BMW 5 Series 2008 News
BMW acts to narrow options
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By Paul Gover · 14 May 2008
The explosive growth of the BMW model range is about to be defused in Australia, with the line-up being trimmed to cut competition and duplication, making it easier for customers in showrooms.The plan is to have only three choices of any individual model, with two petrol engines and one diesel.The current list includes 36 individual models in the 3 Series sedan line-up ... without counting the coupe, convertible or station wagon.“We get a lot of questions about whetherwe have too many models,” BMW Australia managing director Guenther Seemann says.“I think we do have too many.”He believes BMW must cut the choices to streamline business, though he says there will still be all-new models in future — with the X6 four-wheel-drive and M3 sedan up next — asthe German company looks for customers.The work has begun, though there are a dozen individual BMW lines, from the baby 1 Series to the four-wheel-drive X5 and flagship 7 Series, with 50 official engine choices. BMW has 189 individual models on the list.“We've already begun tidying up. The 116i hatch has been removed from the range, there are the manuals in the 3 Series and one of the X3 manuals,” Seemann says.“In the 5 Series range, one of the V8s will go.I believe for each and every model line-up in the future, as we add models, we need two petrol and one diesel variant in each case. No more. We have so many different model lines, it is not practical or possible to display them all in a showroom.”He says it will take time to get things sorted, partly because there are so many models.“It will happen in the next two years. Globally, there are five petrol and five diesel engine choices. And that is just in the 3 Series range,” Seemann says. But there is definitely space for some additions, like the four-door M3 sedan.“We will bring the four-door version, but I do not know at what price. We have to price it lower than the M3 two-door.”
BMW line-up sliced
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By Paul Gover · 09 May 2008
The explosive growth of the BMW model range is about to be defused in Australia. The line-up is being trimmed to cut competition and duplication, making it easier for customers in showrooms.The plan is to have only three choices of any individual model, with two petrol engines and one diesel. The current list includes 36 individual models in the 3 Series sedan line-up . . . without counting the coupe, convertible or station wagon.“We get a lot of questions about whether we have too many models. I think we do have too many,” BMW Australia managing director Guenther Seemann says.He believes BMW must cut the choices to streamline business, though he says there will still be all-new models in future — with the X6 four-wheel drive and M3 sedan up next — as the German company looks for customers.The work has begun, though there are a dozen individual BMW lines, from the baby 1 Series to the four-wheel-drive X5 and flagship 7-Series, with 50 official engine choices. BMW has 189 individual models on the list.“We've already begun tidying up. The 116i hatch has been removed from the range, there are the manuals in the 3 Series and one of the X3 manuals,” Seeman says.“In the 5 Series range, one of the V8s will go. I believe for each and every model line-up in the future, as we add models, we need two petrol and one diesel variant in each case. No more. We have so many different model lines, it is not practical or possible to display them all in a showroom.He says it will take time to get things sorted, partly because there are so many models.“It will happen in the next two years. Globally, there are five petrol and five diesel engine choices. And that is just in the 3 Series range,” he says.But there is definitely space for some additions, like the four-door M3 sedan.“We are starting the business case. It looks good, I must say,” he says.“We will bring the four-door version, but I do not know at what price. We always follow the normal BMW pattern, where a two-door is more expensive than a four-door. We have to price it lower than the M3 two-door.”
BMW's diesel range
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By Paul Gover · 28 Jul 2007
Three new models are being fast-tracked for Australia as BMW meets the demand for extra engine choices.Two will have diesel power and the third will use the classy twin-turbo six that has been a huge hit in the 3 Series sedan and coupe.The diesel is a new 2.0-litre turbo and will be installed in the X3 and 5 Series sedan. The 335i lineup will be extended to include a Touring wagon.The diesels will be on the road before the end of the year and the Touring will reach Australia next year.“We've always wanted to have more diesels. We're had our toe in the water with diesels. And one in five in our end of the market is a BMW. There is potential there,” BMW Australia's Nadine Giusti says.“The 335i Touring is not being brought to set the world on fire, but the engine is very popular and a lot of people are asking for it,” Giusti says.The new X3 and 5 Series turbodiesels will be price leaders, but should still go well with an engine that produces 125kW and 340Nm.The X3 will be priced from $62,500 with a manual gearbox, undercutting the $65,900 of the current 2.5Si and well below the 3.0-litre turbodiesel at $75,900. BMW says it will run to 100km/h in 9.6sec and return fuel economy of 7.0 litres for 100km.“It's a good price point. It should go well,” Giusti says.How many will BMW Australia sell?“It's a lot, but we're not putting a number on it,” she says.Sales of the existing diesel ran about half of all X3 deliveries and the new model is predicted to scoop about one third and boost sales beyond the current level of 1200 cars a year.The new 520d will sell in Australia as an automatic only, with the same equipment of the 523i, for about $115,000. Performance will be 0-100km/h in 8.6sec and fuel economy 6.1 litres/100km.BMW arranged a brief introduction drive for the three newcomers in Germany, and all look pretty good.The 335i Touring has the same punchy performance, excellent flexibility, the latest twin-turbo motor and the back end has enough flexibility to make a case for a performance wagon.The 2.0-litre turbodiesels are not the punchiest of their type, but both the X3 and 5 Series get along fairly well and the price will be attractive.BMW has not finished with model extensions there may be a 535 performance diesel.“We're looking at it. We're looking at it in all the body styles and it hasn't been taken off the field. But we don't want to keep bringing out cars just for the sake of it,” Giusti says.
There's an avalanche of German luxury on the way
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By Paul Pottinger · 26 Jun 2007
The brain's logical left lobe would probably dictate a highly specced and relentlessly reliable Japanese model.The riotous right side might love something Latin.Call it a feeling from the gut, then, but some part of you simply must have a badge featuring either a blue-and-white roundel or a three-pointed star. Or even four rings.Never mind that they're almost always over-priced for the package on offer and about as suited to Australian roads as Beethoven to a Shannon Noll audience, but we seem unable to get enough of the wares offered by BMW, Mercedes-Benz and increasingly, Audi.Which is just as well, given that there will be releases from all three marques this month.June marks the opening salvo of a second-half-of-'07 product offensive on three fronts, using every type of armament at the makers' disposal; from diesel hatchbacks through high-end sports machines to ferociously powerful SUVs.In popular terms, the most significant of these is the new-generation Mercedes-Benz C-Class.The W204 series arrives next month with the four-cylinder Kompressors, V6 petrols and two diesel models.A six-cylinder purchase gets you a seven-speed auto transmission, but the fours make do with five speeds.Hard to say where the pricing will sit at this point, though a slight increase on the current model is possible.A more dynamic driving experience is promised, something to which Merc's Agility Control system is central.Indications from the world launch in Spain are that Mercedes' best-selling product has achieved that stated aim within a veneer of sexier, or slightly less conservative, styling.Of course, this launch took place on European roads, not our Australian tarmacs.The vastly improved new Smart fortwo coupe and cabrio arrive in November, to the delight of at least several hundred people.Between then and now, though, comes something altogether more potent.The ML 500 SUV and R 500 MPV cop a 285kW V8, up 60kW on the hardly deficient current version.These should be among us by early October, along with a 320 CDI model of the S-Class, marrying the marque's superb V6 diesel to its luxury limo.BMW fires two shots; one small-calibre, the other medium, from its locker this month.The One Series evokes mixed reactions but a coupe version is due next year and the five-door hatch receives a new four-cylinder diesel engine, minor inside and out facelifts and mechanical upgrades for greater efficiency.The updated Five Series gets new front and rear bumpers, restyled headlights and tail lights with LED.Better yet, it gets a quicker-shifting six-speed automatic tranny, controlled by the electronic gear selector from the X5 off-roader.The 530i Sedan and Touring gain 10kW of power and 15Nm of torque for totals of 200kW and 315Nm, and smarter 0-100km/h times throughout the range.New Seven Series Executive and Sport models arrive next month, but the lip-smacking becomes deafening in the fourth quarter with the new M3 coupe.Forsaking the straight six, this fourth-gen M3 packs an all-new, 309kW/400Nm V8 of four litres.Driven by the rear wheels (of course) through a six-speed-manual, it promises acceleration to 100km/h in only 4.8sec.The M3 is billed as the first production vehicle in its segment to feature a carbon fibre-reinforced roof; an innovation to save weight and lower the centre of gravity.Audi's counter-offensive begins next week with the local release of its S3 hot hatch and a ragtop version of the TT. Expected to outsell its hard-hat cousin, the open TT dispenses with the coupe's comedy back pews, increasing its boot space.Nor does it command an unreasonable premium over the coupe, with the front-drive 2.0 TFSI starting at $77,500, the V6 quattro at $92,900. But the roadster's sole transmission is the manual-matic S-tronic.No such pandering for the S3, which unites a creamy six-speed manual with quattro. And how all-wheel drive is needed.Hosting a rebuilt and “up-gunned” version of the VW Golf GTI's two-litre, direct-injection turbo four, the S3 can call upon a V6-daunting 188kW and 330Nm. At an estimated $65,000, it will come in cheaper than the top-whack, but decidedly lesser, A3.If the S3 is a genuine Q-car (there being little to visually distinguish it from Audi's milder hatches), there's no denying the latest Q7.Due in November and priced from $124,000, the already imposing SUV packs a turbine-like 4.2 TDI, a turbo diesel dreadnought that generates 240kW at 3750rpm and a warping 760Nm between 1800 and 2500rpm.As Wagnerian as it is, its thunder may be stolen as early as October. Not so much by the A5 and S5 (touring coupes with Walter da Silva style and nice engine notes) but the R8 sports car.Though it will be priced in the region of $270,000, you won't be able to buy one for ages, even if you have the readies.Audi has been taking orders for the instantly desirable, mid-engined V8 quattro two-seater since it was unveiled at last year's Sydney Motor Show.That car evokes a profound response from a region lower even than the gut.