Genesis GV70 2022 Video Review

Genesis faces a massive task in Australia, establishing itself as our market’s first Korean luxury player.

A segment primarily dominated by storied European marques, it took Toyota decades to get a foot in with its luxury brand, Lexus, and Nissan will attest to how hard the luxury space is as its Infiniti brand simply couldn’t hold on outside of North America.

Hyundai Group claims it’s studied these challenges and has learned from them, and that its Genesis brand is here for the long haul regardless.

Read the full Genesis GV70 2022 review.