.Stamoulis said the Challenger was in left-hand drive only.“So that is not a plan at all at this stage,” he said.“It is early days for discussing the hybrids. They are developing the hybrids for the US, but there are no specific dates for us as yet.“The Dodge Journey we are working on bringing to Australia in 2008, but they have not officially said whether it will be released here.“At this stage it is looking likely for later in 2008.”Stamoulis said Chrysler's Australian portfolio would not suffer from the loss of two models.“It's not as if we don't have a decent portfolio,” he said.“We've had five new models this year — the Sebring, Avenger, Compass, Patriot and Nitro — and the sixth will be Sebring Cabrio in December, so essentially we've brought in six new cars this year and are losing two in the next 18 months.”Chrysler Australia will also re-introduce the new Voyager and launch the Jeep Cherokee in February.Global Chrysler chairman and CEO Robert Nardelli said the impending model cuts reflected an expected reduction in sales next year.The new round of cutbacks follows an earlier announcement that Chrysler planned to chop 85,000 units from its fourth-quarter production plans.“These actions reflect our new customer-driven philosophy and allow us to focus our resources on new, more profitable and appealing products,” he said.The cuts will lead to a loss of 12,000 jobs in American factories.Nardelli said their plans were in addition to cutting 13,000 jobs by the three-year Recovery and Transformation Plan announced in February.

The big, bold car grille is emerging as the styling feature of cars to come.

Trevor Creed admits the cabins, in particular, are nowhere near as good as they need to be to challenge the Japanese.He is happy with the way the latest arrivals look; from the compact Dodge Nitro to the brutal Chrysler 300C and the all-new Journey family crossover just displayed at the Frankfurt Motor Show but admits they are lacklustre inside.Creed made quality design a priority for Chrysler last year, but is still forced to defend the cars in showrooms today because of a system that was too slow and too outdated to deliver what shoppers expect in their cars.“Previously, everything sort of fell backwards. We're trying to recover from that,” he says.Creed has even formed a special design team to make the changes, though the group has been operating since the end of last year and even the Journey is not up to Japanese standards.“They have done their first interior for a next-generation product and been very, very successful,” Creed says.But he is still asking for patience on the improvements.“It will be two years before you see the full fruits, in terms of major products,” Creed says.So expect improvements, but not in a rush. And why?“The cost pressure in the US is just enormous (and) we don't charge the prices (there) that we charge in the rest of the world,” he says.That means cars built to a price point in America must face up to tougher rivals when they head overseas.That is tough to overcome, but Creed says it is happening. 

Now an appropriately styled limited-edition version of the Chrysler 300C 'E490' show car will be in showrooms by the end of the year. Chrysler Group Australia-Pacific, managing director Gerry Jenkins, expects a more modest version of the E490 concept to slip into the range below the 6.1-litre SRT8. The car will be built in-house at the same factory that builds the 300C in Graz, Austria. CARSguide understands one of the biggest stumbling blocks to its development has been the car's rorty exhaust note, which does not meet drive-by noise regulations. However, Jenkins reckons noise is not the issue, saying the company was trying to figure out the car's marketing and positioning in the line-up. Despite this, DaimlerChrysler is pushing ahead with plans for the E490, as well as increasing the accessories available through Chrysler's Mopar performance division. "Certainly there is customer interest in the 6.1-litre HEMI SRT8," Jenkins says. But Jenkins reckons all 300C owners should have the option of personalising their cars. "At the bottom end there is a customer who wants the utility and functionality of the 300C, and somewhere in-between there is a customer who wants the base vehicle but wants to dress it up and personalise it," he says. Jenkins says that personalised 300C sedans and wagons could eventually account for 15 per cent of overall sales of the car. Buyers of the 300C spend about $12,000 dressing up their cars. "A lot of our buyers are already taking their cars to the local car shop and dressing them up," he says. Now Jenkins wants a slice of the action — and the 300C is not the only car in his sights. He says there is huge scope for customised Jeeps and Dodges. He is looking at German company Startech, which sells a range of high-end cosmetic enhancements for the three brands. "They do a little bit of tuning but we're more interested in the cosmetics," Jenkins says. The E490 got its name because of its power rating — 490 horsepower — in pre-metric terms, which equates to 365kW, 48kW more than the standard SRT8. After the jet-black car appeared at the Melbourne Motor Show in March, Chrysler dealers were inundated by interested buyers. The company took a $74,990 SRT8 Touring and added a huge cold-air intake system and modified exhaust. A $6380 Alpine audio system was added, along with XPH 20-inch Cruise alloys, dark window tinting and E490 badging.  

The car industry uses a web of alliances to survive.Lust, affairs, one-night stands, engagements, marriages and divorces — it can be hard sharing your love. It can also be expensive, especially if the human analogy is applied to the car business.DaimlerChrysler's recent divorce cost the now-solo Daimler AG a cool $33 billion.Daimler and its former partner, now known by her maiden name of Chrysler Group, still share the kids.These include shared components and manufacturing, including the Chrysler Crossfire (based on the previous Mercedes-Benz SLK) and Jeep Grand Cherokee, which uses Mercedes' V6 diesel engine and transmission.Daimler-Benz and Chrysler courted in the late 1990s, sealing their association in 1998 with a new name, DaimlerChrysler.The marriage was mutually beneficial. Daimler gained economies of scale and a new customer for engines, transmissions and an outlet for its old platforms. The previous Mercedes E-Class shares the same platform as the Chrysler 300C.Chrysler gained unprecedented, cost-effective access to the drivetrains used to power its distinctively styled cars.Of the divorce, shareholders of Daimler- Chrysler spitefully said “I knew it wouldn't work”.Marriages may be difficult, but alliances are what keep many car companies afloat.All these inter-relationships are spurred by one goal — profit. So competitive is the car industry that every dollar counts.Making cars cheaper improves profits, even if that means relocating factories to countries with low labour costs, non-existent unions and tax-free government incentives.Few would know that 10 models on the Australian market are made in Thailand. South Africa makes five, there's one from the Czech Republic, three from Slovakia, one from Poland, four from Malaysia and one from Indonesia.Build quality in most cases is as good as you'd expect from a country-of-origin factory.The biggest difference is manufacturing costs. Building a Volkswagen Golf in Germany, for example, costs substantially more than building the same car in South Africa. Sharing components such as engines, transmissions, platforms and bodies with a rival company — or at least one perceived as being a rival — is big business.The platform of the Mazda3 is similar to the Volvo S40 and Ford Focus. Ford has a big chunk of Mazda's shares and owns Volvo outright.The Toyota Aygo, a one-litre hatch soon to be sold in Australia, is built in the Czech Republic with the Citroen C1 and Peugeot 107. The only differences are interior trim, grilles, head and tail lights. Everything else, except the badge, is identical.General Motors has a giant web of ownership, component sharing and minor shareholdings. It owns Saab and Hummer, and rebadges cars including the Daewoo Matiz as Chevrolets.GM owned 20 per cent of Fiat until it dissolved the relationship in 2005. But retains component sharing deals and owns 50 per cent of Fiat's JTD diesel engine technology.GM also has 3 per cent of Suzuki (it had 20 per cent until selling down in March 2006) and 7.9 per cent of Isuzu.This relationship crosses with Fiat. Suzuki buys Fiat diesel engines for its European cars but also buys diesels from the PSA group (owner of Peugeot and Citroen) and Renault. Fiat this year will also supply diesel engine's to Saab.The Suzuki Splash, to be launched in Europe later this year is based on the Swift/SX4 platform, but will be rebadged the Opel/Vauxhall Agila for European sales.Fiat sells the Suzuki SX4 as the Sedici in Europe.Suzuki also owns 11 per cent of GM-DAT, the Korean-based company that makes the Holden Epica, Captiva, Viva and Barina.GM sold its 20 per cent of Subaru parent, Fuji Heavy Industries, in 2005. Fuji bought back most of the shares, though Toyota bought in and now owns 8.7 per cent of the company.Toyota also owns Daihatsu and has a big stake in Yamaha. Yamaha has an engineering alliance with Toyota — twin-cam engine and multi-valve heads included — and recently created the V8 engine for Ford-owned Volvo.GM also gets its Saab plant in Sweden to make the Cadillac BLS mid-size car, alongside its Saab 9-3 and 9-5.The Hyundai Sonata's 2.4-litre engine is shared with the Jeep Compass, Dodge Caliber, Chrysler Sebring and Mitsubishi Outlander.Renault has an alliance with Nissan and owns Samsung (Korea) and has a joint venture with Mahindra (India).Porsche's Cayenne SUV is built in Volkswagen's factory in Slovakia alongside the Volkswagen Touareg and Audi Q7. Porsche's Cayman is built in Finland. That's just the tip of iceberg.Peyton Place has nothing on these guys. 

Holden has re-engineered and re-aligned its entire performance car range with the introduction of the VE Commodore, introducing a new model – the SS V – as the performance flagship.In response, Ford has upped the ante on the BF Falcon and its highperformance Ford Performance Vehicles (FPV) derivatives.And if that's not enough, 2006 saw Chrysler introduce the stove-hot 6.1-litre V8 powered 300C SRT8, which represents the biggest and most powerful V8 engine you can buy in a muscle car today.HOLDEN COMMODORE PERFORMANCE MODELSHolden's flagship muscle car gets a new designation with VE – it's called the SS V. Below that is the SS, which roughly equates to the outgoing VZ Commodore's SV8 model. And, at the entry level is the SV6, which gets the high-output version of the 3.6-litre V6.There's no mistaking the performance intent of SS V, with its huge wheel arches, in-your-face front air dam and purposeful rear wing. Inside is a new touch – a racestyle flat-bottomed steering wheel and jet fighter-style instrumentation.It's powered by the L98 6.0-litre V8 producing peak outputs of 270kW (5700rpm) and 530Nm (4400rpm).(VE's engine is very closely related to the VZ's L76 6.0-litre, which produced 260kW and 510Nm.) The L98 is standard on SS and SSV (it's a $4700 option elsewhere in the range). What's changed dramatically is chassis refinement. The VE performance models offer levels of turn-in, steering feedback, grip and driver involvement that's up there with some very capable Euro cars – most of which can't hold a candle to 270kW either.SS V rides on 19-inch five-spoke alloys shod with 245/40 Bridgestone Potenzas, while SS and SV6 share 18-inch slotted five-spoke alloys and 245/45 Potenzas.SS and SS V are available with six-speed transmissions – both the manual and auto are six-speeders – and the auto is a slick-shifting masterpiece. SV6 gets either a sixspeed manual or five-speed auto.You want performance? Both V8 models will shatter six seconds to 100km/h and go on to annihilate 14secs for the standing 400m.Comparable times for the SV6 are 7.5 and 15.5sec respectively. Quite simply, the new VE doesn't hang around.HSV has an over-riding desire: To stand alongside elite luxury brands like BMW and Audi with its head held high. And now, with its VE Commodorederived vehicles, it can. The brand wants – needs – customers to see it as a stand-alone marque, separate to Holden.The new E-Series GTS and Senator are exactly the right vehicles for those buyers. GTS is boldly a performance car, rolling on massive 20-inch alloys (the biggest ever fitted to an Australian production car) and equally huge tyres.Rears are massive 275/30 section Bridgestones, while fronts are 245/35. The slightly more subtle and rounded Senator has Europe even more directly in its sights – and cars like the BMW 5-Series need to be worried.Visually stunning without being gaudy, both are instantly differentiated visually from Holden's lineup. Power and torque are up, albeit modestly, to 307kW (from Holden's 270) and 550Nm (Holden: 530).But the biggest news with these cars is at each corner, beneath theskin. They share something with the Ferrari 599 GTB Fiorano and new Audi TT – HSV's elite entrants boast Magnetic Ride Control (MRC) suspension.This allows them to change from ultra-taut supreme handling machines to super-smooth cruisers at the flick of a microchip.HSV's entry-level E-Series offering – Clubsport – lacks the miracle of MRC, but it packs exactly the same underbonnet punch as GTS and Senator.Priced in the early-$60,000s, it's around $12,000 easier to slip into – about midway between Holden's SS V and HSV's GTS.FPVNothing Holden can offer in the sixcylinder department can hold a candle to Ford's prowess with tweaking big kilowatts from its in-line 4.0-litre six.Producing an amazing 245kW in standard trim inside Falcon XR6 Turbo, thanks to a turbocharger with intercooler, Ford Performance Vehicles ups that to 270kW in its hi-tech F6 Tornado ute and Typhoon sedan.That's more power than the straight six-powered BMW M3, and although the Beamer lacks a hairdryer, there is the not-so small matter of the $80,000 extra, above the price of the Typhoon, you must spend to acquire one.FPV's Force 8 is powered by the quad cam 5.4-litre Boss 290 V8, which manages near-HSV outputs despite having 600cc less engine capacity.FPV's 'Force' models, like HSV's offerings, are aimed squarely at corporate executives who want an Australian-built alternative to European luxury marques, according to Ford boss Tom Gorman.Both FPV models are available exclusively with the world-renowned, slick-shifting ZF 6HP26 high-torque six-speed automatic transmission, which manages to snatch sophisticated shifts in the face of awesome grunt from both engines. Both models also boast supreme stopping power thanks to Brembo brakes – four-piston callipers at the front and single-piston callipers at the rear. An even more powerful Brembo brake system with six-piston front callipers and four-piston rears is optional.CHRYSLER 300C SRT8If you really, really want to stand out in a performance car, plant your rear end in one of these babies. The Chrysler Street and Racing Technology (SRT) version the 300C knows no equals, and boasts exclusivity-factor up to here.With a class-leading 317kW and a 0-100km/h time in the mid-five-second range, plus a competitive $71,990 pricetag, the Chrysler 300C SRT8 is the first SRT vehicle to be powered by a 6.1-litre Hemi V8, which offers not only Australia's biggest muscle car engine, but 25 per cent more power than the 5.7-litre standard engine.With 20-inch alloy wheels, performance-tuned suspension and Brembo brakes, the 300C SRT8 is engineered with stopping power to match its incredible capacity to accelerate.Since going on sale in its 5.7-litre V8 and 3.5-litre V6 guise the 300C has carved an unprecedented 30 per cent share in the sub-$100,000 large segment. The 300C SRT8 is the second SRT branded vehicle to be sold in Australia, joining the high performance Crossfire SRT6.The 2006 Chrysler 300C SRT8 connects with the road via a new wheel and tyre assembly consisting of 20-inch forged alloy wheels shod with high-performance Goodyear F1 245/45 (front) and 255/45 (rear) threeseason asymmetrical tyres.Power-adjustable sport seats with suede inserts are standard up front – they're heated, naturally, and come with memory functions.

Nothing stands out more than a Hummer — except a Hummer that has been stretched to measure 11m from nose to tail.The four-wheel-drive mud-plugger has been transformed into a luxurious party truck that is more bold than beautiful at twice the length of a standard Hummer.Operated by Melbourne-based Krystal Limousines, it will ferry the rich, the famous and anyone else chasing a slice of Hollywood glitz.So CARSguide convinced its owners to take the chrome-encrusted cruiser to Bungaree, a small town 10km east of Ballarat to test its wow factor.We have tested a lot of cars through the years, but nothing causes as much of a fuss as the Krystal Hummer.Drivers slam on brakes, passengers hang out of car windows with camera phones and pedestrians stare with wide eyes and open mouths.It's safe to say Bungaree has seen nothing like it.First stop is Bungaree Primary School.We want to ask the kids what they think of the super Hummer and see if we can fit an entire class in the back.There is enough space to fit half the school in the limo at once, comfortably.Sure, the school population is on the small side at 32, but that's still a good effort.On the road, the super-sized Hummer can legally carry 14 adults and one driver, all with seatbelts, on soft leather seats.It could carry more, but considerable space is taken up by the two bars, complete with ice buckets full of drinks, including champagne magnums.There are 14 cupholders, because, for some reason, limo passengers seem quite concerned about staying hydrated.The interior has all the subtlety of a Las Vegas casino. Strobe lights flicker below the seat cushions. Neon strips on the bar and the roof pulse in different colours.More than 2000 tiny fibre-optic lights in the roof flash in different colours in tune to music that rocks the interior with the firepower of 12 speakers and three thundering subwoofers.The windows are extra thick and dark so you can party in private, but occupants can see everything happening outside.If they tire of watching accidents being caused by goggle-eyed motorists, they can watch one of three video screens in the huge cabin.Passengers in the back of the truck can even use a wall-mounted phone to talk to the driver — the Hummer is that big.The Krystal Hummer, which weighs about 4500kg, draws a crowd as it sits outside the Bungaree school."You couldn't do circle work in that, could you?" jokes one onlooker.The kids, who are further dwarfed by the imposing machine, are impressed."I reckon that if I had a chance to buy that or a house, I'd buy that," 11-year-old Tyler says.Ten-year-old Zac justifies the purchase of such a car by suggesting an owner could save on holiday costs."You wouldn't have to go to a five-star hotel. It has a mini-bar and the stereo is so loud."The kids aren't allowed any champagne, but its very presence impresses one of the pupils."I liked the mini-bar and the alcohol," says an eight-year-old girl.The most popular description of the Krystal Hummer is "awesome" and the "the coolest car in the world".Asked which celebrities would ride in a stretched Hummer, the kids suggest Britney Spears, Kylie Minogue and Madonna, before a young boy pipes up:"I reckon Tom Cruise would have one because he's crazy."Well, the slightly eccentric are known for their love of stretched Hummers — the Osbourne family get about in one.Krystal Limousines expects some celebrity bookings, but also offers the Hummer for debutante balls, graduations, weddings, parties — pretty much anything.Pricing depends on how long you need it and where you go, but a full load of passengers could pay about $50 each for an hour with a reduced hourly rate after that.It's not cheap, but the company has already had several wedding bookings for couples keen on a bit of Las Vegas glamour.The special Hummer is an expensive machine and a fair chunk of the $300,000 it owes its owners was spent on shipping.The Melbourne-based partner of Krystal Limousines, Steve Nogas, bought a standard Hummer H2 SUT in the United States and shipped it back to Australia.He had it converted from left-hand drive to right-hand drive then shipped it back to California so it could be stretched by Krystal Enterprises, a big operator that customises several Hummer limos every week.The car was then brought back to Australia.The process was so convoluted because red tape meant the car had to be imported as a road-legal machine.The Hummer is relatively easy to stretch because it has a separate ladder frame.The drive-shaft is made up of five sections and the Krystal Hummer retains its fully functioning 4WD system, even if it isn't so good for off-road work any more.It has a heavy-duty suspension and brakes, but runs a standard 6.0-litre V8 and five-speed automatic.The owners are yet to measure the custom Hummer's fuel economy, perhaps out of sheer terror.We cruise up to the Bungaree general store, where the Hummer's arrival interrupts Tilly the Pug's blissful slumber.The dog poses for a photo in front of the Hummer that dwarfs her owner's shop.It seems everyone wants to be photographed in front of the gleaming limo — though we expect Tilly was doing it only because of the food we promised.Nogas is amazed by the number of photos that have already been taken of his 11m baby."The reaction is incredible. The cameras started clicking the first time we took it out," he says.Krystal Limousines partner Perry Webb agrees, noting "a lot of people do a double take when the huge Hummer rolls past"."People see it and rub their eyes and look again. You can see them thinking, 'Is that what I think it is?'LONG HISTORY OF CONVERSIONSPEOPLE have been stretching cars for a long time.Almost as soon as cars were created, they were turned into long limos.Stretched open-top machines appeared in Australia as early as 1918, when this machine was snapped on King William St in Adelaide.Luxury sedans such as the Ford LTD, Lincoln Town Car and Chrysler 300C are popular models for modern conversions, but keep your eyes peeled for rarer lengthened cars.Stretched versions of two-stroke Trabants can be spotted in the Czech Republic, lengthened Ladas have been seen in Russia and an Australian has even stretched a 1970s Beetle to 9m — we don't know why.Stretch limos are everywhere in the United States and some have rear-mounted spa baths.One American, with far too much cash, has even stretched a Lamborghini Diablo — oh, the humanity.