Ford Focus 2014 News

So anyone shopping for a Volkswagen Golf GTi has again got a reason to include a feisty Ford on their list of potential rivals. It's not a white-hot Focus RS, which was a sellout success last year despite a $59,990 pricetag, but a new ST turbo that takes the place of the retired-from-duty XR5 that did well during its run down under. Don't let the new name confuse you, for the ST is almost a straight update for the XR5 - with a $38,290 pricetag and a 184 kiloWatt EcoBoost 2.0-litre engine - and a new headline body colour called Tangerine Scream. There are sure to be other ST models, and Ford has already shown a Fiesta tease wearing the Sport Technologies tag as it migrates the name around the world of blue oval vehicles. It says the Focus ST is the first "global performance cars" and plans to sell the Focus ST in more than 40 countries. Ford is trumpeting everything from more power and a six-speed manual gearbox to equipment that runs to sports steering, multi-layer ESP stability control, bi-xenon headlamps and predictable body upgrades. There is also fuel economy of 7.4 litres/100km and CO2 emissions of 172 grams/kilometre, plus a capped-price service plan. Just like the Toyota 86, Ford has added a 'sound symposer' that pipes induction noise from the engine into the cabin. "The price is up a little bit, but there is a lot more equipment. The price puts the car right into Golf GTi territory, and also the Mazda3 MPS," says Neil McDonald of Ford Australia. "This is the replacement for the XR5. The name change is a global one and we're aligning with those vehicles." Ford has cleverly timed the local announcement of the Focus ST for the same day when Opel is revealing its launch program for Australia, including its own warmed-over hatch. It's the Astra GTC, available with both 1.4 and 1.6-litre turbocharged engines from $28,990. But Opel, which is setting up for the first time as an independent brand and not just supplying cars to Holden, believes there will be no comparison with the new Ford. "It's a different buyer and a different car," the product marketing manager at Opel Australia, Min-Sean Chew, tells Carsguide. "Our car is a stylish coupe with brilliant dynamics. Theirs is just a hatch." The Focus ST continues down a road pioneered by the XR5 in April, 2006 when the fast rod arrived with a $35,990 bottom line. It went away towards the end of last year as Ford switched its focus on Focus to the value models and supply from Thailand. McDonald is hinting, but not confirming, more hot hatch action for both the Focus and Fiesta. "I would imagine there will be more on ST," he says. "There has been speculation about the Focus RS but we haven't announced anything." The first Focus ST deliveries will be in October. And, while there is no Fiesta ST yet, Ford Australia is just about to begin sales of a limited-edition Fiesta Metal, with a tuned 1.6-litre Duratec engine that delivers 98 kiloWatts. It also has 17-inch alloys, sports suspension and special black paint with a price of $22,990 for the 250 cars in the run.  

While price and spec will be different here, the keenly anticipated performance hatchback, has gone on sale in the UK priced from $21,995 (A$35,000) on the road. Powered by an advanced, direct-injection 2.0-litre, all-alloy, turbocharged, four-cylinder EcoBoost engine, the powerful ST is capable of returning 7.15 litres/100km and as little as 169g/km of CO2.  Highly developed suspension, non-linear variable-ratio steering and performance brakes have all been specifically tuned, while the striking central exhaust, imposing trapezoidal front grille and even the Tangerine Scream paint option which were inspired by the original Ford Focus ST Concept, have been brought to production. Focus ST will be available in both hatchback and estate bodystyles (in the UK). It will have a high level of comfort, safety and convenience features standard. UK spec' includes Ford Power keyless start, Recaro seats, DAB radio, Bluetooth and 18in alloy wheels, with the range-topping ST3 model adding heated, leather seats, bi-xenon headlights, LED daytime running lights and keyless entry. Additional sports styling options include rado-grey alloys wheels, red brake calipers and illuminated scuff plates. The new Focus ST was developed jointly by Ford's Team RS in Europe and its Special Vehicles Team (SVT) in the United States. The car goes on sale in 40 countries, from this year.  

... to take on the most competitive segment in this country. It's up against a classy field including Mazda3, Corolla, Lancer and locally-built Holden Cruze as well as VW Golf. But new Focus has plenty to recommend it ushering in a dynamic new look with real cut-through on the street and a classy new interior featuring Ford's acclaimed kinetic design language. Two distinctive bodystyles are available, sedan and hatch, each with its own appeal. Drivers will no doubt appreciate the cockpit-style driving environment yet the cabin has lost none of the comfort and practicality that has become a characteristic of Focus. Within the two bodystyles there are  three powertrains and four specification levels. The car has an impressive array of smart technologies, outstanding occupant safety and further advances in levels of driving quality. The strength of new Focus's body is down to extensive use of high-strength steels. Fifty-five per cent of the body shell is made of high-strength steels, of which 31 per cent is ultra-tough boron steel, more than any other Ford built to date. Meanwhile, high-strength steel is used in the integrated door opening reinforcement rings and door load paths to provide excellent protection from side impacts. New Focus also features a patented front chassis subframe, which de-couples during severe frontal impacts, avoiding deformation in the passenger cell footwell area. Pedestrian protection has been boosted by the addition of a "soft" cowl design in the front body structure and Ford has also relocated the windscreen wiper system to help further reduce injury risks. Option packages such as the Convenience Pack bring new technology to Focus. The well-specified mid-level Trend model is $24,490 for the 2.0-litre GDi petrol engine with five-speed manual transmission. Focus Sport has a greater emphasis on driving enjoyment. Key features include sports suspension, 17-inch alloy wheels, sports front seats, dual zone climate control and a Sony audio system with 4.2-inch colour screen and multi-function display. Sport also scores the Convenience Pack as standard equipment. It is more comprehensively equipped than the outgoing Zetec model. Focus Titanium has even more goodies and sells from a starting price of $32,590 for 2.0-litre GDi engine and six-speed PowerShift transmission variants. Needless to say, Focus is a key element of the Ford product portfolio in Australia. Expect a "European" feel to the car's dynamics and impressive fuel economy from the diesel model. The double clutch Powershift manumatic would be difficult to overlook for everyday and sporty driving as it offers the best of both worlds and an extra gear over the manual which is five speed only. What happened to the six-speed manual? NEED TO KNOW Four variants; Ambiente, Trend, Sport and Titanium. Engines: 1.6-litre four cylinder or new 2.0-litre GDi (Gasoline Direct Injection) and a 2.0-litre Duratorq TDCi turbodiesel. Dual clutch six-speed Powershift manumatic is available, manual `box is a five- speed. First appearance in Focus of rain sensing wipers, auto headlights and auto dim rear view mirror, follow me home lights. Available in five door hatch and four door sedan. Five star crash rating. Prices start at $21,990.

An all-new ST is also on the way as the successor to the XR5 Turbo, although the full-house RS500 is no chance Down Under as it is a European sellout.  The all-new ST is previewed at this week's Paris Motor Show, almost glowing under lights with its outrageous Tangerine Scream bodywork, although it is not coming to showrooms until 2012.  It is set to take the local place of the XR5 turbo although there is little detail yet from Broadmeadows.  "The thing we're looking at now is another Focus ST, which is the XR5 here in Australia," says says Beth Donovan, vice-president of marketing and sales for Ford Australia. She says Ford Australia has enough supplies of the XR5 for 2011, until the ST takes over as one of the first One Ford global products.  "The XR5 is under-stated, where the RS is overt. I think if we have an opportunity to have vehicles that enhance our brand, then those opportunities expand where we are with One Ford," Donovan says. The basics of the ST are impressive - a new four-cylinder EcoBoost engine with 10 per cent more power and torque but 20 per cent lower emissions - with a new chassis, 19-inch alloy wheels, bigger brakes and a six-speed close-ratio gearbox. The engine replaces the Volvo- designed five-cylinder turbo in the XR5 and comes with 186 kiloWatts. Work on the car is shared between engineers at Team RS in Europe and SVT in the USA, who are upgrading the basic Focus with lowered suspension and a bolder body kit. “The new Focus ST will be our first true global performance says Jost Capito, director of global performance vehicles.  Like the ST and RS models before it, the Focus ST will be the result of painstaking tuning around the curves of the Nürburgring, along high- speed German autobahns, and down classic British B-roads."  

Nicknamed after the great scientists, the pair of ‘Aachen head’ sensor systems – a ball and a vaguely humanoid shape worth about $250,000 each – are key to research in the sound vision lab.  Bolted into their workstations, they’re putting in 16-hour days hunting down the source of undesirable squeaks, rattles and moans in prototype cars, and reporting them back to their minders.When the sound hits the 31 microphones and 12 digital cameras inside the ball, the time lag is able to be measured and Pythagorean theory – basically triangulation – is used to identify where the noise ‘hotspots’.  The pair is not completely office-bound, and often get mounted in cars and taken for drives to keep refining the research on sound identification and suppression.The aim is to eliminate any undesirable noise – whether from road, drivetrain, wind or simply parts of the vehicle that could be further streamlined.  Working in tandem with the `sound vision’ lab is the one devoted to sound quality, where an analytical simulator shows how the car’s noise impacts on the occupants.“A big piece of ‘great to drive’ is how the vehicle sounds,” says lab spokesman Mark Clapper, adding that a lot of work makes for a seemingly small improvement on paper.“Three per cent improvement in quietness is about three year’s progress,” he says.The analytical simulator can mimic the sounds of particular engine ‘types’ – a European turbo, a luxury V6 – and compare them over different road surfaces, or jump from one drivetrain to another to allow the engineers to compare the effect. However, it’s not all about making cars quiet. It’s also about making them noisy in an enjoyable way.  “We combine exhaust and intake system to tune the pipes of the vehicle and include the wind and road noise for compatibility,” Clapper says.And this lab also helps Ford decide where and how and at what pitch to direct the noise, with technology like the sound symposer that tunes up the music on the Focus ST and the diaphragm on the Mustang GT that feeds into the cabin just beside the steering wheel to help give the driver a blast. Literally.

The car industry uses a web of alliances to survive.Lust, affairs, one-night stands, engagements, marriages and divorces — it can be hard sharing your love. It can also be expensive, especially if the human analogy is applied to the car business.DaimlerChrysler's recent divorce cost the now-solo Daimler AG a cool $33 billion.Daimler and its former partner, now known by her maiden name of Chrysler Group, still share the kids.These include shared components and manufacturing, including the Chrysler Crossfire (based on the previous Mercedes-Benz SLK) and Jeep Grand Cherokee, which uses Mercedes' V6 diesel engine and transmission.Daimler-Benz and Chrysler courted in the late 1990s, sealing their association in 1998 with a new name, DaimlerChrysler.The marriage was mutually beneficial. Daimler gained economies of scale and a new customer for engines, transmissions and an outlet for its old platforms. The previous Mercedes E-Class shares the same platform as the Chrysler 300C.Chrysler gained unprecedented, cost-effective access to the drivetrains used to power its distinctively styled cars.Of the divorce, shareholders of Daimler- Chrysler spitefully said “I knew it wouldn't work”.Marriages may be difficult, but alliances are what keep many car companies afloat.All these inter-relationships are spurred by one goal — profit. So competitive is the car industry that every dollar counts.Making cars cheaper improves profits, even if that means relocating factories to countries with low labour costs, non-existent unions and tax-free government incentives.Few would know that 10 models on the Australian market are made in Thailand. South Africa makes five, there's one from the Czech Republic, three from Slovakia, one from Poland, four from Malaysia and one from Indonesia.Build quality in most cases is as good as you'd expect from a country-of-origin factory.The biggest difference is manufacturing costs. Building a Volkswagen Golf in Germany, for example, costs substantially more than building the same car in South Africa. Sharing components such as engines, transmissions, platforms and bodies with a rival company — or at least one perceived as being a rival — is big business.The platform of the Mazda3 is similar to the Volvo S40 and Ford Focus. Ford has a big chunk of Mazda's shares and owns Volvo outright.The Toyota Aygo, a one-litre hatch soon to be sold in Australia, is built in the Czech Republic with the Citroen C1 and Peugeot 107. The only differences are interior trim, grilles, head and tail lights. Everything else, except the badge, is identical.General Motors has a giant web of ownership, component sharing and minor shareholdings. It owns Saab and Hummer, and rebadges cars including the Daewoo Matiz as Chevrolets.GM owned 20 per cent of Fiat until it dissolved the relationship in 2005. But retains component sharing deals and owns 50 per cent of Fiat's JTD diesel engine technology.GM also has 3 per cent of Suzuki (it had 20 per cent until selling down in March 2006) and 7.9 per cent of Isuzu.This relationship crosses with Fiat. Suzuki buys Fiat diesel engines for its European cars but also buys diesels from the PSA group (owner of Peugeot and Citroen) and Renault. Fiat this year will also supply diesel engine's to Saab.The Suzuki Splash, to be launched in Europe later this year is based on the Swift/SX4 platform, but will be rebadged the Opel/Vauxhall Agila for European sales.Fiat sells the Suzuki SX4 as the Sedici in Europe.Suzuki also owns 11 per cent of GM-DAT, the Korean-based company that makes the Holden Epica, Captiva, Viva and Barina.GM sold its 20 per cent of Subaru parent, Fuji Heavy Industries, in 2005. Fuji bought back most of the shares, though Toyota bought in and now owns 8.7 per cent of the company.Toyota also owns Daihatsu and has a big stake in Yamaha. Yamaha has an engineering alliance with Toyota — twin-cam engine and multi-valve heads included — and recently created the V8 engine for Ford-owned Volvo.GM also gets its Saab plant in Sweden to make the Cadillac BLS mid-size car, alongside its Saab 9-3 and 9-5.The Hyundai Sonata's 2.4-litre engine is shared with the Jeep Compass, Dodge Caliber, Chrysler Sebring and Mitsubishi Outlander.Renault has an alliance with Nissan and owns Samsung (Korea) and has a joint venture with Mahindra (India).Porsche's Cayenne SUV is built in Volkswagen's factory in Slovakia alongside the Volkswagen Touareg and Audi Q7. Porsche's Cayman is built in Finland. That's just the tip of iceberg.Peyton Place has nothing on these guys.