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Malibu will save Commodore

Artist's impression of the Holden Malibu, based on the Chevrolet unveiled this week in New York.

The all-new, global mid-sized car is seen in public for the first time at the New York Motor Show and Chevrolet boss Mark Reuss says it will be a boost - not a threat - to the Commodore.

GM Holden has already confirmed the Malibu as a Holden and Reuss, the former top man at Fishermans Bend, believes the two-car strategy will work well in Australia.

"I think it actually, in some strange ways, secures some of the rear- wheel drive production that we have there because it's so different. The cars are so different," Reuss tells Carsguide. "And I think we're going to be able to demonstrate that at Holden. That's very important."

Reuss cannot resist a slight swipe at Ford over ongoing speculation about the Falcon, and the potential to eventually twin it beyond 2015 with the Taurus from the USA instead of leaving it as a uniquely local vehicle.

"Where you see some makers converging on one type of vehicle, we're going to have two different vehicles. I think it's important because there are a lot of different tastes we'll be able to satisfy."

Reuss set the Holden product plan before he was called back to the top job at Chevrolet in the USA and knows what is expected from the Malibu as it joins the compact Cruze and the Commodore. "I was there when it was signed off. I think it's going to be very good in Australia. I think it's very relevant," he says of the Malibu.

Reuss also believes there is a place for cars which drive from opposite ends, with the Malibu able to compete with rivals including the Toyota Camry while the Commodore continues to line up against the Falcon. "I think front-wheel drive, and rear-wheel drive and all-wheel drive are very different. The package will be very different."

Without going into detail, Reuss says the Malibu line-up is likely to be extended with other body types, perhaps including a coupe and a station wagon. The car is built on what GM calls its 'Epsilon platform' and that can be capped with a variety of body styles, as well as being adaptable for production in the USA, China and Korea, which will supply the Malibu for Australia.

"I think there are a lot of variants that are Epsilon based that we are looking at. The turnaround time would be very short. "Anything is a possibility on that. The wagons may become a relevant point that we want to leverage," he says.

Reuss refuses - again - to comment on persistent speculation about a major new export deal based on the Commodore, perhaps with the Aussie ute joining Chevrolet's pickup range to provide a more fuel-efficient contender than some of its current line-up.

Paul Gover is a former CarsGuide contributor. During decades of experience as a motoring journalist, he has acted as chief reporter of News Corp Australia. Paul is an all-round automotive...
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