What's the difference?
They're doing it again! Actually they've been doing it again for a bit now. It’s Mercedes-Benz Australia and plug-in hybrid tech.
The Ross and Rachel, or Jim and Pam of the premium automotive world.
It's been a will they, won't they for a while, and in the past Mercedes has dipped its proverbial plug into the electrons a few times and gotten cold feet.
But now it says it’s all in. There are others, the GLA and GLC SUVs, plus there’s the new C63 performance car, but this one feels like a bit of an arrival.
Yeah, the C-Class is no longer the Mercedes-Benz in terms of sales, but it might be the best way to make the most of a bit of battery power.
If you want a Mercedes-AMG A45 sedan, you’re dead out of luck - there isn’t going to be one. Your alternatives are the sleeker, more style-focused CLA 45 four-door ‘coupe’, or the A45 hatch, which is more often associated with boy racer types… with deep pockets.
Or you could buy this car - the Mercedes-AMG A35 4Matic sedan. A lot of pundits have questioned the two-prong AMG strategy in the hatchback range, with the A35 slotting between the already-pretty-hot A250 4Matic and A45 S.
In the sedan line-up, however, there’s a different approach, with the Mercedes-AMG A35 4Matic topping the range. So is it a fitting flagship for the small sedan line-up? It certainly has the tech, safety and equipment levels to live up to buyers’ expectations.
And as a rival to the likes of the Audi S3 sedan, BMW 2 Series Gran Coupe and its own sibling, the Mercedes-AMG CLA35, does it offer a compelling alternative?
Let’s go through it, criteria by criteria.
Plug-in hybrids will probably not appeal to all buyers, but in the premium space they make sense.
Smooth electric driving paired with the potential for weekend trips outside the 100km-or-so range make the C350e a decent thing, let alone its price parity with the C300.
It still doesn’t top the charts for value or practicality, but even aside from the PHEV tech, the C350e remains a fun-to-drive sedan that holds its own in the executive space.
Note: CarsGuide attended this event as a guest of the manufacturer, with meals provided.
The Mercedes-AMG A35 sedan is a genuinely fun small car. To me it’s a more mature offering than the A35 hatch, while not being quite as pretentious as a CLA35. Therefore I like it on principle.
Would I personally choose it over an Audi S3? Probably not - but there are plenty of objective reasons why you would.