Toyota Aurion 2012 Video Review

Sales of large car are headed south at a rapid rate but Toyota says its still too big a chunk of the market to ignore, so welcome a renewed Aurion to the Australian large car market.

The clear overall market leader, Toyota is aiming to take a 15 per cent chunk of the shrinking segment this year, with sales targets ranging from around 600 a month, rising towards (but unlikely to exceed) 1000 units a month in 2013.

But the big six-cylinder will be competing in a segment that has fallen from 136,280 in 2006 (when Aurion returned Toyota to the large car market after the Avalon flopped) to 78,077 in 2011.

Read the full Toyota Aurion AT-X and Presara 2012 review.