Audi E-Tron vs BMW 440I

What's the difference?

The e-tron S looks mean, feels premium, and blends serious power with surprising grace under pressure. I still can’t shake the feeling I had with the standard e-tron, though, that this car is an Audi sports SUV first and an electric car second, and its weight holds it back from being as fun to drive as I think some rivals are.

If you love Audi and you want to go electric without stepping into something too unfamiliar it’s a great option. If you want an electric car which takes full advantage of what the next generation of technology can offer, keep an eye out, there’s plenty of fresh metal on the way.

Is now the right time to buy a 4 Series coupe? With the next-generation model a matter of months away, probably not.

That said, those buyers who decide to park a new ‘old’ 4 Series coupe in their driveway will be very pleased with their purchase.

At the end of the day, the current-generation model is still a cracking sports-luxury coupe, and more so when in 440i form. It’s just that good.

The e-tron S looks properly mean, with its adjustable ride-height suspension and enormous wheels combining nicely with the extra subtle sporty highlights to make for a squat SUV which clearly means business.

The width is especially evident with those accentuated wheelarches and the lines set by the lower wing to draw your eyes out to its edges. In profile it's easy to see its long wheelbase and tapered rear roofline, giving even the SUV a slinkier frame than you may be used to when looking at the comparatively boxy Q5.

The thing that strikes me about Audi’s e-tron range, though, is how little a departure it is. It ambiguously slots somewhere above the Q5 and below the Q7, but sticks very closely to the German brand’s styling script.

Sure, it looks a bit lower to the ground, and a bit meaner than you might expect for an EV, but it’s not as much of a departure as Jaguar’s I-Pace or BMW’s iX.

I suppose the biggest advantage here is nobody is going to say the e-tron’s overall visage is controversial, and certainly, it will appeal to existing fans of Audi’s design.

Inside it follows much the same theme, with all the key touchpoints and styling elements nearly identical to other Audis in the range, if not very similar.

It feels like a sensible, refined place in the cabin, with the only whacky pieces being the extra touchscreen for the climate unit and the strange thumb-operated shifter mounted on a floating piece which looks and feels like it could be the throttle control for a jet engine.

The dash is a bit more integrated and modern than in the conservative Q5 or Q7, with the air vents leading to the digital instrument cluster as part of an aesthetic three-terrace design which runs across the entire dash and into the doors.

The screens which appear in place of wing mirrors take a bit of getting used to. Aside from those notable departures, the interior continues the theme of sticking closely to the Audi formula, providing a more modern space which will still be familiar to existing fans of the brand.

The first-generation 4 Series coupe has aged relatively well, despite sharing most of its design cues with the superseded sixth-generation 3 Series sedan.

Compared to current BMW models, the 4 Series coupe’s signature kidney grille is small, flanked by angry-looking adaptive headlights with hexagonal daytime running lights, all of which are of the LED variety.

The 440i’s standard M Sport body kit adds to the aggressive styling with chunky front bumper with three large air intakes, the outer two of which also contain the LED fog lights.

Around the side, a strong shoulder line stretches from the front wheel arches to beyond their rear counterparts, while BMW’s Air Curtains split the difference between it and the sporty skirts.

The rear end is the 440i’s simplest angle, although its bumper is spruced up with a dark-grey insert and dual exhaust tailpipes. Predictably, L-shaped LED tail-lights punctuate the styling at the rear.

Inside, the 4 Series coupe is holding up well, but it's still clearly a generation behind most other new BMW models.

That said, it’s a throwback we quite like, particularly iDrive6, which is still arguably BMW’s best multimedia system to date. Powering a floating 8.8-inch touchscreen in this instance, it’s just so intuitive, partly thanks to its rotary controller.

An 8.8-inch digital instrument cluster is a late-life addition for the 440i, and while it looks great with its drive mode-specific views, it lacks the breadth of functionality of Audi’s set-up.

The 4 Series coupe’s cabin is otherwise pretty basic despite its apparent emphasis on sportiness, although the selection of luxurious materials used throughout is top-notch.

The entire dashboard, chunky M Sport steering wheel and old-school handbrake lever are trimmed in high-quality leather, while lower-quality Dakota leather covers the sports seats, armrests and door inserts.

Soft-touch plastic is used for the door shoulders and bins, even in the second row, while hard plastic is limited to the centre console, and gloss-black trim is used on the centre stack’s audio and dual-zone climate control surrounds.

As an electric vehicle, the e-tron has certain advantages over its combustion equivalents, and overall makes for an accomplished family-sized SUV. But there are areas where more could be done to take advantage of its high-voltage features and abundant footprint.

Up front in the cabin is a good place, with both occupants treated to lavish seats with plenty of head and legroom, great adjustability, and plenty of width in the cabin.

The finishes are beyond premium with thick chunks of well-padded leather meeting your elbows, hands, and knees at every point. As always the lovely Audi switchgear exists in most places, but the removal of solid toggles and buttons in favour of an extra touch panel feels unnecessary.

There’s still a physical volume knob, and while the climate touchscreen is plenty large enough to have a shortcut button for every function without needing a sub-menu, it feels like you have to move your eyes too far from the road to know you’re going to jab it in the right spot.

Even the main touch panel has an interesting haptic feedback effect for each press, designed to mimic the solidly-sprung button hardware the brand has used in the past.

The screen looks amazing and is fast and sharp, key hallmarks of computer hardware that's up to the task, although the resolution is so high the touch elements when using Apple CarPlay end up being a little small and hard to stab at while you’re trying to keep your eyes on the road.

For storage there’s a big bottle holder and bin in the doors, a large cutaway with a storage tray, dual bottle holders, and power outlets in the centre, with a further smallish storage area under the armrest console.

Unlike some EVs there’s no huge cutaway under what was traditionally considered the transmission tunnel, although there is a small bay with the USB-C ports.

The rear seat feels good for space, with an almost flat floor and decent legroom and width, although headroom could be better.

There are netted pockets on the backs of the front seats and decently-sized bottle holders in the doors, with a further set in the drop-down armrest.

The quad-zone climate with its own touch panel and adjustable centre vents is a nice touch in the rear, as is the set of USB-C ports below. The hard backings to the front seats and built-in sun blinds our car had will even be great for kids.

The boot measures in at 660 litres, which is high for the segment. It fit our three-piece CarsGuide demo luggage set with room to spare, and that's despite the massive battery pack under the floor.

There’s auxiliary storage, too, with a further bay under the boot floor and a second small tray situated under the bonnet, both useful for keeping your charging paraphernalia.

Measuring 4640mm long, 1825mm wide and 1377mm tall, the 440i coupe is a true mid-sizer, and that means it’s surprisingly practical – for the most part.

Cargo capacity is more than solid, at 445L, but stow the 60/40 split-fold rear bench via a pair of manual latches located in the boot and more storage space is quickly liberated.

To make matters even better, the boot has two bag hooks and four tie-down points, making securing a load a cinch. That said, the high load lip means bulkier items can require a little more effort to accommodate.

Up front, the door bins are large enough for a regular bottle each, while a pair of cupholders separate the gear selector from a seriously shallow storage tray.

The central storage bin is on the shallow side, too, albeit not to the same degree as the dedicated storage tray. That said, much of its space can be taken up by the optional wireless smartphone charger ($200), which was fitted to our test car.

The glovebox tries its best to make up for the lack of genuine in-cabin storage options by being quite large, while storage nets are attached to the backs of the front seats.

Rear occupants can also make use of a large storage tray that resides where a middle seat would otherwise go. They also have access to a fold-down central armrest that incorporates two more cupholders.

Speaking of armrests, the rear side ones are incredibly narrow, leaving tired elbows in a bit of a pickle.

It’s not all bad news in the second row, though, as legroom and toe-room behind our 184cm driving position are very generous, with the former offering several inches of wriggle room.

We’d go as far as to say the rear quarters are comfortable, but that would require ignoring the fact that headroom is seriously compromised with the optional power-operated sunroof ($3000) fitted, with our head pressed firmly against the 440i coupe’s Anthracite roofliner.

Either way, child seats can be fitted in the second row, with ISOFIX anchorage points available for the outer seats. Speaking of which, it’s worth noting ingress and egress to the rear bench isn’t too bad, with the front seats folding forward via manual latches.

Connectivity-wise, two USB-A ports are found in the first row, split between the centre stack and the central storage bin, while three 12V power outlets are spread across the front and rear of the centre console, and the boot.

The 440i coupe is priced from $103,200 plus on-road costs, positioning it as a more affordable alternative to its main rivals, the Audi S5 coupe ($105,400) and Mercedes-AMG C43 coupe ($116,500), although it’s not as fully featured.

Standard equipment not already mentioned in the 440i coupe includes dusk-sensing lights, rain-sensing wipers, 19-inch alloy wheels, a mixed set of run-flat tyres (front: 225/40, rear: 255/35) and power-folding side mirrors with heating.

Inside, satellite navigation with live traffic, digital radio, a 600W Harman/Kardon sound system with 16 speakers, a windshield-projected head-up display, keyless entry and start, power-adjustable front seats with heating, an auto-dimming rearview mirror and ambient lighting feature.

The S-branded e-tron sets itself apart from the rest of the range with a seriously powerful set of three motors. There are two on the rear axle, and one on the front axle.

The total combined output of this collection is 370kW/973Nm, which for a combustion car, would be unprecedented.

To be fair, these figures are under a ‘boost’ mode, with the car generating a still strong 300kW/800Nm in most situations.

The three motor drivetrain allows for an electric version of Audi’s ‘quattro’ all-wheel drive system which the brand says can react to changes in 30 milliseconds and move torque appropriately.

The system is rear-biased, and in the name of efficiency the front motor is only used when required under acceleration or cornering.

The 440i coupe is motivated by a silky smooth 3.0-litre turbo-petrol in-line six-cylinder engine that punches out 240kW of power at 5500rpm and 450Nm of torque from 1380-5000rpm.

An equally silky smooth eight-speed torque-converter automatic transmission exclusively sends drive to the rear wheels – a characteristic that has become a rarity in this segment.

This combination helps the 440i coupe sprint from a standstill to 100km/h in a scant five seconds flat with launch control engaged, according to BMW. Its top speed is electronically limited to 250km/h.

The e-tron may be electric, but it’s also a performance car. To that end, its energy consumption, relative to the field, is behind the pace.

In fact, at a whopping 27.8kWh/100km, driving the e-tron around feels like the electric equivalent of steering a big V8.

It produced one of the highest consumption numbers I have seen from any EV during my time with it. Considering this number is even below the WLTP consumption number, which is 28.4kWh/100km, that's not great.

For comparison, the Mercedes-Benz EQC's official number is just 20.8kWh/100km, while the Jaguar I-Pace consumes 21.2kWh/100km according to the WLTP procedure.

Yes, they aren’t performance cars in the same sense, but it’s still a big difference.

I made sure to take it out and stretch the e-tron’s legs to assess its performance in its more sporty driving modes, but the majority of my time with the car was spent in a more comfort-oriented setting and with the regenerative braking set to maximum.

Possibly as a result of its real-world consumption, my car was showing about 350km of range on a full charge, a little below the official WLTP number of 364km, although it is worth noting the enormous 21-inch alloys do their part to reduce the range. The car ships with 20-inch wheels in Europe.

The good news is the e-tron is capable of charging fast, with its max DC charging speed set at 150kW (allowing for a 5.0-80 per cent charge time for its 95kWh battery of 30 minutes), and its AC charging speed set at 11kW, which allows a slow-charging time of around seven hours.

If you intend to park on the street or live in a unit where installing charge infrastructure is impossible, I would strongly recommend you consider the 22kW AC charging upgrade which will cut the AC charge time in half.

While there are few public stations currently capable of the full 22kW in Australia, it will future-proof your car for ideal convenience charging for when they're more commonplace. 

The 440i coupe will drink a claimed 6.8 litres per 100 kilometres on the combined cycle, while its carbon dioxide emissions are 159 grams per kilometre.

Our week of testing skewed towards city driving over highway stints, and we averaged 8.6L/100km, which is impressive given the six-cylinder performance on offer. And yes, we did put it to use...

The 440i coupe's 60L fuel tank takes 95RON petrol at minimum.

Does the e-tron live up to the promise set by sporty Audis which have come before it? The answer is interesting.

There is no doubt the e-tron S is rapid, at times absurdly so. If you stick it in the required S mode and hunker the suspension down, planting the accelerator makes its claimed 0-100km/h sprint time of 4.5 seconds suddenly very real.

It lurches ahead without so much as a squeak from its enormous tyres, grabbing the road with its front axle as it warps you forward.

So yes, this electric performance car is no doubt quick. It is also heavy. Weighing in at a tare mass of 2830kg, the e-tron S is quite literally massive.

The trouble is, while its powerful electric motors are great at overcoming this gravitational obstacle in a straight line, it’s in the corners and at low speeds where you feel every bit of it.

The e-tron crashes over larger bumps, it’s suspension struggling to deal with the combination of its weight and low-profile tyres, while it can also feel cumbersome in the corners around town.

The suspension is better at levelling things out once you gain a bit of pace, and the tyres work with the all-wheel drive system to put in a Herculean effort when carving up bends at speed, but there’s the ever-present lurch of weight always working against you.

This feeling isn’t helped by the steering tune, which even in its most comfort-oriented setting feels hefty and slow to turn. In the default sport mode, ‘dynamic’, it takes effort to push this car around corners.

Despite the unsettling feeling of it, though, the car holds on for dear life, and I never once felt as though the tyres were remotely in danger of breaking traction when put under pressure.

Is it a performer, then? Absolutely, there’s something mind bending about a vehicle so heavy going so quickly.

Does it feel fun to drive? Less so. I enjoyed the connectivity of the Porsche Taycan offers at speed more than I enjoyed the e-tron S, and its weight and girth demand a nice wide piece of tarmac for you to really wring it.

It’s far from a darty and engaging car like the Q5 can be despite its mammoth power outputs.

Elsewhere, the drive experience feels very Audi, though. The touchpoints and feedback are mostly familiar, as are the software and ergonomics.

The virtual wing mirrors are more of an inconvenience than anything else. This car is already hard to see out of, with big C-pillars and a tall belt line, and the digital exterior mirrors offer what feels like a limited angle of vision and make it extra hard to see out at night.

Some things fall to the wayside a little. The e-tron’s drive system almost hides the regenerative braking setting several menus deep, which, once activated, allows you to set it using the paddle-shifters on the wheel.

Audi says the regen will account for nearly 30 per cent of the car’s range, which is odd because even at the highest setting it feels a bit mild, relying on the user to manually operate the brake for a ‘blended braking’ mode to make up the difference.

It’s a bit of a stretch from the single-pedal driving modes offered on some rival cars.

My theory here, as with this car’s look and feel, is the e-tron is primarily designed to be familiar to an existing Audi customer, or someone coming out of a purely combustion premium rival.

The 440i coupe toe the line between sports car and luxury vehicle very, very well.

The straight-line performance is definitely there thanks to its in-line six-cylinder unit, which is one of our favourite engines in any vehicle – period.

From top to bottom, the 3.0-litre unit is absolutely delicious. Maximum torque kicks in just above idle and remains on tap deep into the top end, at which point a fleeting moment of peak power is just 500rpm away. Needless to say, acceleration is strong.

Remarkably, the engine’s twin-scroll turbo exhibits next to no lag, making for a unit that you truly want to wring out. That said, don’t expect aural pleasure when you do so, as the sound it generates is lacklustre. Yep, no enticing crackles or pops are heard here.

The automatic transmission ties everything together beautifully, providing timely, quick and smooth gear changes on the regular, even without its Sport mode engaged. And, of course, there are paddle-shifters on hand if you want to take matters into your own hands – literally.

Given the 440i coupe’s apparent performance bent, you’d be forgiven for thinking it rides like an unforgiving sports car. Well, the good news is it doesn’t.

Consisting of MacPherson-strut front and multi-link rear axles with adaptive dampers, its independent suspension set-up stands up really well to Australian roads.

While potholes and coarse-chip roads would usually be met with hesitation, the 440i coupe silences the doubters with its composed ride. Can you feel them? Yes, but they’re relatively muted, especially in a car with sporty aspirations, like this one. 

Cornering is a lot of fun, too, thanks to excellent body control. Tip its 1555kg kerb weight into a corner with intent and you’re quickly reminded why SUVs are nowhere near this fun to drive.

Simply put, the 440i coupe loves a twisty stretch of road, where its M Sport brakes (front: four-piston fixed callipers, rear: two-pot floating stoppers) and traditional rear-wheel-drive dynamics come out to play.

This experience is enhanced by its superb electric power steering, which is speed-sensitive, meaning it’s quick at low speed, for improved manoeuvrability, and ‘slow’ at high speed, for improved stability.

We absolutely adore this particular system, mainly because of its perfect weighting and surprising amount of feel. And in a surprise to no-one, it also turns in really well, too.

Of course, if you want to take the 440i coupe’s handling to the next level, you can engage its Sport drive mode, which stiffens up the adaptive dampers for even flatter cornering and adds more heft to the electric power steering. But we’d say both are unnecessary.

Advanced driver-assist systems in the 440i coupe extend to low-speed autonomous emergency braking (AEB) with pedestrian detection, lane departure warning, blind-spot monitoring, adaptive cruise control with stop and go functionality, a manual speed limiter, speed-sign recognition, high-beam assist, park assist, surround-view cameras, front and rear parking sensors, hill-start assist and tyre pressure monitoring.

Other standard safety equipment includes six airbags (dual front, side and curtain), electronic stability and traction control systems, anti-lock brakes (ABS) and brake assist, among others.

That said, high-speed AEB, lane-keep assist and rear cross-traffic alert are among the notable exclusions.

Neither ANCAP nor its European sibling, Euro NCAP, have awarded the 4 Series a safety rating yet.

Audi has followed its Volkswagen parent in upgrading its warranty to five years and unlimited kilometres, finally leaving BMW and its three-year warranty behind.

The e-tron’s high-voltage battery components are covered by a separate eight-year and 160,000km warranty, but the big win, especially in this premium segment, is the first six years of servicing (covering three 24 monthly or 30,000km visits) is free.

Oh, and your public charging is largely free for the same period too, as Audi throws in a six-year ChargeFox subscription.

Six years pretty much cost-free? Audi, how far you’ve come.

As with all BMW models, the 4 Series comes with a three-year/unlimited-kilometre warranty with three years of roadside assistance, both of which are two years short of the premium standard now set by Mercedes-Benz.

The 440i coupe’s service intervals are every 12 months or 15,000km, whichever comes first. Owners can opt for a $1650 five-year/80,000km capped-price servicing plan, which is well-priced.