Does it represent good value for the price? What features does it come with?
As with any Italian supercar, the price-to-feature ratio is rather higher than your average humdrum hatchback. A 'naked' Aventador S starts at a horse-spooking $789,425 and basically has no direct competition. Ferrari's F12 is front-mid engined and any other V12 is either a decidedly different Rolls Royce-type machine or super-expensive niche manufacturer (yes, niche compared to Lamborghini) like Pagani. They're a rare very breed, Lambo knows it, and here we are a sneeze-on-the-spec sheet away from $800,000.
So you have to keep two things in mind when rating a car's value for money at this level. The first is that there isn't any real rival in a pure sense, and if there was, it would be the same price and have the same spec. That's not excusing it, by the way, it's an explanation.
For your eight hundy you get 20-inch front wheels and 21-inch rears, climate control, cruise control, 7.0-inch screen (backed by an older version of Audi's MMI), four-speaker stereo with Bluetooth and USB, car cover, bi-xenon headlights, carbon ceramic brakes, electric seats, windows and mirrors, leather trim, sat nav, keyless entry and start, four-wheel steering, leather trim, digital dashboard, power folding and heated mirrors, active rear wing and active suspension.
The number of out-of-the-box options is staggering and if you're keen to really get on it, you can commission your own options when it comes to trim and paint and wheels. Let's just say that as far as the interior went, our car had almost $29,000 of Alcantara, steering wheel and yellow. The telemetry system, heated seats, some extra branding and front and reversing camera (uh-huh) added up to $24,000, the cameras almost half that total.
With all the bits and bobs, the test car we had was a sobering $910,825 before on-roads.