Toyota Camry 2012 News

And each week it seems the fuel price sign goes up faster than a politician's pay packet. Australians use a vast amount of fuel in going about their daily business, be it getting the kids to school, travelling to and from work, or conducting the nation's business.Each year we import an ocean of petrol, diesel and LPG that's equivalent to 63,000 Olympic swimming pools. And we're not alone, as the vast populations of newly mobile countries such as India and China take to the roads in their Tatas, Great Walls and Cherys, the world's thirst for oil seems ever more insatiable.Overlay this with war and unrest in the Middle East, the source of 56 per cent of the world's oil, and the inevitable push-pull dynamics of supply and demand can lean to only one thing: higher fuel prices.Here in Australia motorists have been feeling the pinch of higher fuel prices since January when the latest spike in oil prices first began appearing on service station leader boards.The spiralling petrol prices mean fuelling a family car like a Commodore or Falcon now accounts for 2.6 per cent of average weekly earnings. But you don't have to sit back and take it in the hip pocket. There are ways to drive down your weekly fuel bills. Here are a few of them.DOWNSIZING According to VFACTS industry statistics, this seems the most popular choice. Large cars have gone from the top-selling passenger segment in 2000 with 198,766 to the smallest passenger segment last year with 98,583 and falling at 3.1 per cent.Meanwhile, sales of smaller cars are skyrocketing. In the past 10 years small car sales have almost doubled to 239,191 while light cars have increased about 44 per cent to 137,916. You can buy a small car from as little as $11,990 (plus on-road costs) for the Chinese-made Chery, right up $35,990 for a Citroen DS3.And you won't go without. Some of the cheapest little cars these days come with a swag of safety and creature features from multiple airbags to Bluetooth connectivity.PROS: Save on fuel; do the environment a favour; easier to park; nippier in traffic; little hatches can be cavernous if you fold down the rear seats.CONS: You get cramped on long journeys; they are noisier on the highway; they're bumpier over potholes; you could feel a little silly driving a Smurf car.Our Pick: Hyundai i20 (from $15,490) is set to take over from Getz as the segment leader with Euro styling and a high level of features and safety.Others to Consider: Suzuki Swift (from $15,990), Mazda2 (from $15,790) and Toyota Yaris (from $14,990).DIESEL Like smaller car categories, the growth in diesel-powered vehicles is exponential. Since the Federal Chamber of Automotive Industries began collating separate figures for various fuel types in 2005, diesel cars and SUVs have more than doubled to 125,555 last year, which is almost one in every five new passenger cars or SUVs bought today.The reason is that modern diesel engines are not only up to twice as frugal as a petrol vehicle, but they often have lower emissions because they burn less fuel per kilometre and usually have an exhaust system that traps small carbon materials.Modern diesels are also quieter and smoother running. However, diesel engines have higher internal pressures and a complex fuel system so they are more expensive to build than a petrol engine. Some car companies charge up to $10,000 more for a diesel variant, although most charge around an extra $2000.Expensive diesels are often the result of low production volumes and highly technological designs and machining costs. To reap the economic benefits you have to drive big kilometres each year and hold on to the vehicle longer.An extreme example is the Holden CD Cruze auto diesel that costs $4000 more than the petrol model. Based on RACQ's fuel running costs of 9.36c/km for the petrol and 8.41c/km for the diesel, you would have to drive 25,000km for 16 years to recoup the extra cost.PROS: Fuel economy is anywhere between 10-50 per cent better than a petrol equivalent; more torque means quicker acceleration and easier driving around town; better towing capacity; marginally better resale value; lower CO2 emissions per kilometre; diesel engines often last longer because of the more robust engineering.CONS: Fewer diesel pumps on servo forecourts means queuing at the servo; oily bowser pumps leave your hands smelly and dirty; the engines still clatter at idle and sound raucous at full revs; it takes a long time to reap the economic benefits; servicing charges can also be more expensive because of the more expensive oils required and the complicated fuel systems.Our Pick: Fiesta ECOnetic (from $24,990) is a hybrid beater even in stop-start commuting, yet it's a delight to drive.Others to Consider: Hyundai i30 (from $23,090), VW Golf (from $29,990), Subaru Forester (from $35,990).LPG It's almost worth it to convert your petrol or diesel vehicle to LPG just to get the $1500 Federal government subsidy. But you better be quick because the conversion rebate drops to $1250 from July 1 and decreases $250 annually. All rebates and subsidies are only for private vehicles.Conversions cost an average of $2800 for pre-2006 vehicles, but about $4000 for newer vehicles because of emissions regulations. If you buy a vehicle factory fitted for LPG before its first registration, you get a $2000 rebate from the Feds.However, choices of new vehicles with factory fitted LPG systems are limited. Ford has a new LPG Falcon coming in July and has factory-fitted systems for some of its utes. Holden has an Autogas dual-fuel injection system for its Commodore and will have a mono-fuel LPG Commodore later this year.Toyota has a direct injection LPG system for its 2.7-litre HiAce vans and Mitsubishi has an aftermarket sequential multi-port direct-injection system for its Challenger, Express Van, Pajero, Triton and the now defunct 380.PROS: Much cheaper fuel (about 60c compared with $140+ for ULP); government subsidies make conversion attractive; LPG prices are fairly static so you don't have to fill up on a Tuesday morning when servo prices are cheapest; lower emissions.CONS: Limited choice of new dual-fuel vehicles; only suitable for large vehicles; you lose boot space; even though they are safe they can develop minor smelly leaks; they add about 75kg (about the weight of two large suitcases) to the rear of the car effecting handling; it can be difficult finding servos with LPG in rural areas.HYBRID These are vehicles with petrol or diesel internal combustion engines paired with an electric motor or motors. The drivetrain and associated battery pack for the electric motor is more complex so therefore more costly. Like diesels, you need to do big kays before the savings at the bowser recoup the extra purchase price.For example, a Toyota Prius costs about $2500 more than a Corolla Ultima. Using RACQ's running costs, the fuel savings will take 4 years at 15,000km a year (or 2.5 years at 25,000km/year) to recoup the extra purchase price.Most hybrids switch off totally every time you stop and run on electric power only when you are driving slowly, so they are most economical in heavy traffic. The benefits are marginal on country roads and highways, although when both drive units are operating under heavy acceleration such as when overtaking, they do offer a tangible boost to acceleration.Despite the fact the technology has been around for 10 years, Hybrids are still relatively new. Today, there are 10 hybrid models on the market, but only the Toyota Prius, Camry, Honda Insight and Civic are affordable.Hybrids tend to be bought mainly by governments and big business to emphasise their green credentials. Taxi companies also like hybrids because of their fuel efficiency in urban environments. If you're open to the idea of a used vehicle, then a second-hand Prius or similar is a reasonable option.PROS: Cheaper to run in traffic; feel and be seen to be environmentally conscious; extra power under heavy acceleration; almost silent running when on electric only power.CONS: Higher purchase price; the number of models is limited but you can choose from a small Prius to a large Porsche Cayenne SUV; some look odd like the Prius and Insight.Our Pick: Toyota Prius (from $39,900) and the Honda Insight (from $29,990) at least look like futuristic hybrids, so your neighbours will know you are trying to be green.Others to consider: Honda Civic (from $34,490), Toyota Camry (from $36,990)ELECTRIC CARSThe only production electric cars in Australia are the Tesla Roadster at $241,938 and the Mitsubishi i-MiEV which is available only on a lease of $1740 a month for three years for a total of $62,640. Then the car goes back to Mitsubishi. When it arrives it is expected to cost $70,000.However, prices will come crashing down in the next few years as more and more EVs become available in Australia. The first of these will be the Nissan Leaf and Holden Volt next year.The Volt is expected to cost less than $40,000 and Nissan is saying the Leaf will cost about the same to run as a Tiida, even though initial outlay will probably be close to the Volt. While tailpipe emissions are zero, most electricity in Australia comes from burning dirty coal, so the environmental advantage is reduced.Some critics say there is no advantage. Current limitations of battery technology mean range is also limited to about 160km according to the car companies, but in real life it's less, especially if you have a lead foot.PROS: Very cheap to run; no tailpipe emissions; almost silent running; aerodynamic body shapes.CONS: Expensive to buy - that's if you can find one to buy; silent running can be dangerous for pedestrians; battery disposal is an environmental issue; range is limited; long re-charging time (up to eight hours); most EVs are designed to look futuristic but just end up looking like golf carts.DRIVE ECONOMICALLYOf all the things you can do to drive down your fuel bill, this is the most pragmatic as it's the simplest and most affordable. It can be expensive to swap your trusted and much-loved family car or SUV for something smaller or with an alternative powertrain.Trade-in prices on family cars are down according to the Motor Trades Association and if you buy a new car, you are up for dealer delivery charges, stamp duty and registration. It may be cheaper to hang on to your vehicle, but modify your driving behaviour for more economical running.There are many simple things you can do: Plan trips better and make fewer trips; jettison excess weight from the car; correctly inflate your tyres and get your car serviced more frequently.Most importantly you can vary your driving behaviour by slowing down, changing up the gears sooner, avoiding heavy breaking and staying away from peak-hour traffic. You may have heard these all before, but here are five radical ideas to reducing your fuel expense burden that you may not have heard.1. Cool idea: Turning off the airconditioning will provide a slight increase in fuel economy. However, when travelling on the highway, it is more fuel efficient to have the windows up and aircon switched on than having the windows down creating aerodynamic drag. Don't leave the aircon off for long periods as bacteria will build up in the system.2. Light is right: So throw out not only the unnecessary baggage such as your golf clubs, but maybe also the spare tyre. It can weigh 15-20kg in the average car. The US Department of Energy quotes fuel use as 1-2 per cent for every 45.5kg, so that's at least 0.5 per cent saved. Conversely, NRMA tests show that loading a vehicle to its rated maximum increases fuel consumption 24 per cent. While you might be able to get away without a spare tyre around town, we recommend you always carry it on long trips, especially in the country.3. Turned off: Switch off the engine at long traffic light stops. Modern fuel-injected cars start quickly without the need for any throttle. Car makers with stop-start technology that automatically switches off the engine every time the car is stopped quote fuel savings in traffic of 4-5 per cent.4. Just cruising: Use cruise control more frequently. Most cruise control systems actually put the car's engine into an economy mode and will run more efficiently than most drivers can drive as it accelerates more evenly. It is best used on the open road and not hilly terrain or stop-start conditions. While we could not find any official figures, some sources claim fuel savings up to 14 per cent.5. Re-tyre: the next time you buy tyres, choose from the new range of "eco" tyres with low rolling resistance. A California Energy Commission study estimated low-rolling resistance tyres could save 1.5-4.5 per cent on fuel consumption.

All the signs are positive after a strong run through 2010 on everything from new models and new technology to the price of cars and petrol and even motorsport.Last year produced a million-plus result in showrooms, only the third on record and a huge turnover in a country with a population of just over 22 million people. And the sales total for 2011 is likely to be even bigger.The fuel for the sales growth will come, as usual, from the importance of cars in Australia and the incredible number of new models that his showrooms each year. No-one can underestimate the sense of freedom that Australians tap with their cars, or the genuine needs of people who rely on cars for everything from day-to-day commuting to long-distance nomadic work.Car companies are currently doing all they can to clear their backlog of 2010 stock in readiness for the first arrivals of 2011, which means great buying for at least another month. Cars are like horses, because they all get a year older on the same day, and anything in a showroom now with a 2010 build date is out-of-date.But there is nothing out-of-date about the lineup for the first major motoring event of the year, the North American International Auto Show in Detroit. It opens next week with the unveiling of everything from a Hyundai Veloster and the next Honda Civic to a new Porsche supercar.There will be lots of news from Detroit, perhaps including Holden's plans to revive Commodore exports to the USA and the potential future of the Ford Falcon. Chrysler will show its new 300C, which will take more than a year to reach Australia, and Chinese brands are promising another new wave of technology and small cars.Chinese cars will be one of the big stories in Australia in 2011, with Chery, Geely and Great Wall all planning to start passenger car sales down under. Great Wall is already doing well with its value-priced utes and SUVs but it's Chery that is looking for the big breakthrough with baby cars that undercut the Korean price leaders.On the motorsport front, the Dakar Rally is already blazing through South America - with Bruce Garland doing his best for Australia in an Isuzu D-Max - the V8 Supercar championship will be another boomer, and Mark Webber will be looking to improve on his 2011 season in another year with Red Bull Racing.Melbourne will be motoring central again this year, not just because it is home to the three local carmakers - Holden, which has the local Cruze this year; Ford, which is about to go with the updated Territory; and Toyota, which has an all-new Camry for 2011 - but also thanks to everything from the Australian Grand Prix to the latest running of the Australian International Motor Show.The organisers of the show have confirmed this year's dates as July 1-10, with the promise of a truly world-class event. Moving the date is planning to bring more people indoors to look at the shiny new metal and, more importantly, open up a new position on the global motoring calendar to allow the Australian show to become a major Asian motoring event each year.

After leading the world on so many fronts - from quality to comfort and reliability - they have been hit badly by the global financial crisis.  Toyota and Honda and many of the others wound back dramatically at the onset of the GFC, not just on their production lines but also in their motorsport programs - F1 was the first casualty - and new-product development.We are now seeing the results in Australian showrooms, where the Corolla and Civic are now mid-pack in the small-car class and former pacesetters including the Mazda6, Honda Accord Euro and even the locally-made Camry are struggling against newer and better rivals.  They are fine for everyday transport, but not as impressive as they were just five years ago.Subaru has also cut costs and its latest styling work - particularly on the Liberty and Outback - reflects a desperate desire to win sales in the USA.  Contrast all of them against the Suzuki Kizashi, which comes from one of the few Japanese brands that held its nerve through the GFT. Suzuki has cut its production targets, and admits that extra Kizashi models are on the back-burner, but is going to do brilliantly well with the car.Toyota and Honda, in contrast, are relying on value-added deals to keep customers coming in Australia. They are recovering from the economic downturn but nowhere near as rapidly as some of their rivals  - particularly Hyundai.In Australia, many of our Japanese cars are now also actually built in Thailand. It's not a major drama, because the quality is much the same, but it shows how the battle to cut costs is influencing the Japanese makers. The Thai drive also shows that Japan Incorporated is now happy to produce bland transport modules instead of appealing cars, going for numbers first - in showrooms and on the balance sheet. It's a reasonable response to the GFC but is going to cause problems in coming years.Why? Because Australia is seeing so many classy European cars at more affordable prices - look at the Volkswagen Polo - and because Korean is coming up fast.  Hyundai is now doing a better job than Toyota at building Toyota-style cars, with adventurous styling, classy quality and great prices. It's latest, the i45 replacement for the dowdy Sonata, is really good on every front except its awful steering and lacklustre front suspension.The i45 is a Camry done better and, like the Kizashi, one of the stars of 2010. And it's not the end for Hyundai, which has all sorts of new models coming from the baby i20 to an overdue sporty car sometime in 2012.And that's whan the Japanese really could be in trouble. It's not because Hyundai has something new but because the Japanese wound their development programs back during the GFT and the results of that conservative risk management will not really be known until we see - or don't see - the work which should have been done over the past two years.Follow Paul Gover on Twitter!

That's the showroom tag for the Toyota Camry hybrid, which finally hits the road today.  The hybrid is being pitched as the flagship in the Camry range, from the way it looks to a cabin that is claimed to set a new standard for quietness in a locally-made car. The hybrid bottom line is fuel economy of 6 litres/100km, with performance that trims a full second from the petrol-powered Camry's 0-100km/h time.  The $36,990 pricetag compares to $29,990 for a basic Camry Altise, or $39,990 for a Prius hybrid. The basic details of the Camry hybrid have been public since the car was introduced in 2006 in the USA, but there has been a lot of work on 'Australianising' the car, both for production and driving.  "Right from day one we knew that the American version wasn't going to work," says Phil King, who headed local chassis tuning work. The result is a car which is more responsive, as well as packing a full suite of safety gear.  The Camry hybrid picks up the vast majority of its mechanical package from the third-generation Prius, which went on sale last year, although it has a 2.4-litre engine (up from 1.8) and still has a drive belt for the water pump, unlike the Prius. Full details of the pricing, equipment and sales plan will be revealed later today. But Toyota Australia is already trumpeting six airbags, ESP stability control, active steering assistance and a special power cut-off.  But the boot has taken a hit to fit the onboard battery system. "This hybrid can walk, and chew gum," says Peter Evans, technical chief for Toyota's imported cars.  More details later, together with a first driving impression.

As momentum builds for Toyota's newest green machine, it has released fuel economy figures that show the hybrid Camry will achieve a combined fuel economy figure ‘in the low 6.0-litres per 100km range’. Despite being about 70kg heavier than the petrol Camry, the hybrid is tipped to be the most fuel efficient locally built car in the country.  The equivalent petrol four-cylinder Camry delivers 8.8 litres/100km.  Toyota says that compared to its bigger, locally-built six-cylinder rivals, the hybrid is expected to save at least 1100 litres of fuel in a year of city driving. Toyota's corporate manager of product planning, Peter Evans, expects the car's fuel consumption and emissions to rival many small and compact cars.  Evans says motorists could save at least 1100 litres or $1320 in a year of city driving with the hybrid. This is based on a metro pump price of $1.20 a litre for regular unleaded petrol.  Fleets operating more than several vehicles stand to save far more, he says.  Servicing costs will be the same as the petrol version. Hybrid Camry owners will pay $130 for up to four standard scheduled services during the first three years or 60,000km.  The hybrid will be powered by a 2.4-litre four cylinder and electric motor developing about 140kW and mated to a continuously variable transmission.  Apart from economy, the hybrid will emit less than 150 g/km of greenhouse gases. Although it is built at Altona, the car's hybrid components come from Japan.  Much of the car has been locally re-engineered for Australian driving styles, ride and handling expectations. Although it looks similar to the petrol car, it gets a sleeker underbody and other aerodynamic aids to maximise fuel economy at highway speeds.  Toyota Style Australia senior designer, Paul Beranger, says the car's design is an amalgamation of the global car with local tastes, particularly with the interior. He says it must communicate the advance technology without alienating buyers "from the face that Camry represents".  "We are integrating mainstream with new technology," he says.  "We have to ensure that the car appeals to existing owners as well as early adopters." Extensive local research by Toyota shows that customers interested in hybrids were aware of that technology, he says.  Toyota plans to sell 10,000 hybrid Camrys in the first year, with many going to governments and fleets but it is also targeted at families.  It goes on sale within a month, with a entry price around $33,000.Economy wars Holden Commodore 3.0 V6 six-speed - 9.3 litres/100km, 221g/km C02. 5.5 greenhouse rating Ford Falcon XT six-cylinder six-speed - 9.9 litres/100km 236g/km C02. 5.5 greenhouse rating Toyota Aurion V6 six-speed - 9.9 litres/100km 233g/km C02. 5.5 greenhouse rating

The upcoming Camry hybrid is an obvious prospect for overseas sales, with New Zealand already committed, but the real key for Australia is everything from car parts to engineering brains and design skills. Toyota believes local brainpower could help fuel its growth in the Asian region over the next 10 years with many emerging economies linked through a re-organisation that puts Australia into the same region as China and India.  "Australia is very much in a strategic position for this growth belt for automotive," said Yukitoshi Funo, one of only five executive vice- presidents of global Toyota, during a flying visit to celebrate production of the first petrol-electric Camry at Altona in Melbourne. "Australia is very much strategically well positioned in terms of taking advantage of this growth belt. That is China, Asia, India, the Middle East and even Africa. Australia is not an amateur, if you like, in terms of doing exports for other destinations."  But Funo stopped well short of pushing for more Camry exports and said Toyota Australia had other possibilities which would also be open to other local companies, including component makers, in coming years. "How to integrate this automotive industry with those Asian neighbours is the key question. What is the advantage, what is the weakness, what is the area that should learn more? These are the issues that the Australian automotive industry should address," he said, before focussing on Toyota Australia. "We have to look at Camry, we have to look at other models, we have to look at components, we have to look at components in components. Like, for example, to reduce the Yen component.  "Of course, there are other areas. Like we have engineering units here. They could do organise a closer relationship with sister organisations located in Bangkok." This would be a similar approach to the one which has worked successfully for both GM Holden and Ford in Australia.  Ford has done a number of regional development programs, including two small cars for India and a pick-up for Asia, while Holden engineered and developed the Chevrolet Camaro which is now built in North America. Toyota Style Australia, run under the direction of Paul Beranger, is already linked into Toyota's global design process and the company makes extensive use of proving ground facilities at Anglesee near Melbourne.  Toyota is hopeful that its exports to the Middle East will rebound in 2010 after a major slump this year which has cut output at Altona from a peak of 148,000 to around 110,000 cars. But, with just 10,000 hybrid Camrys on the books for next year, it is unlikely to be more than a trickle feed to any customers outside the country until at least 2011.  Funo also outlined a program to try and make Australia the first 'currency free' operation inside Toyota, removing the peaks and troughs of exchange rate fluctuations that make it so tough to do business as both the country's biggest automotive importer and exporter. "This company exports many, many cars to other destinations like the Middle East. But at the same time we import many.  "I think if we apply a little bit more aggressive effort in terms of the exports, or reducing the currency, or something like that, from Japan to a weaker currency. By doing that we can maybe make Australia the first currency-free operation in the world for Toyota." "We can expect some counter-measures ... if you want to call it that, with development of small cars and suchlike."

And the next generation of Camry will be safer.  Yukihiro Okane – chief engineer for product planning on the car – say the fuel-miser version will beat the conventional Camry to the 100km/h mark by a full second. Its CVT will also shift more smoothly than the normal automatic transmissions on its sibling, Okane says.  “With the CVT (continuously variable transmission, there is no time lag for shifts,” he says, while still admitting it’s not as fast as a six-speed. Priced from around $33,000, the Camry Hybrid arrives early next year, carrying a 2.4-litre four-cylinder petrol powerplant and electric motor that develop around 140kW combined, which is 23kW (18 per cent) more than its non-hybrid sibling.  And while it’s 139kg heavier than the standard petrol car, the lighter engine in the nose and 50kg battery at the rear has resulted in a redistribution of weight that helps improve handling, Okane says. The standard 2.4-litre four cylinder front wheel drive petrol version's weight split is 60/40, while the hybrid is closer to 55/45.  But the better handling offered by this balance has also been furthered by suspension and steering being designed for the demands of Australia, and which he’d like to see spread around the globe.  “We tuned the suspension and steering only for the Australian market,” he says.  “Australian people are the most strict for handling … it is much more sporty. But I would like to send it to the (rest of the) world markets.”  The coming Camry Hybrid will stay at a four-star crash rating, but future cars will grab the extra star, Okane says. “We will have five-star safety for Camry in the next generation -- worldwide” he says.  Okane also says that rather than looking to downsize conventional engines – as has been touted by other badges -- future improvements in fuel economy are best approached at this stage with a petrol-electric hybrid system." However, Okane would not be drawn on whether the Prius plug-in hybrid launched at Tokyo motor show will be followed by a Camry version.  “The plug-in Prius is the first trial for Toyota – our first step is Prius so that is where we will try the new technology,” he says.

The company's first hybrid version of the Camry headed down the Altona production line on Monday, ahead of full-scale production starting in November. Initially 60 pilot cars will be built to test components and assembly procedures. But buyers will have to wait until February until it hits showrooms. Victorian Premier John Brumby and Federal Industry Minister Kim Carr were on hand with company executives at Altona to spruik the Toyota achievement. Carr said the newest hybrid was a significant step towards a greener, more sustainable automotive industry. The hybrid version of Toyota's successful four-cylinder sedan is expected to cost about $33,000, $3000 more than the standard car. However, it will be 20 per cent more economical and have lower operating costs than the petrol version. The sales forecast is 10,000 a year with 300 to be exported to New Zealand. The company's senior executive director sales and marketing, David Buttner, said the car would help the environment "as well as the hip pocket of Australian motorists. "The Camry hybrid will save owners $10 a week in fuel costs and cut their car's harmful CO2 emissions by one tonne a year," he said. A driver travelling 50,000km a year could save up to more than $26 a week and 2.5 tonnes of CO2, he said. Buttner said securing local production was a significant milestone for the company. It would pave the way for helping secure local Camry production into the future and protect jobs and local manufacturing, he said. "There are only five Toyota plants in the world that build this car," Buttner said. Buttner said the car would be pitched to environmentally conscious Australians. He expects 25 per cent of Camry hybrid buyers to be mums and dads, with the rest government and fleet buyers. Like the company's small Prius hatch, the Camry hybrid uses a four-cylinder engine and small electric motor, called Toyota's Hybrid Synergy Drive system. The hybrid battery recharges itself while driving and it will run on the electric motor alone at low speeds. Initially most of the hybrids components, including its electric motor, will be sourced from Japan. Critics have slammed the taxpayer-funded investment in the car and its lack of local sourcing of components. The Federal Government has committed $35 million as part of its green car innovation fund while the Victorian Government is believed to have pledged $15 million. Butter said to achieve necessary economies of scale, hybrid production would have to reach 35,000 to 40,000 before there was any significant local sourcing of components. "But there is no reason that down the track, as we expand the hybrid range, that there can't be more local suppliers bought on board," he said. Toyota is planning to introduce eight new hybrids over the next four years and aims to have a hybrid model available in every model by 2020.

GM Holden is less than two months from an economy-based update of its VE Commodore, Ford is promising a four-cylinder Falcon and more in 2010, and Toyota has just slashed the consumption of its family focussed Camry. The four-cylinder Toyota now tips the bowsers at an official rating of 8.8L/100km, trumping the best Commodore at 10.6 and the most efficient of the Falcons, the six-speed automatic XT build after April, at 9.9. But Holden is promising a double-digit improvement to its economy when the updated VE hits the road, probably in early September, while Toyota will only hold the line at 9.9 when it does a similar update job to the Camry on its V6 Aurion in September. "Fuel economy is an important issue for consumers. It's important that we remain competitive," says Toyota's head of sales and marketing, Dave Buttner. "There is no denying there have been improvements by some of our competitors. We are focussed on our customer's needs." That focus is reflected in a facelift which gives the Camry a slight visual lift and a significant value hike. Toyota says all models now come with six airbags and Bluetooth phone connection, while the Ateva and Grande get a rear parking camera. The Grande also keyless entry and starting, reversing sonar and an upgraded sound system. The bottom line is also sharper, with a $1200 price cut on the Atevo and Sportivo. "We've got improve value. So we're excited about the facelift," Buttner says. Camry sales are averaging around 1500 a month, down from previous years, but Buttner says the car is still holding its share of the medium class and he expects a significant boost through the back end of the year.  

Australia's first hybrid, a petrol-electric Camry, is set for production in 2010 and work is nearly finished on the extra assembly stations at Altona. But, before the Camry hybrid, Toyota also has a minor tweak for the Camry and Aurion in the third quarter of this year. It's mostly about improved efficiency and value, but there will be changes to the front and rear bodywork. Toyota Thailand gave a hint on the new direction when it unveiled its version of the Camry hybrid last week, although the headlight and tail lamp treatments are sharper and more edgy than the Australian car. The local Camry will get new-style headlamps, most likely projector beams, and will have a new type of tail lamp cluster produced on an all-new production line at Hella Australia in Mentone. The facelift design work has been done at Toyota Style Australia under the direction of Paul Beranger and should be more acceptable to Australian tastes. But Toyota Australia refuses to make any comment on the upcoming updates, or the exact timing of the hybrid Camry. "Yes, there will be an update to the Camry and Aurion this year. But you will have to wait to see what we have," says Toyota spokesman, Mike Breen.