Audi RS Q8 vs Deepal E07

What's the difference?

The Audi RS Q8 Performance is a lot - of everything. It offers lots of power, lots of performance, lots of space and lots of luxury. But it’s also a lot of money, and at more than $250k it’s not going to be on everyone’s shopping list. It’s a very niche proposition for a small group of buyers. For those select few, those who want a lot of everything and who crave the ultimate of whatever product they’re buying, then the RS Q8 Performance is going to be a very tempting proposition - even if they never set any lap record in it.

Note: CarsGuide attended this event as a guest of the manufacturer, with travel, accommodation and meals provided.

The Deepal E07 is a breath of fresh air. It’s exciting to see a vehicle zig when others zag.

It’s not just a conversation-starter, it is well priced, stacked with gear and has some potent performance. Not to mention that rear end has some real-world practicality, even if it isn’t quite a ute.

That is bolstered by a long warranty and a capped-price servicing program to take the risk out of trying a new brand.

It isn’t the sharpest driving machine out there, the safety tech is still annoying and having all the controls in the multimedia screen is infuriating.

Also, there are question marks on if buyers really want or need that fraken-ute rear end.

Time will tell if this car is fad like the mullet haircut or a real-world game changer.

Note: CarsGuide attended this event as a guest of the manufacturer, with meals provided.

We don’t refer to ‘facelifted’ cars for no reason, the RS Q8 Performance has a number of visual changes.

These include a new Audi ‘singleframe grille’ and new front bumper design, with a new Matt Carbon trim package available to highlight that.

There’s also a new rear bumper design as well as new digital daytime running lights at the front and digital OLED lights at the rear.

The unique forged alloy wheels are another design change, but also bring a functional element. Measuring 23 inches they do a good job of filling out the wheel arches and give the RS Q8 Performance a purposeful stance and good proportions. But they are also 5kg lighter per wheel than the 22-inch rims on the RS Q8, saving unsprung weight to help the ride and handling.

Inside, Audi hasn’t made any dramatic changes to the design, which is fine because the brand does some of the best cabins on the market in terms of look and feel.

What is new is an aluminium inlay and an optional RS interior design package which provides a unique finish to the seats, with contrasting stitching, for an additional $4100.

The E07 stands out from the crowd. It’s design will turn heads and you’ll have strangers coming over for a sticky beak at all times.

It’s a big beast at more than five metres long and close to two metres wide. That puts it in Toyota LandCruiser territory.

The biggest talking point is the rear. What looks like a liftback is actually a retractable roof that converts it to an open tray at the touch of a button.

You can have it open with the rear seats folded flat or the rear seats up and the glass divider still in place to keep the world at bay.

Outside of the rear end, it's a futuristic-looking car with squished LED headlights, flush door handles and a closed-off front end typical of modern electric cars from China.

Inside it borrowed cues from Tesla with its minimalist design with next to no buttons and only a big central screen.

The interior quality feels good, with premium materials covering all surfaces.

While it’s easy to get swept up in the power and speed of the RS Q8 Performance, it’s important to remember that it’s an SUV and it needs to offer ‘utility’ as well as ‘sports’. 

With that in mind, the front seat occupants are well looked after with supportive and comfortable sports seats, with a good amount of small item storage spaces. 

The rear seats are surprisingly comfortable, despite the sloping roofline of this ‘coupe-style’ SUV. Audi has cut recesses into the ceiling to create more headroom, so it will be fine for anyone under six-foot tall. Despite there being five seat belts, this is realistically more of a four-seater for adults, although three smaller kids could squeeze across the back.

There’s also a pair of cupholders, two USB-C ports, a 12-volt outlet and your own climate controls for the rear passengers.

As for the boot, again it loses some volume because it’s not a wagon-style SUV, but there’s still a decent, square floor space with a claimed 605 litres of capacity.

So, overall the Q8 obviously isn’t the most practical version of an SUV, but it does well given its focus on style.

There are two sides to this story.

The convertible back makes it one of the only true dual-purpose vehicles, but let’s not oversell its capabilities.

It only has a payload of 300kg and only has a 1500kg braked towing capacity, so it's not tradie spec.

It is probably best suited for throwing a few surfboards in the back or mountain bikes and heading off to a remote spot where you can sleep in the car in relative comfort.

There is no rugged ladder frame underneath, but it can do a bit of light off-roading in all-wheel-drive guise.

Ground clearance of 223mm is good and it can wade up to depths of 600mm.

It has a vehicle-to-load function that allows you to power appliances, which boosts its potential as a campsite companion.

Inside it has spacious cabins with oodles of head, leg and shoulder room in both rows. That is thanks to its more than three-metre wheelbase — the distance between the front and rear axle that determines how spacious a cabin is.

There are rear air-con vents and USB charging ports for both rows, and the rear seats can tilt backwards for sleepy young-uns.

The boot capacity is 524L, or 1654L with the rear seats folded. A front boot under the bonnet is 131L.

One of my biggest gripes is that nearly every function of the car is controlled through the big multimedia screen.

There are shortcuts and app-like tiles that make it easier to navigate, but it’s still a hassle to dive into the menu to change side mirrors and other functions usually controlled via physical buttons.

Tesla set the precedent by moving all its functions into the screen and other tech-focused EVs have followed suit, but it smacks of cost savings rather than improving the user experience.

The E07 is available in two grades: a single-motor rear-wheel-drive version and a dual-motor all-wheel-drive variant.

Prices start at $64,900 plus on-road costs for the rear-wheel-drive variant and jump to $73,900 for the dual-motor version.

That’s a very reasonable price for a large electric vehicle, but as it has no real competitors it has the segment and price point to itself.

The only difference between the two variants is the addition of the second motor that brings some serious potent performance.

Both are fully loaded with a laundry list of standard gear.

The E07 rides on monster 21-inch alloy wheels, has LED lighting front and back, a hands-free power tailgate and auto folding side mirrors.

Inside there is a 15.4-inch multimedia screen that is incompatible with wireless Apple CarPlay and Android Auto, and there is a wireless device charger and USB-A and -C ports front and back.

A monster head-up display — which projects information on the windscreen in front of the driver — replaces the driver display, with no instruments in front of the driver.

This is joined by power-adjustable front seats that are wrapped in supple Nappa leather. The front seats are heated, ventilated and have a massage function.

This is topped off with 256-colour ambient lighting and an 18-speaker stereo.

There is self-levelling air suspension that has three height levels, with the tallest providing a healthy 223mmm of ground clearance.

There is some cool tech such as camping mode and a relax mode. The latter fully reclines the front seats, closes the panoramic roof blind and plays some sleep-inducing sounds such as rain noise. Camping mode is similar and allows for you to sleep in the car overnight.

This is the latest iteration of Audi’s twin-turbo 4.0-litre V8 petrol engine - and it’s a beauty.

While this engine is used in a variety of models, for the RS Q8 Performance Audi has taken power to 471kW with 850Nm of torque, which, as mentioned earlier, makes it the most powerful internal combustion engine Audi has ever offered in a production car.

That’s also a big boost over the previous RS Q8, which managed 441kW/800Nm, and is only just shy of the 485kW/850Nm offered by its ‘cousin’, the Porsche Cayenne Turbo GT.

Audi claims that the RS Q8 Performance will launch 0-100km/h in just 3.6 seconds and keep going to an electronically limited top speed of 250km/h. We tried to test the acceleration time on a closed circuit, but driving into a very strong headwind the big SUV could manage only 4.4 seconds - which is still a very quick time given its size and luxury.

The engine is paired to an eight-speed automatic transmission and Audi’s trademark quattro all-wheel-drive system to help smoothly transmit so much power to the road.

Both versions can be called potent, but the all-wheel-drive is express.

The rear-wheel-drive version uses a single electric motor to make 242kW and 365Nm, and the all-wheel-drive variant adds a second motor to make a combined 440kW and 645Nm.

That extra grunt drops the E07’s 0-100km/h time from 6.7 seconds to about four seconds.

These numbers blow most SUVs and utes out of the water.

Unfortunately you don’t get the most powerful production engine without some trade-off, and for the RS Q8 Performance that means significant fuel consumption. The official fuel economy rating is a very thirsty 12.2L/100km, but that's the best-case scenario too. If you partake in some spirited driving that unleashes the full potential of the engine will result in a higher rate of premium unleaded being consumed by the big V8. We saw returns in the high teens across our time, but that was largely open road driving, so we’ll reserve final judgement for an extended test drive across more varied conditions.

Thankfully there’s a fairly large 85L fuel tank, so if you can hit the claimed average you can get a theoretical 696km of range.

Both variants use a circa-90kWh Nickel-Manganese-Cobalt (NMC) battery, which is a big unit by EV standards.

It delivers a WLTP-verified driving range of 550km in the RWD version and 510km in the AWD.

The E07’s charging speed is also at the top end of the spectrum.

It has a max DC charge rate of 240kW, which Deepal said can replenish the battery from 30 to 80 per cent in 15 minutes.

AC charging is capped at 7kW, which is below other EVs that can max out at 11kW.

Our test was too limited to conduct a proper real-world test.

Obviously the RS Q8 Performance is all about speed, Audi made its intention clear by sending it to the Nurburgring to set a new SUV lap record for an SUV. But the reality is most owners are unlikely to hit the racetrack in the RS Q8, so what’s it like on the road?

In a word? Impressive.

While the engine is undoubtedly the star attraction offering up so much effortless performance, the RS Q8 Performance wouldn’t be so quick around the Nurburgring or as nice to drive on the road without its highly advanced chassis systems.

It has an array of technology to help it handle, it has active air suspension, adaptive dampers, active roll stabilisation and all-wheel steering, which help to make this big SUV handle like a much smaller car.

The suspension does a remarkable job of providing a compliant ride on such large alloy wheels, while also providing responsiveness.

The handling is certainly helped by the all-wheel steering, which gets the rear wheels to turn in the opposite direction to the fronts at low speed (below 50km/h), but in the same direction at high speed (above 80km/h), making the big SUV feels much more direct when changing direction.

As for the overall experience, that’s helped by Audi’s surprising decision to actually remove some of the sound insulation, which allows you to hear the engine even more than you ordinarily would. This really plays to the dynamic nature of the RS Q8 Performance.

The E07 is a big beast, weighing in at 2440kg for the AWD, and the RWD is about 100kg lighter.

Even that fancy air suspension can't hide that bulk. On smooth city streets and well-maintained motorways, the E07 is very pleasant and comfortable. But on pockmarked and undulating country roads travelling at the sign-posted 80km/h or 100km/h, it rocks and rolls considerably.

The monster 21-inch wheels are likely part of the problem, too.

After looking at my phone in the passenger seat for 20 seconds I started to get car sick… I wasn’t the only person who had that feedback.

Switching to sports mode sharpened it up a little, but the comfort mode was far too soft.

There is a custom mode where drivers can find a happy medium.

The E07 did recover much better over small imperfections, though.

The steering was well-weighted and direct, and the brake and accelerator pedal had a good feel to them with sharp responses that inspire confidence.

We spent most of our time in the all-wheel-drive variant.

It’s fast and brutally quick off the mark, but it doesn't suplex you back into your seat like some electric cars do. Instead the power delivery was more linear, with excellent traction control and no wheel slip.

Deepal has gone the extra mile and added quality Michelin EV tyres that improve grip through corners and reduce noise into the cabin.

The E07 was remarkably quiet inside, even by EV standards, with noise and tyre roar kept to a minimum.

Deepal has packed the E07 with safety gear and driver aids.

It has eight airbags, ISOFIX anchor points for the two rear window seats, and a top-tether anchor for all three back seats.

There are front and rear parking sensors, a 360-degree camera and a transparent chassis view that allows you to see underneath the vehicle.

Deepal has ticked all the driver aid boxes with autonomous emergency braking with cyclist and pedestrian detection, lane departure warning and lane-keep assist, rear cross traffic alert with auto braking function, blind-spot detection, speed sign recognition and over speed alert, door open warning, rear passenger alert, safe distance alert and adaptive cruise control.

It’s nice to have all that tech, but it is over-sensitive and you end up just turning it off, which defeats the purpose of having them in the first place.

The E07 hasn’t been crash tested yet, so there's no ANCAP safety rating to report at this stage.

Despite the extra power and fancy new brakes, the RS Q8 Performance costs the same to service as the existing RS Q8.

That means $4690 for Audi’s five-year service plan, and $5720 for the Audi Advantage.

The latter package includes an extra two-year, unlimited kilometre warranty on top of Audi’s five year/unlimited km coverage. It also includes two extra services and two more years of roadside assistance, to keep you covered for seven years total.

That’s good, but it’s still an extra cost when many mainstream brands already offer seven years of coverage as standard.

Deepal covers the E07 with a strong but not market-leading seven-year/160,000km warranty, and the battery is guaranteed for eight years/240,000km.

It also has a tempting seven-year/140,000km capped-price servicing program that requires visits every 12 months or 20,000km, with the former on the shorter side for an EV. The RWD costs $2954.59 over the full term, compared to the AWD's $3143.90. Both outlays are competitive.