Meet the new tough-as-nails Toyota LandCruiser Prado AT37 by Arctic Trucks coming for the Ford Ranger Raptor, Nissan Patrol Warrior, Land Rover Defender Octa

The new-generation Toyota Landcruiser Prado only landed about two months ago and already the mad scientists at custom engineering firm Artic Trucks have worked their magic creating a super capable glorious beast.

Icelandic company Arctic Trucks is famous for taking off-road vehicles to the next level and we’ve reported on its marvellous creations such as the Isuzu D-Max AT35 and the Toyota HiLux AT35 in the past. Now meet the Toyota Prado AT37.

Developed between Arctic Trucks International along with the United Kingdom division and Toyota Africa’s distributor, the AT37 has been modified enormously while adhering to OEM and government fit and functionality standards.

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There’s an extensive list of mods: a 10-piece wide body package; 17 x 10-inch Arctic Trucks ‘Heritage’ dual-valve forged alloy wheels in satin black, 38-inch (37 x12.50 R17) BF Goodrich All-Terrain T/A KO3 or Mud-Terrain T/A KM3 tyres; two-way adjustable suspension with longer travel front coil overs, rear dampers and springs with a lift of 40mm; wider and extended wheel base, aluminium side steps, discrete 2.0-inch rear multifunction reviver hitch and Arctic Trucks mud guards. 

2025 Toyota LandCruiser Prado

Arctic Trucks UK Managing Director Peter Smith said the resulting monster Prado was more than just a combined group effort.  

“This collaboration of teams across the Arctic Trucks group has resulted in a vehicle that is truly fit for use in any market. Combining our three decades of off-road expertise with technology and innovation from the UK supply chain has achieved outstanding results and reaffirms our ongoing commitment to delivering complete vehicle solutions for both work and play.”

While Arctic Trucks hasn’t specified what will power the AT37 it’s likely that it will retain the stock 150kW/500Nm 2.8-litre four-cylinder diesel engine with high and low range four-wheel drive.

Prices have also yet to be announced but don’t get your hopes up Aussies, the Prado AT37 will only be sold in Europe, North America, Africa and the Middle East.

2025 Toyota LandCruiser Prado

That means it won't arrive to tangle with hardcore off-roaders such as the Nissan Patrol Warrior, Ford Ranger Raptor and Land Rover Defender Octa.