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BMW rolls out M computer mouse

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    The mouse went on sale yesterday in the US, Europe and Asia for around $100.

High-end mouse targets serious gamers - and serious design fans.

BMW has launched a high-tech computer mouse “outfitted for the rigors of professional computer sports” and sporting the BMW performance ‘M’ in the name.

The Level 10 M Mouse -- a collaboration between BMW Group DesignworksUSA and gaming accessories lab Thermaltake - features a solid aluminium base and an “Air-Through Ventilation System”.

BMW DesignworksUSA says the open structure "solves issues due to heavy use and direct touch of gaming equipment and the rise of temperatures of the hand".

Echoing an adjustable suspension, the mouse can be set for preferred height. It sports two familiar keys on the top but has five extra buttons on the side, all of which can be programmed to different functions - and a "Z" key that allows gamers to toggle between up to five profiles.

Adding a bit of aftermarket street cred, it also lights up in a range of colours. "This piece of technology, resembling a tiny racecar, has about as much to do with those grey plastic shells scooting over mouse pads as a family van does with a high-performance supercar," BMW said in a statement.

The mouse went on sale yesterday in the US, Europe and Asia for around $100. There’s no word on whether it will come to Australia or whether - like many high-tech mouse designs - it comes only in right-hand drive.

But for those of you already salivating at the thought of putting some BMW M on your desk, you’ll probably need to know that it is fitted with an 8200dpi sensor, adjustable from 800, 1600, 3200 to 5000dpi and customizable up to the full 8200dpi. We’re left wondering why Porsche Design – known for their sleek take on tech -- didn’t do it first.


Comments on this story

Displaying 3 of 6 comments

  • and it’s not even cordless! fail

    Matt Posted on 21 November 2012 9:55pm
  • Bugatti Veron has done like this with their motors.

    Builders Melbourne of Posted on 26 September 2012 11:46pm
  • What is VW doing with their motors?. pissing about with these lawn mower sized motors. I was a great fan of the mighty Golf.  Ill be lookong elsewhere in the future

    Barry Pond of Castle Hill NSW Posted on 07 September 2012 2:57am
  • Looks like a stapler

    Mary Posted on 06 September 2012 12:53am
  • Of course Porche didn’t do it.  Porche don’t do anything.  They don’t exist.  Oh, I see… you meant Porsche.

    Giarbie of Melbourne Posted on 05 September 2012 8:27pm
  • Porche didn’t do it because BMW is paired with TT (ThermalTake) and it would be pointless using many different designers for a single product.

    Kohan Harris of Perth - Australia Posted on 04 September 2012 11:03am
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