2022 Citroen C4 vs 2020 Hyundai Iload

What's the difference?

Citroen is a brand in a state of flux as it, once again, finds itself fighting to find a distinct identity from its Peugeot sister brand under its new Stellantis parent company.

It’s also had a shocker of a year in Australia, racking up just over 100 sales in 2021, but the brand is promising new beginnings, and a new crossover-y identity as it heads into 2022.

Leading the charge is the new-generation C4, which has morphed from a funky hatchback to a funkier SUV-like shape that it hopes will set it apart from related cars like the Peugeot 2008.

Other Citroens are set to follow in its footsteps in the immediate future, so is the Gallic marque onto something? We took the new C4 for a week to find out.

The current generation iLoad was launched in 2008. With only minor upgrades during its first decade on sale, it was recently given its first facelift with a new grille design plus new comfort and convenience features.

These updates don't change the fact that the iLoad is now stretching beyond the usual 10-year generational lifespan for LCV models, yet it continues to generate strong sales in a softening market.

It currently commands more than 23 per cent of the mid-size (2.5 to 3.5 tonne) commercial van segment, topped only by Toyota's dominant HiAce with a 33 per cent market share. The closest competitor behind the iLoad is Ford's Transit Custom with only 11 per cent.

We recently spent a week with the iLoad, to find out why this venerable Korean workhorse maintains its popularity in a mid-size van market packed with hungry competitors.