What's the difference?
The camping world is so mad for forward-fold campers that it often forgets that, for a long time, the rear-fold, hard-floor camper were considered the 'In' thing.
That rings true for Sydney-based camper-trailer firm, Blue Tongue Campers, whose three hallmark campers are based on the forward-folding concept with an internal lounge. But it's the rear-fold, which quietly ticks along, almost in the background, which is still the most versatile, has the best storage and the best kitchen of the hard-floor campers. The Series 2 version has just been released so we took it out to see what's changed.
Does Australia need yet another new car brand?
It’s the question I keep asking myself seemingly every other week as a new brand announces its intention to join the other 70 odd marques already competing for a slice of the Australia new-car market.
Chery made a successful re-entry into the Australian market in 2023, quickly establishing itself as a value-led brand. Earlier this year it launched Jaecoo, its more premium, adventure-focused offering and announced it would be spun-off into separate showrooms alongside the new Omoda brand.
The first Omoda-badged vehicle has now arrived, the Omoda 9 Virtue SHS (Super Hybrid System), which will join the almost-as-new Jaecoo J7 and J8 in the growing number of dealers around Australia.
So, does Australia need Omoda? Does the Omoda 9 Virtue SHS make a compelling case, in the same way the sharply-priced Chery models have?
Read on for our verdict.
The Overland XR Series 2 isn't quite the perfect camper, there's a few little things in the set-up that preclude it from that. Still, at the price and with the features it gets as standard, it's a really good value trailer. It's comfortable, it'll handle off-road trips with ease, and it the kitchen is really quite good.
The arrival of Omoda and Jaecoo so soon after Chery’s Australian return just feels like a huge task to take on for the company. And given the amount of other new brands hitting local roads there is a real danger that customers will either feel overwhelmed or simply ignore many of these new models.
Trying to position Omoda as a genuine alternative to luxury brands, and even the likes of Mazda and Volkswagen, is a tough ask for the brand and its dealers. Certainly the price and styling will help attract potential buyers but to cement itself in the local market it will need to make sure it makes an impact early.
Judging the Omoda 9 on its merits, it’s a nice enough SUV and does many things well but doesn’t have any elements that really ensure it stands out from the numerous competitors it faces.
As the lid becomes the floor, it's quite open inside the camper, with plenty of room to move around and space to do everyday things standing up, like get dressed, which is often more difficult in a forward fold, as there's not a lot of standing room inside them. There's also no stairs to climb getting in or out, as the hard floor is almost at ground level.
The tent seems quite well made. It's a 450gsm waterproof canvas with a tropical roof, windows all around the bed and three doors, one each side of the hard floor. Almost the whole passenger side can be rolled away, too, creating a giant opening into the camper, which offers a pretty good outlook on hot summer days at campsites by the beach.
There's no shortage of extra canvas, either. There are two awnings (although only one you'll use often, an ensuite tent and an optional kids room. The best of the awnings is the quick version, which is simply a rectangle of canvas that shelters the kitchen and only needs two poles to hold it up. A more complete awning, which also comes with walls and a floor, goes up reasonably easily, but it'd only be used if you were settling in for a week or more, I reckon, and then only if the weather was questionable. Its pitch has been improved over the Series 1, which had a flatter roofline and was more susceptible to pooling water. The ensuite room is gigantic – about the size of an actual small bathroom.
One of the biggest reasons to get a rear-fold over a forward-fold is the internal access to storage. As the rear-fold's is all under the bed, the four steel drawers make it easy to get to. Two of them are even accessible when the camper is shut, which just isn't the case in a forward-folding camper. A large, wide step makes climbing up into the bed easy, too. It has an innerspring mattress which is firm but comfortable and plenty big enough to spread out on if you are sharing it.
The Overland XR Series 1 was very well equipped electrically, maybe too well equipped. It was fitted with three 100ah batteries, which is not only a lot of extra weight, but that much battery takes ages to charge – if they were all flat, a day's driving probably wouldn't do it, especially if the car also had a second it needed to attend to. The Series 2 has dropped back to two batteries, which is far better suited to the camper and should easily be maintained by one of the optional 144W solar panel blankets. It can also be fitted with Redarc's Redvision, offering phone connectivity to the camper's electronics so you can not only monitor everything, but turn things on or off remotely.
The other side of the camper's forward storage is large enough to fit a generator or any other bulky camping appliance. As it can be accessed when the camper's open or closed, it's perfect for all manner of gear. A smaller box facing forwards is great for hoses and recovery gear or even a couple of jerry cans. Beware of loading this area up with too much really heavy gear, though, as the ball-weight's already on the heavy side. Fortunately, the camper has a flip-over luggage rack, which is ideal for heavier or bulkier items. Underneath, it can carry 155-litres of water in two tanks.
One of the standout features of the Omoda 9 is its size, measuring 4775mm long with a 2800mm wheelbase. That makes it longer in both measures than the likes of the Toyota RAV4 and Mazda CX-5, pushing it to the upper end of the ‘medium-sized’ SUV segment.
That liberates more space inside, with good room up front and a generous back seat, at least in terms of knee and foot room. The rear seats are compromised slightly by the large sunroof and sloping roofline, with headroom tight for anyone over 180cm.
Unfortunately, the space isn’t utilised as best as it can be, thanks to the lack of seat height adjustment for the driver. It’s not unique to Omoda and is becoming a common issue among Chinese-built cars for reasons I can’t explain. What it means is I couldn’t get the seat to a point I was 100 per cent happy with, which is a problem for what should be a very comfortable vehicle.
Omoda compensates for this with some clever technology, beyond just the pair of 12.3-inch screens (housed in a single setting, which again looks very similar to the Cadillac Lyriq), and the option of wired or wireless Apple CarPlay and Android Auto.
The 14-speaker Sony sound system includes two speakers inside the driver’s headrest. This is a clever addition that allows you to take phone calls via these speakers only, so you don’t annoy the rest of the occupants in the car.
The other notable luxury element is the fragrance system, which can diffuse three different scents into the car. While the names are a bit hard to interpret (Natural, Cure and Sport), the fact you can choose from three different scents and have them gently fill the cabin is a nice luxury touch.
In terms of storage, there's plenty of small item spaces around the cabin and the boot measures a roomy 660 litres and offers a nice flat floor with a square load area. However, that comes at the expense of any sort of spare tyre, with a tyre repair kit located under the floor.
The Overland XR is very stable under tow, which has a lot to do with its ball-weight. Weight to the front of a trailer improves trailer stability (although reduces braking and steering efficiency), so there needs to be a compromise. At 180kg, that's actually a reduction on Series 1, and although that's quite heavy for a camper trailer, is on par with other modern rear-folds, like the Kimberley Kamper.
Well and truly off-road ready, the XR has independent coil-spring suspension and dual shock absorbers, standard, as well as an AL-KO 360° ball hitch, so obscure angles on a rough track won't cause any trouble.
The camper is quite tall, thanks to the spacing of the suspension arms, so clearance will rarely be an issue – when level, the ride height suits a lifted four-wheel drive.
Alloy wheels and 265/75 R16 all terrain tyres fit the bill nicely, and as they're a six-stud LandCruiser pattern, they, and the two tonne bearings, are easy to replace anywhere you find yourself.
While a generous level of standard equipment is one key measure of a luxury/premium vehicle, driving is another. For a vehicle to be truly premium it must have effortless performance, a comfortable yet controlled ride and confidence-inspiring handling.
This sets the bar quite high for the Omoda 9 and that makes it hard to really live up to the brand’s aspirations.
From a performance perspective the SHS powertrain does a great job. Certainly 395kW means the SUV feels quick and easy to punch into gaps or call for a burst of acceleration. But the rest of the driving experience doesn’t really live up to the premium standard buyers might expect.
The ride is too busy most of the time, never feeling settled and often fussing over the bumps in the road. It lacks the smooth, relaxed ride that premium buyers are looking for.
The same is true for the handling, with the steering too light and vague off-centre and lacking feeling when you find yourself on the open road.
The Omoda 9 is by no means a bad car to drive, but it does lack the precision and elevated comfort that genuine premium cars need to have. Perhaps with some local ride and handling optimisation it could get closer to what buyers in this part of the market expect.