July 2026 Australian new car sales: Toyota surges with RAV4 SUV in wake of BYD and Chery, while the EV revolution powers on

Tim Gibson

News Journalist

3 min read

Australians are still buying cars in greater quantity than ever before, despite tough economic conditions.

The new vehicle market recorded its strongest ever July result off the back of the same feat in June. 

Toyota has had a resurgent month up against its Chinese challengers BYD and Chery, led by its new-generation RAV4 SUV

Read More About

Electric car sales are also showing no signs of slowing down in Australia, accounting for more than one-in-five cars sold. 

Chinese brands are becoming a staple high up the sales charts in Australia, with many budget-focused models continuing to drive sales. 

Toyota is officially back on track in Australia 

Toyota achieved 20,409 registrations for July, more than double what BYD managed.

2026 Toyota HiLux
2026 Toyota HiLux

The Japanese juggernaut has taken out the top-two spots for July with its RAV4 family SUV and HiLux ute.

The RAV4 has shot up the sale charts to take out pole position, with 5564 units, wrestling back against early supply issues plaguing the new version of the hugely popular family model. 

Plug-in hybrid variants of the RAV4 have received some serious attention from buyers, accounting for nearly 40 per cent of the SUV's total sales.

2026 Toyota RAV4 PHEV
2026 Toyota RAV4 PHEV

Toyota's HiLux ute was not far behind, boasting 4721 units and overtaking the Ford Ranger (4042) in July. 

The brand also experienced its best month in 2026 for its Land Cruiser Prado and 300 Series 4WDs.

The EV takeover is not slowing down

2026 Tesla Model Y L
2026 Tesla Model Y L

Fully-electric cars represented more than one-fifth of all sales in July, with rising fuel prices continuing to influence buyer choices.

The Tesla Model Y registered another month as the best-selling EV in Australia, with 4644 units in July between its five- (2215) and six-seater (2429) variants according to EV Council data. 

BYD’s Sealion 7 mid-size SUV was another strong performer, with 2548 examples sold last month, keeping its tag as the brand’s best-selling model for another month.

2026 BYD Sealion 7
2026 BYD Sealion 7

The Geely EX5 (2034) made another appearance in the top 10 best sellers, followed by the Zeekr 7X (1892). 

Chinese brands are now staples among the best-sellers

The Chery Tiggo 4 (2156) small SUV has continued its run as one of the best-selling small SUVs, holding off competition from the Hyundai Kona (2096) and Mazda CX-5 (1836).

2026 Chery Tiggo 4
2026 Chery Tiggo 4

BYD held onto second position in the overall sales standings for July (7857), despite a noticeable drop-off from June. 

In addition to the Sealion 7, its Shark 6 plug-in hybrid ute registered another confident registration figure, with 1216 units, along with the Atto 2 small SUV (1214).

Chery, Geely, GWM and MG all made the top 10 best-selling brands for the month.

2026 Geely EX5
2026 Geely EX5

Top 10 selling vehicles, July 2026

Vehicle SalesPercentage change
Toyota RAV45564+26.0%
Toyota HiLux4721+1.0%
Tesla Model Y4644-42.5%
Ford Ranger4042+2.8%
BYD Sealion 72548+78.6%
Chery Tiggo 42156+4.4%
Hyundai Kona2096+10.1%
Toyota Prado2082-11.0%
Geely EX52034+315.1%
Zeekr 7X1892--

Top 10 selling car brands, July 2026

BrandSales
Toyota20,409
BYD7857
Kia6553
Mazda6458
Ford6400
Hyundai5991
Chery4615
GWM4518
MG4284
Geely3685
Tim Gibson

News Journalist

Tim could not get enough of UK Top Gear as a kid and took from his Dad, who worked at Jaguar before moving over to Australia. Tim’s journalism career began at age 15 as a local reporter for Football South Coast before he branched into live commentary with Football New South Wales. He reports on national competitions and the Socceroos with Football Australia, and also covered the 2023 FIFA Women’s World Cup with The Football Sack. He studied a Bachelor of Journalism and a Bachelor of Laws at the University of Wollongong, featuring in the top five per cent of students, and graduating with distinction. Tim completed an internship in the ABC’s Wollongong office, then undertook regular paid shifts until he completed his degrees. Tim started his full-time journalism career at CarsGuide, working as a News Journalist covering a range of automotive topics from electric vehicles to legal issues. Education University of Wollongong | Bachelor of Journalism with distinction | 2020-2025 University of Wollongong | Bachelor of Laws | 2020-2025 Featured Publications Football South Coast | 2018-present Football New South Wales | 2019-present South Coast Flame FC | 2021-2022 Football Australia | 2023-present UOW TV | 2021-2025 The Football Sack | 2022-2023 ABC Illawarra | 2023-2025 CarsGuide | 2025-present
About Author

Comments