Byron Mathioudakis
Contributing Journalist
30 Jul 2024
13 min read

In 1959 the British Motor Corporation (BMC) unveiled the first Mini to stunned amazement. 

The mastermind of Alec Issigonis in response to soaring oil prices, it revolutionised small-car engineering, packaging and design on one hand, yet was as cheap and cheerful as any previous entry-level Morris on the other, to become an era-defining cultural phenomenon.

That changed after BMW bought Mini to reinvent it as a far-pricier range of larger, brattish retro-style hatchbacks, followed by convertible, wagon, coupe and SUV variants later on.

Read the full Mini Cooper 2024 review: Electric - Australian first drive.