Deepal E07 vs Genesis G80

What's the difference?

The Deepal E07 is a breath of fresh air. It’s exciting to see a vehicle zig when others zag.

It’s not just a conversation-starter, it is well priced, stacked with gear and has some potent performance. Not to mention that rear end has some real-world practicality, even if it isn’t quite a ute.

That is bolstered by a long warranty and a capped-price servicing program to take the risk out of trying a new brand.

It isn’t the sharpest driving machine out there, the safety tech is still annoying and having all the controls in the multimedia screen is infuriating.

Also, there are question marks on if buyers really want or need that fraken-ute rear end.

Time will tell if this car is fad like the mullet haircut or a real-world game changer.

Note: CarsGuide attended this event as a guest of the manufacturer, with meals provided.

Overall, then, the flagship G80 tries to be docile Clark Kent and the amazing Superman in one. As such, it stretches itself trying to be both a luxury GT and high-functioning sports sedan.

But while it doesn’t quite achieve either perfectly the Genesis gets near enough for most – especially at its exceptional price point.

The E07 stands out from the crowd. It’s design will turn heads and you’ll have strangers coming over for a sticky beak at all times.

It’s a big beast at more than five metres long and close to two metres wide. That puts it in Toyota LandCruiser territory.

The biggest talking point is the rear. What looks like a liftback is actually a retractable roof that converts it to an open tray at the touch of a button.

You can have it open with the rear seats folded flat or the rear seats up and the glass divider still in place to keep the world at bay.

Outside of the rear end, it's a futuristic-looking car with squished LED headlights, flush door handles and a closed-off front end typical of modern electric cars from China.

Inside it borrowed cues from Tesla with its minimalist design with next to no buttons and only a big central screen.

The interior quality feels good, with premium materials covering all surfaces.

Australia never saw the original 'BH'-series Genesis, which was created primarily with US buyers in mind to be a 5 Series alternative at a 3 Series price, complete with rear-wheel drive and advanced chassis dynamics.

Hyundai spun the series off as a stand-alone brand in the mid-2010s within the second-gen 'DH' Genesis’ run (that did include Australia) from 2015, which is when the G80 badge arrived, while the 'RG3' redesign you see here launched in 2020.

What you’re seeing here, then, is a facelift of a half-decade-old design, and doesn’t it give off Bentley vibes? From that blocky nose with its latticed grille to the sleek profile, the five-metre long by two-metre wide G80 passes for a Continental GT wannabe. Particularly in SL guise. And a convincing one at that.

When it comes to the interior, look around. A 27-inch OLED touchscreen takes in the crisp digital instrumentation and slick multimedia displays.

We like the configurable widgets that come complete with pictures for instant recognition, and the fact that Genesis decided to put an equally-user-friendly climate-control screen below, so eyes never need to leave the road once you quickly learn where all the switchgear is.

There are two sides to this story.

The convertible back makes it one of the only true dual-purpose vehicles, but let’s not oversell its capabilities.

It only has a payload of 300kg and only has a 1500kg braked towing capacity, so it's not tradie spec.

It is probably best suited for throwing a few surfboards in the back or mountain bikes and heading off to a remote spot where you can sleep in the car in relative comfort.

There is no rugged ladder frame underneath, but it can do a bit of light off-roading in all-wheel-drive guise.

Ground clearance of 223mm is good and it can wade up to depths of 600mm.

It has a vehicle-to-load function that allows you to power appliances, which boosts its potential as a campsite companion.

Inside it has spacious cabins with oodles of head, leg and shoulder room in both rows. That is thanks to its more than three-metre wheelbase — the distance between the front and rear axle that determines how spacious a cabin is.

There are rear air-con vents and USB charging ports for both rows, and the rear seats can tilt backwards for sleepy young-uns.

The boot capacity is 524L, or 1654L with the rear seats folded. A front boot under the bonnet is 131L.

One of my biggest gripes is that nearly every function of the car is controlled through the big multimedia screen.

There are shortcuts and app-like tiles that make it easier to navigate, but it’s still a hassle to dive into the menu to change side mirrors and other functions usually controlled via physical buttons.

Tesla set the precedent by moving all its functions into the screen and other tech-focused EVs have followed suit, but it smacks of cost savings rather than improving the user experience.

Size may not be everything, some say, but it sure says a lot when a medium-sized luxury sedan is long enough to swing it with some large Germans. And in this case, the impressive dimensions are enhanced by a three-metre-plus wheelbase.

Behind the soft-close doors, you’re met with a cabin defined by the luxury of space and isolation from the outside world – just what you’d expect from a full-sized flagship sedan. There’s room to stretch in all five seats.

Plus, in the SL, the seats and chunky steering wheel silently whirr out of the way for easier entry and egress, before sliding back to their previous-memory positions.

The front seats are among the best we’ve experienced in a long time, holding and caressing in all the right places. Switching drive modes increases bolstering and/or support, whilst longer thighs will appreciate the extendable ottoman feature. Hot/cold control and a prodding massage function further enhances the users’ pleasure.

As in all Hyundai products the digital instrumentation and media touchscreen are paragons of simplicity and clarity.

Actual knobs for audio, tuning, fan and temperature controls flank these, along with buttons for 'Home', 'Menu', 'Driving Modes', 'Cameras' and parking sensors.

So thoughtful, so easy. Even vision isn’t too bad, aided of course by the surround-views available. This is quite an unintimidating vehicle to judge when parking despite its length.

Issues? The gear selector is the circular variety Jaguar debuted with the original XF during the late 2000s and is a bit clumsy to use; sited in prime console real estate, the cupholder lid is set-up for left-hand drive, meaning it provides a (minor) obstacle for the driver when open; the test car’s carbon-fibre-look trim won’t be to everybody’s taste and there’s no walk-to/away automatic central locking.

Meanwhile, the rear seat is in the spirit of a true limo.

Wide doors allow for easy entry/egress, revealing impressive levels of space for shoulders, hips, knees and feet (though headroom might be a mite tight for taller dos due to the sunroof). The left-side rear occupant can re-position the seat in front automatically to boost legroom even more.

Airliner premium-economy class-style backrest reclination is included. And you can sink yourself or your loose digits into the tactile and aromatic bliss of the perforated Nappa leather, thick pile carpet, suede trimmed pillars and ceiling and quality textures, further upping the luxury ante.

The large folding armrest facilitates access to heating/ventilation, audio, a sunblind, cupholders, phone chargers, USB-C ports and hidden storage.

The fortunate rear-seat passengers also face air vents and a separate climate control panel from the front-seat riders. So decadent. This was clearly designed for chauffer opulence and it shows. Very difficult to fault.

But further back, it isn’t so bountiful. Literally.

The pleasingly plush boot measures in at a smallish 424 litres, and that’s almost 100L down on a 520i’s. And while it comes with a ski or 'Bunnings port', simple folding backrests would have been more practical, particularly for car reviewers who occasionally need to transport their bicycle.

Oh well, that’s what SUVs are for.

The space-saver spare, in lieu of the hated tyre repair kit, is welcome, though. Thank you.

That HSV Grange analogy is pretty close to what the G80 3.5T AWD SL from $121,200 (all prices are before on-road costs) represents, and not just in dimensions and performance.

Adjusted for inflation, a 2015 Grange from $86,990 would equate to about $115,300 today, which nestles in neatly between the ‘base’ G80 2.5T rear-driver from $104,200 and 3.5T AWD SL.

And, like the big Holdens and Fords of yesteryear, the Genesis annihilates the German luxury sedan triumvirate for value for money as well as bang for your buck, when you consider what the competition is at its price point: Audi A6 45 TFSI quattro S Line from $122,415, BMW 520i from $114,900 and Mercedes-Benz E200 from $117,900.

Nowadays, even the entry-level Euro grades are pretty well specified, but all have 2.0-litre, four-cylinder, turbo-petrol engines of between 150kW and 180kW outputs and two-wheel drive, against the Genesis’ 279kW 3.5-litre V6 twin-turbo and AWD.

And then there’s the SL equipment levels, that includes everything you’d expect from a machine that is built like a Lexus, behaves like a BMW and wants to be as bourgeois as an S-Class Benz, with powered, electric and wireless everything.

It’s easier to list what’s missing: namely, walk-away door locking.

Still, listing some of the standout features is editorially required, so the SL’s lucky occupants can indulge in a heated front console armrest complete with UV-C sanitisation, a real-time concierge service with a five-year subscription included, a fingerprint recognition system for extra security (freeing society from a key!), a powered rear-window shade and the quietness that active noise-cancellation brings. And all are new with the MY25 facelift.

More opulence comes in the form of Nappa quilted leather upholstery, surround-view monitors, 18-way powered/heated/vented/memory front seats with massaging and ottoman extenders, powered reclining/vented/heated rear outboard seats with (manual) sun-blinds, tri-zone climate functionality with rear-seat controls, front and rear wireless smartphone chargers, 18-speaker Bang & Olufsen audio (with epic sound), soft-close doors, suede headlining, a panoramic sunroof with powered blind, solar-controlled glass, a powered boot lid with valet mode and remote-control parking.

We are pretty sure you won’t find this combination of gear in your entry-level German sedans at the 3.5T’s price point.

Genesis has also crammed in as much active and passive safety as possible. More on that in detail later on.

Note that there is also an all-electric G80 Signature Electrified AWD version from $155,000, making it the series’ true flagship.

Successive federal governments in Australia with their Luxury Car Tax have made this sort of vehicle a questionable value proposition as it balloons their prices, but within the context of what else is available, the G80 makes for a brave and bold alternative to formidable yet predictable alternatives.

Both versions can be called potent, but the all-wheel-drive is express.

The rear-wheel-drive version uses a single electric motor to make 242kW and 365Nm, and the all-wheel-drive variant adds a second motor to make a combined 440kW and 645Nm.

That extra grunt drops the E07’s 0-100km/h time from 6.7 seconds to about four seconds.

These numbers blow most SUVs and utes out of the water.

As the alphanumerics suggest, the G80 3.5T AWD is powered by a 3.5-litre twin-turbo V6 petrol engine, producing a hefty 279kW of power at 5800rpm and 530Nm of torque between 1300-4500rpm.

Tipping the scales at 2095kg (kerb), the SL’s power-to-weight ratio is 133kW/tonne.

Drive is sent to all four wheels via an eight-speed torque-converter automatic transmission. 'Normal', 'Sport' and 'Eco' modes are fitted.

Both variants use a circa-90kWh Nickel-Manganese-Cobalt (NMC) battery, which is a big unit by EV standards.

It delivers a WLTP-verified driving range of 550km in the RWD version and 510km in the AWD.

The E07’s charging speed is also at the top end of the spectrum.

It has a max DC charge rate of 240kW, which Deepal said can replenish the battery from 30 to 80 per cent in 15 minutes.

AC charging is capped at 7kW, which is below other EVs that can max out at 11kW.

Our test was too limited to conduct a proper real-world test.

Here is where the G80 has all four wheels rooted more in the past than in the future.

With no electrification of any variety (hybrid, in other words), high fuel consumption is always going to be the real price paid by going for a Euro-5 spec twin-turbo V6 weighing some 2100kg.

The official combined average figure is 11 litres per 100km, for a corresponding carbon-dioxide emissions rating of 250 grams/km. On the highway that drops to 7.9L/100km and soars to 16.3L/100km in the city cycle.

With a 73L fuel tank, that combined average number means a driver can expect around 660km of range between refills of 95 RON premium petrol, though Genesis says this G80 will also run on E10 ethanol blend.

Now, our trip computer said that we averaged less than the official figure, at just 9.7L/100km, but our pump-to-pump testing ended up being 11.4L/100km. Which isn’t that bad.

The E07 is a big beast, weighing in at 2440kg for the AWD, and the RWD is about 100kg lighter.

Even that fancy air suspension can't hide that bulk. On smooth city streets and well-maintained motorways, the E07 is very pleasant and comfortable. But on pockmarked and undulating country roads travelling at the sign-posted 80km/h or 100km/h, it rocks and rolls considerably.

The monster 21-inch wheels are likely part of the problem, too.

After looking at my phone in the passenger seat for 20 seconds I started to get car sick… I wasn’t the only person who had that feedback.

Switching to sports mode sharpened it up a little, but the comfort mode was far too soft.

There is a custom mode where drivers can find a happy medium.

The E07 did recover much better over small imperfections, though.

The steering was well-weighted and direct, and the brake and accelerator pedal had a good feel to them with sharp responses that inspire confidence.

We spent most of our time in the all-wheel-drive variant.

It’s fast and brutally quick off the mark, but it doesn't suplex you back into your seat like some electric cars do. Instead the power delivery was more linear, with excellent traction control and no wheel slip.

Deepal has gone the extra mile and added quality Michelin EV tyres that improve grip through corners and reduce noise into the cabin.

The E07 was remarkably quiet inside, even by EV standards, with noise and tyre roar kept to a minimum.

The Genesis G80 3.5T AWD SL drives in a similar way to the big brutish American-inspired Caprice and HSV Grange V8s, in that it delivers effortless, lazy performance with a sophisticated twist.

No slouch off the line even in Eco mode, the twin-turbo V6 leaps into action if you’re heavy on the throttle in Comfort mode, hunkering down as the speed piles on quickly.

With 'Launch Control', the claimed 0-100km/h sprint time is 4.9 seconds, though in regular mode it is rated at 5.1s on the way to a top speed of 250km/h.

And while the enhanced exhaust orchestrates a nice warble from behind, it remains a strong, smooth and silent performer.

The AWD system is RWD-biased and is continuously variable according to prevailing conditions, performance and grip.

The SL also features an electronic limited-slip differential for better traction and grip, as well as rear-wheel steering that either counter-steers the rear wheels in relation to the front ones for a tighter turning circle (11.8m) or parallel steers them for “enhanced steering responsiveness and stability at high speed.”

Selecting 'Sport' or 'Sport+' is met with distinctly more-urgent responses, with the transmission holding on to ratios as the revs approach the red line, which can be annoying around town.

It’s quite surprising – and probably a good thing – that the beautifully balanced and connected steering can be light and easy when you’re relaxed, and yet hefty to the point of feeling heavy when you’re really on it. Likewise, the brakes in 'Comfort' are pleasantly progressive. In 'Brake Sport' they’re fiercely responsive.

Note that, in Sport+ with the safeties off, the SL's tail can become very playful indeed, even in bone-dry conditions.

Suspension is via multi-links at both ends of the car, whilst the SL grade includes what Genesis calls “Road Preview Electronic Control Suspension (ECS)”, that scans the road ahead and then adjusts the adaptive dampers for better ride comfort.

That all said, the Genesis’ sheer size and weight keep it from feeling like an out-and-out sports sedan. The speed and AWD grip is there - tyres are Michelin Pilot Sport 4S (245/40 fr - 275/35 rr) - and the handling results in some pretty astounding agility for one so large, but the steering connection, balance and alacrity are more about confidence and competence than light-footed athleticism.

This is no cut-price BMW M5. But HSV Grange owners might recognise something in its muscular good manners.

And what of the SL’s four-wheel steering? It provides a degree of tuck-in at speed which can catch out the unaware driver, though of course, it is also a boon for round-town manoeuvrability. The tight turning circle that ensues is incredible for one so long.

Ultimately, though, it is a large and heavy sedan that never quite stops feeling that way. It won’t shrink around you despite being an easy and rewarding car to drive.

Out in the wet, the AWD contributes to the G80’s squatted-down attitude, feeling impervious to prevailing external conditions.

But it’s also not quite the sumptuous luxury liner that, say, a Mercedes S450 is.

Very civilised on smooth roads, with a decent level of absorption from the multi-link suspension, the G80 struggles a little with smaller-frequency bumps at times, but then does a great job smothering the larger ones. It is certainly within the luxury sedan expectations for refinement, isolation and ride comfort, but just not the best.

If you stick with freeways and highways, this thing will bring years of civilised pleasure and punchy performance. It is a rapid yet relaxed grand touring family cruiser.

The Genesis G80 scored a maximum five-star ANCAP assessment all the way back in December 2020, though this figure does not cover the 3.5T model as tested by us.

Along with 10 airbags (including front-centre and driver’s knee protection), it is fitted with a wide variety of advanced driver assist systems (ADAS).

These include 'Autonomous Emergency Braking' (AEB) with forward-collision avoidance (taking in car/pedestrian/cyclist as well as junction turning/crossing detection), lane-keep assist, lane-change and evasive steering assist, rear cross-traffic alert, blind-spot warning/collision avoidance, traffic-sign recognition, adaptive cruise control, parking collision avoidance, safe-exit alert, surround-view monitors, driver-attention warning, traffic-sign recognition and auto high beams.

There are also two ISOFIX child-seat fixtures and a trio of child-seat anchorage points in the back seat.

Deepal covers the E07 with a strong but not market-leading seven-year/160,000km warranty, and the battery is guaranteed for eight years/240,000km.

It also has a tempting seven-year/140,000km capped-price servicing program that requires visits every 12 months or 20,000km, with the former on the shorter side for an EV. The RWD costs $2954.59 over the full term, compared to the AWD's $3143.90. Both outlays are competitive.

The Genesis G80 comes with a five-year/unlimited kilometre warranty, five years of what it calls 'premium' roadside assistance (increased to 10 years if serviced at a Genesis dealer) and five years/75,000km of free servicing. Service intervals are every 12 months or 15,000km.

While these are about on-par with most brands, it is behind better mainstream warranty and aftersales services, which are seven, and in a few cases, 10 years in length.