BMW 325i News

BMW acts to narrow options
By Paul Gover · 14 May 2008
The explosive growth of the BMW model range is about to be defused in Australia, with the line-up being trimmed to cut competition and duplication, making it easier for customers in showrooms.The plan is to have only three choices of any individual model, with two petrol engines and one diesel.The current list includes 36 individual models in the 3 Series sedan line-up ... without counting the coupe, convertible or station wagon.“We get a lot of questions about whetherwe have too many models,” BMW Australia managing director Guenther Seemann says.“I think we do have too many.”He believes BMW must cut the choices to streamline business, though he says there will still be all-new models in future — with the X6 four-wheel-drive and M3 sedan up next — asthe German company looks for customers.The work has begun, though there are a dozen individual BMW lines, from the baby 1 Series to the four-wheel-drive X5 and flagship 7 Series, with 50 official engine choices. BMW has 189 individual models on the list.“We've already begun tidying up. The 116i hatch has been removed from the range, there are the manuals in the 3 Series and one of the X3 manuals,” Seemann says.“In the 5 Series range, one of the V8s will go.I believe for each and every model line-up in the future, as we add models, we need two petrol and one diesel variant in each case. No more. We have so many different model lines, it is not practical or possible to display them all in a showroom.”He says it will take time to get things sorted, partly because there are so many models.“It will happen in the next two years. Globally, there are five petrol and five diesel engine choices. And that is just in the 3 Series range,” Seemann says. But there is definitely space for some additions, like the four-door M3 sedan.“We will bring the four-door version, but I do not know at what price. We have to price it lower than the M3 two-door.” 
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BMW line-up sliced
By Paul Gover · 09 May 2008
The explosive growth of the BMW model range is about to be defused in Australia. The line-up is being trimmed to cut competition and duplication, making it easier for customers in showrooms.The plan is to have only three choices of any individual model, with two petrol engines and one diesel. The current list includes 36 individual models in the 3 Series sedan line-up . . . without counting the coupe, convertible or station wagon.“We get a lot of questions about whether we have too many models. I think we do have too many,” BMW Australia managing director Guenther Seemann says.He believes BMW must cut the choices to streamline business, though he says there will still be all-new models in future — with the X6 four-wheel drive and M3 sedan up next — as the German company looks for customers.The work has begun, though there are a dozen individual BMW lines, from the baby 1 Series to the four-wheel-drive X5 and flagship 7-Series, with 50 official engine choices. BMW has 189 individual models on the list.“We've already begun tidying up. The 116i hatch has been removed from the range, there are the manuals in the 3 Series and one of the X3 manuals,” Seeman says.“In the 5 Series range, one of the V8s will go. I believe for each and every model line-up in the future, as we add models, we need two petrol and one diesel variant in each case. No more. We have so many different model lines, it is not practical or possible to display them all in a showroom.He says it will take time to get things sorted, partly because there are so many models.“It will happen in the next two years. Globally, there are five petrol and five diesel engine choices. And that is just in the 3 Series range,” he says.But there is definitely space for some additions, like the four-door M3 sedan.“We are starting the business case. It looks good, I must say,” he says.“We will bring the four-door version, but I do not know at what price. We always follow the normal BMW pattern, where a two-door is more expensive than a four-door. We have to price it lower than the M3 two-door.” 
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Look who?s torquing in 2008
By Ashlee Pleffer · 04 Jan 2008
A hectic 2007 proved to be lucrative for the car industry with a plethora of new cars launched and more than a million sales throughout the year. And there's no indication that it will be slowing down in 2008.AUDI The new A4, to rival the 3 Series and C-Class is expected here about April, while July will see the hot sports wagon, the RS6 Avant and the A3 Cabrio. Extra A5 variants will follow. BMWBMW has a busy year ahead, starting with the 320d and 335i touring this month. The 1 Series Coupe will go on sale around April, followed by the convertible in May-June. But its big one for the year will be the new X6 Sports Activity Coupe, arriving between July and September. It comes with three engine variants, all twin-turbo, an in-line six, a 3.0-litre diesel and a 300kW 4.4-litre V8. Pricing is expected to start at just under $100,000. And the X5 scores a new engine in February, with the first variable twin turbo diesel offered in the range. CHRYSLER/JEEPJanuary will be a busy month for Chrysler, with the Sebring Cabrio and Grand Voyager people mover both arriving in Australia. The Jeep Cherokee will also get a total makeover. CITROENBased on the C4 Picasso, but bigger and better equipped, Citroen will introduce the Berlingo van between July and September, with a mainly diesel range. This will make room in the line-up for the new Nemo small van mid-year. The C5 will also get a new V6 diesel engine.FERRARIDeliveries of the exquisite F430 Scuderia, priced at about $550,000, will start mid year. Only about 40 will come to Australia and New Zealand. FIAT The reincarnation of the 1960s Bambino will arrive in March, but Fiat has already sold the first four months' supply. The new Fiat 500 will have three engine choices, a 1.2-litre petrol, a 75kW 1.4-litre petrol engine or a 56kW 1.3-litre turbo diesel. Pricing is expected to start from $22,000. The new Ritmo will join the Fiat 500 in March with pricing from $30,000. FORD One of the biggest launches for the year will be the new Falcon. Ford will release details of the new model in February and it's expected to be followed by an unveiling at the Melbourne motor show in the same month, with the official launch around May.FPV FPV will start the year with a new model, the hot turbo Territory, known as the F6 X model. It's the first non-Falcon model from FPV, with 270kW and 550Nm. The FPV Falcon range will also arrive this year. HOLDEN/CADILLACWith Ford's big year planned, you can't expect Holden to keep quiet. But so far, Holden has only announced it is expecting the VE Sportwagon, due in the first half of the year. GM-Holden is also introducing Cadillac with the first model due late in 2008. HONDA Honda will start the year with the new Accord model, due to be launched in February. The small Jazz is also getting an update after the middle of the year. Details on the new generation will be released closer to the launch. The Accord Euro is also expected to arrive later this year. HYUNDAI No big launches just yet, although an upgraded Sonata is expected mid year. JAGUARJaguar's major release for the year will be the new XF in June, with pricing expected to start from $105,000. It will be available in a V6 diesel, as well as a V6 and V8 petrol. KIAPreviewed at the Sydney motor show last year, Kia will launch its new seven-seater Rondo crossover in February. It is expected to start from as low as the mid-$20,000 mark. LEXUSNew for Lexus will be the LX570 around April or May, followed by the IS-F towards the end of the year. Details still to come. MAZDAThe second-generation Mazda6 will go on sale at the end of February with pricing from less than $30,000. It will be powered by a 2.5-litre, four cylinder engine, with 125kW and 226Nm.MERCEDES-BENZThe first arrival for Mercedes-Benz is expected to be the C 63 AMG in mid March. It will be followed by the S 320CDI, priced at $189,874 and the C-Class wagon, which will carry a $3000 premium over the sedan, coming in just under $60,000. MINIAnother new version of a 1960s cult car is also headed our way, with the Mini Clubman launched in February. The modern successor of the Morris Mini Traveller, the Austin Mini Countryman and the Mini Clubman Estate won't get into showrooms until March or April. Pricing will start in the mid-$30,000 area. MITSUBISHIMitsubishi will release two turbocharged Lancers this year. The top-level Lancer Evo X GSR will be here in April and sell for about $58,000. The 2.0-litre four cylinder turbo engine pumps out 200kW and 422Nm. Joining it will be the detuned version in the Ralliart all-wheel drive, at about $40,000. NISSANNissan's first addition for the year will be the all-wheel-drive wagon, the Dualis. Starting at $28,990 and stretching to $35,990, it's powered by a 102kW, 2.0-litre engine. PEUGEOTThe big launch for Peugeot will be the 308 replacing the 307 range, which will start with the 308 hatch in February in both petrol and diesel guises. The touring will follow in June or July, with the 308cc model a prospect for late 2008 or early 2009. PROTONProton has announced the Persona, based on the Gen2 hatch platform, will make its debut at the Melbourne motor show in late February, going on sale in March. It will be priced around the mid-teens. The Gen2 will also get engine updates and minor styling changes. RENAULTThe all-new Laguna will go on sale mid-year with a 2.0-litre diesel engine. SAABJune sees the arrival of the Turbo X AWD. SSANGYONGThe South Korean company will go completely diesel in 2008, with no more petrol engines on offer in Australia. SMARTThe new Fortwo arrives in Australia in February. The one-model brand will get both the 52kW and 62kW models, in hatch and cabrio, being bigger than the current models. SUBARUThe star WRX STi comes in February with a 2.5-litre turbocharged engine, although pricing is still to come. The third generation Forester arrives in March. SUZUKIFebruary's proving to be a busy month, with Suzuki also launching its Grand Vitara diesel. TOYOTAAfter a big year in 2007, Toyota is expecting a quiet year, with only the TRD Hilux due to be launched in April-June. VOLKSWAGENVolkswagen will kick off the year with the SUV, the Touareg R50, to be released in April. It's powered by a 258kW V10 TDI engine. The Tiguan also arrives about October.  VOLVOThe recently launched XC70 arrives in showrooms this month, joined by the C30 diesel also in January. It's priced at $43,950. A base model C30 will also enter the line-up, at $34,450. A 3.0-litre six-cylinder engined V70 will arrive in March. 
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Bangle behind BMW's look
By John Reed · 27 Sep 2007
In his 15 years at BMW, the Munich car maker's US-born head of design has overseen the creation of some of the industry's most admired and imitated, if controversial, cars.
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Toyota set to dominate
By Gordon Lomas · 07 Jun 2007
The Japanese car maker now owns a massive 21.9 per cent of the market, a rise of 0.6 per cent compared with the corresponding period last year.Australia's leading seller has surged to 91,984 sales to the end of May compared with 82,227 for the first five months of last year.Toyota is driving the industry to continued forecasts that more than a million vehicles will be sold for the first time in a calendar year in Australia.The Federal Chamber of Automotive Industries has nominated an annualised rate (SAAR) of 1.022 million vehicles for 2007.Chief contributors to Toyota's booming figures are the four-cylinder Camry while the 4 x 2 and 4 x 4 variants of the HiLux have recorded huge jumps along with the Yaris and the introduction of the V6 Aurion.Significantly, since improved supply, the petrol/electric Prius has more than doubled on 2006 figures with 1333 sold to the end of May compared with 625 for the same period last year.Toyota continues to punch above the performance of the total market.“Our aspirations are always to grow bigger than the market,” Toyota Australia chairman Emeritus John Conomos said at the launch recently of the 10th generation Corolla.“No one has ever achieved 25 per cent of the market in modern times before.“It's probably not achievable this year but it's a goal worth setting.”Holden remains in Toyota's shadow. It has increased sales from 60,792 to 61,863 year-on-year, but its market share is down from 15.7 to 14.8 per cent.Ford is a clear number three but has slipped almost 5000 sales year-on-year and has lost 2 per cent market share which now stands at 10.5 per cent.Mitsubishi continues to claw its way back and is moving up on Nissan in a fight for fifth spot.Those models selling well for Mitsubishi have been the Lancer, Outlander, Pajero and the Triton 4 x 4 although the model which the Adelaide maker has staked its future on, the 380, has declined from 5176 to 4641 in year-on-year figures.On the luxury front, BMW recorded its second successive monthly record with 1497 vehicles finding owners, taking its year-to-date tally to 6462.What has been a massive seller for BMW has been the new hardtop 3-series convertible and coupe with combined sales standing at 1170 compared with 313 this time last year.While sales of the X5 Sport Utility Vehicle remain robust and Z4 convertible and coupe sales have grown by a massive 49.4 per cent it is the two-door 3-series models which have allowed BMW to gain significant market momentum.BMW customer deliveries last month were 11.7 per cent higher than May 2006, adding an extra 157 units to last May's record figure.Volkswagen, the only European importer to make the top 10 list, has lifted its year-on-year volume share to 2.6 per cent from 1.9 per cent with sales topping 10,918 to the end of May.
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New spin for propeller badge
By Gordon Lomas · 01 Feb 2007
Following in the mould of a swag of rivals, the new E93 3-series convertible has swapped its soft-top for a metal folding roof. A bold move maybe but technology has allowed such a move without the convertible suffering from obesity or the normal design trade-off of a frumpy rear-end. The fourth generation 3-series convertible is arguably the biggest design change to the model from the Bavarian brand which calls on over 70 years of experience in making droptop machines. It is claimed the three-piece roof opens and shuts in 22 seconds. There is a diesel four-cylinder convertible but it is unlikely to get a start in Australia. The Brisbane Motor Show will be the Australian preview for the ground-breaking hardtop only two weeks after the car was put through its paces at the international launch in Phoenix, Arizona. It will be available in showrooms here in March, soon after it becomes available in Europe and North America. Prices for the new droptop are $94,900 for the 325i manual ($97,500 automatic) while the red-hot 335i manual will cost $121,500 with the auto at $124,100. As in the coupe range there will be a choice of either the six-speed manual or a six-speed automatic. Breaking cover in Australia on BMW's Brisbane stand will be the rapid 335i twinturbo convertible along with a 325i version. There will also be a 323i which is the third and final variant to join the sexy 3-series coupe range after the release of the 335 and 325 last year. The preview of the 3-series convertible at the show is the second time BMW have used Queensland as a launching pad for important new models within the past six months. In a major shot-in-the-arm, the 3-series coupe press launch was held out of Brisbane before the car was shown at the Paris Motor Show. Other cars the blue and white badge has assigned for the show are a hot M6 convertible, the all-new X3 3-litre diesel, a Z4 M coupe and a 3-litre roadster, a 1-series diesel and a 750Li Individual. The awesome 335i will also be shown in a 3series sedan Individual.
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BMW designer Chris Bangle defiant, almost
By Philip King · 02 Nov 2006
Pictures of the 3 Series Convertible released last week confirm that all variants of BMW's mainstay have a much less challenging look than the 7 Series, 5 Series or Z4, the controversial models which spearheaded the change.The most radical thing about the Convertible is its folding metal roof — a first for the luxury brand.But Bangle, who was in Sydney for the opening of the Australian Motor Show, said the 3 would be shocking without the precedent of the other models. Rather than an about-turn, it reflected a "tuning" of the ideas.The Convertible will debut at January's Detroit Motor Show and be in Australian showrooms by April, with a model range that mirrors the recently released 3 Series Coupe and prices starting around $95,000.Despite a storm of criticism and even a hate website, Bangle said he would do none of the designs differently but would use different language to describe them."The biggest mistake we ever made was coming up with a word for this and calling it 'flame'," he said, referring to his signature technique which exploits convex and concave surfaces.The BMW designs stood out, he said, because the "context of change was so flat"."There was a vehement reaction to the unexpected. People never said per se this is right or wrong."Bangle believes that the rest of the industry has followed where BMW led, but the company is still on a mission."We have to stay in front but we also have to reinforce this continuously so that every customer can be part of the movement."However, when it comes to the ergonomically challenged interiors, even Bangle admits using the cupholder of his 7 Series to store his phone. "We can get better (at interiors)," he said.
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