This is how Nissan will take on Toyota: GT-R, X-Trail, Qashqai and Juke going electric by 2023 as brand says it's far ahead of its electrifying schedule

Nissan has unveiled a new electrifying vision for its entire passenger car range, vowing every model will be electrified by the end of 2023.

While the brand didn't call out any nameplates specifically, Nissan's global COO, Ashwani Gupta, has pledged that "all of our passenger vehicles in Europe" will be electrified by 2023.

That line-up includes some big names, including the GT-R and X-Trail, and it seems the lot will adopt Nissan's e-Power technology in the next 24 months or so.

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"Our unique e-Power technology is rolling out across the world, and soon on the Qashqai here in Sunderland (UK). It gives the same 'wow', fun-to-drive experience as an all electric vehicle," Mr Gupta says.

"In fact, by the end of 2023, we will have a 100 per cent electrified line-up on all of our passenger vehicles in Europe. That's seven years ahead of the ban on petrol and diesel cars in the UK."

The announcement was made in the UK, and that country's Nissan retail website lists the passenger car fleet as the Micra, Juke, Qashqai, X-Trail and the GT-R.

The last vehicle on the list would be the most surprising, especially using e-Power tech, but Nissan has hinted at hybrid power for its iconic performance car in the past, and last year the company's global CEO said a new model should appeal to "customers who drive in the city and want quietness".

Japanese media has also reported that the next GT-R will adopt a 48-volt mild hybrid system to lower emissions, which would also qualify as electrified.

Nissan in Australia has described its e-Power technology as "much better" than conventional hybrid technology, the latter of which has fuelled Toyota's stunning sales success.

The key difference is that while a conventional hybrid calls on the petrol engine and the electric motor to drive the wheels, Nissan's e-Power technology uses the engine only to charge the on-board battery, with the electric motor used exclusively to drive the wheels.

"First and foremost, it's fully electric to the wheels, so you get all the benefits of EV driving, and that's really our point of differentiation," Nissan Australia's former MD, Stephen Lester, has told CarsGuide.