Polestar global CEO Michael Lohscheller has shed fresh light on the upcoming new-generation Polestar 2, confirming launch timing, bodystyle and positioning within the Swedish EV maker’s line-up.
Asked when the much-anticipated newcomer will hit showrooms, Lohscheller told CarsGuide, “The middle of 2027, which is super fast considering we just announced it.
“We started in the first quarter of last year, right? So, that’s speed which is not common in the industry,” he said.
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And on the subject of the new 2’s body shape he added, “Look, obviously it will be a complete new car.
“There will be new technology in there but why change a winning team because Polestar 2 was very, very successful.
“For us, it’s the basis of our brand. I mean, it’s a bit like Golf was for VW back in the day.
“We have more than 200,000 people driving Polestar 2 and we want to keep them. Therefore the (sedan) bodystyle will be similar,” he said.
When it comes to positioning for the next-gen car, Lohscheller gives a thumbnail outline of the brand’s emerging line-up.
“It depends on whether you look at size or price, but I would say the Polestar 7 is a compact SUV (also due in 2027) and the 2 is a larger sedan. Those to me are the two entries into the range price-wise.
“Some prefer SUVs, some sedans but this is how you come in. Then we have the Polestar 4, which is a bit bigger, also a bit more expensive. Then you have the Polestar 3 and up to the Polestar 5. Our numbers don’t align. We are like Apple.
“People ask me will you call (the new 2) the Polestar 8 and I say no, no way, it’s a 2,” he said.
Lohscheller was also at pains to point out that although the company will always look for synergies within its Geely parent’s product portfolio, the new Polestar 2 will stand apart from Geely, Volvo or Zeekr models that may ultimately use its EV-specific platform.
“It will be a very different car and the reason is we start obviously with the design here (in Sweden) and we put our Polestar DNA into the car.
“There are things only Polestar will have - chassis tuning, some of the driving characteristics and that is ‘us’. We are not giving that away.
“There are other areas where we will use things together, and it’s very beneficial that we have access to the best technology in the world.
“But we will do Polestar, with Polestar DNA,” he said.
And it’s worth noting Polestar Australia Managing Director Scott Maynard supports Mr Lohscheller’s position, previously telling CarsGuide, "The 2 will be a dynamic looking car, but it won't take on a full SUV platform. That gong goes to Polestar 7 which we see a bit later on.
"We'll get access to it as soon as the rest of the world does. So we'll be online when Europe is.
“It just takes a little bit of time to get them here. So we're hopeful to see them on the ground in 2027," Maynard said.