Watch your back Mazda, Hyundai and Ford! Big car brands should be worried about rising Chinese rivals such as BYD, GWM, Chery in 2026 as they unleash an onslaught of hybrids and EVs on Australia such as the Denza B8, BYD Sealion 8 and locally-tuned GWMs

Ready or not, there is a new world order coming to the Australian new car market. The established order at the top of the sales charts is set to change dramatically in the near-future as local buyers continue to embrace the Chinese car brands.

Like Japanese and Korean cars that came before, the initial backlash has given way to widespread acceptance and analysing the sales trends from recent years makes it clear that several of the leading Chinese brands are on the verge of cracking the top five in sales in 2026.

But, as Newton’s Third Law of Motion tells us, for every action there is an equal or opposite reaction, which means brands that have been firmly ensconced in the top five on the sales charts will drop out.

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So, who will be the lucky Chinese brand to crack the upper echelon first? And which more established brand is most likely to drop out?

For the first question there are two stand-out candidates and two more wild card options. GWM and BYD are the current leaders of the Chinese brands, finishing in seventh and eighth place on the 2025 sales charts. That’s a rise from 10th and 15th in ‘24, as GWM enjoyed a very healthy 23.4 per cent increase in sales last year, while BYD managed a staggering 156.2 per cent increase.

But that wasn’t the biggest growing Chinese brand. That title belongs to Chery, which just missed out on a top 10 sales finish with 34,889 sales in 25, which was a massive 176.8 per cent growth on the previous year. And those figures don’t include the 3721 Omoda and Jaecoo sales.

The final wild card is MG, which notched 41,298 sales in ‘25 but suffered a 18.4 per cent decline and fell from seventh to 10th on the charts. MG will need a dramatic turnaround but has installed new management specifically to address that problem.

2025 BYD Atto 1 and Atto 2

2025 GWM Tank 500 PHEV

GWM and BYD are the clear-priced favourites to upset the order and put more pressure on the likes of Hyundai, Kia and Mazda in ‘26 and beyond. Both are investing in expanded line-ups, while GWM is going a step further and locally-tuning its new models to even further appeal to Australian customers.

So who is the brand under the most threat of a sales ladder fall? Hyundai finished in fifth place in ‘25, but that was a clear improvement on ‘24, with the brand enjoying 7.7 per cent sales growth.

Kia was next up, but was effectively neutral last year, reporting less than one per cent (0.4%) sales growth. Given this came despite the addition of the highly-anticipated Tasman ute, that’s not a positive result for the brand and puts more pressure on in ‘26.

Mazda claimed third place, but suffered a 4.2 per cent sales decline, however, with sales over 90,000 units it can probably be considered fairly safe unless there is a dramatic change in the near-future.

For either GWM or BYD to jump into the top five sellers they will need to add more than 25,000 sales. While that’s undoubtedly a huge jump, BYD actually attracted more than 31,000 new customers in 2025 - so it’s not impossible. Especially as it will add four models full-time this year - Atto 1, Atto 2, Sealion 5 and Sealion 8.

So, while Toyota is likely to stay comfortably ahead of everyone else, the rest of the established order is up for grabs as Australian customers embrace these new brands and put pressure on the bigger names.