Subaru News

Five worst motoring follow-up acts
By Byron Mathioudakis · 27 Jul 2026
Just like the dreaded difficult second-album syndrome that can inflict music artists after a smash debut, sometimes carmakers really struggle to replace a successful and/or acclaimed model with something equally so.Arguably history’s first was when the original car to put the world on wheels, the Ford Model T from 1908, was replaced by the Model A. While infinitely better, it also had infinitely more competition in 1927, and so couldn’t hope to replicate the T’s legacy.Here, then, are five of the most infamous in Australian motoring history.Built on a shortened version of the then-new Liberty platform, the original Impreza range barely made a ripple – until the WRX (World Rally Cross) turbo AWD arrived in 1993, redefining small-car performance, dominating rallying for years, and becoming a Sony Playstation superstar along the way. The Subaru came to define the era.But when the hotly anticipated 2000 redesign, leaked online with its buggy round headlights and bulkier proportions, howling disapproval ensued – as did one of the first trials by internet – forcing an unscheduled and embarrassing major facelift within two years.Controversial statement time: the Bugeye is the G2 Impreza to buy, not the Blob-eye or Hawk-eye that followed (and reeked of desperation).Nissan’s Datsun 510 Bluebird – or 1600 as it was known in Australia – was an elegantly minimalist mid-sized sedan from Japan with engine and suspension design engineered by the Prince Motor Company of Skyline fame and inspired by the 1966 BMW 1602/2002 that preceded the original 3 Series.At the time, Japanese cars were still largely dynamically deficient, but the Datsun broke through with buyers and critics alike, while also enjoying enduring motorsport success. This was Nissan’s golden era, with the CSP311 Silvia, B10 Sunny/1000 and Fairlady 240Z highly prized today.However, the 1600’s 180B successor traded all that in for a fussy, dreary and ponderous bore that sold strongly but failed to inspire. Datsun even tried to resurrect the spirit of the 1600 with the similarly styled but dynamically dreadful Stanza of 1978. This was Nissan’s first ‘malaise era’.Dishonourable mention: Datsun B110 1200 to B210 120Y.A facelift of the fourth-generation Commodore, the VE of 2006, the VF has the heartbreaking legacy of being Australia’s last-ever locally designed, engineered and built passenger car.It also spawned all-time greats like the HSV GTS-R, was exported to North America and the UK, and – like Ford’s final Falcon – represented unparalleled value given its performance, front mid-engine/rear-drive layout and sports-sedan (and wagon/ute) styling. A true Aussie legend.Importing the smaller, front-wheel-drive mid-sized Opel Insignia from Germany was never going to cut it as a replacement, but the resulting ZB wouldn’t have been so bad if Holden hadn’t insisted on Commodore badges, infuriating fans in the process.Yet, in key areas and due mainly to its newer development, the ZB was a superior family car to the VF, but it wasn’t a true Commodore. Australians shunned it and the plug was pulled by the end of 2019.The fifth-generation Falcon was the all-Australian EA of 1988. Though considered at the time as one of the best-looking new sedans in the world, it was plagued with quality issues that, to Ford’s credit, were quickly resolved. And by the time the EL facelift arrived in 1996, this Falcon series was considered best in class, and jostled with the VS Commodore for domination.But the AU Falcon bombed. People despised its droopy styling and strange grille, especially against the handsome VT Commodore that consequently surged ahead in popularity.Today, it is the Falcon that is more revered, but the AU’s failure forced its maker down a path of debt that, while leading to the legendary Barra and Territory as this country’s only-ever locally made SUV, eventually also collapsed Ford’s Australian manufacturing division after 91 years. A brutal legacy.With its classy American styling update over the preceding, fussy EJ, the 1963 EH Holden was a monumental success, becoming the fastest-selling local car in history with nearly 257,000 sold in just 18 months.That’s an incredible 14,275 monthly registration average, fanned by the introduction of the all-Australian ‘Red’ engine, replacing the old ‘Grey’ anchor that dated back from 1948. At the time, it was considered one of the most advanced and efficient in the global General Motors empire.As it turned out, compact by today’s standards, the EH also came to represent the perfectly sized and proportioned Australian family car as well – a realisation that came way-too late, because its 1965 HD Holden replacement was too big and awkward-looking to resonate in the same way.While not strictly a failure – initial order numbers set records for GMH – the HD’s sales quickly ran out of puff, dropping the monthly sales rate average to 12,780.This gave the rapidly-evolving Falcon a leg-up with consumers that eventually led to the Ford outselling its Holden rival some years later.That gradual chipping away all began with the HD.
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Japan needs to change to survive: Toyota
By Jack Quick · 20 Jul 2026
Japan’s major carmakers are reportedly looking to band together and standardise componentry in order to stand up against the rise of Chinese players.As reported by Automotive News, this directive is coming from Japan Automobile Manufacturers Association (JAMA) Chairman Koji Sato who is also the Toyota Vice Chairman and Chief Industry Officer.As a start, Sato is looking to standardise wiring harnesses across the Honda, Mazda, Mitsubishi, Nissan, Subaru, Suzuki and Toyota brands, which could reportedly increase productivity more than tenfold.There could also be scope to widen the commonality to steel grades, plastics, among other common components to manufacture cars.“Right now, the most important theme facing the Japanese auto industry is improving ‘international competitiveness’,” said Sato to Automotive News.“We aim to strategically create ‘areas of cooperation’ to improve efficiency, thereby accelerating coexistence in the essential ‘areas of competition.“We have a strong sense of crisis that the Japanese auto industry is in a massive period of transition.“Now is exactly the time to further develop and evolve with the challenges and reform initiatives that the auto industry as a whole must face.“Unless things change, we will not survive.”“We are really talking about what we can do together, because we do see that other industries in other countries or other parts of the world are better organised than us,” said Nissan Motor Company CEO Ivan Espinosa to Automotive News.“We will see a lot more collaboration among Japanese OEMs.“We have a big opportunity to start sharing critical commodities, at least having a common spec on certain things.“We’d have something like a JAMA standard that complies with the requirements of all of us, where we certify some suppliers, and then use this freely.”Beyond this parts standardisation across the Japanese carmakers, JAMA is also reportedly looking to commonise logistics, simplify Japan’s automobile taxing system, redesign the country’s autonomous driving infrastructure, secure access to raw materials, commercialise a circular recycling economy, as well as improve talent recruitment.Even if Japan’s major OEMs can band together and standardise componentry, it still may not be enough to compete against the so-called 'China Speed.'As recently reported, BYD Executive Vice President He Zhiqi claimed that 650 new or updated cars have launched in China in the first half of 2026. This equals around 25 vehicles per week.Many Chinese brands are also having breakthrough success in many export markets, including Australia.China overtook Japan earlier this year to become the largest importer of new vehicles in Australia, ending a 28-year streak.In the first half of 2026 a total of 175,151 new vehicles sold in Australia were manufactured in China, according to VFACTS. This is up 70.2 per cent year-on-year.This number is higher when sales figures from the Electric Vehicle Council (EVC) are factored in, however it doesn’t stipulate the vehicle’s country of origin in its reports. Polestar and Tesla report their sales figures through the EVC, rather than VFACTS.On the other hand, a total of 144,430 new vehicles sold in Australia in the first half of 2026 were imported from Japan. This is down 22.8 per cent year-on-year.It’s worth noting that many Japanese carmakers already have partnerships or joint ventures with Chinese carmakers to produce vehicles in China, mainly for China.However, some of these brands are exporting these Chinese-made models to other markets, including Australia.Examples include the Mazda 6e and soon the Mazda CX-6e, and Nissan is still assessing whether to bring some of its popular Chinese-made vehicles Down Under, like the Frontier Pro plug-in hybrid ute and NX8 hybrid and electric SUV.
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We don't need new versions of these cars
By Chris Thompson · 20 Jul 2026
Recently, a realisation from behind the wheel of the current generation of a widely beloved rear-drive two-door coupe raised a question for me.Are sports cars doomed? The question came as I realised that because of the development of the car I was driving, the 2026 Nissan Z (specifically the Heritage Edition), underneath was essentially a Nissan 350Z that had been given enough surgery to be relevant in two decades later.But the last of the ancient platforms won’t be around for much longer, surely, and the cars built on them are, at least in two cases, some of the most-loved sports cars around.The other is the Ford Mustang, which rides on a platform closely related to one older than you might think.Back to the Z for a moment, because the platform it rides on comes from so far back that I was just getting into primary school when it debuted. The 2002 Nissan 350Z was released when I was in grade 2, about a decade and a half ago, when I was only allowed behind the wheel of one if it was on Need for Speed: Underground 2.Nissan recently celebrated 35 years of its Infiniti sub-brand, which kicked off with the G35 Coupe - a sibling car to the V35 Nissan Skyline - and gave the Front Midship (FM) Platform its flowers.The aim was to get a V6 nestled in just behind the front axle, which resulted in a 52:48 front/rear weight distribution. Slightly more weight over the front was a deliberate choice, according to the engineers.The FM platform would go on to carry the Z33 350Z to cultural relevance in the aforementioned Underground 2 and Fast and Furious: Tokyo Drift, before the Z34 370Z came along with a heavily updated version of the platform in 2009 and hung around for 12 years. The FM was just about old enough to vote in Australia when the 370Z was discontinued.The RZ34 is already coming up on four years old, and its platform is 20 years older than that.Even though its chassis feels heavy for something carrying a two-door coupe, it’s not alone in the world of heavy hybrid and electric ‘sports cars’, but it retains a level of engagement and trust in the driver that doesn’t rely on tricks and electronics.If Nissan built another platform for the Z, not only would it have possibly sent the company bankrupt, it might have lost some of its magic.Nissan’s FM platform is not alone in this. In fact, even though Ford probably could afford to create a new Mustang platform, you could argue the platform it rides on is even older than the Z’s. Depends who you ask. While Ford says the S550 Mustang is built on a ‘ground-up’ platform developed just for the Mustang in 2015, it’s to some extent based on the existing D2C platform that the Mustang rode on since 2004, itself an evolution of the DEW98 platform used from the late 1990s.While the Mustang’s platform is now different in a few key areas, including the addition of independent rear suspension for the S550 generation onwards, it’s still related to that of the early 2000s.And it’s still quite capable and really, really fun, just like the Nissan Z.I point all of this out because I’m a little worried about what happens to the other, even more affordable sports cars when it’s time for their next generations. Will the Mazda MX-5 or Toyota GR86 (and Subaru BRZ) hold onto their platforms until it’s no longer possible to release a car on them?We’re going to be waiting until after 2030 for a new Nissan Z according to Nissan Americas’ Senior Vice President Chief Product & Planning Officer Ponz Pandikuthira, though given he says the next GT-R will ride on a new platform the FM Platform might also be outta here.A new Ford Mustang won’t be around until a similar time, though Ford CEO Jim Farley has notably said the V8 would stick around “as long as God and the politicians let us”. The platform might need some more work by then if the brand intends to electrify the pony car, though it won’t go full-EV if Ford can avoid it.If you’re anything like me, you’d probably be okay with the next generations of each of these cars riding on a very similar platform to their predecessors.Of course evolution needs to take place, otherwise the Mustang would still have a solid rear axle and the likes of ANCAP would have thoughts about that.The current Mazda MX-5 and Toyota GR86 are two properly affordable sports cars, and if keeping them within reach of most people means a new generation on the same highly acclaimed platforms as before, I’d be all for it.
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New police cars to watch out for
By Dom Tripolone · 19 Jul 2026
A fleet of new police cars is going to be harder to spot.South Australia Police have revealed six new patrol cars that will be hiding in plain sight.Dubbed shadow patrol cars, the hard-to-see livery will be applied to a range of vehicles including a Toyota LandCruiser 300 Series, Toyota Kluger and a previous-generation Subaru Outback.The vehicles feature colour matched and subdued police markings that are less visible in the daytime, but reflect at night when they catch the light.Commissioner of Police Grant Stevens said the new subdued police cars were to boost road safety and stop tragedy before it occurs.“With 61 lives already lost on South Australian roads this year, we cannot afford complacency. Every fatality represents a person who did not make it home and families whose lives have been changed forever,” said Commissioner Stevens.South Australia Police said drink and drug driving, along with dangerous road users or behaviours contributed to 67 per cent of the road fatalities this year.He also said the hiding in plain sight nature of the cars will be a deterrence.“If people know police may be on the road in vehicles that are not immediately obvious from a distance, they may think twice before speeding, driving affected by alcohol or drugs, using their phone, or taking risks behind the wheel,” he said.The new vehicles will take part in routine road policing and targeted enforcement operations in metropolitan and rural areas, according to South Australia Police.Each vehicle will be equipped with standard Highway Patrol and road policing equipment, including speed detectors, alcohol and drug testing and safety equipment.South Australia Police said these vehicles will complement, not replace, the high visibility Highway Patrol vehicles currently used in the state.The new fleet of shadow patrol cars has already had an immediate impact. They nabbed a driver on Wednesday in Seaford, who was spotted driving erratically.He was reported for driving while under the influence and fail to comply with breath analysis.He was issued with a 12-month instant loss of licence, and his vehicle was impounded for 28 days.
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Why brand turned its back on its heritage
By Jack Quick · 12 Jun 2026
The Subaru Trailseeker is the Japanese carmaker’s newest electric vehicle (EV) in Australia, but in other markets it has a different, more familiar name.In Europe and the United Kingdom this model is called the E-Outback, building off the all-terrain wagon legacy the nameplate has become known for.Subaru Australia General Manager Scott Lawrence explained to CarsGuide why the brand opted for the Trailseeker name instead.“The Outback nameplate stands for something, particularly in Australia, and those that have seen the new-generation Outback, it really has the presence of Outback,” said Lawrence.“Trailseeker, the character of Trailseeker will lend itself to the name.“We love the name Trailseeker and … the models live side by side, not compete, so we thought it was the best call to separate them and have their own lives within a model range.”Despite being an SUV, there are clear indicators the Trailseeker has lifted all-terrain wagon design cues, which the Outback has historically been known for. These include the elongated and boxy roof line, as well as the pronounced roof rails.The new-generation Outback is much more upright and SUV-like, despite having the aforementioned design cues.The Trailseeker now brings Subaru’s local EV line-up to three in Australia. It shares the showroom floor with the Solterra and Uncharted EVs.They are all based on the same e-SGP dedicated electric architecture, plus they were co-developed with Toyota, meaning there are Toyota-badged equivalents of every model.The Trailseeker is powered by a dual-motor all-wheel drive set-up with a total system output of 280kW. This is enough to send it from 0-100km/h in 4.5 seconds, making it Subaru’s fastest production car ever in Australia.Locally there are two trim levels offered, the AWD and AWD Touring. Pricing was slashed last month ahead of its arrival by $4000, meaning the line-up now starts at $63,990 before on-road costs.Despite being roughly the same size as the Kia Sorento, the Trailseeker is only offered with five seats. Subaru hasn’t offered a seven-seat vehicle in Australia since the Tribeca was axed in 2013.
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Five car brands most under pressure
By Stephen Ottley · 11 Jun 2026
Some of Australia’s most famous car brands are starting to come under significant sales pressure as Chinese brands win over local customers.According to the latest sales data that covers until the end of May, the biggest movers up the sales charts are the Chinese brands. BYD is up 120 per cent, Chery is up 84 per cent, GWM is up 23 per cent and Geely is up a remarkable 629 per cent.But given the Australian market typically remains at the 1.1-1.2 million mark in any given year, for those brands to experience sales growth, other car makers are taking a hit. And the brands that have suffered noticeable sales declines so far in 2026 are some of the biggest names.Nissan - down 32.8%The Japanese brand has slipped outside the top 10 sellers and it’s hard to pinpoint a particular reason. Nissan is down across its entire line-up, with even its stalwart X-Trail taking a 15.3 per cent sales hit in the first five months of the year.It certainly hasn’t helped that the company has dropped once-popular models, the Juke and Pathfinder, but both were already struggling to find an audience.The arrival of the new Navara may help to pick things up in the second half of the year, while the long-anticipated new-generation Patrol cannot come soon enough. The brand is also pinning a bounce back on a range of new hybrid ‘e-Power’ models due in the near-future to revitalise its line-up. Mitsubishi - down 26.4%In many respects this is an unsurprising result given Mitsubishi culled much of its line-up in 2025, dropping the Pajero Sport and Eclipse Cross, while also changing over to a new-generation ASX.The problem is that aside from the Triton ute, every other model in the current range is in sales decline so far this year. The ASX was the brand’s key model for years, offering an affordable small SUV option to many buyers. But the new, Renault-based ASX is simply failing to have the same results, likely because affordable, small SUVs are a key area of success for the Chinese brands.Mitsubishi has sold just 695 ASX in the first five months of the year, while BYD has sold 2919 Atto 2, Jaecoo has moved 4017 J5 and Chery has found 11,309 buyers - so it’s clear what has hurt the Japanese brands sales.The good news for Mitsubishi is that one of its most beloved models is making a return. An all-new Pajero is set to go on sale by the end of the year and could be a much-needed boost for the brand.Subaru - down 22.1%It was always going to be a tricky period for Subaru, with its two most popular models (Forester and Outback) being replaced within a 12 month period. However, the Forester has been on sale for nearly a year, so the 8.4 per cent sales decline in 2026 is concerning, while the Outback has been met with mixed reviews for its radically different styling.While there is no quantifiable evidence that Subaru is losing buyers to the Chinese brands, looking at the Forester’s mid-size SUV segment it’s clear that Australian buyers have been won over by what the newer brands are offering. The Forester sits behind the BYD Sealion 7 and GWM Haval H6, while the Chery Tiggo Pro 7 and Geely EX5 are closing in. Add to that the arrival of a new Toyota RAV4 and the continued popularity of the Hyundai Tucson and Kia Sportage and it makes for a tough challenge for the Forester.Outback sales are off to a relatively slow start, despite the introduction of the more rugged Wilderness variant, but the competition in the large SUV segment is not easy either, with a diverse group that includes the Toyota Prado, Hyundai Santa Fe and BYD Sealion 8.Subaru will be hoping its new all-electric Uncharted and Trailseeker can make an impact and capitalise on the current demand for EVs, while there is a chance both Forester and Outback sales could pick-up in the second half of the year.Suzuki - down 22.0%The key problem for Suzuki is its legacy is also built on offering affordable small models, so the arrival of so many Chinese brands offering similar (or better) products for similar (or less) money has made life hard for the brand.Sales are down across the board, with even its stalwart Jimny taking a 12 per cent hit in the first five months of the year. The arrival of the new Fronx has helped add new sales, but with so much decline it hasn’t helped the brand’s ultimate sales numbers.Suzuki is hoping that the Jimny Rhino, a new special edition of its beloved compact off-roader can help boost interest. But it will need more than that to reverse its current sales situation, which will be difficult as the competition is only going to get more intense.Volkswagen - down 17.0%It has been a mixed performance for the German brand so far in 2026. Overall sales are down and there have been big drops for some key models, but there has also been some important sales growth.The bad news is the Amarok ute has dropped more than 33 per cent, while its core SUV line-up has also been hit, with the T-Roc down 55.9 per cent, the T-Cross down 49 per cent and the Tiguan down 13 per cent.The good news is the brand is getting some traction with its electric offerings and its updated commercial vehicle line-up. Sales of the ID.4 are up over 455 per cent (only 171 sales behind the Tiguan), the ID.5 is also more popular as is the ID.Buzz van. The new Crafter (up 277%), new Transporter (up 78.1%) and the ID.Buzz Cargo (up 33.7%) are all enjoying a successful start to the year.But VW will need to get the Tiguan and Tayron really firing in the second half of the year - which is possible with the arrival of new hybrid options) if they don’t want to finish in its current position.
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Subaru confirms manuals to live on
By Tom White · 10 Jun 2026
Subaru has reportedly confirmed it plans to continue building comparatively affordable sports cars with manual transmissions in the future.According to Japanese media, which was present at the NAPAC Fuji 24 Hour Race, Subaru held a press conference confirming its plans to forge ahead with affordable, manual versions of its next sports car offerings.Reportedly, this will be across three new models, including the next WRX, next BRZ, and a new-generation hatchback model, which is said to “change the direction” of the WRX nameplate.According to Auto Sport Web Tetsuro Fujinuki, Executive Vice President and Chief Technical Officer of Subaru said the brand’s ‘TY85’ six-speed manual transmission, currently used in STI-branded performance models, would be revived in next-generation form, with the capability to "accommodate future increases in power output.”The renewed manual transmission plans will also necessitate some upgrades to the centre differential and EyeSight safety systems, according to the publication. It was spurned on by 9000 expressions of interest in a limited-edition, manual-equipped version of the current car (dubbed the WRX STI Sport# in Japan), where only 600 units were available.This new transmission will be deployed at very least in the next WRX and BRZ, although what will power the upcoming next-generation hatchback model is yet to be confirmed.Subaru said the new models demonstrate a “desire to break down preconceived notions about the increasing price and emphasis on high-power in sports models, and offer cars that are more accessible and enjoyable”.To that end, the brand said it was looking into weight reduction, simplified equipment, and different materials to increase agility and performance, rather than massive upgrades to power.It is unclear how wide-reaching these new plans will be, but expect to learn more before next year, as the brand’s roll-out plans for the reveals of these cars will be before then.Temper your expectations for an array of performance models for Australia, as Subaru is one of the brands most exposed to Australia’s recently-implemented new vehicle efficiency standards (NVES), which closes the vice on high-emitting vehicles over the coming years until 2030.The brand’s signature flat ‘boxer’ engines have long been high-emitters, and have proven difficult to electrify. Early attempts didn’t reduce emissions or fuel consumption by a significant amount despite adding a significant sum to the price.More recent hybrid offerings cut fuel consumption and subsequent emissions by a deeper amount, although it puts a Forester, for example, just on the line for attracting an NVES penalty, rather than well over for standard 2.5-litre variants.
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Forbidden Subaru firms for export
By Tom White · 09 Jun 2026
Subaru is considering exporting its largest car from the USA, according to reports.The Ascent, which is the brand’s three-row SUV a size-up from the Forester and Outback, is also built on the same SGP platform as the rest of the brand’s offerings, but is yet to be offered outside of North America.According to Nikkei Asia, Subaru is now considering exporting the car to Japan as part of a wider automotive push to balance imports and exports to the US as manufacturers aim to avoid the ire of US regulators and potential further tariffs.Other brands, including Nissan with its US-built Murano, Toyota with its Tundra, Camry and Highlander (Kluger) and Honda with its Ridgeline ute and Pilot SUV, are considering similar plans.To make this so-called ‘reverse-importing’ process easier, Japanese regulators announced they would set up a simplified certification system for cars built in the US to make it faster for them to be able to be sold into the Japanese market.Subaru Australia has frequently expressed its interest in the Ascent, as it has not had a large three-row SUV since the Tribeca was discontinued in 2013, but the news does not necessarily mean the SUV will be built in right-hand drive to be made available in Australia.The models being ‘reverse-imported’ for ease-of-access to the Japanese market will be sold in left-hand drive, as regulations allow for left-hand drive vehicles to be sold alongside the domestically-built right-hand drive cars.Cars sold in left-hand drive in Australia are heavily regulated, and are generally only conditionally registrable.The new boss of Subaru Australia Scott Lawrence told CarsGuide there was “a really live conversation with the Subaru Corporation” on how a seven-seat SUV could come to life from the brand locally.He said the Ascent wasn’t the only option the company was looking at, but hinted that a badge-sharing arrangement with its Toyota partner was not “one of the priorities” when it came to a seven-seat offering.“I'll leave it there, but there are some really exciting Subaru plans in that space,” he said.What could come to Australia in the future is a next-generation Ascent, as the current model is due for a full overhaul following on from new-generation versions of the Outback and Forester. This could open the door for more global production and new audiences for Subaru.
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Top 5 ugliest cars right now
By Stephen Ottley · 23 May 2026
I once attended a car launch where they enlisted the help of one of Australia’s leading designers to tell us that ‘good design requires no explanation’.Which made it awkward when the car company executive then spent 30 minutes explaining the design of the newest model…While it was awkward and undercut the whole point of the design-led presentation, at least it made sense, because it was not a good looking vehicle. And that’s because despite all the concept sketches, clay models and focus groups, sometimes car companies just get it wrong.Beauty is in the eye of the beholder, and looks are very subjective, but sometimes you just need to call a spade a spade. And, more importantly, there have been some models that have clearly been impacted by their looks.For example, Ford’s AU Falcon is a cult icon now, but at the time it was released it was widely considered a case-study in getting design wrong. In fact, you can probably trace the decline of the Falcon (and arguably the locally-made large sedans) to the looks of the AU.Another example of design having a major impact on a vehicle’s performance is the divergent fates of the 2011 Mazda BT-50 and Ford Ranger. Both utes feature the same Ford-developed underpinnings, but whereas the Blue Oval went down a design path of ‘boxy, tough, truck’, Mazda went a very different way. It tried to carry across the design ethos of its then-popular CX-7 and CX-9 SUVs, which arguably made sense given the gentrification of utes. But as history has proven, ute buyers prefer boxy, tough and truck-like design. Within a few years Ford had more than doubled Ranger sales, while Mazda had grown only marginally.So, what are some of the other most ‘visually challenging’ vehicles on the market today? Below is our list, but we’d love to know what you think, so let us know in the comments or on social media which new vehicles have a face only its designer could love…Tesla CybertruckThankfully Australia has been spared the sight of the ‘dumpster-on-wheels’ on our roads. Clearly the American electric brand wanted to stand out from the pack when it entered the ute/pickup market. Unfortunately, it stands out the same way you might stand out in a crowd if you wrap yourself head-to-toe in tinfoil.It has become a symbol of Tesla the brand: unorthodox, but not necessarily in a good way.Kia EV4When it comes to Kia the Tasman is the easy whipping boy of the brand. But that would be a cheap shot to hit it again, especially as the design was deliberately created to help the Tasman stand out in a very crowded ute market. It was a swing and a miss.The more unusual car in Kia’s otherwise very attractive line-up, is the EV4. The electric mid-size sedan is the definition of ‘form over function’, shaped by the wind tunnel for maximum aerodynamic efficiency.It works, with the long range models capable of more than 600km of driving on a single charge (according to Kia’s claim), but that doesn't change the fact it is an odd looking vehicle.Mercedes-Benz C-Class EVIt’s not just the mainstream brands that occasionally strike design trouble. The German luxury brand’s latest addition is unlikely to go down as one of the brand’s most iconic creations. Memorable? Yes, just not for the right reasons.The front grille is as subtle as a Las Vegas casino and looks like you crashed into a diamante shop. While the rear has so many three-pointed stars stuffed into the design nobody should be in any doubt that you’re trying to ram down their throats you have a Mercedes-Benz.And then there’s the interior…I know the full-width ‘Hyperscreen’ is an optional extra, but it’s 39.1-inches of technology over-riding classy, sophisticated design.Subaru OutbackSubaru has taken a big gamble on its latest-generation Outback, abandoning its wagon roots for an SUV design… sort of. Actually, what they’ve done is try to splice the two concepts together and the result is neither a good-looking wagon nor a stylish SUV.Instead it looks awkwardly proportioned, with a grille that wouldn’t look out-of-place on a US pickup truck. And the new Wilderness addition only adds more stuff to make it look even more bulky and awkward.Hyundai Santa FeLike I said earlier, design is purely subjective and there’s every chance you disagree with every car I’ve put on this list. I say that with confidence because I don’t think the Santa Fe should be on this list, because I think it’s a fantastic looking SUV.But, ever since it has launched I have had people tell me they think it’s hideous. In particular, the rear-end styling, with the lights mounted too low on the body, seems to be a sticking point.Personally, I love the boxy, almost-Land-Rover-Defender looks, but I can understand why it polarises opinion.And that’s the same story for any car, because everyone sees design strictly through their own eyes. So let us know in the comments what you think are the cars that get it wrong on the styling front.
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Subaru joins EV push-back after big losses
By James Cleary · 18 May 2026
Subaru has joined the lengthening list of global carmakers pushing black plans to produce new-generation EV models, with the Japanese maker preferring to take an initial financial hit through program rescheduling to benefit from what it believes will be longer-term savings.Global players including Ford, General Motors, Mercedes-Benz, Stellantis, Volvo, VW, and most recently Honda, have shelved multiple EV model programs in the face of slower than expected market uptake of battery electric vehicles (BEVs) and ongoing consumer preference for hybrid and pure-combustion models.Now, as reported by Automotive News, Subaru Corporation is delaying its independently developed electric vehicle to be produced in Japan, a move that comes in the face of the company’s dramatic 90 per cent fall in operating profit for the (Japanese) financial year ended March 31, 2026.Speaking at Subaru’s most recent Board of Directors meeting in Tokyo, President and CEO Atsushi Osaki confirmed Subaru operating profit plummeted from ¥405.3 billion ($3.58 billion) in 2025 to ¥40.1 billion ($350 million) this year.He said US tariffs on new vehicle imports alone had wiped out ¥226.9 billion ($2.00 billion) from earnings with “EV-related write-downs and impairments” accounting for another ¥57.8 billion ($510 million).“In the US, our key market, the pace of BEV adoption has slowed due in part to the easing of environmental policies. “Given this, the timing of our BEV market introduction will be pushed back.“We want to begin a comprehensive reevaluation of the entire strategy, including which models to bring to market.“We will continue developing the core components of BEVs, but we will significantly reduce the resources allocated to this effort,” he said.An all-new, in-house developed EV was scheduled to be produced at the brand’s new Oizumi plant in Gunma Prefecture, north-west of Tokyo, which is scheduled to open in 2028.But that solo strategy departs from the relative cost-effectiveness of co-production with Toyota on current electric models including the Solterra (bZ4X), Uncharted (C-HR+) and Trailseeker (bZ4X Touring).And as noted by Osaki-san, more than 70 per cent of Subaru’s global sales come from the US, with half of them imported from Japan and subsequently levied with a 15 per cent tariff.Despite a recent uptick in demand for the Solterra, Uncharted and Trailseeker in America, deliveries fell 3.2 percent to 641,000 vehicles, with the new-generation Outback in particular failing to hit the target with prospective buyers who openly state a preference for the wagon-like configuration of prior models rather than the chunkier SUV shape of the latest iteration.As to when the Oizumi EV program will be reenergised, Osaki said, “We intend to finalize the exact launch timing of our in-house BEV models after carefully monitoring market conditions. It is still too early to say a specific timeline at this point.“We are revising our introduction strategy to anticipate when the US market enters the BEV adoption phase.”Looking ahead, Subaru forecast coming year sales to increase 4.9 per cent to 940,000 vehicles, with North America up 3.9 per cent to 736,000 vehicles and Japan up 4.9 per cent to 108,000.It’s worth noting Australian Subaru sales dropped 3.9 per cent for the 2025 calendar year (39,005 vs 40,604 units) and were down 19.3 per cent year-to-date at the end of April 2026 (9737 vs 12,067 units).
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