Audi S7 vs Mercedes-Benz CLS350

What's the difference?

If you want something large, fast and comfortable, no one does it better than the Germans, and the latest entrant to the market is Audi’s all-new S7 Sportback.

Using the uber-stylish second-generation A7 as a basis, the new S7 Sportback scores cutting-edge technology and premium appointments befitting a large luxury sedan, but it’s often what’s under the bonnet that will draw buyers in.

This new S7 replaces the old version’s 4.0-litre twin-turbo V8 for a 2.9-litre twin-turbo petrol V6 but, don’t fear, as having fewer cylinders has not dulled its performance or appeal.

As a whole though, does the new Audi S7 Sportback deliver a winning blow?

There are people who probably wish the Mercedes-Benz CLS would just go away. Call security, have it escorted off the premises. That’s probably because they don’t agree with its styling. For them, it’s not how a large four-door Mercedes-Benz should look, with its ‘rude’ coupe roofline. 

But for some of you those looks are exactly why you want it, and there’s enough of you out there for Mercedes-Benz to tell us at the launch of the new-generation CLS that the model is here to stay.

“You don’t surrender a segment… a vehicle has to do 100 units to justify bringing it – this will do 100 units no problem sat all,” were the exact words from Benz’s head of communications David McCarthy.

You could say Benz created the four-door coupe segment when it launched its first-generation CLS 14 years ago, triggering its rivals to fire back with their own four-door coupes - the Audi A7 and BMW 6 Series Gran Coupe.

Far from surrendering, the CLS has evolved again with this third-generation bringing new engines and styling. So, what do you gain and what will you have to surrender (for lack of a better word) if you choose to go down the non-traditional route of the CLS?

I found out when I drove the new CLS 450 4Matic for the first time on Australian roads at its recent launch.